How to Manage & Grow YOUR Teaching Business!
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Transcript of How to Manage & Grow YOUR Teaching Business!
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How to Manage & Grow YOUR Teaching Business
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Self-service scheduling tools
Select your business settings
Optimize your profile
Managing your whole business
Marketing resources
Topics to cover:
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The Evolution of Customer Service
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Back in the day Modern times
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New Student Placements
Student pays for lessons
We send you email
You reach out to
studentYou
confirm student
You handle all
scheduling
Tips
• Send questionnaire• If you need to reschedule but
never hear back, cancel the lesson
• Always prepare to teach as scheduled
• Confirm lesson settings
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Marking Lessons Gets You Paid!
Payments
Marking lessons triggers your pay
Lessons can be marked through your account or mobile app
Make sure you have bank information on file
Marking lessons details
Attended & Missed get you paid and use a student credit
Rescheduling applies the lesson credit to another lesson day and time you select
Cancelling rolls over credit to the next unpaid lesson
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Review payment status for upcoming lessons
Empower your students to use their accounts
Add time off in advance to avoid rescheduling
Download our mobile app to assist you on the go!
Mark lessons before end of the pay period (SAT-FRI)
Knowing when and how to add lessons:Extra lessons
One time arrangement
Previously canceled a lesson
Schedule-As-You-Go students
Scheduling Tips
Your students can make payments and changes
to their billing plan through their accounts!
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You Can Teach Locally or Online
Locally
Studio (Teacher’s location)
Home studio
Church or university
Travel to students
Radius as the crow flies
30 minute buffer calculated
Online
Preferred platform
Skype, Google Hangouts & Facetime
Close attention to requirements
Online ID needed
Whenever there is a change of location, it is your responsibility to discuss it directly with students. We will only reach out to students who won’t be able to continue lessons with you due to the move.
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20% lower price= 33% higher chance of converting leads
$19 vs $20: the power of psychology
Limit in-home pricing to $10 more than in-studio
Offer a price break for 60, 90 and 120 minute lessons
Student pricing has to be honored for original purchase
Attract customers through pricing!
25%
Service fee:Pricing doesn’t include
service fee
Your rates: student rates X 0.75
Student rates: your rates / 0.75
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First Impressions DO Matter!
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Your Reviews Build Trust
Provider A Provider B Provider C
0 reviews 1 reviews 7 reviews
4 profile views 40 profile views 56 profile views
0 leads 1 lead 4 leads
The amount of reviews on your profile directly impact your chances of booking
students! As a minimum you should target 4 reviews from your network when you start your profile.
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A Picture Is Worth A Thousand Words!
Profile Photo Tips
• Up close• Bright lighting• Just you smiling• No equipment• Not cropped• Not a selfie• Not sexy• Professional as you can
get
Provider A
22 views
0 leads
0 new students
Provider B
40 views
6 leads
2 new students
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Helping Us, Help YOU!
Detailed written sections:
Focus on what you can do for the student
No resumes
Correct grammar
Add photos and video:
Performing
With students
Of teaching location
Highlight ALL things that help you stand out from the crowd!
NO contact information OR free lessons!
I speak French
Great with children 5 to 10 years
old
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Here is a sneak peak at the new look of our profiles!
AffiliationsSubject levelLanguagesCertifications
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Craigslist ad tool
Email link to [email protected] for weekly $100 drawing!
Marketing Resource Center
Marketing tips
Tools
Guides
Marketing Resources
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Teachers in good stand can become student favorites
Must have high retention
No student refusal
Great communication
Student Favorites
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Managing YOUR Business Has Never Been Easier!
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Hassle-free scheduling software
Students get an account too, making it super easy for them too
We protect your privacy
Mobile app will be your assistant on the go!
Stay Organized With Easy To Use Tools!
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1. Check out support.takelessons.com to get familiarized with your account tools
2. Download our mobile app
3. Update your main picture to best represent your professional profile
4. Post a Craigslist ad using the tool and email us the link
5. Review your pricing strategy to see if you are optimizing based on your availability
What Is Next?
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Open Forum
Can I change my pricing at any time? A: Yes! If you have active students, please note that their pricing will not change unless you manually do so. All paid lessons will need to get honored as paid.
Can I offer group lessons? A: No. Our platform currently doesn’t support group lessons.
If I mark the lesson a week later, would I still get paid for it? A: Absolutely! To avoid confusion, we strongly recommend that all lessons get markedwithin the appropriate pay cycle -meaning, by Friday at the latest.
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Webinar cheat sheet!
Slide 5 –What to do when you get your first student: http://support.takelessons.com/entries/25359698-What-happens-when-I-get-a-new-student-through-TakeLessons-How do I customize my student questionnaire:http://support.takelessons.com/entries/39436948-How-do-I-send-my-clients-a-Student-Questionnaire-
Slide 6 –How do I mark lessons:http://support.takelessons.com/entries/25340887-How-do-I-mark-or-undo-marking-a-lesson-How to update your banking information: http://support.takelessons.com/entries/25335296-How-do-I-enter-or-change-my-banking-information-How to reschedule or cancel :http://support.takelessons.com/entries/25339807-How-do-I-reschedule-a-lesson-http://support.takelessons.com/entries/25357088-How-do-I-cancel-a-lesson-
Slide 7 –How to enter time off:http://support.takelessons.com/entries/25340247-How-do-I-add-my-time-off-vacation-to-the-schedule-How to add lessons: http://support.takelessons.com/entries/25415353-How-do-I-add-a-new-lesson-to-the-schedule-What’s on the student accounts:http://support.takelessons.com/entries/25357558-What-tools-do-students-have-in-their-online-accounts-
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Webinar cheat sheet!
Slide 8 –How to edit locations:http://support.takelessons.com/entries/27879696-How-do-I-edit-my-teaching-locations-How do we compute the traveling radius:http://support.takelessons.com/entries/25911818-When-traveling-to-clients-how-do-you-calculate-travel-distance-How do I add online lessons:http://support.takelessons.com/entries/38665316-How-do-I-add-online-lessons-to-my-service-offering-on-TakeLessons-com-
Slide 9 –How to update your pricing: http://support.takelessons.com/entries/25900617-How-do-I-set-my-prices-
Slide 11 –How to get reviews: http://support.takelessons.com/entries/25952033-How-can-I-add-student-reviews-to-my-profile-http://youtu.be/xmwxpYueJRw
Slide 12 –How to add, edit and remove photos: http://support.takelessons.com/entries/27391898-How-do-I-add-edit-or-remove-photos-videos-on-my-profile-
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Webinar cheat sheet!
Slide 13 –Tips on making your profile success: http://support.takelessons.com/entries/25357988-What-are-some-tips-to-make-my-profile-shine-through-
Slide 15 –How to create a Craigslist tool: http://support.takelessons.com/entries/28603456-How-do-I-promote-my-profile-on-Craigslist-with-the-Profile-Ad-Tool-