How to leverage social marketing in 4 main social networks
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How to leverage Social Marketing for CMC
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Transcript of How to leverage social marketing in 4 main social networks
How to leverage Social Marketing for CMC
How to leverage Social Marketing for CMC
Table of ContentSocial Media CMC is usingLinkedInFacebookTwitter
Some techniques for leveraging Social Marketing for CMCLinkedInGoogle+FacebookTwitter
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Social Media CMC is using
Social Media CMC is using
Some techniques for leveraging Social Marketing for CMC
Key players in Social Marketing
LinkedIn Members
Company Pages
CMCSOFTLinkedIn Members
Fulfilling profile information
Show off work samples
Get endorsements
Stay in touch with connectionsCheck your network updates.Keep track of communicationsLike or comment on. others anniversary notifications.Get recommendation from your colleagues.
Publish your own updateCreate noteworthy content related to IT industry
Share an update on homepagePublish a post on PulseShare a presentation on Slideshare
Share noticeable news of company or industry
Join suitable groups
Create a LinkedIn groups
Utilize Slideshare
Company Page
Optimizing LinkedIn Company Page
Posting company status updates
SEO-rich keywords
Google Adwords
Add LinkedIn button to the websiteInvite hiring candidates to visit Company Page for more informationAdd Company Page URL to outgoing emails and communicationsPromote Company Page via email campaigns or advertisingUse LinkedIn Ads
Growing the followers
Use LinkedIn Ads
Google+ Members
Google Business Pages
Completing your G+ profile
Post your own update
Joining or Creating communities
Google+ Business Page
Gain more reviewsComplete your Google+ Company Page.Ask for your customers
Use +Post AdsDevicesLocationsLanguagesBidding and budget
Facebook Members
Like Company Page
Like Company Page
Join Groups: Join IT, Web development, Mobile Application Groups
Join Groups: Posting Contents
Join Groups: Comments on posts
Create Own Group
Create Own Group: Invite people, Post contents, Interact with other Members
Facebook Company Page
Photos
80+ words
Punctuation-Emoticons
After working hour, Weekend
Posting content Issues
Adding Features: Company Website, Location, Phone, Reviews
Audience Insights: Statistics tools, Viewers Resources
Using Ads: Boost posts, Promote Page, Send people to Website
Twitter Members
Follow Company Page
Follow other IT Brands
Follow Influencers
Twitter Company Page
Following: Other famous IT pages
Following: Famous IT influencers
Photos
Keep Tweets short(120-130)
Use hashtags judiciously(1-2)
ReTweets good Tweets
Tweets
Create Lists: Influencers, Famous Pages, Company Employees, Competitors
Ads campaigns: Followers, website click, Tweet engagement
