How to Implement Omnichannel Marketing & Inspire Collaborative Change

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Businesses have traditionally separated their digital marketing and traditional marketing teams with assigned budgets and even separate objectives. In this scenario, developing a strategy that treats online and offline marketing activity and sales as one - can be quite a shift. Let’s take a closer look at the structural impact of an omnichannel strategy.

Transcript of How to Implement Omnichannel Marketing & Inspire Collaborative Change

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http://blog.marketing.rakuten.co.uk/attribution/rakuten-attribution-measuring-the-modern-shopper/
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https://twitter.com/RakutenMKTG_UK
mailto: [email protected]
http://blog.marketing.rakuten.co.uk/
http://uk.linkedin.com/in/johnathanlewis
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http://www.marketing.rakuten.co.uk/attribution
http://www.marketing.rakuten.co.uk/attribution
mailto:[email protected]

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How to implement omnichannel marketing & inspire collaborative change

How to implement omnichannel marketing & inspire collaborative change