How to Evaluate a Company
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Transcript of How to Evaluate a Company
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How to Evaluate a Company's Balance
Sheet
June 03 2011| Filed Under Investing Basics
For stock investors, the balance sheet is an
important consideration for investing in a
company because it is a reflection of what the
company owns and owes. The strength of acompany's balance sheet can be evaluated by
three broad categories of investment-quality
measurements: working capital adequacy, asset
performance and capitalization structure.
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Tutorial: Financial Statement Analysis In this
article, we'll look at four evaluative perspectives
on a company's asset performance: (1) the cashconversion cycle, (2) the fixed asset turnover
ratio, (3) the return on assets ratio and (4) the
impact of intangible assets.
The Cash Conversion Cycle (CCC)
The cash conversion cycle is a key indicator of
the adequacy of a company's working capital
position. In addition, the CCC is equally
important as the measurement of a company's
ability to efficiently manage two of its most
important assets - accounts receivable and
inventory.
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Calculated in days, the CCC reflects the time
required to collect on sales and the time it takes
to turn over inventory. The shorter this cycle is,the better. Cash is king, and smart managers
know that fast-moving working capital is more
profitable than tying up unproductive working
capital in assets.
CCC = DIO + DSO
DPO
DIO - Days Inventory Outstanding
DSO - Days Sales Outstanding
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DPO - Days Payable Outstanding
There is no single optimal metric for the CCC,
which is also referred to as a company's
operating cycle. As a rule, a company's cashconversion cycle will be influenced heavily by
the type of product or service it provides and
industry characteristics.
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Investors looking for investment quality in this
area of a company's balance sheet need to track
the CCC over an extended period of time (forexample, five to 10 years), and compare its
performance to that of competitors. Consistency
and/or decreases in the operating cycle are
positive signals. Conversely, erratic collection
times and/or an increase in inventory on hand
are generally not positive investment-qualityindicators. (To read more on CCC, see
Understanding the Cash Conversion Cycle and
Using The Cash Conversion Cycle.)
The Fixed Asset Turnover Ratio
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Property, plant and equipment (PP&E), or fixed
assets, is another of the "big" numbers in a
company's balance sheet. In fact, it oftenrepresents the single largest component of a
company's total assets. Readers should note that
the term fixed assets is the financial
professional's shorthand for PP&E, although
investment literature sometimes refers to a
company's total non-current assets as its fixedassets.
A company's investment in fixed assets is
dependent, to a large degree, on its line of
business. Some businesses are more capital
intensive than others. Natural resource and large
capital equipment producers require a large
amount of fixed-asset investment. Service
companies and computer software producersneed a relatively small amount of fixed assets.
Mainstream manufacturers generally have
around 30-40% of their assets in PP&E.
Accordingly, fixed asset turnover ratios will vary
among different industries.
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The fixed asset turnover ratio is calculated as:
Average fixed assets can be calculated by
dividing the year-end PP&E of two fiscal periods
(ex. 2004 and 2005 PP&E divided by two).
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This fixed asset turnover ratio indicator, looked
at over time and compared to that of
competitors, gives the investor an idea of how
effectively a company's management is using this
large and important asset. It is a rough measure
of the productivity of a company's fixed assets
with respect to generating sales. The higher thenumber of times PP&E turns over, the better.
Obviously, investors should look for consistency
or increasing fixed asset turnover rates as
positive balance sheet investment qualities.
The Return on Assets Ratio
Return on assets (ROA) is considered to be aprofitability ratio - it shows how much a
company is earning on its total assets.
Nevertheless, it is worthwhile to view the ROA
ratio as an indicator of asset performance.
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The ROA ratio (percentage) is calculated as:
Average total assets can be calculated bydividing the year-end total assets of two fiscal
periods (ex 2004 and 2005 PP&E divided by 2).
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The ROA ratio is expressed as a percentage
return by comparing net income, the bottom line
of the statement of income, to average totalassets. A high percentage return implies well-
managed assets. Here again, the ROA ratio is best
employed as a comparative analysis of a
company's own historical performance and with
companies in a similar line of business.
The Impact of Intangible Assets
Numerous non-physical assets are considered
intangible assets, which can essentially be
categorized into three different types:
intellectual property (patents, copyrights,
trademarks, brand names, etc.), deferred
charges (capitalized expenses) and purchased
goodwill (the cost of an investment in excess ofbook value).
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Unfortunately, there is little uniformity in
balance sheet presentations for intangible assets
or the terminology used in the account captions.Often, intangibles are buried in other assets and
only disclosed in a note to the financials.
The dollars involved in intellectual property anddeferred charges are generally not material and,
in most cases, don't warrant much analytical
scrutiny. However, investors are encouraged to
take a careful look at the amount of purchased
goodwill in a company's balance sheet because
some investment professionals are
uncomfortable with a large amount of purchased
goodwill. Today's acquired "beauty" sometimes
turns into tomorrow's "beast". Only time will tell
if the acquisition price paid by the acquiring
company was really fair value. The return to theacquiring company will be realized only if, in the
future, it is able to turn the acquisition into
positive earnings.
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Conservative analysts will deduct the amount ofpurchased goodwill from shareholders equity to
arrive at a company's tangible net worth. In the
absence of any precise analytical measurement
to make a judgment on the impact of this
deduction, try using plain common sense. If the
deduction of purchased goodwill has a material
negative impact on a company's equity position,
it should be a matter of concern to investors. For
example, a moderately leveraged balance sheet
might look really ugly if its debt liabilities are
seriously in excess of its tangible equity position.
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Companies acquire other companies, so
purchased goodwill is a fact of life in financial
accounting. Investors, however, need to lookcarefully at a relatively large amount of
purchased goodwill in a balance sheet. The
impact of this account on the investment quality
of a balance sheet needs to be judged in terms of
its comparative size to shareholders' equity and
the company's success rate with acquisitions.This truly is a judgment call, but one that needs
to be considered thoughtfully.
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Watch: Balance Sheet
Conclusion
Assets represent items of value that a company
owns, has in its possession or is due. Of the
various types of items a company owns;
receivables, inventory, PP&E and intangibles are
generally the four largest accounts in the assetside of a balance sheet. As a consequence, a
strong balance sheet is built on the efficient
management of these major asset types and a
strong portfolio is built on knowing how to read
and analyze financials statements.
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To learn more about reading balance sheets, see
Breaking down the Balance Sheet, Reading The
Balance Sheet and What You Need To KnowAbout Financial Statements
Read more:
http://www.investopedia.com/articles/basics/06/assetperformance.asp#ixzz27vuDjM4T