How to Connect Your Entire Ecosystem
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Transcript of How to Connect Your Entire Ecosystem
How to Connect Your Entire Ecosystem
NextBee Media
Wondering why connect everyone associated when customers are the only ones who will bring
revenue?
Creating targeted engagement activities and incentives stabilizes engagement
Your Customers are not the only ones associated with your business
Recruiting advocates contributes to the development of a self-sustainable ecosystem of your program
Activate Embedded Institutional Support
Include your employees, vendors, suppliers
Give them access to program features & top
rewards
Allow them to share this privileged access with
limited number of friends
Create interdepartmental contests, and include more
suppliers & vendors
All-round Engagement
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Build Close Relationships
Seek to recruit your program
users as your loyal advocates
Develop conversations
with your program users
Create exciting activities & rewards
to invite participation
Motivate your advocates to
inspire others to join the fun
Or suu
Towards a Vibrant Future
Create a flexible program
Mix rewards to see which create more
engagement
Deploy new activities to generate engagement
Your Program Should be Resilient
It should be able to quickly revert to a former profitable stage if the
changed reward or activities do not match your expectations
The program should be able to offer actionable insights as it progresses
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Design the program for success- Make room for Variation & Innovation
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NextBee Media