How the Rapid Growth of the Mobile Internet is Effecting Recruiting Right Now - Matt Alder
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Transcript of How the Rapid Growth of the Mobile Internet is Effecting Recruiting Right Now - Matt Alder
![Page 2: How the Rapid Growth of the Mobile Internet is Effecting Recruiting Right Now - Matt Alder](https://reader038.fdocuments.in/reader038/viewer/2022110318/55d56d10bb61eb19128b45c8/html5/thumbnails/2.jpg)
metashift limited © 2013
@mattalder
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What I’m going to talk about
• The Mobile Landscape
• The Implications for Recruitment
• Mobile Apply
• The Future’s Bright the Future’s Mobile
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metashift limited © 2013
Landscape
© MetaShift 2012
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metashift limited © 2013
How things change…..
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How quickly we accept them…
© MetaShift 2012
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metashift limited © 2013
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metashift limited © 2013
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+
Within 4 years 71% of the world’s literate population will have a smartphone
Source – The World Bank
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+The end of typing? A UI Revolution
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Leap
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User Interface - Voice
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User Interface – Eye Tracking
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No More Handsets?
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Mind over matter?!
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Implications for Recruitment
© MetaShift 2012
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+Job Seeker Expectations
• 72% interested in receiving career information via their phone
• 63% have already searched for a job on their mobile
• 79% would apply for a job on their mobile
• 84% Thought companies should have separate mobile recruitment sites
Conducted by Metashift, Educate and Reconverse in March 2012 with a sample size of 32,000 (UK, all demographics)
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+Job Board Data
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+Need for Highly Targeted Information
70% of mobile searchers act within an hour; only 30% of PC searchers doSource Mobile Marketer
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Mobile Apply
© MetaShift 2012
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Business Card Data and Email Back
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metashift limited © 2013
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Cloud Upload
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Emerging Integration Technology
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The Future’s Bright
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metashift limited © 2013
A better future for careers sites
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Desktop
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Mobile
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+Mobile First Application Processes
© MetaShift 2012
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+Key Takeaways
• As an industry we are way behind our audience
• Mobile will make you rethink everything
• Mobile is difficult but will solve many difficult problems
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+Connect with me
@mattalder
www.linkedin.com/in/mattalder
www.metashift.co.uk/blog