How Technology Enables Small to Medium Business - An Overview for Business Execs

Dynasis.com | 1 2014 Educational Webinar Series

2014 Educational Webinars

How Technology is Enabling and Accelerating Small to Midsized

Businesses (SMBs)February 2014


Introductions - Speakers

Dave MoormanSubject Matter Expert20 Years SMB Technology ImplementationPresident of Dynasis

Andy McCartneyTechnology Marketer and Researcher

25 Years Business/Technology ConsultingCEO of TechMarketer


Introductions – Webinar Series

Objective: Provide business executives of SMBs with essential knowledge about how the latest technologies are

empowering organizations.

Format: 30 minute webinar.

Recording will also be available on the Dynasis website.


Today’s Webinar – 30 Minutes

Introductions

1. Today’s Business Landscape

2. What Keeps SMB Executives Up At Night

3. 50,000ft: Building Blocks of a Successful SMB

4. The Attainable Benefits of Appropriate Technology

5. Proactive vs Reactive Technology Investment

6. The Three Technology Drivers You Must Manage

Q&A



#1

Skills

Security

5 Years



Modernize

Decline

#2


You MUST Understand and Manage the Variables

Start with Our Webinar!



2. What Keeps Execs Up At Night

A Few Data Points:

See full report at http://ccitool.vistage.com/content/vistage-ceo-confidence-index.pdf

Source: 2013 Vistage CEO Confidence Report

http://ccitool.vistage.com/content/vistage-ceo-confidence-index.pdf


2. What Keeps Execs Up At Night

Trends and Next Steps:

See full report at http://ccitool.vistage.com/content/vistage-ceo-confidence-index.pdf

http://ccitool.vistage.com/content/vistage-ceo-confidence-index.pdf


3. Building Blocks of a Modern SMB

All Businesses Are Essentially Made Up Of:


Execs& Mgmt

Business Apps & Processes

Business Functions

Technology Infrastructure

Sales, Marketing, Finance, Customer Service, HR, Ops

CRM, Website, Support, Accounts System,Business Intelligence, Sales Automation

Servers, Network, Voice/Email Systems, Security, Backup/Recovery, Desktop/Devices, Virtualization, Printers,

Anti-Virus, Firewall, Cloud SystemsENABLEM

ENT

EXECUTIONBUSINESS

GOALS

3. Building Blocks of a Modern SMB

Organizational Pyramid


4. Attainable Benefits of Technology

THEN – Low Priority

Productivity Cost/

Overhead Growth Risk of Loss Flexibility Brand Employees

NOWIntegral


5. Proactive vs Reactive Investment

REACTIVE Investment Wait for a server or laptop

crash Wait for a breach, or virus

attack Painful tech support

effort, unhappy employees

Frustrated customers Sporadic capital expense



PROACTIVE Investment Keep networks,

systems and devices maintained, protected and connected

Available, secure and mobile

Future proof the business

Capital vs operating finance model

Capital Expenses

Cash and lending are tightExpensive purchases

Quickly outdatedDifficult to manage and inventory

Operating Expenses

IT becomes a monthly billPredictable IT spending

Easy to anticipate employee costsAccommodate with seasonal spikes


Shift your mentality and financing of technology to your advantage



6. The Three Technology Drivers

Availability Systems Management and

Uptime Cloud and Virtualization Business Continuity/Growth

Security Backup and Disaster Recovery Access and Intrusion

Management Mobile and Data Protection

Mobility Mobile Workforce Management BYOD Compatibility and

‘WorkShifting’ Unified Comms and Tele-Presence

Availability

Security

Mobility


Q&A

Conclusions and Q&A


Thanks for Your Time Today!

Contact the Speaker Anytime Reading

Dave Moorman President, Dynasis Integrated SystemsDirect: 678.218.1785Office: 770.569.4600 (x204)E-mail: [email protected]

See full report at http://www.smb-gr.com/wp-content/uploads/2012/pdfs/2013_SMB_Predictions.pdf

mailto:[email protected]

http://www.smb-gr.com/wp-content/uploads/2012/pdfs/2013_SMB_Predictions.pdf

How Technology Enables Small to Medium Business - An Overview for Business Execs

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