How Social Media Has Changed The Job Search

& Recruiting Forever

By Quinn Devery @qdevery

Times Have Changed

1980’s 1990’s Today

So Has the Job Search

Then… Now…

No Wonder You’re Frustrated

But We’re In Luck Because…

33% Say Finding Talent Will Be Their Biggest Challenge in 2013

Wages Are On The Rise

So Where All The Jobs?

The Top Sources Of New Hires

But The Top Quality Sources Are…

Which Networks Are Recruiters Favoring?

But Why Is Social Media So Popular?

80% Say Passive Candidates Are The #1 Benefit

Jobs Postings Get Tons of Applicants

So What Social Networks Should You Use?

Top Social Networks For Job Seekers

1.  LinkedIn 2.  FaceBook 3.  Twitter 4.  Google+ 5.  Blogging

Pick Three…

Not Just A Digital Version Of Your Resume

Social Technographic Profiles

•  CREATORS– Posts blogs •  CRITICS– Writes reviews & ratings •  COLLECTORS– Follows & votes on content •  JOINERS– Maintains profile on SM sites •  SPECTATORS – Reads, watches, & listens •  INACTIVES – None of the above

It’s An Extension Of Human Interaction

The Top Career Social Network

LinkedIn DON’Ts

• Never send invites un-edited

• Do not use “Rockstar” & “Ninja”

• Spam people

Welcome To The Twitter-verse…

Twitter DOs

• Follow your industry & interests

• Use it as a jumping off point

• Don’t be overly professional

• Follow Job Twitter Handles

Follow Job Search Thought Leaders…

Twitter DON’Ts

• Engage in shameless self promotion

• Only retweet what others say

• Post to much personal information

1.1 Billion And Counting…

FaceBook DOs

• Check your privacy settings

• Follow target companies

• Network with friends

FaceBook DON’Ts

• Avoid illicit references

• Alcohol References

• Spelling

•  Inappropriate pictures

Sometimes You Just Have to…

Pull The Plug

1.  Get out

2.  Meet some people

3.  And network

Tying It All Together…

1. Select your target networks 2.  Improve your profile 3. Follow the DOs & DON’Ts 4. Be human 5. Pull the plug

Top 5 Q-Tips

1.  I’m targeting every company 2.  I can do anything 3.  The Yellow Test 4.  Don’t forget about job boards 5.  Tell your network 6.  I don’t know everything…just ask my

wife

QUESTIONS?

Sources

•  North American Staffing and Recruiting Trends Report 2013 – Bullhorn •  How to Effectively Use Twitter as a Job Search Resource – Mashable •  Job Hunting? Here are 10 social media tips to help you stand out – Visual.ly •  2013 Recruiting Channels Survey – Software Advice