How ReadSpeaker’s new speech-enabling product extends the reach of your online content
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Transcript of How ReadSpeaker’s new speech-enabling product extends the reach of your online content
How ReadSpeaker’s new speech-enabling product extends the reach
of your online content
December 4, 2012
#talkingwebsite
1. The benefits of adding online text to speech to extend the reach of your online content
2. The main features of this new release, including enhanced accessibility and easier customization
3. How the more user-friendly design and added functionality benefits your users
4. Q&As
Agenda
Who benefits from adding speech to online text content?
Illiteracy Dyslexia Low vision Seniors Foreign-born Learners Multitaskers Mobile users
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Illiteracy
US: 41 million (13%) Germany: 7.7 million (9.5%) France: 3.1 million (5%) Netherlands: 1.5 million (9%) Sweden: 950,000 (10%)
793 million adults
Illiteracy focus in the US
30 million US adults have below basic understanding of theEnglish language. A further 11 million cannot read or write in English.
Dyslexia
US: ~ 47 million (15 %)Germany: 4 million (5%)Italy: 2 million (3%)The Netherlands: 850,000 (5%)Sweden: 400,000 (4%)
Foreign-born
US: 39.9 million (12.7%) Germany: 7.3 million (9%) France: 7.2 million (11%) Italy: 4.8 million (7.9%) Netherlands: 3.4 million
(20.5%) Sweden: 1.4 million
(14.7%)
Low vision
World: 246 million US: 21.5 million (18+) Europe: 25.5 million India: 54.5 million China: 67.3 million
World Health Organization: Some 65% of people with visual impairment are over age 50, an age group that represents 20% of the global population. As the world’s population ages, the number of people with age-related visual impairment is expected to increase.
Aging populations
Europe: proportion of 65+ will double between 2010 and 2050 Germany: 15 million (current) France: 11 million (current) Italy: 12.5 million (current) Sweden: 1.7 million (current)
Americas: By 2020, 200 million older adults, nearly twice the figure of 2006 US: 41.4 million 65+, 71 million
projected in 2030
US: 53% of Americans aged 65+ use the Internet or email
Germany: 33% (65+) France: 26.7% (50+)
Older adults and Internet usage
Multitaskers
Of the 88% of US adults owning a cell phone, 50%+ use their mobile to go online
Europe Germany: 26 million France: 22.3 million Italy: 17 million Netherlands: 8.6 million Sweden: 3.5 million
Mobile users with access to the Internet
Increasing share of Internet usage on Mobiles and Tablets
Learners
Cognitive impairments
Poor readers Dyslexia Visually impaired Foreign languages Mobile
A convenient access to text needing no downloads from the end-user.
Benefits of adding speech to online text content
•
Your website content can be listened to from any connected device, anywhere and at any time.
Benefits of adding speech to online text content
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You can reach users whose native language is not the language of your website.
Benefits of adding speech to online text content
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E-inclusion tool.
Benefits of adding speech to online text content
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Bimodal presentation improves reading comprehension, information recall, and learning/ memory enhancement.
Benefits of adding speech to online text content
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Instant new distribution channel for your content.
Benefits of adding speech to online text content
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Benefits of adding speech to online text content
Immediate conversion of your existing written content into high-quality speech.
Our Solution
Listen to any online text
that matters to youanytime
andanywhere
Introducing ReadSpeaker Enterprise Highlighting 2.5
Web is moving away from Flash and to HTML5
More dynamic content Improved usability Better accessibility Modern design
Why a new version?
Better customization
Easier to customize Customers can create
their own skins
Customize pre-made skin templates
Better blending with the visual identity of the website
Easier customization
The ReadSpeaker Enterprise Highlighting audio player is built with standard web technologies (HTML5, CSS, Javascript).
Therefore, it is very simple to create a customized version of the player (to match your organization’s visual identity, for example).
Revamped design
Revamped design Uses fewer images and takes up less space Larger play button
Customization of skins
Our skin color guide provides different options to easily change the color appearance of the player
Easier implementation
Code is simpler and easier to understand
Implementation time decreases
Improved delivery of updates via Cloud
Easy step-by-step implementation
“Implementing ReadSpeaker was quite easy. We wish all software implementations were that easy.”
Mike Caldwell, Director of Program Development, Idaho Digital Learning, USA
“Our technicians have said that it did not take a lot of effort to add it.”Oliver Gliß, Webmaster Media & Communications Dept., VfL Wolfsburg, Germany
“Once we got the code, it was a matter of a few hours of work to get it up and running.”
Michael Piscopo, Director, Visitmalta, Malta
“Implementation was very easy. The turnaround was fast, efficient, and your personnel was amazing in this country and in Europe.”
Teresa M. Lee, Webmaster, City of Prattville, Alabama, USA
“Since ReadSpeaker is a web-based software, our implication was limited to the initial implementation of ReadSpeaker’s HTML-based code in our CMS. Once the ReadSpeaker code was implemented – and the support we got from the ReadSpeaker team was A-class, our part of the job was done.”
Michael Clevestig, Manager Online Marketing, SITA, Switzerland
(recommended)
Uses latest web standards
HTML5/CSS
No Flash needed in modern browsers
Works better in more devices (such as iOS and newer Android devices that don’t have Flash)
Fully keyboard-controllable player
Text-based Listen button
Improved zoom support
Easier to download audio
Enhanced accessibility
New end-user features
Better, more user-friendly, and more complete settings page
New end-user features
Automatic scrolling option
New end-user features
Autoselection of the best playback technology available
New end-user features
Improved text selection
Free demo
Contact us to get a free demo:
www.readspeaker.com/demo-request/
Thank you!