How ReadSpeaker’s new speech-enabling product extends the reach of your online content

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How ReadSpeaker’s new speech- enabling product extends the reach of your online content December 4, 2012 #talkingwebsite

Transcript of How ReadSpeaker’s new speech-enabling product extends the reach of your online content

Page 1: How ReadSpeaker’s new speech-enabling product extends the reach of your online content

How ReadSpeaker’s new speech-enabling product extends the reach

of your online content

December 4, 2012

#talkingwebsite

Page 2: How ReadSpeaker’s new speech-enabling product extends the reach of your online content

1. The benefits of adding online text to speech to extend the reach of your online content

2. The main features of this new release, including enhanced accessibility and easier customization

3. How the more user-friendly design and added functionality benefits your users

4. Q&As

Agenda

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Who benefits from adding speech to online text content?

Illiteracy Dyslexia Low vision Seniors Foreign-born Learners Multitaskers Mobile users

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Illiteracy

US: 41 million (13%) Germany: 7.7 million (9.5%) France: 3.1 million (5%) Netherlands: 1.5 million (9%) Sweden: 950,000 (10%)

793 million adults

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Illiteracy focus in the US

30 million US adults have below basic understanding of theEnglish language. A further 11 million cannot read or write in English.

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Dyslexia

US: ~ 47 million (15 %)Germany: 4 million (5%)Italy: 2 million (3%)The Netherlands: 850,000 (5%)Sweden: 400,000 (4%)

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Foreign-born

US: 39.9 million (12.7%) Germany: 7.3 million (9%) France: 7.2 million (11%) Italy: 4.8 million (7.9%) Netherlands: 3.4 million

(20.5%) Sweden: 1.4 million

(14.7%)

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Low vision

World: 246 million US: 21.5 million (18+) Europe: 25.5 million India: 54.5 million China: 67.3 million

World Health Organization: Some 65% of people with visual impairment are over age 50, an age group that represents 20% of the global population. As the world’s population ages, the number of people with age-related visual impairment is expected to increase.

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Aging populations

Europe: proportion of 65+ will double between 2010 and 2050 Germany: 15 million (current) France: 11 million (current) Italy: 12.5 million (current) Sweden: 1.7 million (current)

Americas: By 2020, 200 million older adults, nearly twice the figure of 2006 US: 41.4 million 65+, 71 million

projected in 2030

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US: 53% of Americans aged 65+ use the Internet or email

Germany: 33% (65+) France: 26.7% (50+)

Older adults and Internet usage

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Multitaskers

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Of the 88% of US adults owning a cell phone, 50%+ use their mobile to go online

Europe Germany: 26 million France: 22.3 million Italy: 17 million Netherlands: 8.6 million Sweden: 3.5 million

Mobile users with access to the Internet

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Increasing share of Internet usage on Mobiles and Tablets

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Learners

Cognitive impairments

Poor readers Dyslexia Visually impaired Foreign languages Mobile

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A convenient access to text needing no downloads from the end-user.

Benefits of adding speech to online text content

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Your website content can be listened to from any connected device, anywhere and at any time.

Benefits of adding speech to online text content

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You can reach users whose native language is not the language of your website.

Benefits of adding speech to online text content

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E-inclusion tool.

Benefits of adding speech to online text content

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Bimodal presentation improves reading comprehension, information recall, and learning/ memory enhancement.

Benefits of adding speech to online text content

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Instant new distribution channel for your content.

Benefits of adding speech to online text content

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Benefits of adding speech to online text content

Immediate conversion of your existing written content into high-quality speech.

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Our Solution

Listen to any online text

that matters to youanytime

andanywhere

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Introducing ReadSpeaker Enterprise Highlighting 2.5

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Web is moving away from Flash and to HTML5

More dynamic content Improved usability Better accessibility Modern design

Why a new version?

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Better customization

Easier to customize Customers can create

their own skins

Customize pre-made skin templates

Better blending with the visual identity of the website

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Easier customization

The ReadSpeaker Enterprise Highlighting audio player is built with standard web technologies (HTML5, CSS, Javascript).

Therefore, it is very simple to create a customized version of the player (to match your organization’s visual identity, for example).

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Revamped design

Revamped design Uses fewer images and takes up less space Larger play button

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Customization of skins

Our skin color guide provides different options to easily change the color appearance of the player

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Easier implementation

Code is simpler and easier to understand

Implementation time decreases

Improved delivery of updates via Cloud

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Easy step-by-step implementation

“Implementing ReadSpeaker was quite easy. We wish all software implementations were that easy.”

Mike Caldwell, Director of Program Development, Idaho Digital Learning, USA

“Our technicians have said that it did not take a lot of effort to add it.”Oliver Gliß, Webmaster Media & Communications Dept., VfL Wolfsburg, Germany

“Once we got the code, it was a matter of a few hours of work to get it up and running.”

Michael Piscopo, Director, Visitmalta, Malta

“Implementation was very easy. The turnaround was fast, efficient, and your personnel was amazing in this country and in Europe.”

Teresa M. Lee, Webmaster, City of Prattville, Alabama, USA

“Since ReadSpeaker is a web-based software, our implication was limited to the initial implementation of ReadSpeaker’s HTML-based code in our CMS. Once the ReadSpeaker code was implemented – and the support we got from the ReadSpeaker team was A-class, our part of the job was done.”

Michael Clevestig, Manager Online Marketing, SITA, Switzerland

(recommended)

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Uses latest web standards

HTML5/CSS

No Flash needed in modern browsers

Works better in more devices (such as iOS and newer Android devices that don’t have Flash)

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Fully keyboard-controllable player

Text-based Listen button

Improved zoom support

Easier to download audio

Enhanced accessibility

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New end-user features

Better, more user-friendly, and more complete settings page

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New end-user features

Automatic scrolling option

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New end-user features

Autoselection of the best playback technology available

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New end-user features

Improved text selection

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Free demo

Contact us to get a free demo:

www.readspeaker.com/demo-request/

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Thank you!

[email protected]