How Political Campaigns can Use Augmented Reality!

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AUGMENTED REALITY (AR) & POLITICS

Transcript of How Political Campaigns can Use Augmented Reality!

Page 1: How Political Campaigns can Use Augmented Reality!

AUGMENTED REALITY (AR) & POLITICS

Page 2: How Political Campaigns can Use Augmented Reality!

What is Augmented Reality (AR)?

http://www.vimeo.com/gravityjack/marketing

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The Mobile AR Market is Projected to Explode

Every company, every product, every service on the planet can benefit from AR

...including yours.

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Augmented Reality & Politics

• Using our patented QAR, and Natural Feature Tracking, users can view your campaign materials, through their mobile device, instantly experiencing video, polls, social media, donation materials, and more.

• When users view your campaign materials, they experience a personally tailored, enhanced reality

• Interact directly with unique individuals, with content tailored specifically by demographic, creating voters for you.

• Implement it everywhere: rallies, mailings, website, television ads, billboards, signs, and more

• Full control of the information they see, all with complete, extremely detailed analytics

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We Offer What Other Software Can’t

• The world’s only infinite realtime visual search engine! This technology, created and owned by Gravity Jack, turns any sign, logo, or even one of our patented QARs into a marker for Augmented Reality.

• Brand-able solutions on mobile not just a component.

• Once the device recognizes an image, your consumer is instantly exposed to your interactive multimedia content, targeted to their specific gender, age...and even interests.

• Videos, social media integration, 3D models, animations, polling, coupons, anything!

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When We Say Anything...We Mean It.

Scan the QAR on the side of the bus directs the user to an app

download enabling them to see AR overlaid on the bus.

Something as big as a bus can be used to Augment Reality.

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Engagement Like Never Before

There is the option of placing any button over the top of the

video that will direct you to their respective

locations.

Using Visual Search, scanning the bus with your smart device overlays a video with interactive

button functionality.

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Real Time Polling Engine

• Poll viewers, directly from marketing materials

• Provide your supporters with a sleek, easy to use polling feature

• Receive feedback instantly, from real voters, on issues crucial to your campaign

• Instant, extensive analytics, allowing results to be sorted and presented using any demographic criterion imaginable

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Analytics

Analytics allow you to view all information pertaining to followers and their activity.

Gravity Jack’s technology can even go as far as to tell you their music preference,

gender and line of employment.

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Precision Targeting:: MARKETING ::

• Using the extensive demographics to tailor addressable advertising, precisely to each individual user, through geo-fencing.

• Features able to change, depending on specific demographic/geo location of viewer

• Advertising, based on exact location of the user

• Taking in to account: age, sex, and more

• Multiple features, all available on one piece of material

• Our fencing, pinpoints different parts of one sign, logo or other material, allowing for multiple interactive AR pieces on one piece of material

• Give your campaign videos a hometown touch with green screen technology, able to determine the correct background based on user location

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Proven Results for Powerful Tech:: MARKETING ::

• Streamlined solution, merged with existing efforts

• State of the art marketing and true engagement, both instantly available to every user, simply by scanning the world around them

• User-convenient commerce system, within your client’s control.

• Extensive precision analytics, never before available

• Our engine has been proven with some of the world’s biggest names.

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THANKS FOR YOUR TIME.

:: MARKETING ::

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