How Mobile CRM Will Reshape the CRM Industry
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Transcript of How Mobile CRM Will Reshape the CRM Industry
How Mobile CRM Will Reshape the CRM Industry
Trends for the future of mobile CRM and their implications for our industry
Bill Harrison
CEO and Founder, Epicom Corporation@epicomcorp
www.epicom.com
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Current Mobile Landscape
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Global Internet Device Sales
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Global Smartphone Penetration Forecast
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Smartphone Usage Upside
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Tablet Sales Forecast
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iPad vs. iPhone vs. iPod Shipments
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Technology Adoption
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% of Traffic From Mobile Devices
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50%Mobile
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Implications
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Mobile CRM
Is
The Future OfCRM
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Relative Device Sizes
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CRM Device Characteristics
Personal Computer Smartphone/Tablet
User Interface Web Browser Purpose Built Apps
Navigation Mouse Touchscreen
Information Entry Keyboard Keyboard/Audio/Video
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Predictions
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Facebook Timeline
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3,000 New Timeline Apps Launched in 2012*
January February0
500
1000
1500
2000
2500
*Source: Facebook. March 12,2012
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Angry Birds
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The Weather
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Corporate App Store
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Concluding Thoughts
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Who Will Dominate the Third Generation of CRM?
?Client-Server Web Based Mobile CRM
Questions and Feedback?
Bill HarrisonCEO & Founder, Epicom [email protected]@epicomcorp
04/08/2023 ©2012 SugarCRM Inc. All rights reserved. 26
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