How Hyatt Utilizes Facebook Messenger to Serve their Social Customers
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Transcript of How Hyatt Utilizes Facebook Messenger to Serve their Social Customers
![Page 1: How Hyatt Utilizes Facebook Messenger to Serve their Social Customers](https://reader035.fdocuments.in/reader035/viewer/2022062823/58729b9c1a28ab07208b4b67/html5/thumbnails/1.jpg)
#SocialFirst™
Paul Johns
And add SOCAP logo
Paul Johns
lets add to the title slide SOCIAL MATURITY WORKSHOP
![Page 2: How Hyatt Utilizes Facebook Messenger to Serve their Social Customers](https://reader035.fdocuments.in/reader035/viewer/2022062823/58729b9c1a28ab07208b4b67/html5/thumbnails/2.jpg)
Private resolution
12%, Overtakingsome channels
Small, test deployments
2-3% Contact center volume
Fully resourcedbusiness initiative
Consumers expect responses
Expectation of fullresolution in channel
Public Satisfaction
2015 was the year social service grew up
Source: As reported by Conversocial client
Paul Johns
I'd like to make this slide graphically more impressive but good to see here.
![Page 3: How Hyatt Utilizes Facebook Messenger to Serve their Social Customers](https://reader035.fdocuments.in/reader035/viewer/2022062823/58729b9c1a28ab07208b4b67/html5/thumbnails/3.jpg)
Today’s Panelists
Dan Moriarty
Bryan HurrenStrategic
Partnerships Manager, Facebook
Messenger
Chief Marketing
Officer, Conversocial
Paul JohnsDirector, Digital
Strategy & Activation, Hyatt
Hotels Corporation@iamdanmoriarty @bryanhurren @paulj0hns
#SocialFirst™
Paul Johns
I'd like to make this slide graphically more impressive but good to see here.
![Page 4: How Hyatt Utilizes Facebook Messenger to Serve their Social Customers](https://reader035.fdocuments.in/reader035/viewer/2022062823/58729b9c1a28ab07208b4b67/html5/thumbnails/4.jpg)
Thanks for joining us!
Stay tuned for moreWebcasts from
Conversocial
#SocialFirst™