Why Doctors/Hospitals Can Use Email Marketing

ByAnkur PateL

SmartEmaiLMarketingSolution.com

Don’t Advertise, Just Inform/Educate

• If you believe it or not – Doctors/Hospitals have to market themselves in an in-direct ways

• Few good ways for doctors to market themselves:

1. Send Emails with good health tips2. Send Emails with quality/awareness information3. Send Emails for festival wishes4. Send Emails with Free Check-ups

3 Major Reasons to Do Email Marketing

Email Marketing is:

1. Cost Effective & High Responsive Medium

2. Measurable Digital Medium

3. Reaching to Worldwide Clients

1. Cost Effective & High Responsive

• Newspaper, Radio, TV, SMS, Bill Board, Print Ads in Magazines etc. are EXPENSIVE

• Email Marketing cost is between 4 Paisa to 16 Paisa Per Email

• Typical Response Rate of Email Marketing is between 1% to 25%

2. Measurable Digital Medium

• You can measure & get exact reports –

1. Who have opened the email? (and at what time they have opened email)

2. Who have clicked the website link and visited website? (and what time they have visited your website)

You can send specific promotional message to those only

who have opened your email or those who have clicked & visited the web-site.

3. Reaching Anywhere in World

• Email is the No. 1 activity all over the world on Internet

• Email can reach to any country – world wide without any extra cost

• Excellent Tool for Doctors/Hospitals who target patients from foreign countries

Thanks for Your Time

• Mr. Ankur PateL

• Cell(India): 93761 33927 (USA): 313-447-1275

Email: Ankur@infotrex.com