How did I attract/address my audience?

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HOW DID I ATTRACT/ADDRESS MY AUDIENCE? By Jack Suddaby

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Transcript of How did I attract/address my audience?

Page 1: How did I attract/address my audience?

HOW DID I ATTRACT/ADDRESS MY AUDIENCE?

By Jack Suddaby

Page 2: How did I attract/address my audience?

Gangster stereotypes

If I where to choose stereotypical roles, then it has more chance of gaining publicity and making money, so in this case, when you thinking of a large Gangster Boss you think, flashy suit, body guards, jewellery and guns.

This has been shown by many examples, such as Snatch which made millions because of the use of stereotypes, and in some cases over exaggerated stereotypes to create a sense of comedy which could me incorporated into my film, if it where to be looked at further.

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The use of posters and viral marketing was used to promote the film as much as possible, if you are able to create an awareness of your film on a social networking site, it can become quickly advertised as long as people are interested, which in my case, they should be, as the target audience fits the social networking majority of people, that being young adults of 15 to 25

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What’s the interest?

If I chose a genre that wasn’t uses as frequently as other genres like Action Adventure, then I believed it would sell much more, because of the niche market, if there isn’t something current out there like your own, it will sell, just like most businesses, as long as the product itself is up to the standard. The evidence that Gangster sells is clear through Guy Richie films which have made massive successes. Often modern day dramas also all hold elements of gangster if they are situated around East London and the poverty stricken areas, which again can relate back to my film, not only this but my film also has relation to horror, which is extremely popular with teenagers.

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What addressed the audience? The use of mise en scene and camera shots

enabled a clear idea of what was happening, as well as it all fitting within the stereotypes of the genre, for which then it could sell much easier. The use of slow camera editing for one scene, then the cut edit to the next scene, of high tension and fast paced editing, created a very impacting, suspense like feel strait away. Because I used diachronic music the entire time, it gave a feel that you where actually there, heightening the tension for the viewer.

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Examples..

Here is a shot of inside a car, this is a good close up shot because it makes you feel as if you (the viewer) are inside the car with the driver, and that you know what is happening, however you actually do not understand the plot at this stage, building up a lot of suspense, increasing the audiences emotions.

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Close up shot…

This is a powerful shot because of the mise en scene, you can see the draw open, with the contents with the knife and the gun and the compass, all to show the period of time this is meant to be set in, but also to give the viewer an idea of what is going to happen, before the other person in the actual film does, so it lures in the viewer much more effectively, as you want to find out what the significance of the gun.

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Close up …

Here the gun is pointing almost directly at the viewer, which makes you feel as if you are going to be shot, however because it is at a slight angle you know he is aiming at somebody else, however you still are unaware who, which again builds up the suspense factor. The slight use of low angle shot makes this man look much more dominant in comparison to the other characters.