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How can mobile apps development company protect their trademark property
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Transcript of How can mobile apps development company protect their trademark property
How can Mobile apps development companies protect their trademark property?
In the present age of cut-throat competition, especially in the smartphone domain,
mobile apps developers need to be aware of legal concerns pertaining to trademarks,
intellectual properties (IP), copyrights, etc. There is immense demand for innovation in
smartphone market and there are considerable numbers of developers with quest to
satisfy a specific requirement first. In such a scenario, ideas can be stolen, developed
into a finished application and sold while the original thinker may not be able to claim
anything unless, of course, there is legal ground. Development firms and independent
developers can avoid fraud and cheat through registration of copyrights, geographical
indications, industrial design, patents and trademarks with respective authorities.
There are different authorities with which mobile application development companies
can register their IP. Some of the global or multinational-scale IP registration
organisations are:
World Intellectual Property Organisation (WIPO)
African Regional Intellectual Property Organisation (ARIPO)
Organisation Africaine de la Propriete Intellectuelle (OAPI)
Office for the Harmonisation of the Internal Market (OHIM)
Mobile applications are hardly restricted to a country or a region. So, these
organisations are suitable for registration of IP. Specific developers such as iPhone
apps developers should go through the guidelines provided by Apple pertaining to
registration and protection of IP. Certain clauses of vary from company to company and
Apple, Google and Microsoft may not have entirely the same guidelines. So, Android
apps developers need to go through the guidelines of Google rather than any general
article on the topic of IP protection.
Besides the international or global registration bodies, nearly every country has IP
registration authority. If any company has idea for an application that will be relevant to
only a specific region or country then the registering the IP with the national authority
is sufficient. However, the risk remains that other companies may copy the concept and
launch another application; thus, creating competition. However, mobile application
development companies can register with both an international and a national
organisation.
A sizeable e-book can be compiled on the IP registration procedure for different
organisations since they have different processes. It is extremely tough to condense the
registration procedures of different registration organisations into one general guide.
However, there are many things that are common for all organisations and there are
many tactics that every developer, be it iOS apps developers or else, should know.
Development companies can register as many attributes of their product as seems
necessary to them in order to prevent their products getting copied at any level. In case
of physical products, manufacturers even register shape, size, colour and/or weight of
the product. There obviously are limitations that cannot be overcome or overruled. The
case of Apple is exemplary of this. Steve Jobs, the then Head of Apple, had patented even
the gestures that its device can read. The vertical, lateral and diagonal slides are,
however, supported by all or most of the devices. Being the pioneer of smartphones,
Apple did try to evade competition but the users’ gesture and how different users use
their fingers could not be patented.