Marketing Intelligence voor Managers – Marketing Automation Tools
How Automation Can Help Fmcg Sales Managers
10
Achieve Your Targets Cut Costs Your Issues… Manage Your Field Force Effectively
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A short guide to Sales Force Automation and how it can help Sales Managers
Transcript of How Automation Can Help Fmcg Sales Managers
Achieve Your Targets Cut Costs
Your Issues…
Manage Your Field Force Effectively
Do you know where you stand?
Distribution
Layout
Promotion
Merchandising
Tell me where I need to beTell me what I need to do
Tell me when I need to do it
Right Account
Territory Management
Time Prioritisation
Focused On Right Activities?
Distribution Gaps
MerchandisingMaterial
Layouts
Promotions
Account Management
Feedback
Achieving Your Targets
Manage by Exception
Tell me what I need to do in prioritised, weighted order!
Scan Data
Research & Focus Groups
Sales Data
Operational Data
(Compliance etc.)
Management View
Market Share Data
Your next steps:
• Call Wayne Goodrich 0418 425 312 to organise a customised V8 Demonstration using your own data.
• E-mail [email protected]
• Web www.perenso.com
