How is Quad helping Apparel and Footwear Retailers?

Why do apparel retailers work with Quad?

Simply put, we have helped retailers and manufacturers automate and standardize manual tasks many organizations are already doing in-house. Other times, companies recognize they may benefit from these tasks (i.e. analyze comp shopping regularly, have a “hub” to analyze competitors marketing efforts or analyze weekly how assortment and pricing is changing both internally and at their competitors) but the organizations don’t have the time, but could benefit from. As a result, Quad was built so that users receive better data, allowing for more powerful decisions and actionable insights.

We have worked across the key functions of retailers’ organizations: pricing, merchandising, marketing, inventory planning, e-commerce, and even outlet.

Monitor prices over time. Tap into individual products from the bullets. Isolate one merchant to see separate weekly price trends. Compare year-over-year, month-over-month, and bi-monthly price alterations.

Monitor movements for specific retailers, brands, and products

Analyze changes in prices and SKU counts: Compare Average Price Change, alter-ation, SKU count changes (what was removed or added), assortment changes, and price alterations. Gain visibilityinto changes with sales cycle as well as lifespan in regular store vs. turnover to Fac-tory/Outlet store.

Dig deeper into important changes

SKU Assortment changes allow you to have the ability to drill down into particular items and product pages. Visually see the comparison of price or SKU count from merchant-to- merchant and brand-to-brand.

What brands, price ranges, and products are competitors carrying?

Merchandisingo View competitor

assortments by category and analyze by any attribute you’d like

o Analyze prices, promotions, and

assortments all in one place

o Visualize assortment trends over time

o Monitor MAP compliance for your wholesale business

o Keep track of new product introductions from competitors

o Included “analytic hours”: we run analyses and create standard or one‐off reports for you

Merchants receive focused and targeted insights

Marketing and eCommerce

o View archive of historical homepage and email screenshots (including holidays)

o Analyze promotional frequency over time

o View the promotional mix of your competitors

o Search promotional text for key phrases

o Inspect promo pages exactly how they were

o Included “analytic hours”: we run analyses and create standard or one‐off reports

Insights for Marketing and eCommerce teams

By tapping on “view,” explore homepages one-by-one. See breakdown of text and offer, as well as screenshots of homepage on a daily basis. Com-pare promotional cadence over time and longitudinally.

Home Pages Screenshots: a historical catalog of over 500 retailers home pages and emails at your fingertips

Big data, big insightsWe gather data at a scale that is impossible to gather manually

AccuracyWe use a combination of humans and machines to ensure quality

World class supportDedicated success manager and consulting style “analytic hours”

VisualsEvery data point includes a

screenshot and is easily traceable

CategorizationNo manual matching: We organize the data into a taxonomy for you

Instant onWe automate everything. All you

have to do is log on. No IT department needed

What sets us apart

Retail focusMonth 9, 2015

We look forward to continuing our discussions

Chelsea AlbrightSenior Account Director

650-389-5106calbright@quadanalytix.

com

Angela WhiteSenior Account

Director650-242-4442

awhite@quadanalytix.com