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Transcript of Hoppala at XMediaLab
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Mobile Augmented Reality
From Science Fiction to Fact
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Marc René Gardeya, Founder and CEO
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
TodayTomorrow
Soon
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Today
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
7 Cases
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Rhônes-Alpes Tourism
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
German Yellow Pages
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Virtual Public Art Project„Key element of our application is that the objects are site-specific. This is different than most other digital media that can be easily transfered and shared. This requires the users presence and interaction with the site itself.“
Chris Manzione, Artist
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Quiznos Campaign
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Social Is Mobile
Happy easter!Looking forward to see you again!
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Woombamania
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Berlin Wall 3D
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Berlin Wall 3D
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Advertising
Google Patent #20100010893, 14. Januar 2010
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Real WorldSpatial
3D
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Technologie
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
ContentContentContent
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Content Management
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Consulting & Training
School
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Tomorrow
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Natural Feature Tracking
Paul Otellini, CEO Intel, CES 2008
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Word Lens
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Face Recognition
TAT The Astonishing Tribe, Concept Work, 2009
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Face Recognition
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Parallel Tracking and Mapping
Georg Klein,University of Oxford
(now Microsoft)
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Mobile AR Device
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Point Cloud Model
Dubrovnik Old City Center, 4.619 Photos, 3.485.717 PointsUniversity of Washington in Seattle, funded by Microsoft
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Microsoft Photosynth
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
LocationLocationLocation
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Location Tracking
Chris Grayson, „AR & Emerging Tech pt. 3“, www.chrisgrayson.com
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Soon
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Gesture Control
John Underkoffler, TED Konferenz, February 2010
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Gesture Control
Concept work, Schematic
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
AR Glasses
Concept work, Nokia
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Make tea
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Augmented (Hyper)Reality
Keiichi Matsuda, January 2010
HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
THANK Y UO