Hope Farmer's Market Grower Training Session 2 Small Farm Marketing
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Transcript of Hope Farmer's Market Grower Training Session 2 Small Farm Marketing
Growing Diverse Farmers and
Sustainable Markets
Presented By: Josh Hardin
Laughing Stock Farms
Sheridan, AR
Overview
• Marketing yourself
• Marketing your
product
• Resources that will
help you improve your
skills and knowledge
• Wrap-up & Questions
Better Practices = Better Marketing
●On Farm
Composting
●Trap Cropping
●Cover Crops &
Green Manure
●Raised Beds
●Drip Irrigation
Start Strong Markets By Starting
With Committed Growers
●Producer only
markets benefit
young beginning
farmers &
established
producers
●Direct Marketing
Challenges with
imports and resellers
Increase Price By Selling Per Box
• Customers don’t want to buy too much at once
• Reduce waste and handling• Easier to manage table space• Increases flow of traffic
Market Farm Forms
●Whole Farm Plan
Template
●Seed & Plant
Spreadsheets
●Crop Succession
Templates
●Harvest & Yield
Calculators
Ability to completely
customize your farm plan
Cost free with a
suggested donation if it
becomes useful to your
farm
http://code.google.com/p/c
ropplanning/
Mail to Clayton:
Open Source Crop Planning
Seed Catalogs
●Check with local
providers first
●Compare Prices!!
●Find out what is hot
for this year
●Make sure it is
adapted to our
climate
Ask A Farmer
●Others have already
made your mistakes
●Most farmers want
to share experience
●Advice is free but
take it with a grain of
salt
Summary
●Create consistent
garden plans to
share with farmers
and chefs
●Communication &
Interaction
●More Diversity =
Less Risk
Thank You!!!
Laughing Stock Farms
(870) 866-3753
Sheridan, AR