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Why Political Conventions? Philadelphia’s leveraging of its host position in the 2000 RNC convention was a key component to the city’s 21 st century revitalization. While most of the literature on assessing the viability of the mega-event, or spotlight event, strategy as a tool of urban revitalization highlights the consequences of hosting major sporting events (i.e. The Olympics or The Super Bowl.), our Our Research Goal: Using the Republican and Democratic National Conventions held in Philadelphia and Cleveland as case studies, our goal is to quantify the benefits associated with hosting these evens to try and gauge the success of spotlight events as tools of urban Unconventional Wisdom Considering National Political Conventions as Tools of Urban Revitalization By Noah Hollin/Professor Mary Rocco Why Philadelphia and Cleveland? Philadelphia and Cleveland are both Legacy Cities, a term used to describe America’s postindustrial regions in social and economic decline. Cleveland, which hosted the RNC in 2016, is a city in a state of development like that of Philadelphia in 2000, the year it hosted the convention, allowing us to compare the hosting experience of the two cities. In studying Philadelphia’s Media Coverage Over 400 articles were written Philadelphia DNC 2016 in the month of July alone. The PHL 2000 Convention impact report estimates that the convention provided the city with $240 million in publicity. Civic Boos Philadelphia RNC 2 by the help of 15, This galvanized su community members event and portraye residents in a ver light. Soft Infrast Improvements Don’t count out the d This fun little art p decorate Philadelphia donkeys made national international headlin This cheap and non-in project was a major h the convention covera Tangible vs. Intangible Benefits from Hosting Political The Intangible Benefits (“Urban Tangible and/or Short-Term Benefits Hard Infrastructure Improvements The Admiral Wilson Boulevard is just one of a few examples of major infrastructure projects leveraged by the host committee. Conventions also set a definitive deadline by which projects must be complete. A Boost for Local Businesses Philadelphia engaged with local businesses whenever possible and estimates that they received $14 million of the $30 million expended at the convention. Third-party vendors, such as food distributors, were among the biggest beneficiaries.. New Hotel Infrustructure Philadelphia Increased its hotel capacity by 28%, adding 20 new hotels between 1996 and 2000, to accommodate the RNC 2000. DNC Philadelphia 2016 RNC Cleveland 2016 RNC Philadelphia 2000
Transcript of Home | PennIUR · Web viewWhy Political Conventions? Philadelphia’s leveraging of its host...
Why Political Conventions?Philadelphia’s leveraging of its host position in the 2000 RNC convention was a key component to the city’s 21st century revitalization. While most of the literature on assessing the viability of the mega-event, or spotlight event, strategy as a tool of urban revitalization highlights the consequences of hosting major sporting events (i.e. The Olympics or The Super Bowl.), our research on the impact of hosting Political Conventions shows that there are in fact events that can provide meaningful benefits to their hosts.
Our Research Goal:Using the Republican and Democratic National Conventions
held in Philadelphia and Cleveland as case studies, our goal is to quantify the benefits associated with hosting these evens to try and gauge the success of spotlight events as tools of urban
revitalization.
Unconventional WisdomConsidering National Political Conventions as Tools of
Urban RevitalizationBy Noah Hollin/Professor Mary Rocco
Why Philadelphia and Cleveland?Philadelphia and Cleveland are both Legacy Cities, a term used to describe America’s postindustrial regions in social and economic decline.
Cleveland, which hosted the RNC in 2016, is a city in a state of development like that of Philadelphia in 2000, the year it hosted the convention, allowing us to compare the hosting experience of the two cities.
In studying Philadelphia’s hosting of the DNC in 2016, we can see how host cities benefit differently at different stages of their growth and revitalization.
DNC Philadelphia 2016 RNC Cleveland 2016 RNC Philadelphia
2000
Media CoverageOver 400 articles were written Philadelphia DNC 2016 in the month of July alone.The PHL 2000 Convention impact report estimates that the convention provided the city with $240 million in publicity.
Civic Boosterism Philadelphia RNC 2000 was aided by the help of 15,000 volunteers. This galvanized support among community members to host the event and portrayed the city residents in a very positive light.
Soft Infrastructure ImprovementsDon’t count out the donkeys.This fun little art project to decorate Philadelphia with painted donkeys made national and international headlines.This cheap and non-invasive art project was a major highlight of the convention coverage.
Tangible vs. Intangible Benefits from Hosting Political Conventions
The Intangible Benefits (“Urban
Boosterism”)
Tangible and/or Short-Term Benefits
Hard Infrastructure Improvements The Admiral Wilson Boulevard is just one of a few examples of major infrastructure projects leveraged by the host committee. Conventions also set a definitive deadline by which projects must be complete.
A Boost for Local BusinessesPhiladelphia engaged with local businesses whenever possible and estimates that they received $14 million of the $30 million expended at the convention. Third-party vendors, such as food distributors, were among the biggest beneficiaries..
New Hotel Infrustructure Philadelphia Increased its hotel capacity by 28%, adding 20 new hotels between 1996 and 2000, to accommodate the RNC 2000.
