Home Decor Line, Crearreda 2012: the Art of Decoration

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Home Decor Line 2012 catalogue: the Art of Decoration. By Home Decor Line, Crearreda.

Transcript of Home Decor Line, Crearreda 2012: the Art of Decoration

2012

The Art Of Decoration 1

THE WALL STICKERS INVENTORS2012 is an especially important year for Crearreda. Our company, internationally famous for having invented Wall Stickers adhesive decorations for walls that are today known and appreciated around the world celebrates its first 20 years of activity. AN IDEA BORN BY CHANCE The history of Crearreda began with an idea proposed to me offhandedly by Tiziana Bramati illustrator, painter, not to mention my wife to make a series of cardboard decorations with double-sided tape that we could apply to the walls of our childrens bedrooms. What struck me immediately as a brilliant idea to develop on a larger scale met with initial obstacles, resolved with the help of my brother Francesco, with whom I had dove headfirst into this enterprise. While it may seem obvious today that vinyl adhesive is the ideal material for making Wall Stickers, no such material existed in the early 90s, so coming up with the first product line was a real adventure to say the least, full of long hours, discoveries, difficult steps forward and fortuitous encounters with suppliers and customers who believed in our project. THE FIRST SIGNS OF SUCCESS In March 1992, after more than a year of trial and error, the first fruits of our hard work began to emerge. What had been just an idea had finally taken form: the Train, the Ladybug and the Tree, our first three decorations, were ready for distribution. At that point, we had to address the issue of the markets, in order to concretize our intuitions commercially. It wasnt at all easy. The phone calls we made, day after day, to potential distributors never made it past the receptionist: We dont deal with this type of product was the most frequent response we received. Then, finally, we got our first bite. A small toy store chain2

in Milan ordered the first 96 items, though only on consignment. And just as we had hoped, they sold out! CREARREDA TODAY Today, Crearreda is no longer a strictly family business, having evolved into a company that counts, dozens of collaborators and designers, a distribution center of 1,000 square meters, a catalogue containing thousands of products, hundreds of distributors on five continents and, of course, countless imitators. What hasnt changed since 1992 is the care, enthusiasm and passion that drive us in creating and crafting our products: this is how we work, because this is how we live.

The very first wall stickers package (1992)

Giuseppe Botta

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Content:3D Foam DecorsL size M size S size M size - Glow S size - Glow Carr M size XXL Panoramic size XL size L size M size M size - Lovely Pets S size S size - Lovely Pets XXL size XL size M size S size - Words Up CR size CR size - Lovely Pets CT size XM size - Magnet Stix XM size - Memo Stix M size - Black/Whiteboard XS size - Magic Hook XS size - Magic Hook Lovely Pets ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. ................................................. p. 04 p. 07 p. 10 p. 12 p. 13 p. 14 p. 19 p. 22 p. 26 p. 27 p. 29 p. 31 p. 34 p. 37 p. 41 p. 43 p. 44

Grey Line

HXL size HL size HPanoramic size HM size HS size HCR size ML size M size

.............................................................................. .............................................................................. .............................................................................. .............................................................................. .............................................................................. ..........................................................................

p. 66 p. 67 p. 70 p. 72 p. 74 p. 76

Xmas

.............................................................................. p. 78 .............................................................................. p. 79

Product Overview .............................................................................. p. 80

Wall Stickers

Deluxe Collection

Creative Decor Functional Stickers

................................................. p. 50 ................................................. p. 54 ................................................. p. 56 ................................................. ................................................. ................................................. ................................................. p. 59 p. 60 p. 62 p. 64

................................................. p. 65

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3D FOAM DECOR - LSelf-Adhesive 3D Wall Decor 1 sheet 47X70 cm70 cm

Foam wall stickers are easy to peel on and off, as well an usual vinyl sticker, but the 3D effect of the shapes gives to the decorations a really different touch: sophisticated, soft, new.47,5 cm

3D

Fancy Cats 58503 Circles 58501

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Japanese Branch 58502

Drops 58504

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3D FOAM DECOR - MSelf-Adhesive 3D Wall Decor 1 sheet 28,5x28,5 cm30,5 cm

Flowers 54500 Tree 58505

Alphabet 54501

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Romantic Decor 58506

34 cm

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Arabesque 54504

Icons 54502

All Around 54503

Leaves 54505

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3D FOAM DECOR - SSelf-Adhesive 3D Wall Decor 1 sheet 14x28,5 cm

15,5 cm

34 cm

Little Flowers 59503

Squeeze Flowers 59505

Sea 59504

Mariposa 59501

Home Sweet Home 59502

I Love You 59500

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3D FOAM DECOR - M34 cm

3D FOAM DECOR - SSelf-Adhesive 3D Wall Decor 1 sheet 14x28,5 cm34 cm

Self-Adhesive 3D Wall Decor 1 sheet 28,5x28,5 cm

30,5 cm

LOW GStars 54506 Stars 59506

15,5 cm

3D

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3D FOAM TILES CARRE42 cm

Self-Adhesive 3D Squares 4 sheets 31x31 cm

33 cm

Foam Tiles Carr are decorative 3D wall protections and a real new modular concept. With 2 mm thickness it is easily shaped with scissors, perfect to cover and hide and noise absorbing.

Leaves 54701

Branches 54702

Decorative Wall Protection

3D Self-Adhesive

Noise Absorbing

Decorative 3D wall protection Modular concept Assortment of 6 themes 4 pcs each pack Thickness 2 mm Easy to apply and remove Perfect to cover and hide Easily cut to shape with scissors Water proof Easy clean Noise absorbing

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Curls 54703

Dots 54706

Flowers 54704

Stripes 54705

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WALL STICKERSOur wall decor combines the latest self-adhesive technology with a superb printing quality on a matt substrate. Home Decor Line has always been known for its innovative approach to modern home decoration and is at the forefront of applying advanced technologies and marketing. To offer a complete assortment of POS solutions, in this catalogue we offer different sizes of stickers (XXL, XL, L, XM, M, S). 2012 news are the XXL Panoramic: a new decorative concept from Home Decor Line. Larger than a poster, easier to apply than a wall sticker, colourful and modular. The most attractive photos to embelish your interior in a unique way. For all homes.

XXL PanoramicSelf-Adhesive Wall Decor 3 sheet 47x67 cm70 cm

+

+47,5 cm

New York 58401

Sea 58402

+

+

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+

+

Zen 58403

+

+

Colourful Town 58405

+

+

+

+

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Flower 58404

Yellow Taxi 58406

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WALL STICKERS - XLSelf-Adhesive Wall Decor - 1 sheet 70x100 cm73,5 cm 6 cm

Flat Packaging

Super Daisies 57106

World Map 57110 Flat Pack 44010

Branches & Flowers 57113

70 cm

Peach Branch 57101 Flat Pack 4401547,5 cm

Sunflowers 57102

Leaves 57114 Bamboo 57103 Gerberas 57104 Poppies 57105 Flat Pack 44014

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Ethnic Tree 57383 Flat Pack 44013 Gold Ramage 57701

Skyline 57710

Bicycle 57117

Black Branches 57154 Flat Pack 44011

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Grass 57352 Flat Pack 44012

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WALL STICKERS - LSelf-Adhesive Wall Decor - 1 sheet 35x100 cm38,5 cm

WALL STICKERS - MSelf-Adhesive Wall Decor 2 sheets 31x31 cm31,5 cm

6 cm

Poppies 54101

Tulips 54103

Sunflowers 54106

Type 58386

Japanese Maple 58387

Wild Flowers 58398

Ivy 54152

Coffee 54321

Stones 54351

Cats 58251

34 cm

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WALL STICKERS - MSelf-Adhesive Wall Decor 2 sheets 31x31 cm

Lovely PetsBottles 54384* Dots 54385 Graphic Bamboo 54395

Kittens 54251 Puppies 54252 Lights 54397* Old Frames 54399* Fishes 54253

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* Till Stock Last

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WALL STICKERS - S34 cm 15,5 cm

Self-Adhesive Wall Decor 2 sheets 15x31 cm

Bunnies 54451 Playful Cats 54452 Colourful Butterflies 54453 Ivy 59151 Sunflowers 59152

Virginia Creeper 59154

Magnolia 59155