History, part 1 Radio. What set the stage for radio Penny Press – mass production of newspapers,...
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Transcript of History, part 1 Radio. What set the stage for radio Penny Press – mass production of newspapers,...
![Page 2: History, part 1 Radio. What set the stage for radio Penny Press – mass production of newspapers, creation of a mass audience. Phonograph – provided entertainment.](https://reader036.fdocuments.in/reader036/viewer/2022082712/56649ea25503460f94ba65a2/html5/thumbnails/2.jpg)
What set the stage for radioPenny Press – mass production of
newspapers, creation of a mass audience.
Phonograph – provided entertainment in the home, popular demand for recorded music.
Motion pictures – laid groundwork for TV.
![Page 3: History, part 1 Radio. What set the stage for radio Penny Press – mass production of newspapers, creation of a mass audience. Phonograph – provided entertainment.](https://reader036.fdocuments.in/reader036/viewer/2022082712/56649ea25503460f94ba65a2/html5/thumbnails/3.jpg)
What set the stage for radio, cont.The Telegraph – Samuel Morse, 1844;
ability to electronic signals over wires.
The Telephone – Alexander Graham Bell, 1876; voice over wires.
Radio combined these elements, with wireless transmission.
![Page 4: History, part 1 Radio. What set the stage for radio Penny Press – mass production of newspapers, creation of a mass audience. Phonograph – provided entertainment.](https://reader036.fdocuments.in/reader036/viewer/2022082712/56649ea25503460f94ba65a2/html5/thumbnails/4.jpg)
What set the stage for radio, cont.Hertzian (radio) waves – 1873, Maxwell
theorized electromagetic energy; 1888, Hertz proved Maxwell’s theory.
“The Right Releasing Touch” – Guglielmo Marconi credited with developing “wireless,” 1896.*
Marconi invents wireless
* Some historians say Nikolai Tesla rightly deserves credit for wireless, but Marconi successfully defended his patent in court.
![Page 5: History, part 1 Radio. What set the stage for radio Penny Press – mass production of newspapers, creation of a mass audience. Phonograph – provided entertainment.](https://reader036.fdocuments.in/reader036/viewer/2022082712/56649ea25503460f94ba65a2/html5/thumbnails/5.jpg)
What set the stage for radio, cont.The Vacuum Tube -- DeForest, 1906,
invented the Audion, allowing for amplification of sound.*
* Many historians believe Howard Armstrong deserves credit.
Commercial Uses – At first, “wireless” was mainly of use to sea-going ships. Only telegraph signals.
Rescue of Titanic survivors, 1912.Titanic distress call
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Radio as we know itReginald Fessenden – first known
voice/music transmission, 1906.Government control averted
Congress decided not to allow the U.S. Navy to maintain control of wireless after World War I.
From this point, U.S. radio and TV stations would remain under private control (although regulated).
![Page 7: History, part 1 Radio. What set the stage for radio Penny Press – mass production of newspapers, creation of a mass audience. Phonograph – provided entertainment.](https://reader036.fdocuments.in/reader036/viewer/2022082712/56649ea25503460f94ba65a2/html5/thumbnails/7.jpg)
The First Radio Station – KDKA, Pittsburgh, widely accepted as the first U.S. radio station (again, disputes).
Dr. Frank Conrad, Westinghouse engineer, began experimental broadcasts in 1919.
Westinghouse wanted to motivate people to buy home radios.
KDKA’s first broadcast , Nov. 2, 1920; presidential election coverage.
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Commercials WEAF in NYC aired first commercial,
1922.“Toll broadcasting;” 10 minutes
promoting an apartment house.Many considered advertising on radio
“scandalous.”“Indirect” advertising – advertiser’s
name was attached to the program (“Eveready Hour,” click image).
Advertising gradually became more blatant.
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Radio Conferences 1922-1925Public vs. private system debateTechnical operations planningHerbert Hoover, Secretary of State‘Hoover Conferences’ (link)Set the stage for commercial operationSet the stage for federal regulation
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Network broadcastingRadio Corporation of America (RCA) –
originally American Marconi.David Sarnoff’s “music-box memo;”
envisioned broadcasting. David Sarnoff
NBCBranch of RCA, the first radio network,
1926.NBC “Red” and “Blue” networks (more
later).CBSBegan as Columbia Phonograph
Broadcasting System, in 1927.NBC and CBS, of course, eventually
evolved into television networks.
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Government Regulation1912 Radio Act –presumed wireless
telegraphy would continue.Not adequate to control the growth of
radio broadcasting.Sec. of Commerce Herbert Hoover –
organized radio conferences.1927 Radio Act – established Federal
Radio Commission.Defined AM radio band. FM came later.Broadcasting must serve “public
interest, convenience, and necessity.” (PICON principle)
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Radio in the DepressionEntertainment in the home – relief
from grim reality. Radio became as popular as TV would become.
President Franklin Roosevelt“Fireside Chats” – FDR used radio to
his political advantage; skill in broadcasting became crucial to candidates.
FDR Fireside Chat
Communications Act of 1934 – FRC became Federal Communications Commission (FCC).
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Golden Age of Radio -- 1940sNews coverage from Europe during
WWIISoap operasRadio dramaBefore ‘format radio’Before introduction of TVOld Time Radio archives