History of $ocial Medias Part III
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+ H. Djoumessi, MA INFLUENCE / PART III Bilingual / Bilingue A SHORT HISTORY OF SOCIAL NETWORKS 3 PETITE HISTOIRE DES RESEAUX SOCIAUX 3
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-> a short history of $ocial media Part III (Bilingual French/English) - #INFLUENCE -> Petite histoire des Réseaux $ociaux Part III (Bilingue Français / Anglais) - #INFLUENCE
Transcript of History of $ocial Medias Part III
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H. Djoumessi, MA INFLUENCE / PART III
Bilingual / Bilingue
A SHORT HISTORY OF
SOCIAL NETWORKS 3
PETITE HISTOIRE DES RESEAUX SOCIAUX 3
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>> . .To flu outbreaks & u n e m p l o y m e n t l e v e l s providing information faster than traditional reporting methods & g o v er nment surveys. #INFLUENCE �.
1999 The frequency of use of many search terms has
R e s e a r c h r e a c h e d v o l u m e i n d i c a t i n g b ro a d e r e c o n o m i c , social & health trends. Data use of search t e r m s o n G o o g l e correlated >> ..
+00’s
>>SEO considers how search e n g i n e s w o r k , w h a t keywords typed into & which search engines are preferred by their targeted audience.
The frequency of use of many search terms has
Major competitors of Google>> Baidu in China; Naver.com in South-Korea; Yandex in Russia & QWANT in F r a n c e > > S e a r c h Engine Optimisation
+00’s Optimizing a website >> Editing content+ HTML & associated coding to both increase relevance to specific keywords
>> Removing barriers to the indexing activities of search engine->Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
+00’s Les réseaux sociaux sont OPTIMISES via SEO >> Techniques favorisant la c o m p r é h e n s i o n thématique & contenu des pages d’1 site web par les moteurs de recherche.
>>Optimisation: Techniques apportant 1 max. d'info sur le contenu d’1 page web aux robots d'indexation des moteurs de recherche (WIKKI)
+00’s LA COURSE AU TRAFFIC! L'audience d'un site Web (Web analytics) permet de quantifier la fréquentation d ’ 1 s i t e e n f o n c t i o n d'indicateurs >> Nombre de visiteurs uniques, pages v u e s , v i s i t e s , d u r é e moyenne des visites etc.
>>SMS: Service de messagerie, (Short Message Service) ou texto -> Courts messages textuels en téléphonie mobile (Introduit par norme GSM). En 2011, 200 000 sms/sec. envoyés ds le monde
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>> …avant l’arrivée de Meetic, site de dating, permettant aux célibataires de se rencontrer -> 30 millions d’abonnés. 1er en Europe - (Wikki source) �
2002 Les medias sociaux ‘Général istes’ ont pour but de contacter & réunir les anciens élèves d’1 classe, échange de photos, catch-up & sorties…
+‘Friendster’, ‘Le Trombi’, ‘Friends reunited’ are the 1st ‘Mainstream’ social networks.> 21st century-style. ‘Friendster’ is still popular in South-East Asia
2002
>>BeBo,Hi-5&mostly MySpace start the trend of ‘specialist’ or ‘Themed’ $ocial networks.
+2003 “MySpace” boosted by e-Universe 20 million users, launched by musicians/artists from Seattle >> Allows profile customization, MP3 uploads. Built around musicians self-promotion.
>>Linkedin the 1st ‘Business-oriented’ social networking service. In 2013 Linkedin boast 256 millions users.
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->..Wikipedia promouvoit la croissance, développement & distribution gratuite de projets contenant du ‘savoir libre’-> 350000 membres (2005)�
Wikimedia foundation Inc. héberge les projets en ligne >> Wiktionnaire Wikibooks, Wikipedia ->..
2003
+A Harvard-only network is launched. In 2006 ‘FACEBOOK.COM’ domain was bought for $200 000 -> 2012: Facebook has 845 millions active users.
2004
>>2013: F*%Book has 15 millions users in France. Quickstarted revolutions, births, wedding, job losses, community management, games, etc…
+2006 M i c ro - b l o g g i n g s i t e , Twitter appears from the ‘belly of the beast’ as off-shot API from Facebook, allowing live update of M e s s a g e s i n 1 4 0 characters >> ‘The sms of the internet’
>API: Application Programming Interface Specifies routines, datas structures, how softwares components interact-> Accessing D a t a b a s e s o r c o m p u t e r hardware
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>>TWITTER site de online micro-blogging (140 cars.) a p p a r a i t c o m m e 1 Facebook API, puis part en solo.
2004-06 FACEBOOK est le ‘GAME-CHANGER’: >> Ergonomie révolutionnaire, facilité d’accès, photos-sharing -> il est ‘addictif’
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>>La croissance GLOBALE des réseaux sociaux, est VIRALE La ‘Shareability’ (L’échange de fichiers) est son moteur-> Le principe de COPYLEFT s’impose. �
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>>The global growth of s o c i a l n e t w o r k s i s viral>’Shareability’ of files fuels it! COPYLEFT rule!
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H. Djoumessi, MA
Online Community Manager pitch by Hermann Djoumessi, MA
BORDERLINE TV [email protected]
LIKE US on FACEBOOK �@borderlinetv�T:0620143824
A SHORT HISTORY OF SOCIAL NETWORKS
PETITE HISTOIRE DES RESEAUX SOCIAUX
