Hira Ahmad, Tatiya Chattanapanich, Daniel Chia, Thang Duong, Miguel Juarez.
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Transcript of Hira Ahmad, Tatiya Chattanapanich, Daniel Chia, Thang Duong, Miguel Juarez.
Problem● Average American produces 4.5 pounds of solid waste each day
● Americans produce approximately 251 million tons of waste annually
● Many people do not recycle
● Landfill space quickly declining
How Can We Help?● Aim to increase awareness of need for recycling in city of Dallas
● Includes recycling incentive program to reward residents based on how much they recycle
Recycle Bank● Largest consumer-facing engagement platform for all things sustainability
● Educates about and rewards ‘green’ actions
● Focused in major cities around U.S.
Texas Campaign for the Environment● Non-profit organization
● Holds events to create awareness for environmental problems
● Campaigns to create public support for green causes
Race
● March 29, 2014 Fair Park in Dallas, TX
● Two heats, about an hour each
● Approx. 3 miles long
● Prizes for finishers from sponsors
● $40 at door; $30 in advance
Race TimelineTime Event
5:00 A.M. Event setup begins at Fair Park
7:00 A.M. Check-in for participants begins
9:00 A.M. Run begins (wave 1 of 2)
~10:00 A.M. First finishers expected to cross finish line
11:00 A.M. Awards ceremony for 1st-3rd in respective divisions
11:30 P.M. - 1:00 P.M. Live entertainment and food on-site, new racers begin checking in
1:00 P.M. Run begins (wave 2 of 2)
~2:00 P.M. First finishers expected to cross finish line
3:00 P.M. Awards ceremony for 1st-3rd in respective divisions
3:30 P.M. Closing address
4:00 P.M. Participants expected to leave, park cleanup begins
March 29, 2014
Staffing● Volunteer help: Check-in, signing waivers, dropping bags, water stations,
obstacle staff
● First aid care/Nurse
● Police officers
● Food trucks
● Dr. Pepper employees: Two compensated days off
● Students: Volunteer hours, receive a special T-shirt
Item Cost Estimated total cost
Raw Materials $1,200 (Per obstacle) $10,800(9 obstacles)
Tires $6.50 (Per tire) $650 (100 tires)
Hurdles $173.18 (Package of 8) $692.72 (4 packs)
Lease of Fairpark $10,000 $10,000
Electronic Signs $100 $1000 (10 signs)
Police Officers $200 $2000 (10 officers)
Nurse $175 $175
Water $863.84 (144 cases of 24) $863.84 (3456 bottles)
Advertising $2,200 $2,200
T-shirts $5.07 (Per T-shirt) $10,647 (2,100 shirts)
Final Total Cost $39,529.56
Marketing● Website: www.theresmoretoit.com
● Google Adwords
● Social media: Facebook, Twitter, Instagram
● Local media outlets
Recycling Campaign● Recyclebank will collect recyclable goods
● Dr. Pepper/Snapple will provide participants with coupons
● Coupons will be funded with money raised from race