Highlights on vegetable production and marketing.

Highlights on vegetable production and marketing

Presentation outlineA. Vegetable production and income• Background• Vegetable production and income generation in 2012 and 2013• Group wise production and income for 2013• Crop wise production and income comparison for 2012 and

2013• Dzongkhag wise comparison for each vegetable

B. Vegetable marketing• Marketing at local markets• Auctioning• Trial marketing• School linking programme

C. Vegetable production target for 11 FYP

Background of vegetable production

• Production very little before VVCP-E (contributed only 0-5 percent of total income)

• About 40 percent increase in vegetable production after VVCP-E

• Today vegetables have become important sources of income for 1377 HHs

• 40 percent contribution to total income• 60 percent of total production is sold for income

generation• Home consumption- 21percent• Damage- 19 percent

Total vegetable production and income earned

Income earned (Nu. in million)

5.13 5.00

Year 2012 2013 (Up to 3rd week of Sept)

Total qty produced (MT)

592.90(69 FGs- 1307 HHs)

562.54(104 FG- 1377 HHs)

Total qty sold (MT) 355.74 337.52

Total vegetables production and sales from March till 3rd week of September (Qty in MT)

Qty produced510

520

530

540

550

560

570

528

563

20122013

60 percent sold from total production

2012 20134.20

4.30

4.40

4.50

4.60

4.70

4.80

4.90

5.00

5.10

4.48

5.00

11 percent in

creas

e in in

come

Income earned from March till 3rd week of September (Nu. in million)

Comparison of qty sold for two years

No. of FGs 8 27 15 34 15 5 104

No. of HHs 63 301 217 451 273 72 1377

Lhuntse Mongar Tyangtse Tgang Pgathshel Sjongkhar0

20

40

60

80

100

120

37

72 7478

42

1422

86

33

100

75

22

2012

2013

Comparison of income earned in two years

No. of FGs 8 27 15 34 15 5 104

No. of HHs 63 301 217 451 273 72 1377

Lhuntse Mongar Tyangte Tgang Pgatshel Sjongkhar0.00

0.20

0.40

0.60

0.80

1.00

1.20

1.40

1.60

1.80

0.46

1.17

0.93

1.15

0.55

0.22

0.36

1.67

0.54

1.35

0.73

0.35

2012

2013

Group wise Production and income-2013

Lhuntse Dzongkhag

Sl / No Group name

Total production Total income

1 Jang 585 16920

2 Ngar 4915 110790

3 Khamdar 4988 53308

4 Nebi 6435 106358

5 Dangling 2526 30763

6 Bragong 1043 18439

7 Jalang 700 9475

8 Menji 523 7225

Mongar DzongkhagSl / No Group name

Total production

Total income

1 Phungu Gongphel Detshen7102 122074

2 Drepong 1296 305363 Zhunglen 1036 223584 Laptsa 2257 561755 Dangtoe 2808 722156 Karma Tsholing 4890 1051667 Phosorong 11316 2368178 Redaza 1663 515969 Wangling 4017 91327

10 Jangcholing 8045 18564611 Takchu 4650 8222512 Themnangbi 5875 9134213 Tongseng 8210 17555614 Kedhikhar 3233 71834

15 Dangling 777 1333016 Tormashong 847 1894517 Petshobee 200 141018 Thinangbee 2928 4808819 Chenzibee 90 185020 Yabung 1084 1334721 Zorgonpa 862 958522 Zalaphangma 492 455523 Wengkhartshing 2411 2794624 Bazor 927 1190425 Domlung 3223 4254326 Yekhar 1620 2398527 Pelshub 3917 57070

Trashiyangste Dzongkhag

Sl/ No Group name Total production Total income1 Phenteng 4092 761312 Ngalemang 1970 220303 Gochang 3013 238854 Pangthang 1214 170015 Gonpa 5075 811006 Tsangrong 3384 404167 Changmadung 1280 105108 Pang 200 20009 Brongkashing 646 5810

10 Goshing 252 200911 Koblakhar 1072 1325412 Sep 1066 1216813 Bimkhar 669 980214 Tshegom 1299 2437515 Sep + Durchen 7748 203146

Trashigang DzongkhagSl/ No Group name Total production Total income

1 Tshekhar 4867 500052 Kakaney 2281 232173 Lemphang 1688 171614 Dori 2214 264155 Dzongthung 10760 1638106 Bargon, Bartsam 4325 477907 Pangthang 3803 496478 Majawong 1112 131189 Galing 544 9219

10 Dramang 729 1892511 Rangjung 5340 9702012 Gongtsephanga 3180 5016513 Dangrey 1225 1830014 Chaling 249 442515 Shongphu 624 8127

16 Martsham 4067 3936317 Ashamdello 2961 3965218 Thragom 3148 4822819 Rongthong 762 1074420 Tongmetong 941 1348021 Yangneer 1749 3237322 Gongthung 1861 3885023 Dawzor 3370 3749724 Rashong 8991 9793125 Barshong 1614 2434526 Samkhar 1194 1559027 Melphey 1990 3710428 Kharphu 4525 6726029 Kheshing 5772 8645330 Reserbu 2711 2660831 Bargon 5720 7704032 Thimla + Jabgon 1080 1294033 Tshogonpa Wamrong 3939 3953634 Khanimanma 685 7680

Pemagatshel DzongkhagSl/ No Group name Total production Total income

1 Tokari-Rashe gonpa 7538 647322 Bargonpa 11024 921153 Taephu 6946 480364 Wongchelu 509 68705 Woolitang 1313 75966 Zobel 1597 148387 Bainangsing 3693 304078 Lengpey 742 80519 Tsheringkhor 7633 54676

10 Tsheringkhor Maan 12270 8287911 Tsheringkhor Pangthang

5909 5028312 Nangkhor 1798 3682213 Shumar 2592 5125414 Bartseri 3865 7218515 Khoraypam 7245 104980

Samdrupjongkhar Dzongkhag

Sl/ No Group name Total production Total income1 Rechanglu 15343 2465772 Denchi 938 111373 Orong 1750 275534 Morong 797 123875 Gonmennang & Leyrong 2865 48485

Vegetable production- crop wise (MT)

Cabbag

e

Caulifl

ower

Carrot

Radish Peas

Bean

Brocco

li0

50

100

150

200

25020122013

Types of vegetables 2012 2013

Cabbage 193 195Cauliflower

9 16Carrot 12 11Radish 76 62Peas 5 5Bean 22 33Broccoli 0 15Total production qty 317.1 337.5

Income generation (in million)- crop wise

Cabbag

e

Caulifl

...

Carrot

Radish Peas

Beans

Brocco

li0.00

0.50

1.00

1.50

2.00

2.50 20122013

Types of vegetables 2012 2013

Cabbage 2.24 2.21Cauliflower

0.20 0.42Carrot 0.31 0.29Radish 0.71 0.54Peas 0.14 0.14Beans 0.88 0.98Broccoli 0.00 0.42Total income 4.48 5.00

Lhuntse Mongar Tyngtse Tgang Pgatshel Sjongkhar0

10000

20000

30000

40000

50000

60000

70000

12451

45134

20579

63996

42378

10005

Cabbage (kg)

Average price per kg (Nu.) 15 14 12 12 14 12

Lhuntse Mongar Tyangste Tgang Pgasthel Sjongkhar0

1000

2000

3000

4000

5000

6000

1195

5138

2170

4149

3588

206

Cauliflower (kg)

Average price 25 30 30 23 18 21


500

1000

1500

2000

2500

3000

3500

4000

4500

1174

3156

1123

4195

1298

390

Carrot (kg)

Average price 32 29 21 22 17 20


2000

4000

6000

8000

10000

12000

14000

16000

18000

20000

4514

16947

3223

15907

17840

3237

Radish (kg)



200

400

600

800

1000

1200

1400

1600

1800

154

1670

910

10641137

79

Peas (kg)



2000

4000

6000

8000

10000

12000

2101

10264

2467

8671

6324

3668

Beans (kg)



500

1000

1500

2000

2500

3000

3500

4000

4500

789

3467

2508

2039 2109

4108

Broccoli (kg)


Vegetable marketing• Local markets- Dzongkhags, sales along road side

(infrastructure, information sharing, even transportation support for trial marketing etc..)

• Auctioning system (link)• Trial marketing

Identified six potential markets in nearby towns in Assam (Rangia, Nalbari, Tamulpur, Kumarikata and Guwahati).

Frequent strikes affecting marketing of vegetables Insufficient qty, poor quality and inconsistent supply major

bottlenecks in marketing of vegetablesBhutanese vegetables marketed in India by some Indian

vendors.

Cont...• School linking programme

Piloted GHSS and Jakar HSS with MoU between MoAF and MoE Beneficial to both Institutes and Farmers Groups Found out to be potential markets for vegetables marketing 31 institutes/schools linked with 57 FGs 257.8 MT supplied in 2013 and helped to generate Nu. 4.166

milllion prospect to link 106 institutes/schools- annual requirement-

1499 MT per year amounting Nu. 23.53 million

(Separate presentation on linking program)

11FYP target for vegetable production in the country

Target 2014 Target 2015 Target 2016 Target 2017 Target 20180

10000

20000

30000

40000

50000

60000

70000

41258

47244

53229

59215

65200

Qty

in M

T

Target- To increase production by 58 percent

Vegetable production target for 11FYP- East

Lhuntse Mongar Tyangtse Trashigang Pgatshel Sjongkhar0

1000

2000

3000

4000

5000

6000

7000

1971

3674

2288

3313

17182008

3108

6308

3657

5292

2585

3189

2014 2018

Target increase yearly in MT

284 658 342 495 217 295

Target increase (5yrs) 58% 72% 60% 60% 50% 59%

Kaadrinchey

Highlights on vegetable production and marketing.

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