Hi media ad link greek tourism presentation 231009

Hi-media Advertising

October 2009

Contact

Hi-Media/AdLINK Greek Tourism overview

About Hi-media Group & Adlink

Greek Tourism Board objectives

Adlink Exclusive sites and screen shots

Campaign performance

Analysis and moving forward

About Hi-media Group

PublishingPublishing AdvertisingAdvertising PaymentsPayments

• Founded in 1996

•200+ million € pro forma revenue in 2009

•Acquisition of AdLINK Media August 2009

•500 employees worldwide

•Publisher of online properties receiving over 55 million UU monthly

•N°1 European Online Advertising Network

•Europe’s 1st Micropayment provider

•Publicly traded on the Euronext, Paris, Eurolist C

1. To reinforce and enlarge the European and worldwide presence

3 additional countries

2. To widen the website portfolio and offer a stronger partnership

20 000 websites across

Europe

3. Combined reach to become 1st Advertising Network in Europe.

4. To enhance the product offering (i.e.: mobile, email,

micropayment…)

4

Hi-media acquisition of AdLINK Media Stakes

Hi-media vs. European competition

In (000) Unique Users

Source:Comscore May 09- Hi-media network + Top 20 AdLINk Media sites in all countries

180 810

126 622113 508

MSN Hi-media Yahoo!

Hi-media Network

is based in 9 different countries

127 million UU in Europe

AdSelect Premium brands

Entertainment

Automotive

Women News & Sport

e-commerce/

Travel

Online campaign managed either on a wide range of Premium brands and/or Within a selection of 5 verticals in Europe

Hi-media campaign management

5 verticals across Europe

Source: Comscore reach for BE/PT/SE/UK May 2009- Nielsen ES/DE/FR/IT-August 09 STIR NL August 09


A network of premium brands across Europe

AdSelect

We are ‘OPEN’

• Total Transparency with all inventory• Enabling an element of ‘control’ for the advertiser• Reward through communication and accountability• Peace of mind, given previous examples of duplication through

‘blind buys’

‘open’

EXCLUSIVE

• All our inventory is ‘exclusive’ to AdLINK• You cannot buy this inventory anywhere else• Unduplicated reach• Premium, Branded, Publishers

‘exclusive’

Creatives

13

Advertising solutions: Standards

From standard IAB formats ….

Hi-media provides a full range of advertising formats and

innovative products to advertisers

Advertising solutions: Premium

…to impacting formats.

In-house creative solutions development

Example of Special operations- click here

Exclusive Sites

The Independent

Site descriptionA British newspaper, launched in 1986 it is one of the finest UK national daily newspapers. The Independent audience is valuable because they’re so engaged with living and the world around them that they strongly influence others.

General InformationURL: http://www.independent.co.ukChannel: Entertainment, Sports, Automotive, Travel, News, Business & Finance, Leisure, Culture, Career & Education, MusicLanguage: English

Demographics61% Male39% Female£33,069 is the average personal income67% are ABC162% bank online (60% more than the national average)

Total Ad Impressions: 122,700,751Unique Users: 9,200,132

United Kingdom - http://www.independent.co.uk/

728x90 best ROI0.06% click rate

National Rail Enquiries

Site DescriptionNumber 1 most visited site for travel and transportGuide to UK national rail services, provided on behalf of the Association of Train Operating Companies.11m+ customers1.3m online enquiries per day 600 new user registrations per day

General informationURL: http://www.nationalrail.co.ukChannel: Travel, NewsLanguage: English

Demographics51% Male49% Female75% ABC1

Total Ad Impressions: 354,105,990Unique Users: 6,330,856

United Kingdom - http://www.nationalrail.co.uk


RATP

Site descriptionRATP.fr is the Paris public transport authority website and the French's No 1 website for information on planning a trip within Paris and its area

General InformationURL: http://www.ratp.infoChannel: Travel, RegionalLanguage: French

Demographics52% male and 48% female55% between 35-64 year olds75% medium to high income users

Total Ad Impressions: 45.967.978Unique Users: 2.994.676

FRANCE - http://www.ratp.fr/


Qype.fr

Site DescriptionQype centers around social networking and local reviews. Qype connects users with the inside track, the guide for what to do and where to do it

General informationURL: http://www.qype.frChannel: Leisure, social networkLanguage: French

Demographics53% male47% female43% 35-49 year oldsHigh level income users


FRANCE - http://www.qype.fr


Via Michelin.it

Site DescriptionViaMichelin offers a wide range of digital travel assistance services to help travellers and motorists plan their trip throughout Europe.

General InformationURL: http://www.viamichelin.itChannel: Automotive, TravelLanguage: Italian

Demographics 71.5% Male and 28.5% Female40% Higher education users 42% are 35-49 year olds


ITALY _http://www.viamichelin.it


Opodo.it

Site DescriptionOpodo.it aims to provide travellers with the tools, information and inspiration they need. Offering thousands of special fares to popular destinations to make Opodo the first choice in online travel.

General informationURL: http://www.opodo.itChannel: TravelLanguage: Italian

Demographics64% male36% female

Total Ad Impressions:6.607.049Unique Users:1.326.508

ITALY - http://www.opodo.it/


Via Michelin.de

Site descriptionFounded in 2001, Via Michelin is a subsidiary of Michelin Group and covers a total of 43 European countries.

General InformationURL: http://ww.viamichelin.deChannel: Automotive, TravelLanguage: German

Demographics53% male47% female43% are 35-49 year olds40% higher education users

Total Ad Impressions: 25.441.386 Unique Users: 2.550.400

GERMANY -http://www.viamichelin.de/


Qype.de

Site DescriptionAs a leading city guide Qype offers users the opportunity to find out about restaurants, hotels, events, services, sports, nightlife, recreation and much more.

General informationURL: http://www.qype.com/deChannel: Leisure, Social network, communityLanguage: German

Demographics42% male58% female28% are 35-49 year olds34% higher education users


GERMANY - http://www.qype.de/


RTBF.be

Site DescriptionRTBF is a part of the RTBF Media Group that consists of 9 websites: Classic 21, Pure FM, La Une, La Deux, La Première, La Sat, Musiq3, Vivacité, RTBF Info

General informationURL: http://www.rtbf.be/infoChannel: News, Radio & TVLanguage: French

Demographics69% male and 31% female35% are 35-49 year olds48% high income users

News sites such as HLN, RTL, Lesoir, Standaard, Nieuws Blad and LADH are competitors

Total Ad Impressions: 10,867,611Unique Users: 643,140

BELGIUM - http://www.rtbf.be/info/


Kpnvandaag.nl

Site DescriptionKPN vandaag is a portal. You can set up your own personal page with widgets with weather, news, entertainment, Google etc.

General informationURL: http://www.kpnvandaag.nlChannel: PortalsLanguage: Dutch

Demographics64% male36% female

Total Ad Impressions: 7,449,075Unique Users: 376,504

NETHERLANDS -http://www.kpnvandaag.nl


ViaMichelin SE

Site descriptionViaMichelin offers a wide range of digital travel assistance services To help travellers and motorists plan their trip throughout Europe. The Site features a selection of hotels and restaurants recommended in the renowned Michelin Guide, details of over 70,000 hotels and restaurants throughout Europe

URL: http://www.viamichelin.com

Channel: Automotive, Travel, Regional, Weather, Men’s interest

Language: Swedish

Total Ad Impressions: 379,673 Unique Users: 49,252

Sweden – Via Michelin


AOL.at

Site DescriptionAll Internet users now use the new AOL portal to surf the web in Austria Major news on topics such as cars, computers & security, finance, health. The AOL Search is designed specifically for Austrian sites.

General informationURL: http://www.aol.atChannel: Entertainment, Sports, Automotive, Women's interest, Technology, News, Leisure, Games, Family, Men’s interestLanguage: German

Total Ad Impressions:5.862,687Unique Users:415,920

AUSTRIA – http://www.aol.at


Section TwoOffer by country • Belgium

• France • Germany• Italy• The Netherlands• Portugal• Spain• Sweden• UK

Source: Comscore unduplicated audience may 2009

Country Info

Overall Population: 10.4 Millions Online population 15+ : 5.5 Millions

Belgium


Hi-media network reaches

51% of the Belgium online population.

2.8 million Unique Users per month

Belgium

EntertainmentEntertainment

WomenWomen

News & SportNews & Sport

0.4 million UU

0.4 million UU

0.4 million UU

0.4 million UU

0.6 million UU

0.6 million UU

0.5 million UU

0.5 million UU

0.3 million UU

0.3 million UU

ReachReach Select portfolioSelect portfolio

AutomotiveAutomotive

E-commerce /Travel

E-commerce /Travel

Top 10 category websites Top 10 category websites Impressions Impressions

57 million57 million





Chiens-chats /La 1 /Sherpa /AlloCiné /Mediadis /Lepetitmoutard /Meteox /Openingsuren /Trucmania/ Epicurien .....

AllApprovedCars/Autovibes/Autowereld/eBay Auto/Motoren - Toerisme/Motorforum!/Motorsite/Motorwereld/Routenet…

eBay Women's Interest / Famidoo/ Stockverkoopadressen / Momes / Pournosenfants /Doxys / Sevengames / Lou-mag / Blog-appetit / Jedessine /Jippii….

MTB-Live / Pronoweb/ La Première /Goal /Walfoot /Belgiumsoccer /Footgoal /Extrafoot* /Voetbalkrant /KBVB / URBSFA …..

Hotels.be /eBay Travel /eBookers* /LibertyTV /Comparflight /Vergelijk/Comparer /Start / Meteox/ Routenet /afoot* /Voetbalkrant /KBVB / URBSFA …..

0.4 million UU

0.4 million UUMen’s interest Men’s interest 33 million33 million

Motoren - Toerisme /MTB-Live /Autowereld /Menzo Homepage /Missitems /Manoeuvre/Pronoweb/01men /Motorsite / Ché Homepage …..

Source: August 2009- estimated unduplicated audience based on Comsxcore

Source: 2009 CIM

Autoscout24.be is the referring site for the automotive market. With Autoscout24.it is possible to search new and used cars of the most important European and extra-european brands. Autoscout24.it is also an online magazine where find news and information about market, events like Brussel Motor show, Frankfurt and Turin fair, pics gallery about brand new cars, news about the most important automotive competitions

Page views: 76 269 000Reach: 1 117 000 unique users

61%39%

Brusssels Airport site gives flight information to all passengers who travel from Brussels.

Page views: 14 313 000Reach: 413 000 unique users

64%36%

Skyrock is a multilingual blockbuster where every visitor can create his/her own blog and visit other blogs and posts. It is hot amongst youngsters (12-24 year old), which is not only translated in their visit number (right next to MSN) but also in their generated traffic (17% more traffic than MSN and 7 times more than the Telenet-Portal, Zita)..

Page views 250 517 000Reach: 2 569 000 unique users

47%52%

Example of Belgium premium Sites

Source: Mediametrie Netrating July 2009

Country Info

Overall Population: 64 Millions Online population 15+ : 31 Millions

France



74.5% of the French online population.

25 million Unique Users per month

France


WomenWomen


12. million UU

12. million UU

17 million UU

17 million UU

14 million UU

14 million UU

3 million UU3 million UU

13 million UU

13 million UU



E-commerce /Travel

E-commerce /Travel


587 million 587 million

3 000 million 3 000 million

1 650 million 1 650 million

1 080 million1 080 million


Francebillet / Miniclip/ Cmonjour/ Ma-bimbo /Blogorama /jeu /Tele2semaines /frlog / jeux /Programme-tv ….

indexauto.fr/info-auto.fr/ larevueautomobile.com/ lesannonces.fr/ moniteurauto.net…

Actustar /Galerieslafayette /Topsante /Elleadoreleluxe / Staragora /Fashionshopping /enfant / eurekasante / Dkomaison…

ASSE/ Cozop /Viewsurf-attitude / Marianne2/ Bakchich.info/ Newzy / Actu-environnement/ Agoravox/ Eco89/ Lemondedelaphoto/ Fnaim.....

Anous/ rue-montgallet/ truffaut/ officiel-des-vacances/sprice /Galerieslafayette/maison-facile /Homelidays /Numerama/ 118218/ partirpascher/achatvip / voyage-prive.....

8 million UU

8 million UUB 2 BB 2 B 100 million 100 million

Grouperf /Devparadise /actu-emploi-environnement /Touslesdrivers /net-iris /.modele-lettres/Developpez/ apec/ juritravail/ Generation-nt....

Source: Mediametrie Netrating July 2009

AutoReflex: classifieds car sales Leader Over 120,000 used cars from the whole of France, updated daily by 2000 partners. A search engine allows efficient and direct access to ads. Its network of multi-distribution of its ads affects more than 3 million buyers


53%47%

Jeuxvideo.com is the publishing benchmark in France for video gaming sites. The site owes its position as undisputed leader to the exhaustive nature of its coverage, its rich content, special features on all international events in the industry and its testing of all new video game releases on the market.

Page views:779 024 000Reach: 2 979 000 unique users

58%41%

E-santé has the role to provide information concerning health: Medical current information on line, medical articles and of daily health... - 12 articles published each week on thematics, - a search engine to reach quickly information, - 14 guides (dietetic, sport...) composed of cards, - surveys to give its opinion on the subjects health, - forums to react to hot news and to share its points of view,


35%65%

Source: Mediametrie NetRating July 2009 ( all place of conexion)

Example of French premium Sites

Source: Nielsen Net view September 2009

Country Info

Overall Population: 82.3 Millions Online population 2+ : 54 Millions

Germany



40% of the German online population.


Germany


WomenWomen


1.2 million UU

1.2 million UU




0.5 million UU

0.5 million UU



E-commerce /Travel

E-commerce /Travel







Spielaffe/ hiphop.de /BSMParty.de /Radio Energy /Jetztspielen/ Musiknews /Gametwist /Stayblue /Kino-news / Jappy…

Drive2day / Verkehrsportal

Jetztmalen / Beautyboard.de/ Beliebte-Vornamen /Fenstervorlagen /Forum-fuer-senioren /Gedichte-Garten /Gratis-Gedicht /Horoskop-Online.com/ Lookcook…

Basketball.de / BFV /deinfussballclub.de/gpsies.com/ Netzsuchen / NZZ.ch/ politik.de/ Radsport-News /Spielerkabine.net / Sportfinden/ Stickermanager…

HRS / Flughafen Duesseldorf /Dresden-Online /DerReisefuehrer /earthTV /Homelidays /urlaub.de /umdiewelt.de /Wetter24…

Source: Nielsen Net view August 2009

Example of German premium Sites

Source: Nielsen Net view March 2009

Europe´s biggest automobile-club offers widespread information concerning travel and automotive topics.ADAC – the exclusive service for ADAC members, who prefer to plan their trip online. To each European location there is a route recommendation with mileage information, timetable and – as a very exceptional service – the incidental toll fees.

Pages Impressions: 22 896 000Reach: 1 600 000 unique users

61%39%

Qype connects you with the inside track. Qype, the guide for what to do and where to do it… anywhere in the universe. Benefit from all the advantages of a city guide & a social network at the same time . Build your image on a positive social community environment supported by the value of entertainment & fun

Pages Impressions: 7 996 000Reach: 1 879 000 unique users

39%61%

Spieletipps is a site providing tips for gamers.It is the largest game portal with extensive review and editorial coverage. Pages Impressions: 19 582

000Reach: 812 000 unique users

62%38%

Source: Nielsen Net view September 2009

Country Info

Overall Population: 58.1 Millions Online population 2+ : 30 Millions

Italy



47% of the Italian online population.


Italy


WomenWomen



84million UU

84million UU

1.2 million UU

1.2 million UU

2.5 million UU

2.5 million UU




E-commerce /Travel

E-commerce /Travel

Top category websites Top category websites Impressions Impressions






Chatta / Maciste / E Buddy/ Il mangione

Motocorse/ Duemotori

Giardinaggio/ Mangiarebene/ Mammeonline / Riza

Agenzia Giornalistica Italiana, Informazionz, blitzquotidiano/ Wallstreet italia;/ Blogolandia/ agoravox/ Calciomercato Fantagazzetta/ Nasdaq

Opodo / TUI/ Homelidays. / Twenga/ dooYoo

1.5 million UU

1.5 million UU

TechnologyTechnology 25 million25 million Zeusnews/ Interfree

Source: Nielsen Net view August 2009

Source: Nielsen Net View March 2009

Alfemminile, the leading interactive women’s portal in Italy and Europe. It offers women broad, rich & unique content, along with innovative interactive services to help them through their daily lives. Women have a space where they can find the information they need, with lively editorial and a community feel, to share experiences, make friends or kill ten minutes with a quick chat...


16%84%

Going away on holiday or business ? Needs maps or driving direction for Europe? ViaMichelin offers a wide range of digital travel assistance services To help travellers and motorists plan their trip throughout Europe. Created in 2001, ViaMichelin is a MICHELIN Group subsidiary devoted to digital travel assistance services. .


68%31%

AGI was born in 1950 with the mission to place with its News the publishing world ,economic, industrial and the Public Administration, the Agenzia Italia is one of the most authoritative voices in the world of the information, with innovative products, services and solutions. Its ability to be inside the news, to gather live the facts and with objectivity to transmit them in real time in simple way give value to the strategic information .

Page views: 910 000Reach: 333 000 unique users

58%42%

Example of Italian premium Sites

Source: STIR August 2009

Country Info


The Netherlands



59% of the Dutch online population.


The Netherlands


WomenWomen




2.1 million UU

2.1 million UU





E-commerce /Travel

E-commerce /Travel


8 million 8 million





100%NL / Myspace / Gamekings / Hotsms / Gamersnet / Look@t_Kleurplaten / Cheatnow / eBuddy /Tibaco_Kindertent / Songteksten…..

Zomoto.nl /Autowereld.com/ Circuitparkzandvoort.nl/ Spyshots.nl/ Eileen.nl/ Racinginfo.nl

Fitplein.nl/ Peuteren.nl/ OudersOnline.nl

VoetbalOnline / Janvissersweer/ Kidsweek / CJP / SDU Automatiseringsgids / Wallstreetweb / Behr / Fitplein / Ouders Online / Mijnreceptenboek .....

Travelmessage / De Zaak / Sneeuwhoogte / SnowPlaza / Boomerang / Wintersporters / Leukedingendoen /Rubriek /Vandaagopstap egwinkel /GoudenGids....

Source: STIR August 2009

Autoscout24.it is the referring site for the automotive market. With Autoscout24.it is possible to search new and used cars of the most important European and extra-european brands. Autoscout24.it is also an online magazine where find news and information about market, events like Bologna's Motor show, Frankfurt and Turin fair, pics gallery about brand new cars, news about the most important automotive competitions


64 %36%

Buienradar.nl is one of the biggest Dutch weathercast web sites. The site is a great resource for the latest weather forecasts as the site works with live radar images..


70%30%

Lexa is a Brand Form MeeticMeetic first went online in 1999, and is now the largest dating website* with more than 3.5 million members. Meetic has the highest traffic of all online dating sites in Europe

Page views 37 275 000Reach: 249 700 unique users

60%40%

Source: STIIR March 2009

Example of Dutch premium Sites

Source: online figures Comscore May 09-

Country Info

Overall Population: 11 Millions Online population: 4.2 Millions

Portugal



88% of the Portuguese online population.


Portugal


WomenWomen


1.8 million UU

1.8 million UU

1.2 million UU

1.2 million UU

3.3 million UU

3.3 million UU

0.5 million UU

0.5 million UU

2.4 million UU

2.4 million UU



E-commerce /Travel

E-commerce /Travel







GameOnly.com/ Hi-Gamers.com/VouSair.com/ MSN.pt/ Fotolog.com/ Lifecooler.pt/ CidadedaMalta.pt/ Galaro.com/ Windows Live Messenger

MSN.pt / ViaMichelin.pt

ABCdoBebe.com/ Gingko.pt/MulherPortuguesa.com/ MSN.pt/ Windows Live Messenger

Hi-Gamers.com/ VouSair.com/ Beachcam.pt/ Carteira.pt/ Clubeinvest.com/ Infobolsa.pt/ MSN.pt/ Telemovies.com / Lifecooler.pt

MSN.pt/ Hotels.com/ Lifecooler.pt/ PMElink.pt/Preços.pt/ ViaMichelin.pt

3.4 million UU

3.4 million UU

Services Services 513 million513 millionBeachcam.pt/ MSN.pt/ Telemoveis.com/ Fotolog.com/ Hotels.com/ Hotmail/ Lifecooler.pt/ PMElink.pt/ Precos.pt/ Priberam.pt/ ViaMichelin.pt/ Windows Live Messenger

Source: internal figures

MSN’s content-driven suite of sites combines mass reach with credible specialist channels that are key destinations for information seekers.


Lifecooler is the tourism portal the most visited in Portugal. With sections bout reservation, touristic guides and an agenda about the cultural event taking place in Portugal



Example of Portuguese premium Sites

Source: Ad server figures

Priberam is the site of the reference dictionary of the Portuguese language.

Windows Live Services include, Windows Live Messenger and Windows Live Hotmail. This two Microsoft products are the biggest IM and Mail services in Portugal. Advertisers have the possibility to target theirs campaigns according to age and gender of the users.

Hotmail:Page views: 222 500 000Reach: 3 348 000 unique users

Messenger:Page views: 165 000 000Reach: 3 300 000 unique users

Source: Nielsen Netview September 2009

Country Info


Spain



55% of the Spanish online population.


Spain


WomenWomen


2.2 million UU

2.2 million UU


9.2 million UU

9.2 million UU


2.4 million UU

2.4 million UU



E-commerce /Travel

E-commerce /Travel







Babycenter/ ZappInternet /Guide /Coveralia /Cinesa /enAlquiler.com /DooYoo /Netlog / MelodySoft/ Sonico/ Wamba …..

Forocoches /Micoche /Motor21/ Motorweb/Portalcoches /Portalmotos/RACC/ V Ocasión

Babycenter /Mujeractual/ Nosotras /Solomoda

El Imparcial /Agencia EFE /TopTicketLine /FutbolMe /Futbolmercado /Portales Medicos /Mercafutbol /eBay Inmobiliaria /Babycenter .....

DescubreMadrid /Dooyoo/ Qype/ TopCiudad/ Expedia/Homelidays/hotels/Map24/Notodohoteles/Tripwolf/Turespaña/ViaMedius/ enAlquiler.com

1.2 million UU

1.2 million UU

TechnologyTechnology 13 million13 millionAdsl4ever/ AdslZone /LWP/ Test de velocidad (ADSL)

Source: Nielsen Netview August 2009

Source: Nielsen Net view June 2009

Autoscout24.es is the referring site for the automotive market. With Autoscout24.es is possible to search new and used cars of the most important European and extra-european brands. Autoscout24.es is also an online magazine where find news and information about market, events like Salón del Automóvil in Madrid and Barcelona, Salón del Vehículo de Ocasión, Valencia’s F1, Cataluña’s Rallie, etc…


70%30%


36%64%


61%39%

enfemenino, the leading interactive women’s portal in Spain and Europe. It offers women broad, rich & unique content, along with innovative interactive services to help them through their daily lives. Women have a space where they can find the information they need, with lively editorial and a community feel, to share experiences, make friends or kill ten minutes with a quick chat...

eBay is The World's Online Marketplace, enabling trade on a local, national and international basis. With a diverse and passionate community of individuals and small businesses, eBay offers an online platform where millions of items are traded each day.

Example of Spanish premium Sites

Source: 2009

Country Info

Overall Population: 9.1 Millions Online population 15+ : 5.6 Millions

Sweden



59% of the Swedish online population.


Sweden


WomenWomen


210 000 UU210 000 UU

95 000 UU 95 000 UU

326 000 UU326 000 UU

115 000 UU115 000 UU

215 000 UU 215 000 UU



E-commerce /Travel

E-commerce /Travel



5 million 5 million




Bloggspace.se /Doggyblogg.se / Familjebilder.se/ Fashionblogg.se /Fjl.se /Fotolog.com /Fragbite.se /FZ .se/husvagnocamping.se /Hype.se /Korsord.se /Musicblogg.se …..

Automobil.se/Bike.se /Classicmotor.se/Husbilhusvagn.se /Klassiker.nu/mcnytt.se/Powermagazine.se/Wheelsmagazine.se. husvagnochcamping.se…

Babyblogg.se /kanalen.org /Medicallink.se /Primavi.se/Smabarn.se /Vaccinations.nu/ Familjebilder.se/ Fashionblogg.se...

Swehockey.se/ Utsidan.se/ Fotbolldirekt.se/ Squash.se/ Swebowl.se / Travpunkten.se / friidrott.se/ handboll.se.....

Vaccinations.nu/Hotels.com /SJ internet ombord / Travelblogg.se...

Source: internal estimated monthly 2009 * Can only be sold on a specific sales

*

Bytbil.com is the leading website within the Swedish motor trade and has approximately 2 200 affiliated motor dealers. Bytbil.com offers a database which collects information from affiliated dealers and general agents and compiles the information on Internet. Visitors can research various car models, view films and photos, get information about equipment, prices and financing etc.


84%16%

Alltforforaldrar.se is one of the leading parenting websites in Sweden. The website has a well developed community for pregnant women and parents with toddlers. The site contains a pregnancy calendar, expert panel, tips, news and a shopping section


9%91%

Birthday.se is the leading birthday portal in Sweden. Here you will find all information needed for a birthday party and other special occasions.

Page views 7 500 000Reach: 320 000 unique users

37%64%

Example of Swedish premium Sites

Source: internal estimated monthly 2009

Source: Comscore August 2009

Country Info


The United Kingdom



27% of the British online population.


The United Kingdom


WomenWomen


0.6 million UU

0.6 million UU




1.5 million UU

1.5 million UU



E-commerce /Travel

E-commerce /Travel







BT Digital Vault/ Talkintoons /Pearl and Dean /Gamemobile /RUG /Wannahaves /Gonetoosoon /eBuddy /London Net /Funnygames .....

Businesscar / GPupdate/ Whatvan

Albamodeling information / Meetic

GpUpdate/ londonnet/ Mirror_Nasdaq / YoureportTV/ Sportcartoon….

London Net/ Airwise/ Blackwell/french-property / Holemidays/ hotfrog/ London luton,Airport/ Villanap….

3 million UU3 million UUPropertyProperty 31 million31 million French-property/ Homelidays/ Villanao/ Homes online….

Source: Comscore August 2009 * Specific sales only

*

Source: Comscore June 2009

The Independent online edition reflects the quality daily print newspaperThe Independent Online Edition is a unique and trusted voice in online journalism. The young, upscale audience appreciate the premier quality of the editorial coverage the site provides of UK and World affairs and recognize that The Independent is often the first to cover and question the most important issues of the day


60%40%

National Rail Enquiries provides the same up-to-the-minute advice on journey planning and train service updates. National Rail Enquiries Online does not itself sell tickets, but instead transfers to an authorised online retailer the details of any ticket chosen by the site visitor.

Page views: 363 000 000Reach: 2. 700 000 unique users

52%48%

Is the flagship of a nationwide network of essential city guides, coving all entertainment aspects of the UK’s major urban centers. Part of the 2 View Group, it is one of twenty one community oriented city guides that aim to inform and entertain city dwellers from Edinburgh to Brighton.


29%71%

Example of British premium Sites

Contact us Hi Fidelity Tel: 0030- 210 3637585Fax: 0030-210 3637544

Hi media ad link greek tourism presentation 231009

Technology

Transcript of Hi media ad link greek tourism presentation 231009