Hertfordshire County Council .

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Hertfordshire County Council www.hertsdirect.org/admissions

description

Hertfordshire County Council Admissions 14.18% applied for nursery places online (closing date 27 th January 2006) 51.67% applied for primary places online 64.16% applied for secondary places online

Transcript of Hertfordshire County Council .

Page 1: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Page 2: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Overview of Online School Admissions within Hertfordshire

A service for parents/carers and schools

Sarah VizeSenior Manager, Admisisons & Transport

Page 3: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

2006 Admissions

14.18% applied for nursery places online (closing date 27th January 2006)

51.67% applied for primary places online

64.16% applied for secondary places online

Page 4: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

2006 Admissions

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% of online apps Sept 2001for 2002 entry

% of online apps Sept 2002for 2003 entry

% of online apps Sept 2003for 2004 entry

% of online apps Sept 2004for 2005 entry

% of online apps Sept 2005for 2006 entry

Total number of online applications from September 2001 to September 2005

Secondary Primary Nursery Junior

Page 5: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Hertfordshire online statistics

23 November 2005

• Nursery 1186

• Primary 5593

• Secondary 8011

• Total 14790

Page 6: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

SOLA – Additional Functionality

SCHOOLS ONLINE ADMISSIONS (SOLA)

• Allows efficient communication with schools

• Community and voluntary controlled schools can confirm claimed sibling links

• Voluntary aided and foundation schools can submit their allocations (which are then fed into the admissions database direct)

• Schools can view applications made online to their school

• Schools can view applications made online from their school

Page 7: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

eAdmissions Objectives

• The main objective of the eAdmissions National Project is to help all LEAs meet:

• Online targets

• Take-up targets

• Hertfordshire has benefitted from stronger marketing focus for 2006 admissions

Page 8: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Hertfordshire MarketingDirect marketing to target audience

Admissions Booklets• Starting Nursery• Starting School• Joining Middle School• Moving On

URLOn each

page

Page 9: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Hertfordshire Marketing

Marketing to promote general public awareness

• Leaflets• Posters• Pocket calendars• Online Film (DVD)• Radio• General Press• Internal Media

Page 10: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Hertfordshire Marketing

Marketing activities

• Head Teacher briefings

• Student Services information evenings

• School Open evenings

• Conference exhibitions

Page 11: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Hertfordshire Market Research

• Selected Bedwell

• Focused activity- Schools

- Children’s centre

- Library (drop-in sessions)

- Primary schools

Pilot project – Areas of lower socio-economic deprivation

• and Berrygrove Primary & Nursery School

• Focused activity of drop in session for parents/carers

Page 12: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Applying Online BenefitsFor parents:• Allows parents to make changes• Can remove anxiety about process• Quick and efficient• Reduces chance of making a mistake

Page 13: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Applying Online BenefitsFor parents:• Allows parents to make changes• Can remove anxiety about process• Quick and efficient• Reduces chance of making a mistake

For HCC• Saves on handling paperwork• Reduces time spent checking applications• Allows more time to handle other essential admissions work, eg children out of school, integration of pupils

Page 14: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Applying Online

Admissions process

Online apps Sept 2001 for 2002 entry

Online apps Sept 2002 for 2003 entry

Online apps Sept 2003 for 2004 entry

Online apps Sept 2004 for 2005 entry

Online apps Sept 2005 for 2006 entry

% of online apps Sept 2001 for 2002 entry

% of online apps Sept 2002 for 2003 entry

% of online apps Sept 2003 for 2004 entry

% of online apps Sept 2004 for 2005 entry

% of online apps Sept 2005 for 2006 entry

Secondary   1788 2955 2528 8011   10.90 18.80 18.79 64.16

Upper         261          

Primary   1259 1900 2592 5593   10.60 16.70 22.84 51.67

Nursery 354 1447 2032 2575 1186 3.53 15.40 21.10 30.78 14.18

Junior   134 309 359 0   5.90 11.60 14.47 0.00

Middle                    

Total 354 4628 7196 8054 14790   11.60 18.30 22.59 43.30

Page 15: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Local Direct Government

November 2005- “best user experience”

Page 16: Hertfordshire County Council  .

Hertfordshire County Councilwww.hertsdirect.org/admissions

Local Direct Government

November 2005- “best user experience”

Providing

- “an enjoyable user journey, with all users successfully managing to complete and submit the application form”