Heliabrine Eyelashes and Eye Contour Treatments. Shop Now!
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Transcript of Heliabrine Eyelashes and Eye Contour Treatments. Shop Now!
EYELASH & EYE CONTOUR SPECIFIC TREATMENTS
REFERENCES
ACTIVE INGREDIENTS
PROPERTIES
INSTRUCTIONS FOR USE
RETAIL 150 ml code 69
Cornflower – Chamomile – Lime Blossom – St John’s-Wort – Calendula – Plant Glycerin – PARABEN FREE
ü Gently removes make-up and impurities on eyelids, eyelashes & brows ü Very gentle formula with soothing plant extracts ü ‘Gel texture’ for a pleasant and easy cleansing. Same pH as tears
Apply daily with a cotton pad on the eye contour. Rinse off with fresh water.
EYE MAKE-UP REMOVER GEL Very gentle formula
EFFICACY OBSERVED BY USERS *
EYE MAKE-UP REMOVER GEL : PROVEN EFFICACY
% OF USERS WHO OBSERVED THE EFFECT • REMOVES EASILY MAKE-UP
88*%
• FRESHNESS SENSATION
88 *%
• SOOTHING EFFECT
82* %
79*%
• DECONGESTS
82* %
• SOFTENING EFFECT
• REMOVES EASILY WATERPROOF MAKE-UP 75** %
* Self-‐evalua+on Test. 35 women .80% with sensi+ve eyes, using a waterproof make-‐up and non waterproof. % of users who observed the effect.
** Self-‐evalua+on Test. 35 women using a waterproof make-‐up ( mascara and/or eyeliner) . % of users who observed the effect.
REFERENCES
PROPERTIES
INSTRUCTIONS FOR USE
ACTIVE INGREDIENTS
RETAIL 15 ml code 70 - CABIN 50 ml code 72 SAMPLE 4 ml code 132
Grape seed oil – Camelina oil - Plant glycerin - Pomegranate oil - Firming peptide : IDEALIFT® - Smoothing peptide : MATRIXYL synthe’6 ® - Hyaluronic acid - Algisium® C - Ginkgo Biloba - Rutin - Arnica – Bearberry – PARABEN FREE
ü 3 in 1 corrective serum : anti wrinkle – dark circles - puffiness ü Within 28 days, puffiness, wrinkles and dark circles are visibly decreased ü Very concentrated formula for visible results
Apply morning and evening by gently patting the product from the inner corner of the eye outwards towards the temples. Its fine and light texture penetrates quickly and allows immediate make-up.
CAPITAL DEFENSE EYE CONTOUR TREATMENT
MOISTURIZING EFFECT
ANTI-DARK CIRCLE EFFECT
% of hydration increase*
*Hydration tests measured with Corneometre® CM 825 on 10 volunteers with dry skin ** Self evaluation tests.
From the 1st applica0on, the skin is moisturized * and the smoothing effect is immediate **
65%
0%
20%
40%
60%
80% ANTI-‐DARK CIIRCLE EFFECT
Brightening effect in 65% of volunteers
In 28 days , there is a significant improvement in the appearance of dark circles ***
*** In vivo Test, measured with 3D Primos® Pico on 20 women Average age : 58 ±1 year, with wrinkles and Kine lines, dark circles and bags around the eye.
% of volunteers who observed a brigthening effect
CAPITAL DEFENSE EYE CONT.TREAT PROVEN EFFICACY
ANTI-WRINKLE EFFECT
-‐11%
-‐15%
5%Anti-‐wrinkle effect
Average decrease in skin relief : 11% by 65% of users
before treatment : deep wrinkles and fine lines
aPer a 2 weeks treatment : deep wrinkles and fine lines are
visibly smoothed out
% average decrease in skin relief
In 2 weeks, the anti-ageing effect is significant *
VOLUNTEER #19
CAPITAL DEFENSE EYE CONT.TREAT PROVEN EFFICACY
*** In vivo Test, measured with 3D Primos® Pico on 20 women Average age : 58 ±1 year, with wrinkles and Kine lines, dark circles and bags around the eye.
Code : 2341 - 9 ml
ACTIVE INGREDIENTS
ANP® 2+ – Widelash® – Provitamin B5 – PARABEN FREE
PROPERTIES
ü Strengthening treatment for sparse, fragile or damaged eyelashes & brows. ü Repairs, protects and strengthens eyelashes and brows. ✓ In 30 days only, it enhances lash volume and length. ✓ Invisible and non oily texture. Dries quickly. ✓ Suits sensitive eyes and contact lenses wearers. ✓ Can be used under mascara, improves its hold.
INSTRUCTIONS FOR USE
Apply daily on perfectly cleansed eyelashes & brows, insisting on their base, during 2 to 3 consecutive months. Can be used alone in mornings or before mascara and also as a strengthening mask at night.
EYELASHES & EYEBROW STRENGTHENER
Strengthens & stimulates regrowth
REFERENCE
ACTIVE INGREDIENTS
✓ ANP® 2+ : strengthens and stimulates growth of eyelashes & eyebrows ✓ Widelash® : improves the cell metabolism of hair bulb ✓ Provitamin B5 : repairs and strengthens fragile and thin eyelashes PARABEN FREE
INDICATIONS
✓ Damaged, sparse, short, weakened or fragile eyelashes and eyebrows. ✓ Also recommended after an eyelash perm or lashes extensions
EYELASHES & EYEBROW STRENGTHENER
Strengthens & stimulates regrowth
3 NATURAL OILS :
Macadamia oil
Grape Seed oil Camelina oil
2 ESTERS -‐ Myris0c acid -‐ Isopropyle Palmitate
Silk Thio-‐Lipesters®
• Its composiUon is very close to the sebum which is essenUal to smooth the hair fibre.
• Rich in monounsaturated faQy acids, it prevents cellular oxidaUon.
Macadamia
Oil
• Excellent anUoxidant properUes thanks to its high concentraUon in polyphenol.
• Rich in Omega 6, it also has a repairing and regeneraUng acUon.
Grape Seed Oil
• Par0cularly rich in Omega 3 • It nourishes and provides shine to the hair • It has an anU-‐inflammatory acUon which soothes irritated skin
Camelina Oil
• Enriched with sulphur amino acids. • Sulphur amino acids are essenUal in keraUn synthesis and help improve the growth of nails and hair.
Silk Thio-‐Lipesters®
ANP® 2+ = 5 years of Research from ASEPTA Laboratories
Improve cutaneous penetraUon of acUve ingredients
EYELASHES & EYEBROW STRENGTHENER
ACTIVE INGREDIENT = ANP ®2+
Ø ComparaUve study on the sUmulaUng acUon of the dermal papilla cells*
**
** significant increase p<0.01
l’ANP2+® shows a beder sUmulaUng acUon on dermal papilla cell mulUplicaUon.
% growth sUmulaUon of the dermal papilla cells
*In vitro study on HFDPC (Human Follicle Dermal Papilla Cells) over 36 hours at a concentraUon of 0.1%.
EYELASHES & EYEBROW STRENGTHENER
ACTIVE INGREDIENT = ANP ®2+
-‐ SUmulates the hair growth
-‐ Increases volume and thickness of eyelashes
-‐ Strengthening acUon
AFTER 1 MONTH 2% WIDELASH®
**Instrumental test conducted on 30 volunteers – 1 applicaUon a day for 30 days *In vitro study on hair follicles for 14 days.
+ 17%** in length In vivo
0.6% Whidelash
1.6% de Widelash
+58%/T0* In vitro
BEFORE
EYELASHES & EYEBROW STRENGTHENER
ACTIVE INGREDIENT = WIDELASH ® • AssociaUon of 2 ingredients : Provitamin B5 and Tripep0de naturally present in the
body
– Panthenol : provitamin B5 à helps repair fragile or damaged eyelashes
– Tripep0de : sUmulates the cell mulUplicaUon in hair bulb.
EFFICACY TESTED UNDER DERMATOLOGICAL AND OPHTALMOLOGIC CONTROL
79%of volunteers observed longer eyelashes aYer a 2 month use 100% of volunteers observed thicker eyelashes aYer a 2 month use*
*Instrumental test conducted on 22 women with thin or short eyelashes and eyebrows, sensiUve eyes and contact lenses. 2 applicaUons a day for 60 days.
EYELASHES & EYEBROW STRENGTHENER Strengthens & stimulates regrowth
n NON OILY, NON STICKY AND INVISIBLE TEXTURE
0% 20% 40% 60% 80% 100%
100% 95% 95%
81% 95% Pleasant sensation on lashes & brows
Non oily
Invisible
Easy to apply
0% 20% 40% 60% 80% 100%
62% Improves the hold of mascara
*Instrumental test conducted on 22 women with thin or short eyelashes and eyebrows, sensiUve eyes and contact lenses. 2 applicaUons a day for 60 days.
EFFICACY TESTED UNDER DERMATOLOGICAL AND OPHTALMOLOGIC CONTROL
The serum dries quickly
EYELASHES & EYEBROW STRENGTHENER Strengthens & stimulates regrowth