Heart Walk Guide
Transcript of Heart Walk Guide
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Heart Walk Guide
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Results from the moment you give.
Thank you from the bottom of our hearts for stepping up to be a part of this year’s
America’s Greatest Heart Run & Walk 2019 will be held on Saturday, March 2, 2019 at Utica
College. You’re joining a million Heart Walk Heroes from across the nation raising funds for
life-saving science. Take a few minutes to consider the lives that you are going to help
change for the better through your leadership and donations. Consider the heart defects
that will be corrected and the strokes that will be prevented thanks to your fundraising
efforts. Consider the scientific advances that will owe their success to your donation.
Consider all the hearts you’ll help keep beating thanks to your motivation and
determination to make a dif ference.
Why Your Help is Needed • Every 34 seconds, someone has a heart attack.
• Every 40 seconds, someone has a stroke.
• One in three Americans has some form of cardiovascular disease.
• Cardiovascular disease is the nation’s most costly illness, accounting for $298 billion in
direct and indirect costs each year.
• Fewer than 1% of all Americans are in ideal cardiovascular health, as defined by the
American Heart Association, yet 39% of Americans BELIEVE they are in ideal
cardiovascular health.
Now that you’ve thought about the impact you’ll make, let’s get to work to raise money for
lifesaving science together. Go ahead recruit your team, donate and see your dollars at
work. Most runners and walkers are part of a team coordinated by a team captain.
Participants qualify for incentives by raising money from friends, co-workers, family, etc.
Those participants raising $500 or more are invited to a special celebration on May 14, 2019
qualifying them for additional prizes. Participants raising $1,000 or more become Grand VIP
members are invited to attend a Grand VIP reception and receive additional benefits during
America’s Greatest Heart Run & Walk.
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Online Guide – Participant Center
1. Visit your event website - www.uticaheartrunwalk.org.
2. If you have not registered, click the REGISTER button and complete the registration process.
• Click Register on www.uticaheartrunwalk.org. Team Captains: Select Start a Team. Follow instructions.
• Team Members: Select Join a Team. Follow instructions. Individuals: Select Join as an Individual. Follow
instructions. After you join a team, select Returning Participant if you have previously registered. Don't
remember? Click Forgot Username/Password. You can also login using your social media account information.
Don't forget to make a personal donation.
My Webpage: Customize your Image/Video and Share your Story
o Click on the Edit My Page Button. Participants have the option to edit their own personal
webpage, while Coaches have the option to edit their team’s page as well by clicking on the
dropdown button.
o Set your fundraising goal by clicking the My Dashboard link at top right. Your fundraising goal is listed in the left
column. To change your fundraising goal, click on Edit My Goal. All walkers are asked to set an individual
fundraising goal of at least $300. Please note: A minimum of $25 in pledges is highly encouraged the day of the
event for all participants over 18 yrs.
o
o Participants should upload a photo and video to their page. The default text should also be
edited.
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Personalizing the default video • Click the Edit Video button on the right corner of
the video and select personalized video
• Add your “why” (i.e. My Family)
• Click Save. Please wait 10 minutes to see the
changes. If the changes are not shown, refresh
the page and play the video!
Update the
picture
with a
personal
photo
Edit your personal story and
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Email: Send emails to recruit participants and fundraise Send customized e-mails to your co-workers, friends and family inviting them to join your team or to make a donation
to you and receive 3 times more donations..
o Click the Email button
• There are two options on the email page
• Copy Message or Open in Default Email
o Select your message from the options on the top of the screen (for example: Donation
Reminder)
o Choose either Copy message or Open in Default Email
o Copy message- this will copy the message to your clipboard. You can then paste it
into an email.
o Open In My Default Email – the message will automatically open in the email
application you have set as your default.
o Send Email Through My Participant Center
o Under Recipient put the person’s email address
(You have the option to import your address book from Gmail, yahoo, or your outlook)
o Quickly send emails to your contacts by clicking Contacts. Check the box next to
the contacts you want to email and then click Email Selected.
Edit your personal story and
share your Why!
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
o If the email address is not saved with a first and last name (see below) it will be
addressed “Dear Friend”
o To enter a first name and last name click on the
link with the email and enter the first and last
name into the fields in the pop up box and click
save. Now when you send an email it will say
Dear First Name (i.e. Dear Janna).
o Next to Choose a Sample Message click the
dropdown arrow to view the type of email you
would like to send (Automatically set to Ask 1:
Donation Solicitation).
o Below the addresses is the message you will be
sending. You can customize the message including using bold or italics.
o If you click out of this screen, the email will save in your drafts. Note: Emails will not
save if you have not chosen a template OR have not entered a subject.
o When you have filled everything in, click Preview & Send to see what your email will
look like to you recipients.
o If your email is to your satisfaction, go ahead and hit Send Email (be sure to send a
copy to yourself as well)!
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Fundraising with social media
You can use social media to quickly ask your social networks (Facebook, Twitter, etc.) to join your
team or make a donation toward your fundraising efforts:
o Navigate to My Dashboard
o If you are not signed into your social media site you will be promoted to do that.
o Personalize your message
o Click the bottom to post.
#HeartRunWalk
Facebook/Twitter: @HeartCNY
Instagram: @AHANewYork
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Team Competition Teams will be organized by the American Heeart Association and compete in the following
categories:
• Corporate (small & large businesses, retail hotels/motels)
• Government
• Schools
• Organizations & Clubs (service, professional & social)
• Unions
• Veterans Organizations
• Fire Departments
• Institutions of Finance (banks, credit unions, savings & loan)
• Friends & Family (informal groups, in memory of or tribute)
• Non Profits
• Insurance
• Manufacturing
• Fitness
• Counties (Lewis & North Country, Herkimer, Otsego, Madison, & Oneida)
• Healthcare Facilities
Remember, participating in the Heart Run & Walk as a member of a team will increase the excitement of the
event. There is no limit to the number of members on your team, but there is a minimum of five (5) people to be
eligible for team competitions. Awards will be presented in every category listed above for highest total dollars
raised by five or more members.
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Matching Gifts
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Grand VIP
An exclusive group of runners and walkers who have raised $1,000 or more for
America’s Greatest Heart Run & Walk
Benefits include:
Shuttle service; private parking at the Holiday Inn-Burrstone Road for the Grand VIP
and a guest to be shuttled to and from Utica College.
A continental breakfast, coffee & tea provided while you wait.
Food provided by Holiday Inn-Burrstone Road
An invitation to the Heroes of Heart reception on May 14,2019
Locally Sponsored by:
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
High Five Club Member Be our Guest at the Heroes of Heart reception on May 14, 2019!
Any walker or runner raising $500 or more will be invited to a special evening with food, rizes
and entertainment
❖ For every $500 raised one ping pong ball will be placed in the hopper to be used for
grand prize selections
❖ Buffet dinner
❖ Music by Sound Investment DJ Service
Please note that all funds must be turned in no later than April 15, 2019 to qualify for ping pong balls
Raise $500 and join us on May 14, 2019!
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Ideas for Wrap-Around Events To Raise Money for Your Team
Raffles! Whether 50/50 or to win a donated gift certificate/prize, selling raffle tickets
monthly can contribute to your team total and raise awareness of the Run/Walk.
Raffle a day off!
Holiday gift wrap service/sell holiday plants
Dress Down Day/Jeans Day (Get the Monday Blues)
Donation jars in places of business
Pot luck lunches at work
Monthly bake sales
Bagel or pizza days
Used Book Sale! Ask your co-workers to donate books they have already read and
have a giant book sale to benefit your team.
Sell snacks for a $1 or more purchased by the case from stores that sell in bulk.
Have your CEO or manager write a letter to your company’s vendors asking them to
sponsor your team (sample letter attached).
Bottles and cans redemptions
Car washes. Ask your CEO to volunteer to be a “washer” and charge extra for the
“CEO wash”.
Send a letter to friends, family, neighbors, co-workers, people you do business with,
etc. Dedicate your personal effort to someone you know who has been touched by
heart disease or stroke. Tell your story in a letter and why you feel it’s important to
walk and raise money – American Heart Association has sample letters available.
Enclose a self-addressed stamped envelope for best results.
Every little bit helps – roll that extra change you have in a jar on your dresser! Ask
your co-workers to do the same and donate it to your team.
Remember to share this information with your team members!
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
125 Business Park Drive, Suite #106, Utica, NY 13502
www.UticaHeartRunWalk.org
Local Team
LIZ CAMPBELL
Senior Vice President
Office: 315-580-3965
SARAH E. STEVENS
Senior Development Director
Run/Walk and Go Red for Women
Office: 315-580-3959
Cell: 315-725-1119
KRISTY SMOROL
Director, Communications
Office: 315-728-7565
Cell: 315-243-5705
MICHELLE SCOLARO
Senior Director Business Operations
Field Support Team Supervisor
Office: 315-728-7554
Cell: 315-427-2789
KAYLIEGH L. CARUSO
Coordinator, Field Support
Office: 315-580-3956
Cell: 315-368-4546
WENDY A. HALLER
Coordinator, Field Operations
Office: 315-580-3958
Cell: 631-872-3271
Heart Walk Is Locally Sponsored By: