Healthplex Expo 2016 Natural Nutraceutical Products ... Expo 2016 Natural Nutraceutical Products...

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  • Post Show Report

    21-23 Jun

    e, 2016

    SNIEC, Sh

    anghai, Ch

    ina

    Healthplex Expo 2016Natural & Nutraceutical Products China 2016

  • 02 03

    About HNC 2016

    Healthplex Expo 2016, Natural & Nutraceutical Products China 2016 (hereinafter referred to as HNC 2016) was successfully concluded in Shanghai New International Expo Centre (SNIEC) on June 23, 2016. The exhibition has collected the most advanced information and news in healthcare and Big Health industries, presenting an all-around and one-stop healthcare industry trade platform. As one of the nutraceutical products exhibitions on the largest scale in Asia-Pacific region, HNC has become a wind-vane exhibition in the nutraceutical products industry.

    HNC 2016 was co-located with CPhI China 2016, Hi China, Fi Asia-China 2016, Starch Expo 2016, Expo FoodTec 2016 and FPF 2016, which realized the maximization of resource integration again. The exhibitions covered all the halls in SNIEC with a total exhibition area of 210,000+ square meters, and attracted over 3,800 leading exhibitors and 70,563 visitors at home and abroad. HNC used the East Entrance Hall as the E8 Hall for the first time, whose exhibition area increased by 20% compared with that of 2015, covering a total area of 15,000 square meters and connected with the E7 and E6 halls in the health natural resource exhibition area with many famous celebrities at home and abroad gathering here. 434 famous foreign and Chinese enterprises were attracted to participate in the exhibition and 16,552 visitors stayed to negotiate for purchasing.

    The exhibition not only provided business and trade cooperation opportunities for healthcare enterprises to explore distributors, marketing channels and develop

    regional agents but also brought new products, new techniques and new ingredients for upstream and

    downstream chain industries for visitors, laying a good foundation for the futuristic science and technology

    transformation of healthcare products enterprises. The on-site events were more diversified, specialized and refined. More

    than 30 healthcare products industry summit forums, technical exchange meetings, business and trade matchmaking meetings that were held in the same period presented a more distinct

    Big Health futuristic pattern for the visitors from such aspects as the development prospect, product research and development

    orientation, import and export policies and other aspects of healthcare industry.

  • 04 05

    Featured Exhibitors (The List is in no particular order)

    This exhibition has attracted a large group of famous healthcare products industries at home and abroad and Chinese and international pavilions, including: Ley's, Perfect, GanoHerb, Rongcheng Baihe Biotechnology, Shandong Shenghai, Weishiya, Sirio Pharma, Xiuzheng Pharmaceutical Group, Wolfberry and others. Besides regional pavilions from Zhejiang, Jiangsu, Guangdong, Jiangxi, Sichuan and other places that gathered in the exhibition, the overseas pavilion also attracted famous enterprises from more than 20 countries and regions including the US, Canada, Germany, Brazil, Finland, Malaysia, India, South Korea, Japan, Singapore, Hong Kong, Taiwan and others to participate in the exhibition, and these overseas enterprises included Robinson from the US, BHN Co., Ltd, DUPONT, GELITA, TCI, Nutribiotech in South Korea, Grapeking and others, showing an unprecedented scale.

    Who Exhibited

    TM

    89.2%Decision Making Power

    Marketing Manager

    Purchasing Manager

    Sales Manager

    General Manager / Deputy General Manager

    CEO

    Technologist

    Association and Media

    Quality Controller

    Others

    Decision Making Power

    Visitor Profile

    24.8%

    20.5%15.1%

    11.7%

    6.1%2.6% 1.1%1.4%

    16.7%

    10.8% I am the purchasing

    decision maker

    42.8% 46.4% I play a key role in

    purchasingNeither am I

    The statistics are from the on-site visitor survey

    of visitors are the decision makers or they play a key role in purchasing.

    According to the survey,

  • 06 07

    3.30%Club/Spa for Health Care

    2.40%Beauty Center

    Source of Visitors Visitors were Looking for

    Visitors Purpose [ Horizontal scale: 0-N/A; 1-Did not achieve at all -- 5- Fully achieved ]

    N/A 0 1 2 3 4 Fully achieved 5

    Find new suppliers 1.4% 2.9% 6.4% 15.8% 48.2% 25.3%

    Seek franchisors / principals 2.7% 1.5% 5.9% 15.6% 44.4% 30.0%

    Source new products 2.6% 2.2% 4.8% 18.2% 39.6% 32.6%

    Place orders 4.8% 3.3% 4.5% 17.2% 33.9% 36.3%

    Collect market information 1.6% 1.8% 4.3% 13.5% 41.8% 37.0%

    Consolidate contacts with suppliers/ business partners

    1.6% 1.6% 3.3% 13.6% 35.8% 44.0%

    16.40%Health-care Products Distribution

    24.60%Dietary Supplement

    14.20%Functional Health Food

    11.60%Nutrition

    5.90%Nutrient Fortified Food

    11.80%Health-care Products Export

    11.20%Pharmacy

    10.40%Wholesale & Retail: Nutraceuticals

    8.90%Health-care Products Investment

    10.80%Nutraceuticals

    8.60%WeChat Business/Online Business

    4.30%Healthy Green Food

    5.70%Natural Products

    4.40%Organic Products

    6.90%Traditional Chinese

    Medicine

    7.30%Beauty Products

    6.90%Manufacturer: Health

    /Functional Foods

    5.70%Health/Functional Foods Store

    2.10%Health Care Products

    1.10%Media and Others

    0.80%Textile Products for Health Care

    2.30%Packaging & Equipment

    1.80%Third Party Service

    1.40%Functional Water Machine

    9.20%Supermarket

  • 08 09

    Top 10 Regions of the Domestic VisitorsTop 10 Countries & Regions of the Overseas Visitors

    11.8%

    13.6%6.8%7.7%

    5.9%

    2.7%

    2.3%2.3%

    11.8%3.2%

    Shanghai

    Jiangsu

    Zhejiang

    Beijing

    Shandong

    Guangdong

    Hebei

    Anhui

    Henan

    Hubei

    49.7%

    11.7%

    8.6%

    5.3%

    4.9%

    4.0%

    1.6%

    1.5%

    1.4%

    1.2%

    America

    Canada Korea

    Japan

    India

    Singapore

    Australia

    Malaysia

    Taiwan,ChinaHongkong,China

    *Accounting for 90% of the total domestic visitors

    *Accounting for 65% of the total overseas visitors

  • 10 11

    Visitors Satisfaction

    How Likely are Visitors to Attend HNC Again

    Recommend HNC to a Friend or Colleague

    [Rating scale 0 10] (Extremely dissatisfied extremely satisfied)

    [Rating scale 0 10] (Not at all likely Extremely likely)

    [Rating scale 0 10] (Not at all likely Extremely likely)

    Satisfaction 0 1 2 3 4 5 6 7 8 9 10

    0.2% 0.4% 0.2% 0.9% 0.9% 2.4% 5.2% 17.0% 33.5% 17.2% 22.2%

    Satisfaction 0 1 2 3 4 5 6 7 8 9 10

    0 0 0 0.2% 0.7% 2.8% 4.3% 6.1% 21.7% 35.8% 28.4%

    Satisfaction 0 1 2 3 4 5 6 7 8 9 10

    0 0.1% 0.2% 0.2% 0.1% 3.1% 3.9% 9.7% 24.7% 31.3% 26.7%

    Service Satisfaction

    Quality of exhibitors

    Quantity of exhibitors

    Service of exhibitors

    Exhibit range

    Exhibit price

    Pre-fair information from the organizer

    Service from the organizer

    On-site information, services, signage and

    decoration, etc.

    [ Horizontal scale: 0-N/A; 1 - Not satisfied at all; 5 - Extremely satisfied ]

    0.7%

    0.2%

    0.2%

    0.2%

    1.2%

    0.2%

    0.2%

    0.5%

    1.4%

    0.4%

    0.5%

    0.2%

    0.7%

    0.9%

    1.1%

    1.1%

    2.1%

    4.2%

    2.8%

    3.6%

    3.4%

    3.5%

    2.5%

    3.4%

    10.3%

    10.1%

    14.0%

    15.3%

    18.6%

    13.4%

    11.0%

    11.4%

    44.1%

    50.3%

    39.5%

    38.3%

    39.4%

    37.3%

    39.8%

    39.4%

    41.4%

    34.7%

    43.0%

    42.4%

    36.7%

    44.7%

    45.3%

    44.2%

    0 1 2 3 4 Fully achieved 5

    According to the survey, 96.4% of visitors would like to recommend HNC to their friends or colleagues.

  • 12 13

    Exhibitor Profile

    Main Industry Sectors

    The Market Which Exhibitors Focus on

    Exhibitors Satisfaction

    How Likely are Exhibitors to Attend HNC Again

    Recommend HNC to a Friend or Colleague

    Nutrition/Dietary Supplement

    Functional Health Food

    Natural & Organic Product

    Health-Care Products

    OEM/ODM/R&D

    Consultant & Education

    Media & Others

    Domestic China market (exclusive HK , Taiwan and Macao)

    Overseas (exclude mainland China) market

    Both

    [Rating scale 0 10] (Extremely dissatisfied extremely satisfied)

    Satisfaction 0 1 2 3 4 5 6 7 8 9 10

    0 0 0.2% 0.7% 1.6% 6.4% 3.8% 28.1% 21.7% 15.2% 22.3%

    Satisfaction 0 1 2 3 4 5 6 7 8 9 10

    0 0.1% 0.1% 0.3% 0 8.7% 18.6% 12.2% 18.3% 10.7% 31.0%

    Satisfaction 0 1 2 3 4 5 6 7 8 9 10

    0 0.1% 0.3% 0.3% 0.7% 4.3% 13.4% 14.6% 22.3% 16.1% 27.9%69.8%

    35.4%

    25.8%18.4%

    4.9%9.7%

    2.6% 3.2%

    6.4%

    23.8%

    *The statistics are from the on-site exhibitor survey

    [Rating scale 0 10] (Extremely dissatisfied extremely satisfied)

    [Rating scale 0 10] (Extremely dissatisfied extremely satisfied)

    According to the survey, 94.3%of exhibitors would like to recommend HNC to their friends or colleagues.

  • 14 15

    Service Satisfaction

    Business opportunities

    Visitor traffic

    Visitor quality

    Pre-show service of organiser

    Onsite service of organiser

    Facilities and services of the exhibition centre

    Official stand contractor(s)

    Official forwarding agent(s)

    Move-in and move-out arrangement

    [ Horizontal scale: 0-N/A; 1 - Not satisfied at all