Health & Wellness Spa/Seminar Presented by Carmen Marshall.
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Transcript of Health & Wellness Spa/Seminar Presented by Carmen Marshall.
Health & Wellness Spa/Seminar
Presented by Carmen Marshall
1. Presenting ALL 3 lines as a revolutionary & holistic approach to long term health
2. Showcasing the business in a fun & duplicatable way
3. No retailing• Only PCs and Associates
4. On Autoships• Win-Win
5. Selling packages, not individual items
What is a Health & Wellness Spa/Seminar?
6. Average (Goal) Order• Products from ALL 3 Lines
– HealthPak 100™ (OR Essentials™)– EFAs (BiOMega 3™ and/or Optomega®)– RESET™ (OR/then Phase I or II)– Facial Deluxe (OR Basic Pack w/Serum or
PE)– Optimizers – Procosa II® & Proflavanol 90®,
TenX™– Products for Partner
What is a Health & Wellness Spa/Seminar?
What is a Health & Wellness Spa/Seminar?
7. Business Models.• Qualify a 3 Biz Center (450 SVP) immediately or
over 6 weeks – $19.95 application fee (Referral Program) – Leave Door Open for Pro Pack/BBP (Entrepreneur/Retire Me From My Job Program)
Why Do H&W Spa/Seminars Work?
1. Educational Model
2. Immediate Results
3. Physical & Emotional Experience• Educated, inspired & pampered
4. Higher Consciousness About Health
5. Products Make Sense• Balanced, holistic• Not a quick fix – Lifestyle• Key phrases – “Healthy Cells”
Why Do H&W Spa/Seminars Work?
6. Testimonials
7. Business Makes Sense• Bring two people• “I want to buy everything, why wouldn’t
everyone else I bring?”• Takes away fear and/or NWM stigma• “Referral Program” or “Entrepreneur
Program”
1. Steady volume – Energy Moving!
2. Regular new PCs & Distributors
3. Training for new Distributors• On the job training• Product – Need to hear 2-3 times• Business – Positive experience
Why Do I Like This Model So Much?
4. Better Conversion Rates• 1/4 – One on one with H&F Newspaper• 4/5 – H&W Spa/Seminars
5. Larger Autoships• More commitment to products & healthy lifestyle• Not just a “biz” expense
Why Do I Like This Model So Much?
Why Do I Like This Model So Much?
6. Makes $$$
7. Grows a Stable, STRONG Organization
8. Dr. Wentz’s Vision
9. Passion…What’s Yours???
Planning a H&W Spa/Seminar
• Host or Find a Host– Use Memory Jogger Contact List in BDS for ideas
• Friends and family• Preferred Customers• Upline, Downline, and Crossline• Theme: couples, mothers and daughters, girl’s night out
Planning a H&W Spa/Seminar
• Invite Guests– Invite in person or by phone– Send invitation postcards or e-cards– Over-invite – Host should follow-up in person or over the phone
to create excitement– Guests should RSVP– Reschedule anyone who calls to cancel for the
next Spa/Seminar
Planning a H&W Spa/Seminar
• Gather Supplies – Sensé• Headbands, mirrors, washcloths, flat cotton balls• Crock pot and tongs, bag to collect used washcloths• Placemats and fingerbowls for each guest• Basic Pack & Enhancers—1 for use, 1 for display• Hair & Body Packs—1 for use, 1 for display• Prelude 5 & Sensation kits, Body Polishing Gloves
Planning a H&W Spa/Seminar
• Gather Supplies – USANA® Nutritionals• HealthPak100™, Essentials, BiOmega-3™,
Optomega®, Body Rox, Procosa® II, Proflavanol® 90 for display
• RESET™ 5-Day Cleanse Kit & Blender Bottle• Nutrition and Fibergy Bars™ for sampling• Bottled water
Planning a H&W Spa/Seminar
• Gather Supplies – Sales Tools, Forms• The Comparative Guide to Nutritional Supplements
by Lyle MacWilliam• Releasing Fat by Ray Strand, M.D.• Sensé Brochures, Essentials Brochures, Product
Information Booklets, Sensé DVD• Success From Home Magazines• Business cards, pens, calculator, folder, order
forms
Planning a H&W Spa/Seminar
• Set up an atmosphere for relaxation at least 1 hour before the Spa/Seminar begins– Set up dining room table for Spa/Seminar facial– Arrange a product display on small table nearby– Slice Nutrition and Fibergy Bars for sampling– Prepare DVD player to play Sensé DVD– Play relaxing music on a stereo or boom box
Presenting a H&W Spa/Seminar Welcome
– Introductions• “What you’re going to hear about tonight is a holistic approach to
health – what we feed our cells, what we eat and even our skin.”
– Give an Overview of USANA’s Recent Honors• Business Week, Forbes, etc.
– Explain the Sensé Difference• Holistic, inner and outer approach to health and beauty at
the cellular level• Exclusive technologies• Patent-pending self-preserving formulas that are free from
added chemical preservatives
– Play the Sensé DVD– Share a Brief Story About Dr. Wentz
Presenting a H&W Spa/Seminar
The Spa/Seminar Experience – Facial Regimen1. Gentle Daily Cleanser2. Rice Bran Polisher3. Hydrating Toner4. Perfecting Essence or Serum Intensive
• Highlight DSR™ Technology
5. Eye Nourisher and Night Renewal• Highlight Regenisomes™
6. Sensé Splash™7. Explain Benefits of Self-Preserving Technology
Presenting a H&W Spa/Seminar
USANA Nutritionals • Discuss the importance of high-quality nutritional supplements
and detail the reasons why USANA® Nutritionals are superior
The RESET 5-Day Cleanse• The skin is a reflection of what is going on inside the body• Importance of Low-Glycemic foods and fiber• Explain the benefits of the 5-Day Cleanse and tracks I & II
Summarize packs guests should purchase• HealthPak 100™ or the Essentials• BiOmega-3™ and OptOmega®
• RESET™ 5-Day Cleanse Kit• Sensé Basic Pack & Enhancers
Presenting a H&W Spa/Seminar
Remember: Your goals are1. Enrolling new Associates or Preferred
Customers
2. Generating Sales Volume
3. Finding referrals for future Health & Wellness Spa/Seminars
Presenting a H&W Spa/SeminarClosing and Enrolling• Meet with each guest to answer any questions
and to explain their options:1. Preferred Customer – Purchase products at wholesale
2. Benefits of Autoship – Price difference between retail and Autoship pricing
3. USANA Associate –– e-BDS is only required purchase
– Benefits of becoming an Associate– Help get products paid for by earning commissions
• Give a survey to guests who do not make a purchase
Follow Up to H&W Spa/Seminar
Call all guests the next day– Ask guests who did not purchase how they liked the
product, and get referrals for future Spa/Seminars– Schedule appointments to talk about the business– Schedule new Associates for upcoming training and
encourage them to bring guests to the next Spa/Seminar
– Call again when guests receive products to make sure they are using them correctly
Always end a call leading to the next step
Tips for H&W Spa/Seminars
• Alternate days of the week that you hold Spa/Seminars to accommodate various schedules
• Always hold the Spa/Seminar at your own or your host’s home
• Be enthusiastic, your guests will respond to your attitude
• Be yourself and have fun
Tips for H&W Spa/Seminars
• Assign an Associate to be your helper during the Spa/Seminar
• Encourage Associates attending Spa/Seminars to share personal stories when asked
• Provide bottled water and allow guests to sample USANA foods, but do not have any other refreshments available
• Offer a Prelude 5 or Sensation Kit as an incentive to make a purchase that generates enough Sales Volume to activate 3 Business Centers