Headline Writing : How to Write Headlines with Rules and Examples

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[email protected] 512-971-5049 (text first) “The Amazing HEADLINE FORMULA! that ALWAYS WORKS and CREATES YOUR PRODUCTS HOOK TOO”

Transcript of Headline Writing : How to Write Headlines with Rules and Examples

Page 1: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“The Amazing HEADLINE FORMULA!

that ALWAYS WORKSand CREATES YOUR

PRODUCTS HOOK TOO”

Page 2: Headline Writing : How to Write Headlines with Rules and Examples

Digital Marketer Co-Founder

Native CommerceCo-Founder

Digital RetailersAssociationCo-Founder

• Copywriter • Investor • Advisor

• Singer • Fisherman • Foodie

Page 3: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“WHAT I’VE LEARNED writing at LEAST

HEADLINES”10,000

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Page 5: Headline Writing : How to Write Headlines with Rules and Examples

HI, I’M YOUR NEW COPYWRITER,

DJANGO

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[email protected] 512-971-5049 (text first)

“BEATS 80% OF MY CONTROLS”

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[email protected] 512-971-5049 (text first)

“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

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“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

TRIGGER

DESIRED END RESULT

TIME UNTIL RESULTS

OVERCOME OBJECTION

RISK REVERSAL

Page 9: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

Page 10: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

Page 11: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

Page 12: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

Page 13: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

Page 14: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“HOW TO USE A

GRABBER

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Page 16: Headline Writing : How to Write Headlines with Rules and Examples
Page 17: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“FINALLY, A FORMULA THAT WRITES WINNING HEADLINES IN

15 MINUTES FLAT -WITHOUT ANY COPYWRITING SKILLS -

GUARANTEED”

BETTER THAN HALBERT?

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[email protected] 512-971-5049 (text first)

“WHAT ABOUT THE SUBHEADLINE

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[email protected] 512-971-5049 (text first)

“ROOKIE COPYWRITER STUMBLES ON THE SECRET FORMULA USED BY

MADISON AVE. COPYWRITERS FOR OVER 100 YEARS TO GRAB ANY

READERS ATTENTION AND DOUBLE OR EVEN TRIPLE RESPONSE”

Page 20: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“ROOKIE COPYWRITER STUMBLES ON THE SECRET FORMULA USED BY

MADISON AVE. COPYWRITERS FOR OVER 100 YEARS TO GRAB ANY

READERS ATTENTION AND DOUBLE OR EVEN TRIPLE RESPONSE”

Page 21: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“ROOKIE COPYWRITER STUMBLES ON THE SECRET FORMULA USED BY

MADISON AVE. COPYWRITERS FOR OVER 100 YEARS TO GRAB ANY

READERS ATTENTION AND DOUBLE OR EVEN TRIPLE RESPONSE”

Page 22: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

“LASTLY… THE SECRET HEADLINE

Page 23: Headline Writing : How to Write Headlines with Rules and Examples

[email protected] 512-971-5049 (text first)

FELLOW COPYWRITER,

IMAGINE, YOUR NEW HEADLINE TRIPLES THE SALES OF YOUR PROMOTION, IMAGING, HOW EVERYONE WILL WONDER HOW YOU DID IT AND IMAGINE HOW MANY OPTIONS WILL INSTANTLY OPEN UP FOR YOU…

HI, MY NAME IS PERRY AND FOR YEARS I STRUGGLED WITH COPYWRITING… ESPECIALLY HEADLINES, I WAS SO FRUSTERATED I ALMOST GAVE UP. THEN I DISCOVERED THE “FOUR CORNERS” HEADLINE FORMULA AND SUDDENLY, EVERYTHING I WROTE JUST WORKED.

PLUS, THE FORMULA MADE IT SO EASY TO FIND MY PRODUCTS HOOKS, THE REST OF THE PROMOTION KIND OF JUST WROTE ITSELF…

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[email protected] 512-971-5049 (text first)

FELLOW BACK PAIN SUFFERER,

IS YOUR BACK SO STIFF YOU CAN HARDLY GET OUT OF BED IN THE MORNING, EVEN AFTER A FULL NIGHTS SLEEP? DOES IT HURT TO SIMPLY STAND IN LINE OR WALK THROUGH A GROCERY STORE? HAVE YOU TRIED PILLS, CREAMS AND EVEN EXERCISE AND STILL NOTHING SEEMS TO HELP?

THEN I HAVE GOOD NEWS FOR YOU…

HI, MY NAME IS PERRY AND FOR YEARS I STRUGGLED WITH CRONIC BACK PAIN THAT NOT ONLY HURT, BUT OVER TIME IT MADE ME GRUMPY AND DOWN RIGHT MEAN . THEN I DISCOVERED THE “SISSOR STONE” SUDDENLY, EVERYTHING WORKED AGAIN, I COULD WALK, PLAY GOLF, EVEN SIT ON THE FLOOR AND PLAY WITH MY GRANDKIDS AND EASILY SPRING BACK UP…

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[email protected] 512-971-5049 (text first)

“LASTLY… PERRY’S BOILED CHICKEN RULE”

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[email protected] 512-971-5049 (text first)

text me for your name and email for a copy of my slides

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[email protected] 512-971-5049 (text first)

“BRING US YOUR HEADLINES”

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TOO MUCH? HAVE IT ALL…

DONE FOR YOU!GO BY OUR BOOTH NOW

ANDCONTACT [email protected] 512-971-5049 (text first)