HB Media at SBN
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e launched heaps of stuf (but now what?)
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HBMedia presentation to the SBN Reinventing Business Forum May 26 2009
Transcript of HB Media at SBN
We launched heaps of stuff(but now what?)
But now what?
The DilemmaLong form articles and essays
Print magazines and books
Pay my writers photographers, designers, printers retailers
Sell my content
Underwritten by advertising
Business
Twitter’s 140 characters
Blogs, websites, mobile, tweets
Volunteers, amateurs, enthusiasts
Free for all
TradeMe CPM
Loss maker, boffin zone
Some solutions