HAZEL COSMETICS

Stefanie van Logchem ( s2205785)

Jorina Maier ( s2168421)

Michael Sorgnit ( s2113074)

CONTENT

Mission Statement

History of Hazel

Future Prospects

Product Release

Product Advertisement

Conclusion

MISSION STATEMENT

“We aim to be a leading and innovating company in the cosmetics branch. We are specialists in the field of high quality skin care for women. We are famous for our anti-ageing products for the seasoned woman and for our cleansing products for the fashionable teen.”

HISTORY

Hazel cosmetics was founded in the 60s

Leading company in its branch

Encountered serious problems in the 90s

FUTURE PROSPECTS

Sun care10%

Skin care17%

Fragrances22%

Men's grooming products

2%

Colour cosmetics

19%

Hair care19%

Deodorants10%

Hazel's percentage of company sales in 1990

skin care 30+35%

skin care teens35%

fragrances19%

hair care11%

Hazels percentages of sale in 20XX

PRODUCT RELEASE

“Forever Young” – the must-have for the seasoned woman!

Visible reduction of your wrinkles within two weeks

100% certified organic

Makes your skin smooth – be 20 again!

ADVERTISEMENT

Forever YoungThe new anti-ageing cream by Hazel is a must-have for every woman above 30. The cosmetics

company has reinvented itself by releasing an innovative and completely organic skin care. “Forever Young” promises to be much more effective than its rivals; reduction of wrinkles is

guaranteed within two weeks. Your skin will be as smooth as it was when you were 20!

To reach a high quality, Hazel has of cause refrained from animal testing.

Special Action: Only for a short time, Hazel will guarantee full repayment if you are not satisfied with the outcome within four weeks!

CONCLUSION

The new Hazel:

Innovative, high quality, product focus

Hazel is looking forward to a smooth and wrinkle-free future!