Haworth Global Capabilities 2011

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THE WORLD WITHIN REACH

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Haworth\'s Global Capabilities 2011

Transcript of Haworth Global Capabilities 2011

Page 1: Haworth Global Capabilities 2011

THE WORLD WITHIN REACH

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Haworth Global HeadquartersHolland, Michigan, U.S.A.

Table of Contents

5 Introduction

7 Message from Haworth Leadership

9 Who We Are

11 Global Benefits

13 Markets Served

15 North America

17 Latin America

19 Europe

21 Asia Pacific

23 Middle East & Africa

25 Global Design

27 Global Service

29 Global Sustainability

31 Global Quality

33 Knowledge & Research

35 Global Locations

37 Appendix

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Middle East

Africa

The Americas

Europe

Asia Pacific

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Haworth's Global Mission.

Haworth will partner with visionary clients to leverage our industry

expertise and share our workplace knowledge, providing consistent

and exceptional support through a full range of interior solutions and

services around our world.

We understand that in order to best help you succeed we need to help on a global platform.

Every day, in markets around the world, Haworth offers its clients a consistent, responsive

buying experience – whether you’re in Chicago or Shanghai. And while our culture of innovation

encourages us to explore new concepts and solutions, our strategic focus never varies: delivering

a competitive advantage for our clients’ success.

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Welcome to the family.

On behalf of our leadership, our members, and our dealer partners, welcome to Haworth. Whether we’re meeting for the first time or we’ve been exchanging handshakes for years, consider yourself family.

Haworth stands ready to understand who you are and where you want to go. We do this by combining the power of our global networks, our proven scientific tools, and best practices that we’ve learned from working with thousands of clients. Want to maximize your floor plate, achieve LEED® certification, or develop a strategy that uses your workplace as a tool to communicate your cultural values? We have the tools and expertise to get you there.

Global matters, whether you’re looking for global pricing contracts that leverage purchasing power or local service representatives that understand local customs and laws, we’re here to help. Because in the end, Haworth isn’t just interested in how our products might fit into your facility; we want to know how your facility fits into your business strategy.

Sincerely,

Matthew HaworthChairman Haworth, Inc.

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OUR MISSION STATEMENT AND VALUES TRANSCEND CONTINENTS.

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Haworth’s roots are in Holland, Michigan where founder G.W. Haworth started his business in 1948 with $10,000 he borrowed from his parents. Privately-owned ever since, we like to think of ourselves as more Main Street than Wall Street, offering a personal touch on a global platform. We’ve grown organically, from the ground up, remaining true to our roots.

Today, we are one of the largest furniture manufacturers in the world, with more than $1.1 billion in sales. Haworth is the only true global company in the industry:

• with over 6,200 members globally• 20 manufacturing locations in 10 countries• over 80 offices and showrooms• more than 600 independent dealers around the world• 41% of Haworth’s sales are outside the U.S.• 45% of Haworth’s members (employees) are outside the U.S.

At the core of Haworth is an unshakable commitment to the boundless potential of people. Our products create the freedom to move, change, be warm, be cool, and find more satisfaction at work. We believe good quality combined with beautiful design has the power to sustain truly successful organizations.

Quality is our heritage. Global is our reach. Adaptable interiors are our expertise.

Our Vision: At Haworth, we create beautiful, effective, and adaptable workspaces. Our Values: We value our customers. We value our members. We value integrity. We value continuous learning. We value results. We value our world.

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Drawing on the best worldw

ide resources and knowledge, Haworth products are dev

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e resources and knowledge, Haworth products are developed via cross-discipline collaboration.

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GLOBAL BENEFITS

The shortest distance between you and the world.

Haworth can shorten the distance between the desire to grow around the world and the reality of getting there. We offer the advantage of a strong global infrastructure with local manufacturing, dealers, services, and distribution resources. Our members and dealers wear the same face, speak the local language, and share the same cultural experiences as the countries where you want to grow.

• Consistent global buying experience – with a single point of contact

• We own all of our production facilities and subsidiaries in the Americas, Europe, and Asia Pacific

• Single source for global project management

• Global network of sales, services, and dealers

• Global product development with local focus

• Global pricing programs

• Global reporting capabilities

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Africa

North America

Europe

Asia Pacific

MARKETS SERVED: ACROSS THE STREET. ACROSS THE COUNTRY. ACROSS THE WORLD.

Latin America

Middle East

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NOR TH AMERICA

Haworth is a leader in the North American contract furniture market with operations in the U.S. and Canada. Our geographic expansion in these regions is matched only by the growth of our furniture and service offering: systems furniture, desk and guest seating, steel and wood casegoods, files, tables, desking systems, floor-to-ceiling walls, raised flooring, lighting and technology, as well as a wide selection of facilities-and furniture-related services. In addition, Haworth brings many popular European solutions to the North American market — ensuring a wide range of options is available with global appeal.

Worldwide Headquarters Location

• Holland, Michigan, U.S.A.

U.S.A. Production Locations

• Michigan, U.S.A. (8 locations)• High Point, North Carolina, U.S.A.• Bruce, Mississippi, U.S.A.

U.S.A. Presence Since 1948

• 17 offices and showrooms• 280 full-service dealers

Canada Headquarters Location

• Calgary, Alberta

Canada Production Location

• St. Pie, Quebec, Canada

Canada Presence Since 1982

• 7 offices• 16 full-service dealers

Americas' Design Center Location

• Holland, Michigan

All North American production facilities are ISO 9001 certified and ISO 14001 certified.

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Regional Headquarters

• Sáo Paulo, Brazil

Production Location

• Curitiba, Parana, Brazil

Latin America Presence Since 1995

• 15 offices • 15 full-service dealers

Americas' Design Center Location

• Holland, Michigan

LATIN AMERICA

Haworth is a leader in the Latin American contract furniture market with operations reaching across the region. Sáo Paulo, Brazil is home to Haworth’s operational base in Latin America. Furniture products from North America, Asia Pacific, and Europe are distributed through independent dealers located in many major cities of Latin America.

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EUROPE

The Haworth European Regional Headquarters is in London, United Kingdom with staff offices and showrooms operating across Europe. We offer the convenience of conducting business in a variety of currencies. Our process starts in the country where the order is placed, which keeps communication clear and coordinates all processes. Our extensive dealer network further broadens our reach, offering detailed product knowledge based on Haworth’s thorough training.

Regional Headquarters

• London, United Kingdom

Production Locations

• Agueda, Portugal• Ahlen, Germany• Bad Münder, Germany • Menziken, Switzerland• Queluz, Portugal• San Giovanni, Italy• St. Hilaire, France

Europe Presence

• 100+ years of experience • 26 offices and showrooms • 300 full-service dealers

Design Center Locations

• Ahlen, Germany• San Giovanni, Italy

All European production facilities are ISO 9001 certified and ISO 14001 certified.

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ASIA PACIFIC

The Haworth Asia Pacific sector offers local service for global clients in Asia Pacific. Haworth’s sales and marketing, manufacturing, and distribution networks have expanded significantly in this region during the past decade, giving our customers access to capabilities and resources unmatched by any other supplier.

Regional manufacturing sites in Shanghai, China, and Pune, India, provide responsive lead time and quality products consistent with Haworth’s reputation for world-class excellence. Haworth offers local and multinational customers knowledgeable sales, design consultation, and technical services with wholly-owned distribution serving most of the Asian region.

Our organic growth in the emerging markets is unprecedented. We support clients from around the world who are expanding their footprint abroad. Our ability to speak the language, understand client needs, and leverage our strong, experienced network has resulted in success for hundreds of global clients.

Regional Headquarters

• Shanghai, China

Production Locations

• Shanghai, China• Pune, India

Asia Presence Since 1987

• 19 full-service offices • 11 full-service dealers

Design Center Locations

• Shanghai, China

All Asia Pacific production facilities are ISO 9001 certified and ISO 14001 certified.

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MIDDLE EAST and AFRICA

The Haworth Middle East and Africa sector offers local service for global clients. Furniture products from Nigeria, North America, Asia Pacific, and Europe are distributed through independent dealers located in many major cities of this region.

Haworth has teamed with a local manufacturer within Lagos. This manufacturer has been assembling furniture in Nigeria for almost 20 years, with an impeccable history of meeting all of the regulatory compliance issues. This partner has an 8,000 square meter manufacturing site that is capable of localizing both our seating and systems applications for select clients within Africa.

Regional Headquarters

• Dubai, United Arab Emirates

Locally Sourced Production

• Lagos, Nigeria

Presence Since:

• Middle East, est. 1992• South Africa, est. 1990• Central Africa, est. 1993• North Africa, est. 2006• 11 offices • 25 full-service dealers

Design Center Locations

• Dubai, United Arab Emirates

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Designed with the world in mind.

Drawing on the best worldwide resources and knowledge, Haworth products are developed through cross-discipline collaboration. Our teams include external, independent designers along with internal product development teams located in four key global design markets.

Our philosophy – regardless of geography – is that your environment should inspire you. By bringing together our vast workplace knowledge and combining it with our global capabilities, we’re able to provide our customers with high performing environments that not only look beautiful on the floor plate, but on the bottom line as well.

A clear, compelling design point of viewFrom architectural elements to freestanding furniture, our design teams honor discrete levels of integration throughout our product development process. This deliberate approach to design means each solution is great alone, yet works together with other products for effortlessly holistic environments that can endlessly adapt as needs change.

Haworth Global Design Centers

• Ahlen, Germany• San Giovanni, Italy• Shanghai, China• Holland, Michigan

Designed globally, applied locally

• AllWays – the first Climate Positive Furniture System in the world. Asia Pacific introduced AllWays, a systems product backed by research from the international design consultancy of DEGW and certification by Good Environmental Choice Australia.

• Kiron – Andreas Struppler, an external designer, designed Kiron for the needs of today and the foreseeable future. The incorporation of Haworth's global perspectives and workplace knowledge ensure Kiron can integrate with any office environ-ment. Kiron, originally a European product has expanded to North American markets.

• Bamboo – Haworth's Design Team developed Bamboo to meet the changing work space needs in Asia Pacific. The Haworth Bamboo system was designed to accommodate and serve workplaces, delivering flexible solutions that are scalable in features, and configuration.

• Zody – Zody incorporates the features and flair inherent in an internationally designed product. The project team consisted of ITO-Design in Germany, Haworth Design Studio in Holland, Michigan, USA, and the Human Performance Institute of Western Michigan University in Kalamazoo, Michigan, USA. Zody’s design is accepted and appreciated on a global scale, as she comfortably conforms to different groups of population with extreme differences body heights/shapes and work habits. Since her launch, Zody has earned numerous awards for performance, ergonomics, design, and sustainability.

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Kiron

Bamboo

AllWays

Zody

GLOBAL DESIGN

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All for one - and one for all.Haworth provides a Managed Sourcing program for our global customers that recognizes your needs are more complex than the sum of your parts. A holistic approach will help you refine your real estate planning and create a single global facilities strategy that helps you:

• Obtain greater efficiency• Reduce schedule time• Realize significant cost savings• Plan schedules and budget forecasts accurately

Our Managed Sourcing program includes:

Global Account Management: A Single Point of Contact – your Global Accounts Manager – supported by dedicated local account teams to service every site worldwide.

• Develops global coverage and an implementation plan

• Creates global pricing contracts to leverage purchasing power

• Establishes a dealer distribution model• Ensures local Haworth service and support• Establishes reporting consistency

Project Management + Furniture Services Include: Site surveys, space planning, design, facility management, furniture delivery and installation, move management, furniture removal, storage, inventory, relocation, recondi-tioning, rental, buy back, trade-in, or disposal. Asset Management: Minimize the amount of furniture in storage and redeploy furniture from various sites as your facilities change.

Standards Program Development: Standardize your brand across offices, across continents.

e-Business Facility and Real Estate Resources: Haworth offers a comprehensive suite of web-based tools enabling collaboration with online product standards, estimating tools, eProcurement (with punch-out), ser-vice management, asset management, key performance indicator reporting, document sharing, and training.

Metrics: Haworth can establish, track, and report metrics, ensuring you have consistent, real-time access to project information and data.

GLOBAL SER VICE

You take care of business; we take care of the rest.

Our powerful combination of global reach and local expertise puts the technologies, infrastructure, and people in place to manage your work-space needs worldwide. The process starts with your Haworth Global Account Manager, a single point of contact that coordinates all your interior needs so you can get back to work.

Haworth provides a full service offering of global technologies and other services. Our ability to provide everything from e-procurement to global reporting, from standards programs to installation services, can expand to meet your needs.

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Minimizing our environmental impact.

Our goal is to lead the environmental revolution by example. At Haworth, we recognize the interconnected relationships among people, business, and the environment and strive to achieve balance as we continue to evolve. The result of this thinking is a business model known as the triple bottom line. Our work space solutions are designed to help our customers reach their sustainable goals, while placing great importance on protecting the environment.

Our sustainability vision statement.

Haworth will be a sustainable corporation. We engage our employees in more sustainable practices; we initiate and use processes that are neutral or improve our environment; and we utilize our resources in ways that create adaptable and sustainable work space solutions for our customers. We do all of this globally to protect and restore our environment, create economic value, and support and strengthen our communities.

Some of our sustainability accomplishments.

1988 Haworth becomes a charter participant in the EPA 33/50 program, a pollution prevention initiative

1993 Haworth opens an on-site corporate recycling center1999 Haworth’s Ahlen, Germany, manufacturing plant was the first Haworth facility –

and one of the first in the industry – to receive ISO 14001 certification2005 Haworth’s Chicago showroom is first space in the Merchandise Mart to

be certified LEED – CI Gold2005 Haworth is the first in the industry to join the EPA Climate Leaders program

and pledged to reduce greenhouse gas emissions by 20% per dollar sales by 2009

2005 Zody® Seating is the first chair in the industry with Gold-level Cradle-to-Cradlesm certification

2005 Haworth adopts McDonough Braungart Design Chemistry standards2007 Our Shanghai manufacturing facilities achieved Zero Waste to Landfill goal2008 Haworth’s AllWays systems furniture is the first climate positive office

system in the world2009 Haworth owned and operated facilities in North America, China and India

achieve Zero Waste to Landfill goal 2010 All global locations are ISO 14001 certified

Also:• 76 products are certified as low-emitting.• 28 products are calculated for carbon footprint.• 2 lines have been third-party certified as climate positive.• 51 have product environmental data sheets.• 42 are listed for potential LEED point contributions.• 12 Haworth showrooms are LEED certified or registered.• All major product lines for Haworth North America, Asia Pacific and

Groupe Lacasse are air-quality certified by GREENGUARD or SCS Indoor Advantage Gold.

GLOBAL SUSTAINABILIT Y

Our long term sustainability objectives.

• Sustainable Product and Workspace Design

• Energy Management• Green Transportation• Zero Waste and Emissions• Green Building and Sustainable

Site Management• Social Responsibility• Stakeholder Engagement

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GLOBAL QUALIT Y

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We build it as if our neighbor was going to buy it.

The idea that everyone is part of something much bigger than simply assembling furniture is the key to our quality program. From the front desk to the factory floor, our members know they have the potential to directly affect our customers’ satisfaction. Quality programs include: • A2LA test lab certification• UL test lab certification• ISO-IEC 17025 test lab certification• British Standards Institution (BSI) ISO 9001 & ISO1 4001

Quality and Environmental Management Systems • GS approved safety (North America), GS - Mark (Europe)• BIFMA standards (North America and Asia Pacific)• TUV European quality auditing system• AFRDI Australian quality and certification institute Haworth’s Corporate Quality works hand in hand with our manufacturing plants to improve our quality in every line and cell. Our mission is all about having capable processes, achieving zero defects, and most importantly, delighting each and every customer.

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Using science to better inform design.

Encouraging creativity and innovation in any organization demands alignment among people, processes, and places at the individual, group, and organiza-tional levels. The Ideation Group provides forward-thinking, time-tested tools to ensure that a workplace – or change-planning process yields the best possible results with minimal negative impact and maximum effectiveness.

Services + SolutionsIdeation research stresses applied learning. We make our findings available to clients through:

• Knowledge Creation• Knowledge Education• Knowledge Application Knowledge CreationOur scientists’ disciplined, methodical approach to problem solving is critical to the development of our stores of workplace knowledge. They perform primary and secondary research on issues facing business in general as well as the physical environment and client-specific needs. Their findings are incorporated into new products and client solutions.

Knowledge EducationThe Ideation Group’s educators present information on a wide array of workplace topics. They provide unique, refreshing, and occasionally challenging points of view. Custom learning programs are also available, in which participants can build their own workplace knowledge profiles to address specific priorities.

Knowledge ApplicationOur workplace strategy consultants provide expertise in evolving workplace issues. Drawing on our science-and-design approach and workplace knowledge tool kit, the Ideation Group consultants work with you and your service partners to cultivate greater understanding of the connections be-tween the social and physical environments.

KNOWLEDGE & RESEARCH

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THE WORLD OF HAWOR TH 2011

A partner you can trust.

We have more than 600 aligned Haworth dealerships around the world… and this number is growing. These dealerships are committed business partners with Haworth. Our teams are dedicated to ensuring the health of our dealerships and providing ongoing training, business guidance, and support through tools and services. From major metropolitan areas to remote locations, our dealers provide a wide range of solutions and services to clients like you.

Our independent dealers are located around the world and offer:

• Long-term partnerships• Stringent performance criteria • Full service offering in

local markets

• Distribution excellence • Electronic specifications and

order entry processes

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APPENDIX

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Asia PacificPune, IndiaSeating and Systems (2011)64,000 sq. ft. manufacturing space

Shanghai, People’s Republic of ChinaWood and Steel Casegoods205,000 sq. ft. manufacturing space

EuropeAgueda, PortugalSteel and Wood Components163,000 sq. ft. manufacturing space

Ahlen, GermanySeating120,000 sq. ft. manufacturing space

Bad Münder, GermanyWood Casegoods383,300 sq. ft. manufacturing space

Menziken, SwitzerlandSystems Components102,600 sq. ft. manufacturing space

Queluz, PortugalSteel Components and Seating199,400 sq. ft. manufacturing space

San Giovanni, ItalySteel Components168,000 sq. ft. manufacturing space

St. Hilaire, FranceWood Components400,000 sq. ft. manufacturing space

CanadaSt. Pie, QuebecGroupe Lacasse divisionSeating, Casegoods, Systems, Storage300,000 sq. ft. manufacturing space

AfricaLagos, NigeriaLocally Sourced ProductionSeating700 m2 manufacturing space

BrazilCuritiba, ParanaLocally Sourced ProductionSeating500 m2 manufacturing space

United StatesBig Rapids, MichiganSteel Components291,000 sq. ft. manufacturing space

Big Rapids, Michigan Wood Casegoods95,200 sq. ft. manufacturing space

Bruce, MississippiSeating95,200 sq. ft. manufacturing space

Douglas, MichiganSteel Fabrication163,000 sq. ft. manufacturing space

High Point, North CarolinaWood Seating134,000 sq. ft. manufacturing space

Holland, MichiganSystems380,800 sq. ft. manufacturing space

Holland, MichiganSteel Casegoods300,850 sq. ft. manufacturing space

Holland, MichiganLaminate Work Surfaces, Moveable Walls393,500 sq. ft. manufacturing space

Kentwood, MichiganRaised Flooring140,000 sq. ft. manufacturing space

Ludington, MichiganElectrical Components152,800 sq. ft. manufacturing space

DESIGN CENTER LOCATIONS

Ahlen, GermanyDubai, United Arab EmiratesHolland, MichiganSan Giovanni, ItalyShanghai, China

MANUFACTURING LOCATIONSOFFICES AND SHOWROOM LOCATIONS

PRODUCT OVERVIEW

Raised Access Floors

Modular Data / Power

Moveable Walls

Systems

Seating

Storage

Casegoods

Conference

NORTH AMERICA LATIN AMERICA EUROPE MIDDLE EAST ASIA PACIFIC

United StatesGlobal Corporate Headquarters: Holland, MI Offices:Atlanta, GeorgiaBoston, MassachusettsChicago, IllinoisColumbus, OhioDallas, TexasDenver, ColoradoDetroit, MichiganHolland, MichiganHouston, TexasLos Angeles, CaliforniaMinneapolis, MinnesotaNew York, New YorkPhiladelphia, PennsylvaniaPhoenix, ArizonaSan Francisco, California Seattle, WashingtonWashington, D.C.

CanadaRegional Headquarters: Calgary, Alberta

Offices:Calgary, AlbertaMontreal, Quebec Ottawa, Ontario Saskatoon, Saskatchewan St. Pie, Quebec Toronto, Ontario Vancouver, BC

EuropeRegional Headquarters: London, UK

Offices:Bad Münder, GermanyBarcelona, SpainBerlin, GermanyBudapest, HungaryDublin, Ireland

Frankfurt, GermanyLeiria, PortugalLondon, United KingdomLyon, FranceMadrid, SpainMenziken, SwitzerlandMilano, ItalyMoscow, RussiaNieuwegein, NetherlandsParis, FrancePorto, PortugalPrague, Czech RepublicQueluz, PortugalRome, ItalySan Giovanni, ItalySetúbal, PortugalSevilla, SpainStuttgart, GermanyTorino, ItalyValencia, SpainZurich, Switzerland

Asia PacificRegional Headquarters: Shanghai, China

Offices:Auckland, New ZealandBangalore, IndiaBeijing, ChinaBrisbane, AustraliaCanberra, AustraliaChennai, IndiaDalian, China Hong KongHyderabad, IndiaKuala Lumpur, MalaysiaMelbourne, AustraliaMumbai, IndiaNew Delhi, India Perth, Australia Pune, IndiaShanghai, ChinaSingaporeSydney, AustraliaTokyo, Japan

Middle East, AfricaRegional Headquarters: Dubai, United Arab Emirates

Offices:Beirut, LebanonCasablanca, MoroccoDubai , United Arab EmiratesDoha, QatarManama, BahrainKuwait City, KuwaitLagos, NigeriaNairobi, Kenya Rabat, MoroccoRiyadh, Kingdom of Saudi ArabiaTripoli, Lybia

Latin AmericaRegional Headquarters: São Paulo, Brazil

Offices:Bogotá, ColombiaBuenos Aires, ArgentinaCaracas, VenezuelaGuadalajara, Mexico Guatemala City, GuatemalaLima, PeruMexico City, MexicoMonterrey, MexicoPanama City, PanamaRio de Janeiro, BrazilSan José, Costa RicaSan Salvador, El SalvadorSantiago, ChileSão Paulo, BrazilTegucigalpa, Honduras

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For more information call 800.344.2600 or 616.393.3000. Haworth is a registered trademark of Haworth, Inc.©Haworth, Inc. 2011 01.11 haworth.com | haworth-europe.com | haworth-asia.com