Hannah montana Film Trailer Analysis
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Transcript of Hannah montana Film Trailer Analysis
General Information
As Hannah Montana's popularity begins to take over her life, Miley Stewart, on the urging from her father takes a trip to her hometown of Crowley Corners, Tennessee to get some perspective on what matters in life the
most.
Genres: Comedy, Drama, Family, Music and Romance
Budget: $30,000,000 (estimated)
Opening Weekend: £2,030,657 (UK)
Gross: $79,566,871
Production Companies: Walt Disney Pictures, Millar Gough Ink, It’s a Laugh Productions
Director: Peter Chelsom
There are a range of camera shots used in this trailer including:
Close Ups
Over The shoulders
Mid-shots
Long shots
Point of view Shots
Extreme Close Ups
Bird’s eye view
High Angle
Extreme close ups allow to see the subject really close up. In these cases, it is a part of the body
emphasising the importance of these parts of the body. These shots above show that Hannah is getting
ready for a performance on stage with her hidden identity.
Wide shots allow the audience to see the surroundings that the subject is in. This shot shows how she is a
pop star performing on stage.
High Angle
High angle shots make the subject look inferior and that the subject is being looked down upon. It shows
that she is the main focus of the shot
Over the shoulder
This shot allows the audience an insight into what the character is seeing from their point of view.
Bird’s Eye View Shot
A bird’s eye view shot can make the audience feel like they are observing from above.
Editing
There are approximately 117 edits in this trailer. It is common for film trailers
to have many edits in them because of the amount of storyline and shots
they need to put into the trailer.
There are many types of edits including:
Cuts- This is the most common type of edit. This simply is used to change
one shot to the other.
Dissolves- Dissolves are a more relaxed type of editing. It can signify a
change in time.
Sound
Picture sounds as applying make-up- This shows that she is popular and famous.
Music of hers
American Male Voiceover- This type of voiceover is common in film trailers.
Crash sound of Lily falling town ramp
Crash of glass breaking
Sound of shoe hitting wall
Cymbal sound changing the music 30 secs
Cow sound
Cymbal changing music
Cockrell sound changing music
Cymbal changes music
Sound to change some scenes
Mise en scene
This shot shows black and white shoes. The fact that they are black and white shows that trouble could
be occurring because they are two completely opposite colours creating tension. These colours
foreshadows what will happen next in the trailer.
This shot is an empty shot which emphasises the cow in shot. The green space and blue sky show how she
is in the countryside instead on New York where she expects to be.
Mise en scene
The water shows that she is in a natural environment showing her ‘Natural’ identity. Water can also represent
life and how she is enjoying her ‘primary life’ as who she really is.
The board “I bite” suggests what will happen to him. This could indicate that his personality is that he is stupid
due to him not reading signs.
USP of the film (Unique Selling Point)
The fact that Walt Disney
made the film is important to
be put into the trailer as they
are a major child’s
production company
meaning that parents will
know the film is suitable for
them.
Another USP
The fact that they have mentioned
that 12 new songs are appearing
creates fans of her songs to want to
watch the film to be able to hear
the new songs.
Target Audience
This film is targeted at young girls approximately 8-16. This is because of the
teen pop star storyline which is a dream of many young girls. Also the
element of family in the film would suggest that this film is created for the
younger audience.
I found an interesting article about the target audience of this film on the
internet:
http://www.elpasotimes.com/tiempo/ci_12110023