8/12/2019 h project

1/81

8/12/2019 h project

2/81

2 | P a g e

CERTIFICATE

This is to certify that the project title Demand analysis of Honeywell

products and Study of After Sales service with reference to Thane areais

successfully done by Mr. Sawant Kiran Sanjay, Roll No.09 during the

partial fulfillment of the course Masters in Management Studies (MMS

II) under University of Mumbai through Changu Kana Thakur Institute o f

Management Studies and Research, New Panvel, Navi Mumbai.

(Prof. Dhiraj Kute) (Dr. S. T. Gadade)

Project guide (Director)

8/12/2019 h project

3/81

3 | P a g e

Declaration

I, Mr. Sawant Kiran Sanjay , Student of Changu Kana Thakur Institute of

Management Studies and Research, MMS II, has completed this project

on title Demand analysis of Honeywell products and Study of After Sales

service with reference to Thane area in the academic year 2013- 2014.

The information submitted in this project is true and original to the best of

my knowledge.

Mr. Sawant Kiran Sanjay,

Roll No: 09

8/12/2019 h project

4/81

4 | P a g e

Acknowledgement

I was fortunate enough to have guide like Dronacharya for guiding me in my learning

and who helped me to reach the pinnacle of success like Arjuna did. Furthering the age-old guru shishya tradition. So in the same sequence at very first I would like to confer

the flower of acknowledgement to faculty members who taught me that how to do

project through appropriate tools and techniques.

I am grateful to DR.S.T. GADADE (Director) and the Coordinator Prof. Mr. NILESH

MANORE. I would like to express my sincere gratitude to Prof. D.C. Kute for being my

mentor throughout the project. I would also like to thank each and every professor and

other literary staff and computer lab staff who contributed in their own special way to

guide and help me.

No words of thanks will judge the support rendered by my friends, Specially Rohit

jagtap and Pranit mhatre . With that, I thank my family member for undying support

Thank you Vira Printers, kalamboli for giving the project such a beautiful look

Finally, it is only when one writes a book that one realizes the power of MSWord,

form grammar checks to replace-alls. It is simple without this software, this book

would not be written. Thank you Microsoft Crop!

I am thankful to these people for giving their kind support, cooperation and for being

informative and tolerant. I would not have completed my project on the given time

without the sincere efforts and guidance of the above mentioned people, whose presence

was the blessing in disguise for me. I hope the same amount of cooperation in future also

for developing my career prospects

8/12/2019 h project

5/81

5 | P a g e

CONTENTS

Page No.

Chapter -1

Introduction about Subject 9

Chapter -2 Aim of the Project. 12

Objective of the study. 12

Hypothesis 13

Literature review 14

Chapter -3Importance of the study

Scope of the study 18 limitations of the study 20

Chapter -4Research Methodology

Data source 23

Research approach 23

Sampling unit 26

Data completion and analysis 26

Chapter -5

Theoretical Aspect Subject (Theory) 29

Chapter -6

Company profile 38

Chapter -7 findings and Data Analysis 59

Chapter -8

Result 70 Conclusion 71

Chapter -9

Suggestions 73

Bibliography 74

8/12/2019 h project

6/81

8/12/2019 h project

7/81

7 | P a g e

the "core" business sectors of the Indian Economy, be it Infrastructure, Petrochemicals,

Refining, Chemicals, Mining & Metals or Automobiles and Hospitality.

The objective of this research is to determine company products demand in markets as

well as proving services to client. . It involves the study the distributor channel and

distributor relationship with customer regarding product and services in the market

Collected the information from customer and dealer through questionnaire survey Later Iwent through the process of filling the questionnaires from 30 retailers as well as customer

& 20 dealers selling and consuming both clients taken into account to making valuable

research more effectively. Secondary data from various sources like magazines, a journal

etc has also been taken.

Ultimately, it can be said that the most important task of marketing research is to identify

demand of the product. Although this study is conducted at small level (only some part of

Thane) yet the findings and suggestions of it will help the management of the

organization.

The study will also help the organization in making decision regarding promotional

schemes and also identified the hidden opportunity in the certain other area as well as

company what types of services give to clients after selling the products

It also includes the visits of the places where others competitors similar products were

installed to get their performance feedback and identified the hidden opportunities for

Honeywell company

After done the research to find out which assumption should be right in selected market

area and presenting the Researched report for the company .This report were will used full

for company

8/12/2019 h project

8/81

8 | P a g e

.

Chapter: - 1

8/12/2019 h project

9/81

9 | P a g e

Demand

Theamount of a particulareconomic good orservice that a consumer or groupofconsumers will want topurchase at a givenprice.Thedemand curve is usually

downward sloping, since consumers will want to buy more as pricedecreases.Demand for

a good or service is determined by many differentfactors other than price, such as the price

ofsubstitute goods and complementary goods. In extreme cases, demand may be

completely unrelated to price, or nearly infinite at a given price. Along withsupply,demand

is one of the two key determinants of the market.

The concept of demand takes on a very particular, and somewhat different, meaning in

economics. Economically speaking, to demand something means to be willing, able and

ready to purchase a good or service. Let's examine each of these requirements in turn:

Willing to purchase:Being willing to purchase simply means that one likes an item enough to want to buy it, andthis is usually what people think of when they encounter the concept of demand. However,it's important to remember that, while it's good to want things, desire to purchase is not theonly requirement for economic demand.

Able to purchase:Wanting to purchase an item doesn't mean a whole lot if one doesn't have the means tomake the transaction happen. Therefore, ability to purchase is another important factor ofdemand. Economists don't specify how an individual must be able to pay for an item- she

can pay with cash, check, credit card, money borrowed from friends or taken from the piggybank, etc.

Ready to purchase:Demand is, by its nature, a current quantity, so an individual is only said to demandsomething if she is willing and able to purchase it now as opposed to some point in thefuture.Putting these three requirements together, it is reasonable to think of demand as answeringthe question "If a seller were to show up right now with a whole truckload of the item inquestion, how much would an individual purchase?" Demand is a pretty straightforwardconcept, but there are a few other things to keep in mind:

Individual vs. Market Demand

Not surprisingly, demand for any given item varies from person to person. Nonetheless,market demand can be constructed by adding together the individual demands of all of thebuyers in a market.

Introduction about Subject

http://www.investorwords.com/205/amount.htmlhttp://www.investorwords.com/1639/economic.htmlhttp://www.investorwords.com/6664/service.htmlhttp://www.investorwords.com/1055/consumer.htmlhttp://www.investorwords.com/3952/purchase.htmlhttp://www.investorwords.com/3807/price.htmlhttp://www.investorwords.com/1397/demand_curve.htmlhttp://www.investorwords.com/9409/decrease.htmlhttp://www.investorwords.com/1872/factor.htmlhttp://www.investorwords.com/16790/substitute_goods.htmlhttp://www.investorwords.com/4822/supply.htmlhttp://www.investorwords.com/4822/supply.htmlhttp://www.investorwords.com/16790/substitute_goods.htmlhttp://www.investorwords.com/1872/factor.htmlhttp://www.investorwords.com/9409/decrease.htmlhttp://www.investorwords.com/1397/demand_curve.htmlhttp://www.investorwords.com/3807/price.htmlhttp://www.investorwords.com/3952/purchase.htmlhttp://www.investorwords.com/1055/consumer.htmlhttp://www.investorwords.com/6664/service.htmlhttp://www.investorwords.com/1639/economic.htmlhttp://www.investorwords.com/205/amount.html

8/12/2019 h project

10/81

10 | P a g e

Implicit Time Units

It doesnt really make sense to describe demand without time units.

The formal definition is services are an economic activity offered by one party to another,

most commonly employing time-based performances to bring about desired results inrecipients themselves or in objects or other assets for which purchasers have responsibility.Time-based means something the firm does, which is within a certain time period. Desiredresults are outcomes desired by the customer.In exchange for their money, time and effort, service customers expect to obtain value fromaccess to goods, labor, professional skills, facilities, networks and systemsOrganizations also use a wide array of business-to-business (B2B) services, varying tosome degree according to the nature of their industry, but usually involving purchases of amuch larger scale than those made by individuals or families. Nowadays, firms areoutsourcing more and more tasks to external service providers in order to focus on theircore business

Services:

Marketing has been considered to be an integral business aspect for long. Servicemarketing is the endorsement of economic activities offered by a company to its consumers,it is considered to be a special sub set of marketing because it focuses on how rendering ofservices can affect both the customer attitude and the marketing strategy. Servicemarketing includes building public relations, advancing customer loyalty, developingquality of service, handling relationships and complaint management.

Service marketing involves 3 types of marketing:

1. EXTERNAL MARKETING

2. INTERNAL MARKETING

3. INTERACTIVE MARKETING

8/12/2019 h project

11/81

11 | P a g e

Chapter: - 2

8/12/2019 h project

12/81

12 | P a g e

To analysis Demand of Honeywell product and perform service analysis with refers toThane area

To determine and analyze the Market Potential of the Honeywell Company in

Thane

To measuring demand and putting strategy in market

To identify the factor which influence the purchase decision of customer withproduct and Services.

To study and determine the competitor position in the market.

To Recommendations on how to increase the sales of the company product and

how to cater the recruitment of the people via distributor and retailers

To find out the opportunity and captures the market

To analysis distributor relationship and distributor channel with product andservices in the market

Aim of the project

Objective of the Study

8/12/2019 h project

13/81

13 | P a g e

Null Hypothesis:-

Honeywell has higher product demand in the market

Alternative Hypothesis:-

Honeywell has lower product demand in the market rather than competitor

Hypothesis

8/12/2019 h project

14/81

14 | P a g e

1. Supply chain management , Authors Name: Rahul V. Altekar

Chapter 2 demand management in supply chainType of demand page no.12Independent demand (items are generally finished goods)Dependent demand (items are generally components)

Forecasting

As manufactures, retailer and distribution companies move toward integration their supplychains, they realize that an accurate representation of future demand is necessary to reducecost and prevent customer dissatisfaction

Demand forecasting model 26 Supply chain strategy 34

2. Consumer behavior (4 editions) , Authors Name : DAVID L. Loudon and Albert J,Della Bittla

Chapter 21 Organizational buying behavior

The nature of organizational buying 658

Organizationalbuying is in some ways similar to consumer buying it is not organizationsmakingthe buying decisions but people within those organizations.But there aresignificant differences that must be understood by marketers in order to succeed in theorganizational market.

Organization buying decision 673

Type of decision situations 673

3. Sales Management (decision, Strategies and Cases) Fifth Edition

Authors Name: Richard R.Still, Edward W.Cundiff Norman A.P.Govani

Chapter 9 Distributive Networks Relation

Developing Management Efficiency in Distributive Organizations 230

4. Marketing management, Introduction to Sales Management. 13 Editions

Authors Name: Philip kotler, Kevin L. Keller, Abraham koshy, mithileshwar jha.

Literature Review

8/12/2019 h project

15/81

15 | P a g e

Chapter 4 Conducting research and forecasting demand 86

Chapter 7 Analyzing business Markets 172

Chapter 13 Designing and Managing Services 336

Web sites: www.pearsoned.co.in/marketingmanagementindia.Page number: 124

Product and service quality

Product and service quality, customer satisfaction and company profitability areintimately connected. Higher levels of quality result in higher levels of customersatisfaction, which support higher prices and lower costs.

Studies have shown a high correlation between relative product quality andcompany profitability." Quality is clearly the key to value creation and customersatisfaction".

From a management point of view, marketing is an organizational function and set of

processes for creating, communicating, and delivering value to customers and for

managing customer relationship in ways that benefit the organization and its

stakeholders. Marketing management is the art & science of choosing target market and

getting, keeping, and growing customers through creating, developing, and

communicating superior customer value.

5. Marketing Management , Authors Name : Dr.K. Karunakaram

Web siteswww.himpub.com

Chapter 3 understanding market environment 35Chapter 5 marketing Research 107Chapter 6 Demand measurement and sales forecasting 129Chapter10 Service marketing 202

o Importance of Service Marketingo Marketing Mix in Services Marketingo Service Quality

Distribution Management & Sales Promotion 197-221.

The operational success of a company depends not only on well it performs in

terms of production and sales but also on how well its entire channels of distribution

compete with competitors channels. A company may produce the best products but still

not do well if its dealers perform poorly in sales and services against the competitors

dealers. A channel of distribution is a set of interdependent organizations involved in the

http://www.himpub.com/http://www.himpub.com/http://www.himpub.com/

8/12/2019 h project

16/81

16 | P a g e

process of making a product orservice available for use or consumption by the consumer

or business user.

6. Industrial marketing 2 Edition, Authors Name:Krishna K Havaldar

Chapter 3 the nature of industrial buying and buying behavior 34Chapter 4 Buying-seller relationship 52

Type of relationship

Customer relationship management

Chapter 8 Industrial Distribution channels and marketing logistics 154Chapter 13 Business-to-Business (Industrial) Marketing though Commerce 285

8/12/2019 h project

17/81

17 | P a g e

Chapter: - 3

8/12/2019 h project

18/81

18 | P a g e

Scope

Honeywell International is a Fortune 100 diversified technology and manufacturingleader, serving customers worldwide with aerospace products and services; controltechnologies for buildings, homes and industry; automotive products; turbochargers;and specialty materials.

Safety & Security Zone at India Warehousing & Logistics Show is your ultimateopportunity to scale up your business. Within its huge scope and space, a warehouseis prone to subdued but potential hazards like breach of access &security, fire and power shedding, which has adverse effects on its seamless

operations.

The 50 largest companies generate about 60 percent of industry revenue as a whole,although Honeywell generally stands above the rest.

The study is conducted to evaluate the performance and market positioning ofHONEYWELL in order to better scope to the investors, shareholders and themanagement about the rating of HONEYWELL and its performance in the currentmarket situation.

There is a Scope of future and detailed Study of the more retail outlets of other

territories to study buying and consumption pattern of particular segment in thatregion and also the impact of communication in that region. Also there is a widescope to study the marketing activity of other small and big companies in the otherparts of country which would reveal how and why the particular brands aresuccessful in particular regions only. So this study helps to Security SystemServices industry to know the market position of different companies. There islot of scope to expand the market.

Learned about Security products Industry and its relevance.

Could understand Honeywell Company, their very attractive and specific plans andthe functions.

This project would help the company of what new innovations they can introduce inthe market.

Importance of the Study

8/12/2019 h project

19/81

19 | P a g e

Interacted with 50 potential investors and acquired good exposure in Sales.

The company may also get an idea of investors demand

There are two places that scope is defined on project. High-level scope is defined in project

charter. Low-level scope is defined in business requirements document.

High-level scope consists of two main components.

1. Deliverables. If you cant remember anything else about scope, list your

deliverables. Defining deliverables goes a long way toward defining the overall

scope of the project.

2. Boundaries. The try to define the boundaries of project. Boundary statements help to

separate the things that are applicable to project from those areas that are out of

scope.

There are two broad categories of research: applied and basic.

Applied means you have a problem and you are trying to solve it.

Basic means you are trying to understand the universe and have no immediate use

for the information.

Companies who want to make money generally do applied research; basic research

is done universities, government agencies and not-for-profit think tanks.

The scope of a research project outlines the extent of the project and the

requirements necessary to achieve the goals and objectives

The work that needs to be accomplished to deliver a product, service, or result with

the specified features and functions

During the project, this documentation helps the project team remain focused and on

task. The scope statement also provides the project team with guidelines for making

decisions about change requests during the project

Terms of reference or statement of work, explains the boundaries of the project,

establishes responsibilities for each team member and sets up procedures for how

completed work will be verified and approved.

8/12/2019 h project

20/81

20 | P a g e

Limitation

Low connectivity

Less sampling

The limitation faced while doing a research was that the people were not ready

to give the information.

Sometimes the required persons were not available in there office or place

The respondents use to refuse to give the important information best known to them

The sources of data collection and time are limited in this research.

Marketing Research (MR) is not an exact science though it uses the techniques of

science. Thus, the results and conclusions drawn upon by using MR are not very

accurate.

Marketing Research (MR) is not a complete solution to any marketing issue as there

are many dominant variables between research conclusions and market response.

Marketing Research( MR) is not free from bias. The research conclusions cannot beverified. The reproduction of the same project on the same class of respondents give

different research results.

Some respondent in corporate offices hesitate to give complete information.

Some respondent has not given proper information. Unavailability of visiting cardsfrom some respondent.

Some of the retailers were busy and could not give appropriate information. And

also very few retailers did not want to share any information

As study was done in Thane , it did not covered broader area to understand

prescribing behavior of customer

8/12/2019 h project

21/81

21 | P a g e

Inappropriate training to researchers can lead to misapprehension of questions to be

asked for data collection.

The Data collected from the Dealer might not be very accurate to obtain the desiredinformation.

Difficulty in gathering the reasonable data.

The period of the project was not sufficient to study all the factors in deep.

Visiting various places for the study consumed a lot of time.

We cannot say that what the consumer have revealed will be right for each andevery situation because their perception is influenced by many factors.

Many consumer and dealers/retailers showed less interest in providing informationand havent cooperated.

Some of confidential information viz. credit period, schemes, policies and salesfigure were not disclosed by the competitors.

8/12/2019 h project

22/81

8/12/2019 h project

23/81

23 | P a g e

A research design is the arrangement of condition for collection and analysis of a data in

manner to combine relevance with research purpose with economy in procedure.Research methodology is considered as the nerve of the project. Without a proper well-organized research plan, it is impossible to complete the project and reach to anyconclusion. The project was based on the survey plan. The main objective of survey wasto collect appropriate data, which work as a base for drawing conclusion and gettingresult. Therefore, research methodology is the way to systematically solve the researchproblem. Research methodology not only talks of the methods but also logic behind themethods used in the context of a research study and it explains why a particular methodhas been used in the preference of the other methods.

Research Design:

It is conceptual structure within which research is conducted. It constitutes the blueprint of collection, measurement and analysis of data. Research design is needed because

it facilitate the smooth selling of various operations, thereby making research is efficient

as possible yielding maximum information within minimum time, effort and money.

Research design stands for advanced planning of methods to be used for collecting

relevant data and techniques to be used in the analysis. The design helps researchers to

organize his ideas whereby it will be possible for him to look for flows and inadequate.

Research Approach General Survey

In this case, a general survey to gain knowledge about the market, commonly known as thepilot survey was and undertaken where particularly information was gathered withrespectto the brands, peoples / consumers perception so that it serves as a foundation to preparethe questionnaire for collecting primary data and that it helps in deciding other methods tobe adopted which may be useful in gathering the necessary information.

Methods of data Collection:

While deciding about the method of data collection to be used for the study, there are

only two types of data

Primary Data Collection Method

Secondary Data Collection Method

Research Methodology

8/12/2019 h project

24/81

24 | P a g e

Primary Data

Data that has been collected from first-hand-experience is known asprimary data.Primary

data has not been published yet and is more reliable, authentic and objective. Primary data

has not been changed or altered by human beings; therefore its validity is greater thansecondary data.

Question Types

The profiling Sheet contains the three types of questions:

Multiple choice

Numeric Open End

Text Open/Close End

There are two types of modes to collectthe data.

Survey Method

Observation Method

Observation

This method is used to get past and current information of company and product.

For exampleWhat is brand image of the company?

Which are services providing to customer?

How do approach to customer?

How do approach to dealer?

Survey

This method is useful to gate actual information about market condition of that particular

product.Survey involves some questions or we can say feedback report.

As far as the data collection method is concerned, designing the data collection forSurvey method is applicable to the project.

http://readingcraze.com/index.php/types-of-primary-data/http://readingcraze.com/index.php/types-of-primary-data/

8/12/2019 h project

25/81

25 | P a g e

Questionnaire

Personal interview

(structured/unstructured)

SECONDARY DATA SOURCE

Data collected from a source that has already been published in any form is called assecondary data. The review of literature in nay research is based on secondary data. Mostlyfrom books, journals and periodicals.

The secondary data sources that came to be utilized by me in these were as follows

Internet

Various journals reports

Magazine etc was used.

news papers

Files/document

Company sources.

External Sources-

Library

For e- school library

Internet services

SAMPLING METHOD

Random Sampling method

8/12/2019 h project

26/81

26 | P a g e

SAMPLE SIZE

50 Dealer, 40 Client and 10 Consultants

RESEARCHTOOLS

Questionnaires

RESEARCH AREA

In order to make a comparative analysis studies the consumer perception as well as dealer& retailer perception of Honeywell products with respect to its competitorsdata for thestudy has been collected through a survey of Dealers/Retailers of Thane and surrounding.

ThaneGhodbunder road

Vashi

Navi Mumbai

Panvel

Analysis

The statistical comparisons you make here are the same as the ones you specified in your

protocol before any data were collected. It is understandable that the choice of specificstatistical tests may depend on the quality of the data in the end (whether continuous datawere normally distributed or not), so the specific test often cannot be stated in advance Thisstage all the collected data had been analyzed and then a Report had been written.

Understanding of the data analysis procedures

Appreciate the meaning of the scientific method, hypotheses testing and statisticalsignificance in relation to research questions

realize the importance of good research design when investigating researchquestions

have knowledge of a range of inferential statistics and their applicability andlimitations in the context of your research

be able to devise, implement and report accurately a small quantitative researchproject

be capable of identifying the data analysis procedures relevant to your researchproject

8/12/2019 h project

27/81

27 | P a g e

show an understanding of the strengths and limitations of the selected quantitativeand/or qualitative research project

Be adept of working effectively alone or with others to solve a research question/problem quantitatively.

Statistical Methodology

Descriptive Method

The research which carried in this project for that descriptive method of research is

used. The term descriptive research refers to the type of research question, design, and

data analysis that will be applied to a given Project. Descriptive research is also called

Statistical Research. The main goal of this type of research is to describe the data and

characteristics about what is being studied. The idea behind this type of research is to

study Comparative study, Market share, Position in Segment.

Frequencies, averages, and other statistical calculations. Although this research is highly

accurate, it does not gather the causes behind a situation. Descriptive research is mainly

done to gain a better understanding of topic.

Analytical Method

In this research the survey method is used to collect the data from the market so that

data contains the different facts and numbers. Use in this data analysis is done to knowthe marketposition.

8/12/2019 h project

28/81

28 | P a g e

Chapter: - 5

8/12/2019 h project

29/81

29 | P a g e

Demand

Theamount of a particulareconomic good orservice that a consumer or groupofconsumers will want topurchase at a givenprice.Thedemand curve is usuallydownward sloping, since consumers will want to buy more as pricedecreases.Demand fora good or service is determined by many differentfactors other than price, such as the priceofsubstitute goods and complementary goods. In extreme cases, demand may becompletely unrelated to price, or nearly infinite at a given price. Along withsupply,demandis one of the two key determinants of themarket price.

Aggregate Demand - The combined demand of all buyers in a market.

Budget Constraint - The outermost boundary of possible purchase combinations that aperson can make, given how much money they have and the price of the goods inconsideration.

Buyer - Someone who purchases goods and services from a seller for money.

Competition - In a market economy, competition occurs between large numbers of buyersand sellers who vie for the opportunity to buy or sell goods and services. The competitionamong buyers means that prices will never fall very low, and the competition among sellersmeans that prices will never rise very high. This is only true if there are so many buyers andsellers that no one individual has a significant impact on the market's equilibrium.

Complementary Good - A good is called a complementary good if the demand for thegood increases with demand for another good.

Theoretical Aspect Subject

http://www.investorwords.com/205/amount.htmlhttp://www.investorwords.com/1639/economic.htmlhttp://www.investorwords.com/6664/service.htmlhttp://www.investorwords.com/1055/consumer.htmlhttp://www.investorwords.com/3952/purchase.htmlhttp://www.investorwords.com/3807/price.htmlhttp://www.investorwords.com/1397/demand_curve.htmlhttp://www.investorwords.com/9409/decrease.htmlhttp://www.investorwords.com/1872/factor.htmlhttp://www.investorwords.com/16790/substitute_goods.htmlhttp://www.investorwords.com/4822/supply.htmlhttp://www.investorwords.com/2984/market_price.htmlhttp://www.investorwords.com/2984/market_price.htmlhttp://www.investorwords.com/4822/supply.htmlhttp://www.investorwords.com/16790/substitute_goods.htmlhttp://www.investorwords.com/1872/factor.htmlhttp://www.investorwords.com/9409/decrease.htmlhttp://www.investorwords.com/1397/demand_curve.htmlhttp://www.investorwords.com/3807/price.htmlhttp://www.investorwords.com/3952/purchase.htmlhttp://www.investorwords.com/1055/consumer.htmlhttp://www.investorwords.com/6664/service.htmlhttp://www.investorwords.com/1639/economic.htmlhttp://www.investorwords.com/205/amount.html

8/12/2019 h project

30/81

30 | P a g e

Demand - Demand refers to the amount of goods and services that buyers are willing topurchase. Typically, demand decreases with increases in price, this trend can be graphicallyrepresented with a demand curve. Demand can be affected by changes in income, changesin price, and changes in relative price.

Demand Curve - A demand curve is the graphical representation of the relationship

between quantities of goods and services that buyers are willing to purchase and the price ofthose goods and services.

Diminishing Returns - Concept that the marginal utility derived from acquiringsuccessive identical goods decreases with increasing quantities of goods.

Economics - Economics is the study of the production and distribution of scarceresources, and goods and services.

Equilibrium Price - The price of a good or service at which quantity supplied is equal toquantity demanded. Also called the market-clearing price.

Equilibrium Quantity - Amount of goods or services sold at the equilibrium price.Because supply is equal to demand at this point, there is no surplus or shortage.

Expected Value (EV) - How much a buyer thinks that a good or investment will be worthafter a time lapse, based on the probabilities of different possible outcomes. Usually refersto stocks and other uncertain investments.

Giffen Good - Theoretical case in which an increase in the price of a good causes anincrease in quantity demanded.

Firm - Unit of sellers in microeconomics. Because it is seen as one selling unit in

microeconomics, a firm will make coordinated efforts to maximize its profit through salesof its goods and services. The combined actions and preferences of all firms in a marketwill determine the appearance and behavior of the supply curve.

Goods and Services - Products or work that are bought and sold. In a market economy,competition among buyers and sellers sets the market equilibrium, determining the priceand the quantity sold.

Horizontal addition - The process of adding together all quantities demanded at eachprice level to find aggregate demand

Household - Unit of buyers in micro economics. Because it is seen as one buying unit in

microeconomics, a household will make coordinated efforts to maximize its utility throughits choices of goods and services. The combined actions and preferences of all householdsin a market will determine the appearance and behavior of the demand curve.

Income Effect - Income effect describes the effects of changes in prices on consumption.According to the income effect, an increase in price causes a buyer to feel poorer, loweringthe quantity demanded, and vice versa. Although the buyer's actual income hasn't changed,the change in price makes the buyer feel as if it has.

8/12/2019 h project

31/81

31 | P a g e

Indifference Curve - Graphical representation of different combinations of goods andservices that give a consumer equal utility or happiness.

Inferior Good - A good for which quantity demanded decreases with increases in income.

Marginal Utility - Additional utility derived from each additional unit of goods acquired.

Market - A large group of buyers and sellers who are buying and selling the same good or

service.

Market Economy - An economy in which the prices and distribution of goods andservices are determined by the interaction of large numbers of buyers and sellers who haveno significant individual impact on prices or quantities.

Market-clearing Price - The price of a good or service at which quantity supplied isequal to quantity demanded. Also called the equilibrium price.

Microeconomics - Subfield of economics which studies how households and firms behaveand interact in the market.

Normal Good - A normal good is a good for which an increase in income causes anincrease in demand, and vice versa.

Optimization - To maximize utility by making the most effective use of availableresources, whether they be money, goods, or other factors.

Resource - A supply of capital that can be used in an economy. Because resources arescarce, however, there is not enough to go around.

Risk - Refers to the amount of variation in possible payoffs. A very risky investment willhave wide variation in possible payoffs, but might have a higher expected value; a less riskyinvestment will have a more predictable payoff, but a lower expected value.

Scarcity - Goods, services, or resources are scarce if there is not enough for everyone tohave as much as they would like.

Seller - Someone who sells goods and services to a buyer for money.

Substitute Good - Refers to a good which is to some extent interchangeable with anothergood, meaning that when the price of one good increases, demand for the other goodincreases.

Substitution Effect - Describes the effects of changes in relative prices on consumption.According to the substitution effect, an increase in price of one good causes a buyer to buymore of the other good, since the first good has become relatively expensive, and viceversa. The buyer substitutes consumption of the second good for consumption of the first.

8/12/2019 h project

32/81

32 | P a g e

Supply - Supply refers to the amount of goods and services that sellers are willing to sell.Typically, supply increases with increases in price, this trend can be graphically representedwith a supply curve.

Utility - An approximate measure for levels of "happiness."

Wage - Price per unit of time when the good being sold is some form of labor or work (asopposed to a physical product.

The different types of demand

Direct and Derived Demands

Domestic and Industrial Demands

Autonomous and Induced Demand

Perishable and Durable GoodsDemands

New and Replacement Demands

Final and Intermediate Demands

Individual and Market Demands

Total Market and Segmented Market Demands

Company and Industry Demands

Determinants of Demand

When price changes, quantity demanded will change. That is a movement along the samedemand curve. When factors other than price changes, demand curve will shift. These are

the determinants of the demand curve.

Income:

A rise in a persons income will lead to an increase in demand (shift demand curve to the

right), a fall will lead to a decrease in demand for normal goods. Goods whose demandvaries inversely with income are called inferior goods.

Consumer Preferences:

Favorable change leads to an increase in demand, unfavorable change lead to a decrease.

Number of Buyers:

The more buyers lead to an increase in demand; fewer buyers lead to decrease.

8/12/2019 h project

33/81

33 | P a g e

Price of related goods:

a. Substitute goods (those that can be used to replace each other): price of substitute anddemand for the other good are directly related.

b. Complement goods (those that can be used together): price of complement and demandfor the other good are inversely related.

Expectation of f uture:

a. Future price: consumers current demand will increase if they expect higher future prices;

their demand will decrease if they expect lower future prices.

b. Future income: consumers current demand will increase if they expect higher future

income; their demand will decrease if they expect lower future

8/12/2019 h project

34/81

34 | P a g e

Introduction on Service

The world economy nowadays is increasingly characterized as a service economy. This is

primarily due to the increasing importance and share of the service sector in the economies

of most developed and developing countries. In fact, the growth of the service sector has

long been considered as indicative of a countrys economic progress.Economic history tells us that all developing nations have invariably experienced a shift

from agriculture to industry and then to the service sector as the main stay of the economy.

This shift has also brought about a change in the definition of goods and services

themselves. No longer are goods considered separate from services. Rather, services now

increasingly represent an integral part of the product and this interconnectedness of goods

and services is represented on a goods-services continuum.

Definition and characteristics of Services

The American Marketing Association defines services as - Activities, benefits andsatisfactions which are offered for sale or are provided in connection with the sale ofgoods.

Intangibility:

Services are intangible and do not have a physical existence. Hence services cannot betouched, held, tasted or smelt. This is most defining feature of a service and that whichprimarily differentiates it from a product. Also, it poses a unique challenge to those engagedin marketing a service as they need to attach tangible attributes to an otherwise intangibleoffering.

Heterogeneity/Variability:

Given the very nature of services, each service offering is unique and cannot be exactlyrepeated even by the same service provider. While products can be mass produced and behomogenous the same is not true of services.

Perishability:

8/12/2019 h project

35/81

35 | P a g e

Services cannot be stored, saved, returned or resold once they have been used. Oncerendered to a customer the service is completely consumed and cannot be delivered toanother customer.

Inseparability/Simultaneity of production and consumption:

This refers to the fact that services are generated and consumed within the same time frame.

Types of Services

Core Services:

A service that is the primary purpose of the transaction

Supplementary Services:

Services that are rendered as a corollary to the sale of a tangible product.

Services marketing mix

The first four elements in the services marketing mix are the same as those in the traditionalmarketing mix. However, given the unique nature of services, the implications of these areslightly different in case of services.

Product:

In case of services, the product is intangible, heterogeneous and perishable. Moreover, itsproduction and consumption are inseparable. Hence, there is scope for customizing theoffering as per customer requirements and the actual customer encounter therefore assumesparticular significance. However, too much customization would compromise the standarddelivery of the service and adversely affect its quality. Hence particular care has to be taken

in designing the service offering.

Pricing:

Pricing of services is tougher than pricing of goods. While the latter can be priced easily bytaking into account the raw material costs, in case of services attendant costs - such as laborand overhead costs - also need to be factored in. Thus a restaurant not only has to charge forthe cost of the food served but also has to calculate a price for the ambience provided. The

8/12/2019 h project

36/81

36 | P a g e

final price for the service is then arrived at by including a mark up for an adequate profitmargin.

Place:

Since service delivery is concurrent with its production and cannot be stored or transported,the location of the service product assumes importance. Service providers have to givespecial thought to where the service would be provided. Thus, a fine dine restaurant isbetter located in a busy, upscale market as against on the outskirts of a city. Similarly, aholiday resort is better situated in the countryside away from the rush and noise of a city.

Promotion:

Since a service offering can be easily replicated promotion becomes crucial indifferentiating a service offering in the mind of the consumer. Thus, service providersoffering identical services such as airlines or banks and insurance companies invest heavilyin advertising their services. This is crucial in attracting customers in a segment where theservices providers have nearly identical offerings.We now look at the 3 new elements of the services marketing mix - people, process andphysical evidence - which are unique to the marketing of services.

People:

People are a defining factor in a service delivery process, since a service is inseparable fromthe person providing it. Thus, a restaurant is known as much for its food as for the serviceprovided by its staff. The same is true of banks and department stores. Consequently,customer service training for staff has become a top priority for many organizations today.

Process:

The process of service delivery is crucial since it ensures that the same standard of serviceis repeatedly delivered to the customers. Therefore, most companies have a service blueprint which provides the details of the service delivery process, often going down to evendefining the service script and the greeting phrases to be used by the service staff.

Physical Evidence:

Since services are intangible in nature most service providers strive to incorporate certaintangible elements into their offering to enhance customer experience. Thus, there are hairsalons that have well designed waiting areas often with magazines and plush sofas forpatrons to read and relax while they await their turn. Similarly, restaurants invest heavily intheir interior design and decorations to offer a tangible and unique experience to theirguests

8/12/2019 h project

37/81

37 | P a g e

Chapter: - 6

8/12/2019 h project

38/81

38 | P a g e

Set up in 1987 as a joint venture between the Tata Group and Honeywell withmanufacturing, design and engineering facilities in the industrial city of Pune (160 kmsoutheast of Mumbai), Honeywell Automation is today the market leader in most of thebusiness areas it operates in. In 2004 the joint venture ended, with Honeywell buying outthe entire Tata stake.Honeywell Automation India (HAIL) is a leading provider of integrated automation andsoftware solutions that improve productivity enhance comfort and ensure safety andsecurity of homes and business premises. With over 2500 employees and an annualturnover of about Rs. 868 crore, HAIL is headquartered in Pune with 8 offices all overIndia. HAIL is a listed company on the Indian stock exchanges and is part of HoneywellInc. the technology leader with 120000 employees across 100 countries worldwide.

Honeywell International is a $36 billion diversified technology and manufacturing leader,serving customers worldwide with aerospace products and services; control technologiesfor buildings, homes and industry; automotive products; turbochargers; and specialtymaterials. Based in Morris Township, N.J., Honeywell hares are traded on the New York,London and Chicago Stock Exchanges.Innovation and adaptability are the hallmarks of HAIL and they aim at creating value forcustomers in an ever-changing market. The company drives the nation's growth by beingresponsible to its leadership position in running the 'core' business sectors of the Indianeconomy, be it infrastructure, petrochemicals, refining, chemicals, mining & metals orautomobiles and hospitality.Honeywell's brands can be seen on the thermostats in buildings, in electronic voting

machines, process control systems in refineries and factories or as sensors in automobiles.HAIL has an impressive 36000 sq ft. state-of-the-art manufacturing facility in Pune, andstrict adherence to quality and being receptive to customer needs has helped the Companyprovide innovative solutions, high-end consulting and engineering designs to organizations,both in India and globally, leading to enormous savings to the customers through betterproductivity, optimal use of materials and energy, lesser wastage and better maintenance ofequipment.

Company Information

8/12/2019 h project

39/81

39 | P a g e

1989 - Series 9000 systems were launched to meet the requirements of small controlapplications and the 620 LCS programmable controllers.

1990 - Several important projects for TDC-3000 systems were executed and new systemssuch as series 9000 and LCS-620 Series PLCS for the smaller market were introduced.

1991 - Honeywell's latest state-of-the-art "Process Manager" was introduced and theCompany commenced marketing of smart transmitters in India which find application inchemical fertilizer and other process industries.

- As a step towards indigenization, a printed wire assembly manufacturing facility wasestablished for the manufacture of high volume PWAS of two products lines.

- During the year, building automation systems were launched in India.

1992 - The Company Commissioned during the year a complex integrated system for theTISCO blast furnace `G' plant.

- In April 1993, 20, 00,000 Rights shares allotted (prem. Rs 25 per share prop. 2:5).Another 80,000 shares offered to employees, etc. (prem. Rs 25 per share) (only 79,700shares taken up).

- During the year, the Company was awarded and executed several important orders forTDC-3000 systems in the refinery, petrochemicals, steel, power and pharmaceuticalsectors.

1993 - Honeywell's new generation Automation Platform "Total Plant" was introduced andthe company marketed Building Automation Control systems for Air-Conditioning, FireDetection and security applications.

- The Company successfully commissioned the systems for Tata chemicals cement plant,Indian Oil Corporations Hydrocracker Atmospheric Unit I and United Carbon's CarbonBlack Plant.

1994 - The Industrial Control Systems is the largest segment of the company's business,accounting for 80% of its revenue.

- The Company delivered 28 and commissioned 21 medium/large TDC-3000 systemsduring the year.

- During the year the Company was awarded the prestigious ISO 9001 certificate which is

the key to the TQM.

- The Company is the first and only company in India in the field of Industrial Automationand Control to be awarded this certification.

- For the third time in a row, the Company has won the Honeywell Asia Pacific Regional"Profitable Growth" Award.

8/12/2019 h project

40/81

8/12/2019 h project

41/81

41 | P a g e

- Tata Honeywell Ltd. a joint venture between Tata Industries and the US-based Honeywell,launched its "Total Security Solutions" consisting of sensors, control panels, signalingdevices, panic switches and auto dialers.

- Tata Honeywell's Hi-spec Solutions India entered into an agreement with US-based PSDIfor offering the latter's "enterprise asset management solutions" process and manufacturing

sector in the Indian subcontinent.

- Tata Honeywell's Hi-spec solutions entered into an agreement with US-based PSDI foroffering the Latter's "enterprise asset management solutions" to the process andmanufacturing sector in the Indian subcontinent.

- Tata Honeywell Ltd. and Group4 Securitas Guarding Ltd. have entered into a 50:50 jointventure to form a new company called central Monitoring Services Pvt. Ltd.

- Tata Honeywell Ltd. the Industrial Security and Automation Company has entered thehome and small commercial establishmentssecurity market with the launch of its Total

Security Solutions.

2002 -Indian Oil Corporation ties up with Honeywell for its information technology re-engineering project 'Manthan'.

2003 -Receives largest overseas order for automation of paper machine from Gaap insatTurkey valued at 1.8million USD with additional add on orders worth 1 million.

2004 -Tata Honeywell enters agreement with Gensym to sell automation solutions

2005 -Members of are hereby informed that the name of Tata Honeywell Limited shall bechanged to Honeywell Automation India Limited and the trading symbol of the company be

changed from TATAHONEY to HONAUT

-Honeywell Automation India introduces Experion Process Knowledge System (PKS) R300which features an innovative redesign of its automation and control platform hardware.

2007 -Honeywell Automation India Ltd has appointed Mr. Jack Bolick as the newChairman of the Company.

2008 - Honeywell Safety Manager Attains Certification From Factory Mutual.

- Honeywell Automation India Limited receives the Frost & Sullivan Brand Leadership andthe Product Leadership Awards in the Indian DCS Industry.

- Honeywell Introduces Advanced Energy Solutions For Industrial Power Generators.

2009 - Honeywell expands their Energy Efficiency Portfolio.

2011 - Honeywell Recognized For Dedication To Workplace Health And Safety With TwoInternational Safety Awards.

- Honeywell Launches New Remote Collaboration, Optimization And Operations Solution.

8/12/2019 h project

42/81

42 | P a g e

- Honeywell Chosen By Krakatau Steel To Improve Energy Efficiency And Reduce Costs.

- Honeywell Supplies Control And Safety Systems For Rwe Dea'S New North SeaPlatforms.

- Honeywell Boosts Smart Temperature Transmitter Portfolio with Enhancements To Stt

250 Line.

2012 - The Board of Directors of the Company at its meeting held on February 09, 2012,inter alia, has recommended dividend of Rs. 10 per share.

Products and Services offered by the company:

Refining, oil and gas, pulp, paper & printing, power generation, power transmission &

distribution, chemicals & life sciences, petrochemicals, and metals, minerals and mining. Fire detection systems, security systems - access control systems, CCTV systems &

perimeter control systems. a complete range of high quality and optimal cost engineering, Software development & programming and hardware design home and building control

products & solutions. Electromechanical switches, electronic sensors, machine safety, controls, monitoring &

lighting: Sensors for test & measurement applications.

Different divisions of the company:

Honeywell Process Solutions: Industry leader in the areas of process knowledgesystems, safety systems, simulation technology, wireless field devices, integrated facilityand process security systems.

Honeywell Building Solutions: Honeywell Building Solutions (HBS) is the largest andmost technically skilled building solutions player in the Indian sub-continent.

Global Engineering Services: Provides a complete range of high quality and optimalcost engineering, software development & programming and hardware design with totalfocus on quality.

Environmental and Combustion Control:In more than 100 million homes and 5million buildings worldwide, Honeywell's products, components and systems delivertemperature control, comfort, energy conservation and safety.

Sensing and Control: Provides electromechanical and machine safety switches,electronic and test and measurement sensors and vehicle controls, monitoring andlighting products for transportation, aerospace, military, industrial and medicalapplications.

Honeywell Security GroupProtects millions of homes, businesses and governmentfacilities around the world.

Awards & Achievements:

8/12/2019 h project

43/81

8/12/2019 h project

44/81

44 | P a g e

Manufacturing Facilities

With world-class engineering products for industries and homes manufactured at its state-of-the-art manufacturing facility, HAIL has an edge when it comes to giving their

customers the best. HAIL's production facility at Pune is among the few certified not just byHoneywell but also by several government and defense establishments.Spread over 85000 sq. ft, HAILs manufacturingfacility is equipped with, SystemIntegration Services, Testing Facilities, and Systems Assembly & Staging Centre at twolocations with dedicated export facility under Electronic Hardware Technology Park(EHTP).Printed Wiring Assembly (PWA) Manufacturing Facility, Smart transmittersmanufacturing, Sensor assemblies such as LCD hour meter, Wheel speed sensor, ThrottlePositioning Sensor, Testing & Calibration for outsourced products (Access, HVAC, HPMI/O) and a Smart Line Technology Centre. In 2003, the Companys GPS Manufacturingwas certified by the DRDO, the premier defense research organization in India. In year

2008, Manufacturing lines for Global supply of products (HC 900, TemperatureTransmitter, Load Computers etc.)Companys automotive manufacturing cell (Sensing & Control) has acquired TS 16949certification. HAIL is also the first automation company in India to have received a doublecertification of ISO 14001 and OHSAS 18001. Safety Manager System certified with IEC61508.The facility uses contemporary technology for design andmanufacturing of components, transmitters along with marshalling andother cabinets. It also boasts of one of the most advanced testing

Publish SustainabilityReport

No

Member of GlobalCompact

No

CSR activities in brief Annual ReportCOMMUNITY DEVELOPMENT WORK :HAIL has started a Child Sponsorship Program in close co-ordinationwith Sadhana Village, an NGO. We have sponsored 50 children fromKolwan Valley in Mulshi Taluka. This sponsorship monitors childhealth and education. The funding has been made possible by thecontributions from employees. This is used for various CSR activitiesthat HAIL undertook in the past year.

8/12/2019 h project

45/81

45 | P a g e

facilities for engineered products and solutions. HAIL's manufacturing facility is wellequipped to provide customers with value-added contract manufacturing services. TheCompanys expertise in diverse engineering needs provides a one-stop shop for assuringyou of the best quality products and services, apart from global procurement and unique andtimely delivery logistics.Major components at the facility include Test Assembly and Quality Equipments such asSemi Automatic Insertion Machine for PWA Wave Soldering System & PWA CleaningSystem to carry out the Systems and Products Assembly, a Zehntel 850, Hot ColdChambers for stress test , In-Circuit Component Tester, custom built Functional TestEquipment, Precise Pneumatic / Hydraulic Pressure Generation and MeasurementEquipment. The quality and the reliability of the products are accurately tested by electroniccomponents such as Test Equipments, Passive Components, Active Components, and PCBs

Micro Sectioning, Digital Micrometers/ Vernier Calipers and Surface Coating Testers.Honeywell's stated Total Quality Policy is to continuously strive for excellence. Thediscipline of Total Quality permeates everything. The corporate aim is to be recognized as aworld-class supplier of best quality products and services. Delivery and Quality initiatives

such as Six Sigma, Lean through a systematic approach Honeywell Operating System,drives Business Process Excellence and form an integral part of the HAIL culture.

Training Services

At HAIL, providing cutting edge solutions is a manifold commitment. Apart from assuringour clients of innovative technologies to help them stay ahead in the global competitivemarket, we also give them the extra edge by helping them constantly upgrade their skills.To help our customers keep a finger on the pulse of emerging technologies, our trainingservices assess their training needs and provide customized training solutions.Our training initiatives are not restricted to clients alone. HAIL also conducts trainingprograms for graduating students from various engineering streams. Our initiatives help

students familiarize themselves with emerging technologies and understand how they applyand become integrated into the core of business, thus bridging the gap between institutionand industry

Energy management

Energy Saving Performance Contracts

Advance Process Control Solutions

8/12/2019 h project

46/81

46 | P a g e

Smart Grid/Demand Response

Gas Detection

Personal Protective Equipment

Remote Services and Wireless

Video Analytics

Automatic Identification and Data Collection

Honeywell Security Group

Honeywell is committed to security. The Honeywell Security Group (HSG) is one of theworlds leading and most experienced manufacturers of electronic security systems

protecting millions of homes, businesses and government facilities around the world.

With over $40 million a year invested in research and development, the division strives tobring out the best and most innovative security products. The best global technologies are

leveraged at the Engineering Centre of Excellence in the US, China, India, Scotland andFrance.New commercial products include: Integrated Digital Video Manager (DVM), EnterpriseNetwork Recorder (NVR), Rapid Eye LT and the LobbyWorks visitor management system.These new products are all designed to drive up revenues while making installations andmaintenance easier.Make the right choice for the future by partnering with the Honeywell Security Groupadivision that is committed to success and to building a world that is safer and more secure.

Some of our value added services are mentioned below -

Video Systems

Full range of products that meet requirements ranging from simple camera systems to afully integrated system capable of working over LAN or Internet

Camera SpeedDomeMonitorDigital Video RecorderMatrix

Access Control Systems

Available for various environments from single door access to integrated systems capable

of managing thousands of doors

Small, medium and large scale access control system

Proximity reader and card

Smartcard reader and card

http://www.honeywellvideo.com/http://www.honeywellaccess.com/http://www.honeywellaccess.com/http://www.honeywellvideo.com/

8/12/2019 h project

47/81

47 | P a g e

Biometric reader

Intrusion Detection System

A complete range of intrusion detection products ranging from the simplest door contact to

the central station receiver

Intrusion control system

P I R

Dual Tech

Keypad

Wireless system

Central station receiver

Door contact

Honeywell Life Safety, based in North ford, CT, is a global leader in the following lines ofbusiness:

Fire Systems

http://www.security.honeywell.com/hsce/http://www.security.honeywell.com/hsce/

8/12/2019 h project

48/81

48 | P a g e

Providing a full range of solutionsincluding integration and networkingto OEMs anddistribution in commercial, industrial, education, retail, lodging, government, and healthcare.Sensors and Devices

Providing world-class gas, fire, and smoke detection to OEMs worldwide.

Home Medical Care

Producing remote patient monitoring products that serve clinical partners, end users, andhospitals.

Honeywell Safety Products

One of the largest providers of personal protective equipment serving the fire service,electrical safety and general industrial worker segments.

Honeywell Life Safety businesses design, manufacture, and market over 40 productfamilies including:

Conventional and intelligent fire alarm control panels Sensors and transmitters Toxic gas detection Power supplies Intelligent/Addressable Devices Conventional and intelligent fire alarm control panels

Medical peripheral devices Telemonitoring Voice evacuation Controller Systems Personal protective equipment

8/12/2019 h project

49/81

49 | P a g e

Access Control Solutions

Honeywell provides healthcare administrators with the technology and tools to manage oneof the most important aspects of security and safetyappropriate access. Its all about theright people in the right places at the right times. And its no easy task.HoneywellAccess Control Solutionsput current information, effective controls, and swiftresponse capabilities at your security staffs fingertips, helping to improve security across

your entire organization. Our access control solutions include a wide range of accesscontrollers, digital proximity readers and ID systems and advanced biometric solutions, aswell as customized applications such as Lobby Work Visitor Management System.

Centralized Cardholder Management

Honeywell Security Manager is our powerful, software-based application. It usesdistributed server architecture to simplify management and access of cardholder functionsfor employees, contractors and visitors. The system stores an unlimited number of cards,and indexes them for quick access. Cardholder information is stored and updated centrallyfor easy access throughout the organization. Shared access speeds processing in operationswhere employees visit multiple sites, and helps ensure data consistency and accuracy.Centralized cardholder management also gives operators access to a wealth of customizabledata and displays from a single window at their workstation.

Unsurpassed Security through Integration

Integrating access control operations with enterprise systems through the Honeywell(EBI) provides complete, single-window access to building information and enterprisedatabases. The result: vastly improved security response and control.

Key Features of Honeywell Access Control Solutions:

Works with a wide range of Honeywell and third-party card and reader technologies,surveillance and alarm systems

Provides fully-integrated support for fingerprint readers and biometric authenticationsystems using hand geometry

Integrates photos and signatures into cardholder database for streamlined budgingoperations

Provides constant real-time location and status of tagged equipment and peoplethroughout your facility when integrated withHoneywell Asset Locator .Depend onHoneywell, the world leader in security technology, to provide reliable and affordablesolutions that help protect your patients, visitors, staff, building and equipment.

https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/SecuritySolutions/AccessControlSolutions/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/SecuritySolutions/SecurityManager/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/SecuritySolutions/AssetLocationLossPrevention/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/SecuritySolutions/AssetLocationLossPrevention/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/SecuritySolutions/SecurityManager/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/SecuritySolutions/AccessControlSolutions/

8/12/2019 h project

50/81

50 | P a g e

CCTV

We are one of the traders and suppliers of qualitative range of Security Systems as FireAlarm Systems, CCTV, Intruder Alarm Systems, Access Control & Time AttendanceSystems, Public Address Systems and Video Door Phones. These CCTV cameras keeprecord of employees, entry ways, locations, and other areas in an efficient manner. Theseare widely appreciated for their outstanding audio as well as video image quality.

Honeywell (Dome Camera)

We are counted as one of the well-known suppliers, traders and distributors of a

comprehensive and qualitative range of Honeywell (Dome Camera). These products areefficiently designed by our trustworthy vendors, who use outstanding raw material in theproduction procedure. Our quality controllers start quality checking process, from the firststage of procuring products till its final dispatch.

8/12/2019 h project

51/81

51 | P a g e

Features:

Outstanding performance

Durable

Intricately designed

Honeywell Dome/C-Mount Camera

Counted among the well-known organizations, we are engaged in supplying, trading anddistributing an exclusive range of Honeywell (C-Mount Camera). Known for its, excellentperformance and durability, these products are intricately designed by our certified vendorsusing quality raw material. Varied quality tests are conducted by our experts on definedparameters, in order to assure that, products are in compliance with the set industrialstandards.

Features:

Less power consumption

High efficiency

Dimensionally accurate

Honeywell DVR 4/8/16 Ch

Being among the foremost companies, we specialize in supplying, distributing and tradingan extensive array of Honeywell (DVD 4/8/16 Ch). After conducting a stern market survey,we have selected some of the reliable vendors, who remain adhere towards the suggestedindustrial norms in their production procedure. Before making the delivery of our products,our experts rigorous check them on prescribed parameters.

Features:

8/12/2019 h project

52/81

52 | P a g e

Outstanding quality

Smooth functioning

Easy operations

Fire Protection & First Responder

Fire Systems

Honeywell ONYX FirstVision Navigation power Supplies

System Sensors & Power

System Sensors

Mass Notification

http://www.systemsensor.com/http://www.systemsensor.com/

8/12/2019 h project

53/81

53 | P a g e

Emergency CommunicationsHoneywell Instant Alert

First Responder Gear

Head-to-Toe Gear

Honeywell Integrated Building System Guides Residents to Safety & Minimizes Damagesin Istanbul High-Rise Fire

Honeywellsintegrated building management systemplayed a key role in safely evacuatingresidents and minimizing damage in a fire at the 42-floor luxury Polat Tower in Turkey lastweek. Honeywell supplied the residence with integrated building management systems forHVAC and lighting, fully integrated with other systems for fire alarm, card access,intrusion detection and CCTV.

http://www.emergency-communications-systems.com/http://www.honeywellfirstresponder.com/http://www.honeywellnow.com/2012/07/24/honeywell-integrated-building-system-guides-residents-to-safety-minimizes-damages-in-istanbul-high-rise-fire/http://www.honeywellnow.com/2012/07/24/honeywell-integrated-building-system-guides-residents-to-safety-minimizes-damages-in-istanbul-high-rise-fire/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/BuildingManagementSystems/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/BuildingManagementSystems/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/BuildingManagementSystems/http://www.honeywellnow.com/2012/07/24/honeywell-integrated-building-system-guides-residents-to-safety-minimizes-damages-in-istanbul-high-rise-fire/http://www.honeywellnow.com/2012/07/24/honeywell-integrated-building-system-guides-residents-to-safety-minimizes-damages-in-istanbul-high-rise-fire/http://www.honeywellfirstresponder.com/http://www.emergency-communications-systems.com/

8/12/2019 h project

54/81

54 | P a g e

As the fire spread over buildings faade, the fire sensors connected to the Honeywell

intelligent fire alarm system gave alarm signals to the control center, and then initiated anumber of fire emergency operations across other key building systems. The smokedamper from the floor where the alarm was received was opened and exhaust fans on theroof were switched on as natural gas flow to the building was stopped. Pressure fansserving the fire staircase and elevator shafts were switched on to prevent spread of the fireto other floors, and the integrated public address/voice alarm system was activated toinstruct the 1,500 residents to evacuate. Additionally, the speakers and strobe lights locatedthrough the staircases were activated to guide residents towards exits and all accesscontrolled doors, including turnstiles on the ground floor, exit barriers in the car park andall other doors on the way towards the exits, were released automatically in order to enablequick escape of residents from building without creating any panic.No injuries were sustained during the fire, and Honeywells smart building system has

been credited with avoiding a much larger disaster. The integrated smart building systemwas implemented in Plat Tower in 2002 and has been maintained by Honeywell since thattime.

Fire and Smoke Detection Systems

Whether you manage a hospital or oversee operations for a commercial building, industrialplant,retail store,airport or school, youll find a Honeywell fire and smoke detectionsystem that fits your application and improves safety and security for your people andproperty.

Unique Compatibility, Many Choices

Honeywell detection systems are uniquely compatible withexisting building systems,sotheres no need for costly and time-consuming rewiring at installation. And only Honeywelloffers smoke detectors precise enough for high-sensitivity and harsh environments.Honeywell fire and smoke sensors can even adjust to your environment and differentiatebetween normal and dangerous conditions, providing an early and rapid response that helpsprevent property loss and minimize secondary damage from water sprinklers.

https://buildingsolutions.honeywell.com/Cultures/en-US/Markets/Retail/https://buildingsolutions.honeywell.com/Cultures/en-US/Markets/Airports/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/BuildingManagementSystems/https://buildingsolutions.honeywell.com/Cultures/en-US/ServicesSolutions/BuildingManagementSystems/https://buildingsolutions.honeywell.com/Cultures/en-US/Markets/Airports/https://buildingsolutions.honeywell.com/Cultures/en-US/Markets/Retail/

8/12/2019 h project

55/81

55 | P a g e

Our Broad Range of Advanced Fire and Smoke Detection Solutions Includes:

Eclipse: Distributed intelligence and peer communication

Acclimat: Multi-criteria, intelligent sensors

Filtrex: Harsh environment smoke detectors

Pinnacle: High-sensitivity, laser technology smoke detectors

Projected beam: Smokedetectors for large areaapplications

Fire Detection Systems

Fire does not discriminate. It is a devastating threat that can end lives and demolish

profitability in seconds. To protect employees and your assets from this destructive force,

select a Honeywell fire detection system engineered by a Honeywell authorized commercial

dealer. A Fire Detection system is similar to a nervous system for a building. Honeywellsline of fire detection devices allows the alarm system to sense the presence of smoke, sense

heat inside of a room and remotely control items like door releases and elevators.

In addition to sensing the condition of the items, the system can monitor the trouble outputsof other whole systems, allowing you to create a status monitoring system for other systemswithin the building. Thus, you can create a sophisticated integrated system that controls thebuilding based upon logical sequences.

https://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/68361/2968b4da658b4e47a34ae4af91ed7d30.pdf?WT.ti=Eclipse+Brochurehttps://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/116794/8947885ba0674da08ad538a41214edf7.pdfhttps://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/116812/ada33f6bfcca45fb9d872a8d2e368f8b.pdfhttp://www.systemsensor.com/pdf/A05-0347.pdfhttps://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/116795/7f7576c543994a3dbab79478c52312e8.pdfhttps://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/116795/7f7576c543994a3dbab79478c52312e8.pdfhttp://www.systemsensor.com/pdf/A05-0347.pdfhttps://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/116812/ada33f6bfcca45fb9d872a8d2e368f8b.pdfhttps://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/116794/8947885ba0674da08ad538a41214edf7.pdfhttps://buildingsolutions.honeywell.com/NR/rdonlyres/81BDC726-B446-4ED8-9E10-D30ABE16A686/68361/2968b4da658b4e47a34ae4af91ed7d30.pdf?WT.ti=Eclipse+Brochure

8/12/2019 h project

56/81

56 | P a g e

Incredibly sophisticated, the system alerts you to a fire and lets you quickly and efficientlypinpoint the exact location of trouble and fire conditions. This provides the ultimateprotection of life and property.For more information on Honeywell Fire Detection Systems, call 1-800-610-8853 orcontact aHoneywell Authorized Dealer for Commercial Security Systems near you.

More information aboutFire DetectionSystems

FIRE DETECTION SOLUTION

Fire is a major cause for destruction of property and life and affects all sectors of our

modern economy and society. Fire can be caused due to either human negligence or

deliberate sabotage. Fire hazards need to be contained, detected and controlled to safeguard

our infrastructure, economy, businesses and enterprises. Rapid response is necessary to

prevent a minor fire from turning into a major catastrophe.

http://www.honeywellcommercialsecurity.com/locate/index.aspxhttp://www.security.honeywell.com/kv/fire/http://www.security.honeywell.com/kv/fire/http://www.security.honeywell.com/kv/fire/http://www.security.honeywell.com/kv/fire/http://www.honeywellcommercialsecurity.com/locate/index.aspx

8/12/2019 h project

57/81

57 | P a g e

Detection and Control

A range of cross corroborative sensor network is required to detect occurrences of fire withsufficient certainty. TIPL provides a range of these devices including

8/12/2019 h project

58/81

58 | P a g e

Fire can be detected by these special sensors well before it can spread beyond control. Oncedetected, suppression solutions need to be activated which could be hydrant based, drysuppressant based, etc. High end sprinklers can ensure that the fire is under control &extinguished before it could cause extensive damage.

8/12/2019 h project

59/81

59 | P a g e

Chapter: - 7

8/12/2019 h project

60/81

60 | P a g e

Customers

1. What is reason of buying Honeywell Products?

Sr.No Factors Customer

1. Services 112. Price 8

3. Quality 6

4. Others 5

INTERPRETATION

According Survey most of people buying Honeywell products because of company givingservices ,quality ,price and others factors but 38 % people buying products because of companygiving good services to customers and service like pre sales as well as after sales services

38

26

20

16

Sales

Services

Price

Quality

Others

Finding And Data Analysis

8/12/2019 h project

61/81

61 | P a g e

2.Which brand of security products are you currently using?

Sr.No Company Name Customer1. Honeywell 15

2. Samsung 8

3. Siemens 24. Voltas 5

INTERPRETATION

According Survey local player like Samsung, Siemens and Voltas have taken most market sharein Thane area covered 50 % market share. Samsung 27% market share because of its brand nameand quality from so many years. Voltas holding 16% market share Siemens holding 7 % marketshare and Honeywell holding 50% market share with top position in market

50

27

7

16

Current Postion

Honeywell

Samsung

Siemens

Voltas

8/12/2019 h project

62/81

62 | P a g e

3.What kind of information do you look for on the shop when selecting a product/service?

Sr.No Factors Customer

1. Detailed information 10

2. Price comparisons 11

3. Location of store 44. Availability of

Product/Service5

INTERPRETATION

According Survey client look for selecting products and services they finding most of time inshop like price comparisons with others available products as well as detailed information aboutproducts and services.

33

37

13

17

Selection of product/Service

Detailed information

Price comparisons

Location of store

Availability of

Product/Service

8/12/2019 h project

63/81

63 | P a g e

4. Are you satisfied with Honeywell company services?

INTERPRETATION

According Survey Honeywell Company giving good services to customer with compare tocompetitors. Services like pre sales services and after sale services to customers as well ascompany giving good AMC service to the client.

67

33

Service

Yes

No

Sr.No Factors Customer

1. Yes 20

2. No 10

8/12/2019 h project

64/81

64 | P a g e

5.Which type of services are you want?

Sr.No Factors Customer

1. Warranty 8

2. Guarantee 15

3. Online purchasing 34. Cash on delivery 4

INTERPRETATION

According Survey Honeywell Company giving good services to customer with compare tocompetitors. But 50 % client want the guarantee service and 27% customer want theWarranty but Honeywell Company gives only warranty services to customer.

27

50

10

13

Service

Warranty

Guarantee

Online purchasing

Cash on delivery

8/12/2019 h project

65/81

65 | P a g e

Retailers

1. Which products are available in the shop?

Sr.No Factors Feedback

1. Honeywell 14

2. Siemens 5

3. Samsung 8

4. Voltas 3

INTERPRETATION

According Survey finding out in retailer shop most of Honeywell products is available in market

with 47 % market shares of Honeywell Company in thane area And Samsung having 26%market shares because of its brand name and quality from so many years .Siemens having 17%market share As well as Voltas having 10% market shares.

47

17

26

10

Product Available

Honeywell

Siemens

Samsung

Voltas

8/12/2019 h project

66/81

66 | P a g e

2.What influences customers to buy the Honeywell products?

Sr.No Factors Feedback

1. Advertising 5

2. Services 8

3. Advance technology 54. Pricing 5

5. Quality 7

INTERPRETATION

According Survey find out people for buying Honeywell products because of company givingthe good services as well Quality to customer or retailer

17

27

17

16

23

Customer Influences

Advertising Services

Advance technology

Pricing

Quality

8/12/2019 h project

67/81

67 | P a g e

3.Which are Main reasons for loving or not loving Honeywell products?

Sr.No Factors Feedback

1. Services 14

2. Quality 5

3. Customer Relationship 64. Others 5

INTERPRETATION

According Survey company understand the reasons for living Honeywell different products inmarket because of the company giving good services to customer or retailer as well as 20 %retailer say company maintain the relationship with customer

47

17

20

16

Reasons For Living in Market

Services

Quality

Customer Relationship

Others

8/12/2019 h project

68/81

68 | P a g e

4. What kind of service you get from company?

Sr.No Factors Feedback

1. Regular visit of Sales

Executive

10

2. On Time Delivery 8

3. Credit period 5

4. All of the above 7

INTERPRETATION

According Survey company find out 33 % retailer want regular visit sales executive in shop andhelp to retailers regarding products or services and 27% retailer Want Company delivers productand services on the time.

33

27

17

23

Services

Regular visit of Sales

Executive

On Time Delivery

Credit period

All of the above

8/12/2019 h project

69/81

69 | P a g e

5.Do you think our price level is acceptable in comparison with our competitors?

Sr.No Factors Feedback

1. Yes 20

2. No 10

INTERPRETATION

According Survey find out 67% customer or retailer say Honeywell company product andservices price in comparison with competitors its not high.

67

33

Price Acceptable Level With Competitors

Yes

No

8/12/2019 h project

70/81

70 | P a g e

Chapter: - 8

8/12/2019 h project

71/81

71 | P a g e

From the above analysis it is understood that effective product services its influences thecustomer buying behaviour up to certain extent and Honeywell having higher product demand in

the market

Mostly customer is look price for Selecting Honeywell products and services

There are 50% market shares for Honeywell products in thane area that sway higherdemand in market for Honeywell company

There around 67% customer are satisfied with Honeywell company services becausecompany giving Services like pre sales services and after sale services to customers.

Most of the retailers are getting their supply as per the demand regularly but sometimesvariations occur.

There are 47%Retailers say reasons for living Honeywell different products in marketbecause of the company giving good services to customer or retailer

The survey shows that the 38% customer are buying Honeywell products because ofcompany giving good services to customers

The analysis of the sales data reflects that the sale of Honeywell products is increasingyear after year in comparison to its competitors

50

27

7

16

Current Postion

Honeywell

Samsung

Siemens

Voltas

Results

8/12/2019 h project

72/81

72 | P a g e

The market Research which I carried in this Project that I have collected the primarydata from the market using the structured question prepared for the direct interview soit help us to understand the current Market scenario of Honeywell company in thane

So using this data I find out the demand and services of Honeywell Company inMarkets.

So as per research consent so many different competitors are available in the market

and Honeywell company leader Player in thane area as well as this industry has lot

of scope to expand their market.

There is a huge competition in the market in this field mostly from local brands in termsof price and availability.

Profit margin of the retailers by selling of Honeywell product is lower than the other

competitors in the market.

Most of the customers purchase decision depends upon the quality and services ofproducts as well as Time availability also affects their purchasing decisions.

Most of the customers are attracted towards Honeywell products because company givinggood services comparison to competitors and highly demand by the customer.

The high cost of the product result in decrease the sale as well as demand of products alsolow in the market

Conclusion

8/12/2019 h project

73/81

73 | P a g e

Chapter: - 9

8/12/2019 h project

74/81

74 | P a g e

The company should reduce the cost of their products and the margin of the retailersshould be increased.

There should be proper channel of information, whenever any scheme is introducedby the company