Gv presentation 2010 06-08
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Transcript of Gv presentation 2010 06-08
Prepared by:
GVCCC and GVRResident Survey 2010
© 2010 National Research Center, Inc. 2
Survey Purpose Sponsored by:
Green Valley Community Coordinating Council and Green Valley Recreation
Assess: quality of life quality of services use of amenities policy options
© 2010 National Research Center, Inc. 3
Survey Methods
Three mailings to 3,000 randomly selected GV residents or GVR members Prenotification postcard 1st wave survey 2nd wave survey
1,525 completed questionnaires 55% response rate 95% confidence interval (“margin of error”) +/- 2.5%
© 2010 National Research Center, Inc. 4
Geographic Areas
© 2010 National Research Center, Inc. 5
Quality of Life
Highest ratedHighest rated
Neighborhood as a place to live
93%
Volunteer opportunities
92%
Percent Rating as “Excellent” or “Good”Percent Rating as “Excellent” or “Good”
Green Valley as a place to live/retire
95%
© 2010 National Research Center, Inc. 6
Lowest ratedLowest rated
Availability of paths and
walking/biking trails
71%
Shopping opportunities
44%
Percent Rating as “Excellent” or “Good”Percent Rating as “Excellent” or “Good”
Opportunities to participate in
meetings about local government or
community matters
73%
Quality of Life
© 2010 National Research Center, Inc. 7
Recreation Opportunities
Percent Rating as “Excellent” or “Good”Percent Rating as “Excellent” or “Good”
Recreation opportunities
90%
Community events
84%
Fitness opportunities
88%
Outdoor physical activity
87%
Cultural or social activities
79%Skill-building,
educational and personal
enrichment classes
82%
© 2010 National Research Center, Inc. 8
Differences in Ratings of Green Valley
Generally Highest Ratings
Generally Lowest Ratings
San Ignacio/ Canoa East
La Posada
Country Club/ Pueblo
MaderaCanoa Ranch*
*Except Canoa Ranch received the highest, or near highest, ratings for:• Opportunities to participate in meetings about local government or community matters• Availability of information about resources for older adults
© 2010 National Research Center, Inc. 9
Consider Green Valley “Home”
No, 27%Yes,
73%
Do you Do you consider consider Green Valley Green Valley your home?your home?
© 2010 National Research Center, Inc. 10
Length of Residency
2%
18%
32%
22%
14%
13%
Less than 1 year
1-5 years
6-10 years
11-15 years
16-20 years
More than 20 years
© 2010 National Research Center, Inc. 11
Activities of a Typical Week
Activities of a Activities of a Typical WeekTypical Week
Help to friends or relatives
79%
With friends and/or family
93%
Recreation program or
group activity 66%
Volunteering in Green
Valley 56%
Community club 43%
Civic group 24%
Working for pay 16%
Religious or spiritual
activities with others 57%
Percent of Respondents Spending One or More Hours Doing Each in a Typical Week
© 2010 National Research Center, Inc. 12
Volunteering in Green Valley
Types of Volunteering
Sitting on a committee or board 20%Organizing or supervising events 12%Volunteering for a GVR club 12%Monitoring for GVR 9%Teaching, educating or mentoring 9%Collecting, serving or delivering food 6%Providing health care or support 6%Office/clerical work 4%Environmental issues 4%Other volunteering for GVR 4%Other 11%
How Learned of Opportunity
“word of mouth” (from friend or family member) 59%
was asked to be a volunteer 44%
approached the organization on my own initiative 31%
through a newsletter 14%
Percent Having Done Each in Previous 12 Months
© 2010 National Research Center, Inc. 13
Top Reasons for Volunteering
How important to you personally, if at all, are the following reasons for volunteering?
To make a contribution to the community 60%
The volunteer work is enjoyable 47%
To use my skills and experiences 41%
To network with or meet people 41%
To help others or important causes 65%
Percent of respondents rating as “very important”
© 2010 National Research Center, Inc. 14
Sources of Information
“Word of mouth” 85%
Newspaper 84%
Keeping Current 83%
Green Valley Community Directory 74%
GVR bulletin boards 62%
GVR catalogues 59%
Announcements at GVR events or ads on back of GVR event programs 50%
GVCCC monthly President's letter 42%
GVCCC monthly meetings 40%
GVR monitorsGVR monitors 36%36%
GVR websiteGVR website 32%32%
GVR newsletters toGVR newsletters to volunteers or clubsvolunteers or clubs 30%30%
GVR monthly member GVR monthly member orientationorientation 24%24%
GVR board meetings 38%
GVR email blastGVR email blast 22%22%
GVCCC websiteGVCCC website 20%20%
HOA email and newsletters 66%
Percent saying they got “most” or “a lot” of their information from each
© 2010 National Research Center, Inc. 15
Familiarity With or Use of Activities, Amenities & Organizations
UsedHeard of/ not used
Green Valley Community Food Bank 29% 68% 3%
Pima County Sheriff's Auxiliary Volunteers (SAV) 44% 53% 4%
Friends in Deed 51% 44% 4%
Lion’s club recycle program 56% 37% 7%
Community Performing Arts Center 40% 53% 7%
Hazardous Waste Disposal 42% 49% 9%
The Greater Green Valley Arts Council 12% 72% 16%
Green Valley Assistance Services 10% 69% 21%
Catholic Charities 8% 69% 22%
Casa de Esperanza 15% 63% 23%
Household Medical Disposal Drops 19% 54% 27%
Mature Workers Connection 3% 36% 61%
Green Valley/Sahuarita Volunteer Clearinghouse 2% 35% 63%
Never heard of
© 2010 National Research Center, Inc. 16
Functioning of HOAs
Enforcing the provisions of the CC&Rs (covenants, conditions and restrictions) 77%77%
Communicating with members 73%73%
Planning and attending social events 69%69%
Attending GVCCC meetings and workshops 69%69%
Percent rating as “excellent” or “good”
© 2010 National Research Center, Inc. 17
Interest In “Green” Functions
Photovoltaic electric panels Photovoltaic electric panels (storing solar energy to use as (storing solar energy to use as electricity)electricity)
Water harvesting (capturing rain or Water harvesting (capturing rain or run off to re-use on your property)run off to re-use on your property)
Solar water heater (using solar Solar water heater (using solar energy to heat the water)energy to heat the water)
61%61%
58%58%
63%63%
Might be Might be interestedinterested
in this in this
5%5%
5%5%
7%7%
Plan to Plan to have thishave this
2%2%
6%6%
2%2%
Already Already have thishave this
© 2010 National Research Center, Inc. 18
Additional Types of Businesses Desired for Green Valley
A hospital 77%
Health care providers (e.g., primary care, Internists, heart, cancer, etc.) 72%
Restaurants 61%
Specialty grocery stores 55%
General practice and specialist dentists and eye doctors 55%
Percent “strongly” support
© 2010 National Research Center, Inc. 19
Functions of GVR/GVCCC Percent Percent
“excellent” “excellent” or “good”or “good”
PercentPercent“very “very
important”important”
Provide opportunities for residents to maintain Provide opportunities for residents to maintain and improve their physical health and improve their physical health 90%90% 80%80%
Provide recreational and social opportunitiesProvide recreational and social opportunities 90%90% 69%69%
Provide opportunities for residents to Provide opportunities for residents to make social connections that strengthen make social connections that strengthen the community's social fabricthe community's social fabric
82%82% 58%58%
Provide recreation opportunities to underservedProvide recreation opportunities to underservedresidents who might not otherwise be able to residents who might not otherwise be able to participate in recreation activities (such asparticipate in recreation activities (such aspeople with disabilities or people with low incomes)people with disabilities or people with low incomes)
55%55% 57%57%
Provide greater mobility, with trails and paths for residents Provide greater mobility, with trails and paths for residents to use for exercise and for non-motorized transportation to use for exercise and for non-motorized transportation 64%64% 54%54%
Provide workshops to the community (e.g., tenants Provide workshops to the community (e.g., tenants in an HOA; legal issues within an HOA; landscaping; in an HOA; legal issues within an HOA; landscaping; leadership training and other common issues within an HOA) leadership training and other common issues within an HOA)
56%56% 43%43%
© 2010 National Research Center, Inc. 20
Differences in Quality Ratings of Functions of GVR and GVCCC
Generally Highest Ratings
Generally Lowest Ratings
San Ignacio/ Canoa East
La Posada
Country Club/ Pueblo
Madera
© 2010 National Research Center, Inc. 21
Issues Residents Consider Important
for GVCCC to Address
Percents may add to more than 100%, as respondents could choose more than one issue
Addressing water supply issues in the communityAddressing water supply issues in the community 82%82%
Increasing the number and types of retail, business and Increasing the number and types of retail, business and medical services available in the communitymedical services available in the community 77%77%
Increasing transit service in the Green Valley areaIncreasing transit service in the Green Valley area 51%51%
Improving air qualityImproving air quality 50%50%
Addressing planning and design issues in Green ValleyAddressing planning and design issues in Green Valley 47%47%
Improving public safetyImproving public safety 46%46%
Continue to provide workshops for HOA'sContinue to provide workshops for HOA's 44%44%
Increasing cultural and educational opportunities in Green Increasing cultural and educational opportunities in Green ValleyValley 31%31%
© 2010 National Research Center, Inc. 22
Usefulness of HOA Membership in GVCCC
No, 15%Yes, 85%
Do you think Do you think membership of your membership of your HOA in GVCCC is HOA in GVCCC is useful?useful?
© 2010 National Research Center, Inc. 23
Usefulness of HOA Membership in GVCCCby Geographic Area
Most Likely to Rate as Useful
Least Likely to Rate as Useful
San Ignacio/ Canoa East
Canoa West/ Desert Hills
Country Club/ Pueblo
La Posada
Canoa Ranch
© 2010 National Research Center, Inc. 24
Ratings of Green Valley Recreation
Level of cleanliness of facilitiesLevel of cleanliness of facilities 95%95%
Quality of classes/ activities/ programsQuality of classes/ activities/ programs 89%89%
Variety of classes/ activities/ programsVariety of classes/ activities/ programs 86%86%
Staff service to you as membersStaff service to you as members 86%86%
Accessibility of GVR staffAccessibility of GVR staff 86%86%
Volunteer/monitor courtesy to you as members.Volunteer/monitor courtesy to you as members. 81%81%
Appropriateness of times classes/ activities/ programs offeredAppropriateness of times classes/ activities/ programs offered 80%80%
Cost of classes/ activities/ programsCost of classes/ activities/ programs 69%69%
Value received for membership dues paidValue received for membership dues paid 67%67%
© 2010 National Research Center, Inc. 25
Differences in Ratings of GVRby Geographic Area
Generally Highest Ratings Generally Lowest Ratings
San Ignacio/ Canoa East
La PosadaPortillo/ Las Campanas
Madera
Quality of classes/ activities/programs
Country Club/ Pueblo
La Posada
Madera
Cost of classes/ activities/programs
Value received for membership
dues paid
Santa Rita Springs
La Posada
Country Club/ Pueblo
© 2010 National Research Center, Inc. 26
Participation in GVR Offerings
Percent who participated in last 12 months
57%
Outd
oor
swim
min
gpo
ols
44%“D
rop-
in”
exer
cise
30%
Conce
rts
23%
Socia
l/ho
bby
clu
bs
21%
Indoo
r
swim
min
gpo
ol
21%
Movi
es
Most Popular
© 2010 National Research Center, Inc. 27
Ratings of GVR Offerings
Percent rating as “Excellent” or “Good”
Highest Rated57%
Outd
oor
swim
min
gpo
ols
97%
Outd
oor
swim
min
gpo
ols
44%
“Dro
p-in
”
exer
cise
93%
“Dro
p-in
”
exer
cise
30%
Conce
rts93%
Conce
rts
23%
Socia
l/ho
bby
clu
bs
95%
Socia
l/ho
bby
clu
bs
93%
Fitn
ess/
wel
lnes
scl
asse
s
Mo
st
Po
pu
lar
© 2010 National Research Center, Inc. 28
Importance of GVR Offerings
Percent rating as “Very Important”
Mo
st
Po
pu
lar
Most Important57%
Outd
oor
swim
min
gpo
ols
97%
Outd
oor
swim
min
gpo
ols
77%77%
Out
door
Outd
oor
swim
min
g
swim
min
gpo
ols
pool
s
44%
“Dro
p-in
”
exer
cise
93%“D
rop-
in”
exer
cise
64%64%
““Dro
p-in
”
Drop-
in”
exer
cise
exer
cise
30%
Conce
rts
93%
Conce
rts52%52%Con
certs
Conce
rts
52%52%
Cer
tific
atio
ns
Cer
tific
atio
ns
(CPR
, etc
)
(CPR
, etc
)
93%
Fitn
ess/
wel
lnes
scl
asse
s
50%50%
Fitn
ess/
Fitn
ess/
wel
lnes
s
wel
lnes
scl
asse
s
clas
ses
Hig
hes
t R
ate
d
© 2010 National Research Center, Inc. 29
93%
Conce
rts
93%
44%
“Dro
p-in
”
exer
cise
93%
Least Popular GVR OfferingsL
eas
t Im
po
rta
nt
Least Popular
57%
Outd
oor
swim
min
gpo
ols
93%
“Dro
p-in
”
exer
cise
3%3%
Bocce
30%
Conce
rts
Tabl
e te
nnis
1%1%
Foo
d an
d be
vera
ge
clas
ses
2%2%
Mus
ic le
sson
cla
sses
Lo
we
st R
ate
d
3%3%
Lang
uage
art
s an
d w
ritin
g cl
asse
s
Tabl
e te
nnis
2%2%
© 2010 National Research Center, Inc. 30
Use, Quality and Importance of GVR Facilities
West Social CenterWest Social Center 85%85% 97%97% 55%55%
East Social CenterEast Social Center 84%84% 97%97% 47%47%
Desert Hills Social CenterDesert Hills Social Center 83%83% 96%96% 44%44%
Canoa Hills Social CenterCanoa Hills Social Center 83%83% 99%99% 43%43%
Las Campanas Social CenterLas Campanas Social Center 80%80% 98%98% 37%37%
Santa Rita Springs Recreation VillageSanta Rita Springs Recreation Village 77%77% 96%96% 29%29%
Canoa Ranch Social CenterCanoa Ranch Social Center 75%75% 96%96% 29%29%
Abrego South Satellite CenterAbrego South Satellite Center 59%59% 86%86% 15%15%
Madera Vista Satellite CenterMadera Vista Satellite Center 60%60% 89%89% 15%15%
Abrego North Satellite CenterAbrego North Satellite Center 56%56% 86%86% 10%10%
Continental Vistas Satellite CenterContinental Vistas Satellite Center 57%57% 87%87% 10%10%
Casa Paloma I Satellite CenterCasa Paloma I Satellite Center 56%56% 86%86% 8%8%
Casa Paloma II Satellite CenterCasa Paloma II Satellite Center 55%55% 86%86% 8%8%
Participated in Participated in last 12 monthslast 12 months
Percent Percent “excellent:” or “excellent:” or
“good”“good”
Percent “very Percent “very important”important”
© 2010 National Research Center, Inc. 31
Support For or Opposition To Potential GVR Improvements
Special needs fitness roomSpecial needs fitness room
Items That Half or More Supported
Therapy poolTherapy pool
Computer center/Internet café / arcade / games, etc. Computer center/Internet café / arcade / games, etc.
Additional hobby shopsAdditional hobby shops
Dance / aerobics studio spaceDance / aerobics studio space
Additional multi-purpose spacesAdditional multi-purpose spaces
Additional class meeting roomsAdditional class meeting rooms
Specialized servicesSpecialized services
OpposeOppose SupportSupport
60%
64%
76%
77%
55%
55%
56%
53%47%
45%
45%
44%
41%
37%
24%
23%
-100% 0% 100%
© 2010 National Research Center, Inc. 32
Support For or Opposition To Potential GVR Improvements
Outdoor adventure programs or extreme sportsOutdoor adventure programs or extreme sports
Items That Half or More Opposed OpposeOppose SupportSupport
44%
40%
41%
38%
38%
24%
47%
45%
45%
48%52%
53%
55%
55%
56%
60%
59%
62%
76%
62%
-100% 0% 100%
Recreation vehicle rentalsRecreation vehicle rentals
Additional tennis courtsAdditional tennis courts
Spinning classesSpinning classes
Racquetball / handball courtsRacquetball / handball courts
Additional enclosed swimming poolsAdditional enclosed swimming pools
Multi-purpose gymnasiumMulti-purpose gymnasium
Pickleball courtsPickleball courts
Overnight excursions, backpacking or campingOvernight excursions, backpacking or camping
Sauna and steam roomSauna and steam room
© 2010 National Research Center, Inc. 33
68% 32%
Preferred Option for Guest Boundary Line Bylaw
This Bylaw This Bylaw should be should be preservedpreserved
Members should be Members should be allowed to bring guests allowed to bring guests regardless of where the regardless of where the
guests liveguests live
© 2010 National Research Center, Inc. 34
Support For or Opposition to Expanding GVR Boundaries
29%17% 18% 37%
-75% -50% -25% 0% 25% 50% 75%
Strongly Strongly OpposeOppose
Somewhat Somewhat SupportSupport
Strongly Strongly SupportSupport
Somewhat Somewhat OpposeOppose
45% 55%
© 2010 National Research Center, Inc. 35
Support For or Opposition to Expanding GVR Boundaries by GVR Membership Status
18%
18%
26%
38%
42%
27%
14%
17%
-75% -50% -25% 0% 25% 50% 75%
Non-members
Members of GVR
Strongly Strongly OpposeOppose
Somewhat Somewhat SupportSupport
Strongly Strongly SupportSupport
Somewhat Somewhat OpposeOppose
44% 56%
56% 44%
© 2010 National Research Center, Inc. 36
Support For or Opposition to Potential GVR Funding Options
Options That Half or More Supported AgreeAgree Disagree Disagree
GVR should continue to maintain capital reserves for facility GVR should continue to maintain capital reserves for facility replacements and renovationsreplacements and renovations 97%97% 4% 4%
GVR should expand rental of its facilities (currently only to non-GVR should expand rental of its facilities (currently only to non-profit groups at reduced rates) to commercial/for-profit groups at profit groups at reduced rates) to commercial/for-profit groups at increased ratesincreased rates
73%73% 27% 27%
GVR should seek grants and donations, which require raising GVR should seek grants and donations, which require raising matching funds from the community on a portion of the monies matching funds from the community on a portion of the monies receivedreceived
67%67% 34% 34%
In order to preserve funds for expansion and renovation, GVR In order to preserve funds for expansion and renovation, GVR should close facilities with low usageshould close facilities with low usage 65%65% 36% 36%
GVR should seek corporate sponsors in order to supplement GVR should seek corporate sponsors in order to supplement recreation funding (such as signage with logos or recreation funding (such as signage with logos or advertisements, use of banners with logos or advertising during advertisements, use of banners with logos or advertising during events or games, naming of facilities, etc.)events or games, naming of facilities, etc.)
52%52% 49% 49%
© 2010 National Research Center, Inc. 37
Support For or Opposition to Potential GVR Funding Options Options That Half or More Opposed Agree Disagree
GVR should keep member dues low, but implement a one-time GVR should keep member dues low, but implement a one-time assessment to pay for maintenance of aging facilitiesassessment to pay for maintenance of aging facilities
25% 75%
GVR should raise member dues to pay for maintenance of aging GVR should raise member dues to pay for maintenance of aging facilitiesfacilities
29% 71%
Although it has never borrowed money in the past, GVR should Although it has never borrowed money in the past, GVR should borrow money, if necessary, to pay for needed renovation and borrow money, if necessary, to pay for needed renovation and expansion of facilities (similar to a bond by a municipality), expansion of facilities (similar to a bond by a municipality), knowing it could pay off these debts with future duesknowing it could pay off these debts with future dues
32% 68%
GVR should partner with other municipalities, school districts or GVR should partner with other municipalities, school districts or nonprofits to develop joint use recreational facilities or programsnonprofits to develop joint use recreational facilities or programs
37% 62%
GVR should partner with private organizations to develop GVR should partner with private organizations to develop recreational facilities or programsrecreational facilities or programs
40% 61%
© 2010 National Research Center, Inc. 38
Other Comments
Great place to live. Thank you to all the volunteers.
GVR does an excellent job for this community, as does the GVCCC.
GVR is a bargain & GVCCC is beneficial.Get county to repair
streets; filling pot holes with cinders does not last.
GVR needs to allow member to opt out of membership (i.e. medically unable to use facility) and not be hold hostage to [the] fee.
I love Green Valley. The roads are a disgrace, no hospital, and drivers are horrible. GVR & GVCC do a terrific job.
Need better medical. We have all our doctors & tests done in Tucson.
© 2010 National Research Center, Inc. 39
In Conclusion
Residents of Green Valley are generally very happy with the quality of life in the community
Among the community improvements they would like to see are more businesses, particularly:
a hospital medical/health care services restaurants and specialty grocery and retail stores
The highest ratings of the community were generally observed in: San Ignacio/ Canoa East La Posada
The lowest ratings of the community were generally observed in: Madera County Club/Pueblo
© 2010 National Research Center, Inc. 40
In Conclusion
Residents are generally happy with GVR and GVCCC
They would most like to see GVCCC address: water supply issues increasing medical services, businesses and retail
opportunities in the community
Additions most supported for GVR are: Special needs fitness room Therapy pool Computer center/Internet café
GVR members did not like the idea of paying more in order to maintain facilities, nor did they support the idea of GVR borrowing monies for expansion and renovation.
© 2010 National Research Center, Inc. 41
Slides you may not need
Do you still want these slides on the next 3 pages? One of them is the map of geographic areas turned sideways – it’s larger this way, but probably harder to read. I put it in in case you’d rather have this version than the one that is currently slide #4.
© 2010 National Research Center, Inc. 42
Reporting the Results
Appendix B: Frequencies of responses to all questions
Appendices D and E: Crosstabulations
Appendix F: Description of survey methods
Appendix G: Survey materials
© 2010 National Research Center, Inc. 43
Thank You!
Contact:Erin Caldwell
Senior Research AssociateNational Research Center, Inc.
303-444-7863 x102
© 2010 National Research Center, Inc. 44
Geographic Areas