Affiliate Summit 2008 East Guide to Networking

Shawn Collins, Co-founder, Affiliate Summit

Define Your Goals

You can’t get ROI if you don’t identify the targeted “R”.

Stay in the Conference Hotel

Boston Seaport Hotel: $189 per night (plus tax and service).

Informal networking all over the hotel before and after conference hours.

SOLD OUT! Be an early bird next time.

Target List of Attendees

Review list of attending companies.Seek out people in the Social Network.Set up meetings in Boston.Search Google images for people and

create a discreet compilation of headshots of your targets.

http://network.affiliatesummit.com

http://sponsors.affiliatesummit.com

Make Appointments

http://sponsors.affiliatesummit.com

Map Out Exhibitors

Business Cards

Prepare for Networking Opportunities

Affiliate Meet MarketHospitality RoomExhibit HallLuncheonsAsk the ExpertsUn-KeynoteThe Great Affiliate Road Rally

Pre-Engage

Become part of the conversation with industry leaders.Call in to podcasts.Post comments to blogs.Send feedback to newsletters.Respond in forum threads.Add them on Twitter, Facebook, etc.

Name Tags

Name tags will be color coded by attendee type. Find your target color and lock in.

Perfect Your Elevator Speech

An elevator pitch (or elevator speech) is a brief overview of an idea for a product, service, or project. The pitch is so called because it can be delivered in the time span of an elevator ride (say, thirty seconds or 100-150 words). - Wikipedia

Do Your Homework

Want to meet a speaker… read their bio on the Affiliate Summit site.

Looking for a rep from a certain company… read up on their recent news and “About Us” page.

Be Memorable!

The way you dress.Opening lines.Presence at the show as a sponsor.

K.I.S.S. Method

Keep It Simple, Stupid.Surgical strike – be focused and concise.Leave the details for later.

Follow Up

All the networking is for naught if you don’t follow up.

Forget e-mail and phone – lead off with a hand-written note.

See you in Boston!

Any questions? Contact us…realdeal@affiliatesummit.com866-483-0167