GSM Presentation (February 2014)
14
media intelligence agency “ Cellular (GSM) Analysis (TV Media)” (February, 2014)
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20-Oct-2014 -
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Detailed GSM Advertising Trend for the month of February with analysis on Television Media Usage by Genre, Day part, Ad Type etc.
Transcript of GSM Presentation (February 2014)
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“Cellular (GSM) Analysis (TV Media)”
(February, 2014)
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Overall Industry TOP 10 Brands / Advertisers Airtime Share.
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cy TOP 10 Brands Overall Industry Airtime Share
Based On Spot TVCs
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cy TOP 10 Advertisers Overall Industry Airtime Share
Based On Spot TVCs
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“GSM Industry Details”
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cy GSM Companies Airtime & Share %)
Based On Spot TVCs
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cy Channels Genre Airtime Share
Based On Spot TVCs
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cy Overall Channels Type comparison of GSM Sector (Air Time In
Minutes)
Based On Spot TVCs
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cy Advertiser Comparison By Ad Types (Air time)
Spot/TVC On Screen Branding Promo Tail Sponsorship Clock Spot Promo0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
23%
43%
32% 32%
41%
16%
25%
10%38%
25%
55%
0%
23%
40%1%
19%
16%
3%
11%
12%
55%
12%4%
18%12%
4%
29%
CMPAK
WARID
UFONE
MOBILINK
TELENOR
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cy Advertiser Comparison by Ad Types Value addition (Air time)
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cy GSM Companies Comparison by Day Part Split
Based On Spot TVCs
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cy GSM Ads Placement Strategy
Based On Spot TVCs
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cy GSM Ads Sec Strategy (Spots)
Based On Spot TVCs
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Thank YouMedia Bank Research & Reporting
Team.
ContactMr. Sajid SikandarMarketing Manager0300-3753576
