gshhhjhjvh

7/28/2019 gshhhjhjvh

http://slidepdf.com/reader/full/gshhhjhjvh 1/35

CORPORATE SOCIAL RESPONSIBILITY &

WOMEN EMPOWERMENT

-BY AMRITA JADHAV

-BY AMITA KOLI



C – ORGANISED BUSINESS

S - EVERYTHING DEALING WITH THE PEOPLE

R - ACCOUNTABILITY BETWEEN THE TWO

Business has a responsibility to give back to the

community.



“Corporate Social Responsibility is operating a

business in a manner which meets or excels the

ethical, legal, commercial and public expectations

that society has from the business.”



POTENTIAL BENEFITS OF C.S.R

Better anticipation andmanagement of

an ever expanding

spectrum of risk

Improvedreputation

management

Enhanced

ability torecruit,

develop andretain staff

Improved

innovationcompetitiveness

and marketpositioning.



Improved ability to attract and build effective and efficient supplychain relationships.

Enhanced ability to address change

More robust “social license”.

Access to capital

Improved relations with regulators.

A catalyst for responsible consumption.



Empowerment is derived from the word` power’ the

prefix` em’ is attached to it. This prefix is used to form verb

meaning to `make into’` cause power’. Thus` to empower’

is to` make or cause power’ i.e. ` to power or grant power ’.

Women in the Indian society still looks towards the

society to grant them power or empower them in various

ways. women empowerment talks much about

empowering women.21st century women are now become

vital part & parcel of society.



Women as employees

Women in management

Women as

owners/shareholdersWomen as

professionals

Women as suppliers

Women as customers

Women as dealers

Women in localcommunities



Indira Gandhi, served

as Prime Minister of

India for a period of

fifteen years is the

world's longest servingwoman Prime Minister.

http://en.wikipedia.org/wiki/Indira_Gandhi

http://en.wikipedia.org/wiki/Prime_Minister_of_India














The Constitution of India guarantees to all Indian

women- Equality (Article 14),

No discrimination by the State (Article 15(1),

Equality of opportunity (Article 16),

Equal pay for equal work (Article 39(d)).

Special provisions to be made by the State in

favour of women and children (Article 15(3)),

Renounces practices derogatory to the dignity of

women (Article 51(A) (e),

Provisions to be made by the State for securing

just and humane conditions of work and for

maternity relief. (Article 42).



The feminist activism in India picked up momentum

during later 1970s. One of the first national level

issues was the Mathura rape case.

The feminist activism in India picked up momentum

during later 1970s. One of the first national level

issues was the Mathura rape case.

http://en.wikipedia.org/wiki/Feminism_in_India

http://en.wikipedia.org/wiki/Mathura_rape_case









Female activists united over issues such as female infanticide, gender bias,

women health, and female literacy.

Since alcoholism is often associated with violence against women in India many

women groups launched anti-liquor campaigns in Andhra Pradesh, Himachal

Pradesh, Haryana, Orissa, Madhya Pradesh and other states.

The Government of India declared 2001 as the Year of Women's Empowerment(Swashakti ) The National Policy For The Empowerment Of Women came was

passed in 2001.

In 2010 March 9, one day after International Women's day, Rajyasabha passed

Women's Reservation Bill, ensuring 33% reservation to women in Parliament andstate legislative bodies

http://en.wikipedia.org/wiki/Andhra_Pradesh

http://en.wikipedia.org/wiki/Himachal_Pradesh


http://en.wikipedia.org/wiki/Haryana

http://en.wikipedia.org/wiki/Orissa

http://en.wikipedia.org/wiki/Madhya_Pradesh

http://en.wikipedia.org/wiki/Madhya_Pradesh

http://en.wikipedia.org/wiki/Orissa

http://en.wikipedia.org/wiki/Haryana



http://en.wikipedia.org/wiki/Andhra_Pradesh



Year Rural Urban Participation Rates (%) Ratios Participation Rates (%) Ratios

Male Female Male Female 1972-73 54.5 31.8 1.71 50.1 13.4 3.74 1977-78 55.2 33.1 1.67 50.8 15.6 3.36 1983 54.7 34.0 1.61 51.2 15.1 3.39 1987-88 53.9 32.3 1.67 50.6 15.2 3.36 1993-94 55.3 32.8 1.69 52.1 15.5 4.46 1998a 53.9 26.3 2.05 50.9 11.4 3.81 2002a 54.6 28.1 1.94 53.4 14.0 2.02 Index of

Dissimilarity ---- ---- 0.76 --- --- 2.45

Male-Female ratio of Work force participation rates



Female workforce national v/s international level

India has the lowest percentage of women employees (23%), followed by

Japan (24%), Turkey (26%) and Austria (29%),

Corporate Gender Gap report OF the World Economic Forum.

The United States of America (52%), Spain (48%), Canada [(46%) and

Finland (44%) display the highest percentage of women employees, WEF

survey.

Greatest percentage of women employees- the financial services and

insurance (60%), professional services (56%) and media and

entertainment (42%) industries employ the greatest percentage of women.

The lowest percentage of women in automotive (18%), mining(18%) and agriculture (21%).



Social Indicator India World Infant Mortality Rate, per 1000 live births 73 60 Maternal Mortality Rate, per 100,000 live births 570 430 Female Literacy, % 58 77.6 Female School Enrolment 47 62 Earned Income by females, %

26

58

Underweight Children, % 53 30 Total Fertility Rate 3.2 2.9 Women in Government, % 6 7 Contraception usage, % 44 56 Low birth weight babies, % 33 17

The statistics testifies to the brutalities afflicted on women folk



India has 1/5th of the world’s total population.

India has got a head start in the field of IT and has the largest

manpower trained in the field of IT in the world.

The varied agro-climatic zones in India are unmatched by any other

country in the world and the country can grow almost everything under the sun.

India began to experience the average growth rate of over 6% only

after the onset of the process of reforms and it is only recently that the

growth rate of around 7 % per annum has become a matter of routine.

According to the Economic Survey2005-2006 India has already got 8.1of growth.



SHAKTI means ‘Strength’. Project SHAKTI is HUL’s initiative to upliftment of

standard of living in rural India by creating income-generating capabilities for

underprivileged rural women.

Providing a small-scale enterprise opportunity, and to improving rural lives through

health and hygiene awareness.

Project SHAKTI is taken up in rural areas only whereby women are the

Distributors for HUL products and are called “Shakti Ammas”. This identity is

ushering prosperity in their lives and most importantly self-respect.



Where Whisper helped to restore eyesight to 250 blind girls throughcorneal transplant operations in which P&G contributed Re 1 for every pack

of whisper sold.

Project OPEN MINDS to support and educate children across the Australia,

ASEAN and the India (AAI) region. For every large size pack of Vicks

Vaporub, Whisper, Ariel Power Compact, Head & Shoulders and Pantenepurchased by consumers during November 1999 to January 2000,



(i) Creating an environment through positive economic and social

policies for full development of women to enable them to realize

their full potential

(ii) The de-jure and de-facto enjoyment of all human rights and

fundamental freedom by women on equal basis with men in all

spheres – political, economic, social, cultural and civil.

(iii) Equal access to participation and decision making of women in

social, political and economic life of the nation.

(iv) Equal access to women to health care, quality education at all

levels, career and vocational guidance, employment, equal

remuneration, occupational health and safety, social security and

public office etc.



(v) Strengthening legal systems aimed at elimination of all forms of discrimination against women.

(vi) Changing societal attitudes and community practices by active participation

and involvement of both men and women.

(vii) Mainstreaming a gender perspective in the development process.

(viii) Elimination of discrimination and all forms of violence against women and

the girl child.

(ix) Building and strengthening partnerships with civil society, particularly women’s

organizations. Media should expose performances, contributions andachievements of women in an idealistic way



1) Working women with children have difficulties finding adequate child care in their

area. Time off and absenteeism are big issues for working mothers.

2) Gaining co-worker acceptance of women in non-traditional roles is a serious

problem. Many of our executives are uncertain how to manage women.

3) We have more women managers, but few women officers, and none on the board of

directors. The glass ceiling is a reality.

4) Women executives still face the problem of less delegation of authority that is why

they play passive role in decision making process which effect in demoralisation of

women .



6) To strike proper balance between personal and professional life they have to

work harder which sometimes result into giving up their bright careers for family

cause.

7) Even though women are highly qualified and competent but they still have to

depend on the family decision to take up any career before marriage as well as

after marriage.

8) India being on the path of development still struggles with the social issuesrelating to women such as female infanticide, illiteracy, dowry, child marriages,

inequality of gender, child labour, In equal property rights, prostitution, trafficking

and other serious problems.

5) Women at work place face worst problem of sexual harassment after being

sincere and talented they pay price to remain in job.



SUGGESTIONS

Corporate socialresponsibility is morethan a topic to discussabout it is changing fateand face of society but itshould be adopted by all

the business housesvoluntarily.

Country like India shouldspecially advocate for

corporate socialresponsibility as it can be

possible remedies for manyissues like illiteracy, poverty,child labour, unemployment

and rural development.

Women related issuesneed importantattention from

government, societyand specially fromcorporate sector.



India is developing in all possible areas butthere are certain areas where development isalmost stagnant gender discrimination is one

of them

Corporates can definitely empower womenright from encouraging them to get

education till getting respectable livelihoodto become productive citizens.

Corporate can provide finance to overcomesome unsolved issues if properly utilised

Women related issues at work like sexualharassment though comes under legal

framework but it can be stopped bycorporate if internal control within

organisation gives due importance towomen related rules



Women since ages have silently witnessed the significant

changes in society whether its country’s freedom, agricultural

development, modernisation, liberalisation, privatisation& globalisation

but one thing which has not changed satisfactorily is gender inequality

in Indian society. This discrimination though age old still rules the

society right from discrimination to not to give birth to girl child till not

to give them opportunity in employment after marriage, women for

their living & livelihood still majorly depends on family’s decision



Which is almost absent in case of male members of the same society. From

Vedic period till the now society looks for sacrifices from women not men.

They have to strike balance between social, personal & professional lives.

Corporate social responsibility towards women empowerment can become

ray of hope in many ways right from changing attitude towards women in the

society to making women independent financially, physically and socially and

enabling them to stand on their feet. The motive behind joining CSR with

women empowerment is to provide solutions to women related issues. Every



project needs finance from society which can be amply supplied by big

business houses but society should also become instrumental in developing

women’s status. Providing competitive jobs equal to men is not only providing

bread and butter to women but also uplifting them, society can only develop

when growth is equally enjoyed by every section of society though

we have shining examples of women achievers in India like

president Mrs pratibha patil, India’s nightingale Lata Mangeshkar



, women astronauts late Kalpana Chawla and so on but these are in

few thousand there is a need to have such achievements in lakhs and

lakhs. when a girl in small village can also read these success stories and

get inspiration and when right to get birth will be given to girl child then

only our country will stand to be differert atleast in case of equal respect to

women.



“I HAVE RIGHTS, I WILL RECLAIM THESE

RIGHTS, AND DAYS WILL PROVE IT”.

- FATIMA,LEADING TO CHOICES

WORKSHOP PARTICIPANT, LEBANON

gshhhjhjvh

Documents

Transcript of gshhhjhjvh