Grow your audience, personalize communication--Filmaster at CineEurope 2013
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17-Oct-2014 -
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Transcript of Grow your audience, personalize communication--Filmaster at CineEurope 2013
[email protected] | @michuk
Flat attendenceLack of AwarenessGrowing Content
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Flat attendenceLack of AwarenessGrowing ContentCrowded Market
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Flat attendenceLack of AwarenessGrowing ContentCrowded Market
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Flat attendenceLack of AwarenessGrowing ContentCrowded Market
Less TimeIncreased Pricing
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RECOMMENDATIONS: 75% SALES
Source: http://www.pcmag.com/article2/0,2817,2402739,00.asp
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“I'm really excited when I get an email
from my cinema exhibitor”
– said no one, ever.
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helps cinema exhibitors understand your customers and communicate with them personally.
[email protected] | @michuk
helps cinema exhibitors understand your customers and communicate with them personally.
[email protected] | @michuk
LOYALTY PROGRAMME FILMASTERCOST Expensive Affordable
RESOURCE High Low
DATA GATHERING Takes years Instant
IMPACT Frequent goers Everyone
BREAK EVEN with 30-50% growth with 0.5-1% growth
[email protected] | @michuk