Gross Profit
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Ask your CEO this question, before times get tough. To learn more, watch this LinkedIn webcast with Bruce Kasanoff, J.T. O'Donnell and Lou Adler: http://www.spreecast.com/events/can-we-make-sense-of-modern-hiring or visit http://www.kasanoff.com
Transcript of Gross Profit
Making profits by cu2ng people is…
by developing talent!
Ask your CEO: “In tough <mes, are employees costs to be cut, or assets to be developed?
(insert CEO answer here)
Downsizers see employees as commodi<es, like paper clips or light bulbs.
Renewers strive to use more effec<vely the employees they already have.
Source: Strategies for Responsible Restructuring by Wayne F. Cascio
Most firms fall into one of two groups…
Don’t wait un<l these hit! Ask now.
In tough <mes, most companies are downsizers, not renewers. Which will your CEO choose?
Unlike light bulbs and paper clips, people have ideas. People can grow, adapt and make giant leaps forward.
“Teamwork” rings hollow at downsizers
does NOT mean run as fast as you can…
…or else you will be sacrificed!
These firms deserve the loyalty of
employees, customers and investors.
They deserve your loyalty.
Renewers
Research shows you cannot shrink your way to prosperity.
Source: Strategies for Responsible Restructuring by Wayne F. Cascio
Treat people as people Treat people as costs
Walk away from cold, impersonal business
strategies
Grow through creaIvity, passion, loyalty and iniIaIve.
Value human relaIonships
Help others
Never stop learning
Seek long-‐term (not short-‐term) profits
What did your CEO say?
Credits Inspired by Strategies for Responsible Restructuring by Wayne F. Cascio. Thanks to Adam Grant for sharing this research with me. Except where otherwise noted, images by IdeaStepConceptStock/ShuUerstock. Created by Bruce Kasanoff. Visit Kasanoff.com.
