Greta Anderson Portfolio 2013

T o g e t h e r , w e c a n m a k e i t

G R E T A A N D E R S O N . G R A P H I C D E S I G N E R

EXPERIENCEFreelance DesignerMay 2012-Present

In my freelance, or contracted, experience from different clients, I usually was working with the “little guys”. Which meant providing a lot more than just graphic design. Key skills I have gained entail project management, branding and marketing strategy, copy writing, pitch and presentation, and effective collaboration to ensure a real service is delivered to these companies.

Past Projects+ Camia Gavin (portfolio)+ Odyssey Church (identity)+ Bay Area Family (web)+ Women’s Fed. for World Peace (promotions) + 4West Caters (presentation)+ Universal Peace Fed.(promo)+ Enjoyable English (identity)+ Barrytown College (identity / marketing materials)+ Teacher as Mentor (identity)+ Social Climax (identity)+ Lovin’ Life (market materials)+ The Hive (identity)

UC MagazineCreative Direction / DesignerNov 2011-May 2012

For 30 years UC was published as a newspaper, with the change in demands, it was decided to convert into a full color 70+ page magazine. I was signed on to create the identity and style guide of the issues to come. In addition to it’s brand, I was lead creative for the concept and layout design of each article. Other tasks included photography direction, editing, magazine promotions, subscriber mailers, and editor + marketing team collaboration.

Denyse Schmidt QuiltsDesign Associate (intern)September 2010 - Jan 2011

As an intern, I got to see the ins and outs of Denyse Schmidt’s creative process, a common name in the Modern Quilt world. Internally I branded and redesigned all of their forms and customer service documents. Other projects included web + print ads, promotional fliers and postcards and photo+blog management.

GRETA louise ANDERSON

8 KNOTTY ALDER CT.CANDLER, NC 28715

[email protected]

EDUCATIONUniversity of Bridgeport Graduate since May 2011

126 Park Ave Bridgeport, CT BFA. Graphic Design

Summa Cum Laude

SKILLS+ inDesign + Illustrator + Microsoft Of fice+ Photoshop + Digital Photography+Edit + Direct Sales

+ HTML/CSS + Dreamweaver / Wordpress + Afteref fects

IDENTITY• Logo Samples •

ENJOYABLEENGLISH

MARCH 2013Wels, Austria

DELIVERABLES3 Logo Variations 1

Style Guide + Logos+ Type+ Colors

InvoiceLetterheadPlay-Money 2

Course Cover 3

one hundred

one hundred

enjoyableyenjoe jnjenjonj bbbleab bucks!

1Jack Sparrow and the Beanstalk

1

2

3

WOMEN’S FEDERATION FOR WORLD PEACE

Learn to Lead 2013

JULY 2013New York, NY

DELIVERABLESConference Theme & Style Consultation

Logo + ColorsSave the Date Card 1

Official InviteLetterheadFlyer Magazine AdProgram Cover 2

Event Banner

4

1

1

2

LEARN TO LEADTo create new change...create new leaders. After 20 years of empowering women, WFWP USA

is shifting gears to empower the next generation.

Now representing all ages of women, we can call

upon all abilities to lead and serve.

October 24th & 26th • Washington D.C.A Day of Service & Main Event

Women’s Federation for World Peace2 1 ST A NNI VE R SA RY ASS E M B LY

More details, speakers, and service projects to be announced. Register at www.wfwp.us

LEARN TO LEAD21st Anniversary National AssemblyOctober 24th & 26th, 2013 | Washington D.C.

women’s federation for world peace usa

WOMEN’S FEDERATION FOR WORLD PEACE

Turning Point 2012

APRIL 2012New York, NY

DELIVERABLESConference Theme & Style Consultation

Logo + Colors 1

Save the Date Card 2

Official InviteLetterheadMagazine AdSpeech Booklet

Women’s Federation for World Peace proudly announces their

20th Anniversary Conference

This year marks the 20TH anniversary of Women's Federation for World Peace, which has changed the lives of women around the world. Empower and uplift yourself as a woman, honor those who built this meaningful organization, and celebrate what is possible in the years to come when women stand together as the Turning Point. Register at wfwp.us

Save the Date

2

1

BARRYTOWN COLLEGE of UTS

MAY - OCT. 2012New York, NY

DELIVERABLES

Barrytown CollegeLogo 1

Slogan 2

Brand StandardsStandardized FormsWeb DesignMarketing Materials 3

Orientation Folder 4

StationarySignage Magazine Ad

21

3 4

BARRYTOWN COLLEGE of UTS

MAY - OCT. 2012New York, NY

DELIVERABLES

InternshipLogoFlyer 1

Postcard 2

Magazine AdActivities Brochure 3

Web AdProgram BookletApplicationWater BottleT Shirt

1

2 3

TEACHER AS MENTOR

FEB - APRIL. 2013Kampala, Uganda

DELIVERABLESLogo 1

Style GuideDigital PhotographyLetterheadBrochure 2

Postcard 3

BookmarkStickerWelcome FolderMembership CardLetterhead

1

2

3

MARKETINGMATERIALS

LOVIN’ LIFE MINISTRIES

Pastor Support Kits

SEPT - OCT. 2011New York, NY

DELIVERABLESNew-Neighbors Mailer 1

Volunteer Form 2

Bulletin Template 3

Tithe Envelope

New Comer Card

Mission Rack Cards

Contact Card 4

Postcard Series 5

5 Signage Banners

NOTESAs the Graphic

designer on the

ministry support team

at a new New York

based mega-church,

we issued materials

quarterly to over 40

satellite site locations

across the US.

3

2

1

4

KIDS LIFE

AUG, 2012New York, NY

DELIVERABLESFolder Design 1

Parents Forms

Bathroom Pass 2

Safe Pick-Up Card 3

NOTESIn effort to make

the hectic, often

under-staffed Sunday

school program

more organized,

manageable, and safe,

several materials were

designed to help aid

communication and

systems between the

staff, parents, and

children.

1

2

3

PARENTS’ DAY

JUNE, 2013New York, NY

DELIVERABLESNominations Mailer 1

Generic Invite 2

Pasadena Invite

NOTESAn often over-looked

holiday is Parents’

Day. Every summer

exceptional Parents

receive awards by the

state in recognition

of their service to

the future. Three

different promotional

mailers/flyers were

created in generating

nominations

and attendance

to communities

celebrating.

National Parents’ DayA time to honor our society‘s greatest heroes.

Together we will recognize outstanding parents in

our community. We hope that you and your family

come join us in celebration of Parents’ Day 2013!

Date

Time

Place

Address

Other Details

For more information contact

2

1

Joint resolution of Congress to establishing the

fourth Sunday of July as Parent’s Day

Approved October 14, 1994

Parenting is a tough job because itsnot just one task. As a parent, youwear a lot of hats and you mean the world to your kids.

This year, take time to honor your hard work andacknowledge others in your community. It’s a toughjob, but you do it well!

Celebrate your work and your family by participatingin Parents’ Day this year.

Nominate outstanding parentsat parentsday.com

July 27th

DENYSE SCHMIDT QUILTS

NOV, 2011Bridgeport, CT

DELIVERABLESInterior Form Layout

Photography

Promo Mailers 1

Web Ads

Magazine Ads 2

Flikr Management

NOTESFor one semester I

had the great pleasure

of interning with the

very talented Denyse

Schmidt. As her book

and quilting business

began to take off, I was

able to assist in some

marketing materials

and in-house forms.

A Modern Take on the Classic Quilt

Quilts · Fabric · Patterns · Books · Stationery

Above is the Hills ‘n’ Hollers pattern made with Hope Valley Fabrics

dsquilts.com · 800-621-9017

2

sample sale

1

PRINTLAYOUT

UCMAGAZINE

NOV, 2011 - APRIL 2012

New York, NY

OBJECTIVESConvert 30 year-

old newspaper to a

spiritual and culture

driven magazine.

Develop organizational

structure.

Create UC logo and tag

line.

Determine the brand

guide through layout /

type /color standards

Direct photography for

each article.

Create meaningful and

expressionate spreads

that exentuate the

beauty of the content.

Reduce the

dependency on

stock photos and

illustrations by

creating graphics in-

house.

DIGITAL PHOTOGRAPHY

SAMPLES

Ssembable District, UgandaFebruary 2013

Buri’n Village, Palestinian TerritoriesNovember 2012

Petra, JordanOctober, 2012

Candler, NCNovember 2013

Greta Anderson . Portfolio 2013.

Greta Anderson Portfolio 2013

Documents

Transcript of Greta Anderson Portfolio 2013