GREGORY AT WOODDesign Director

300A Drakes Landing Road, Suite 200

Greenbrae, California 94904

415.497.2310

gregg@gregoryatwood

linkedin.com/in/gregoryatwood

bit.ly/GreggsPortfolio

Professional Design Director/Marketing/Visual Communicator with deep experience in current

and relevant online and print channels of visual communications: from websites and e-mail

campaigns to all facets of print; from multi-channel branding campaigns to simple sell sheets.

A quality-driven approach, practice, and management of designcraft throughout my career

has facilitated the successful launch of many national and international consumer and B2B

branding, advertising, and promotional campaigns for privately-held companies, Fortune 1000

companies, and their advertising agencies. Committed to delivering memorable, original, and

cost-effective marketing solutions with a team of like-minded marketing professionals.

Art Director

Decker Bullock Sotheby’s International Realty, Greenbrae, California

September 2011-Present (5 years)

My services for Sotheby’s save the organization between $1.25M and $1.5M per year in

otherwise externally acquired services. I design and produce the print and digital versions of

magazine and online advertisements, brochures, and provide property website and microsite

design for residential estates in the $5MM to $50MM range, internationally marketed.

Principal

Gregory Atwood Visual Communications, Greenbrae, California

July 2009-Present (7 years)

GAVC is a visual communications design consultancy that offers UI design, branding design and

development, publications design and production, advertising, and all visual aspects supporting

marketing and promotional campaigns.

Clients include California Healthcare Foundation, GfK Research, Google, Inner Workings,

the Institute of Noetic Sciences, Knowledge Networks, MCorp. Consulting, NCPHS (Northern

California Presbyterian Home and Services—The Sequoias-San Francisco, The Sequoias-Portola

Valley, and Tamalpais of Marin), the San Francisco Symphony, the San Francisco Theological

Seminary, WCI (West Coast Industries), and Zeimer Advertising.

continued

Portfolio

Summary

Experience

Art Director

Institute of Noetic Sciences (IONS), Petaluma, California

May 2005-July 2009 (4 years 3 months)

Launched and staffed an in-house design studio serving internal and external clients, thereby

consolidating our brand while saving over $700K per year in previously subcontracted print,

email and web-based work. IONS is dedicated to advanced scientific research into human

consciousness. It was founded by Apollo astronaut Edgar Mitchell after his historic moonwalk.

• Redesigned and produced Shift: at the Frontiers of Consciousness, a full-color,

high-end quarterly publication that is distributed worldwide, both in print and

online, serving as the ambassador for the mission of IONS.• Handled all promotional marketing and branding work for a biennial international

conference, attended by thousands from all over the world. • Developed a project management system to successfully manage, track, archive, and

retrieve hundreds of projects and thousands of assets across several departments

inside and outside IONS. • Named and created a new brand identity for Voices of Vision, a quarterly set of CDs

featuring scientific and spiritual leaders and offered as a premium to donor/members.

Senior Graphic Designer

Real Estate Media Corporation, San Rafael, California

December 2003-December 2004 (1 year 1 month)

As part of a small team, designed and produced through pre-flighting and PDFs four real estate

magazines per month, each 60 to 120 pages. Scanned, edited, color-corrected and proofed all

four-color image files used in the publications. Converted all print files for our online version

of the publications.

Principal / Creative Director

Gregory Atwood Visual Communications, San Rafael, California

March 2001 December 2003 (2 years 10 months)

GAVC was a design consultancy that specialized in the integration of online and print

branding and promotional campaigns. Clients included PGP Corporation, California HealthCare

Foundation, LeapFrog, Applied Graphics, BrainBang, Dental Club One, Dancetime Publications,

and Eureka! Design.

Creative Director

LEGO, Novato, California

June 2000-March 2001 (10 months)

Directed all graphic brand management, including product/software prototypes and kiosks,

user interfaces, trade show graphics, and final packaging graphic design for the LEGO

MindStorms brand, a line of ready-to-assemble robotic computer toys marketed to 9 to

15 year-olds. MindStorms is one of the best-selling educational products in America.

continued

Experience

Page Two

Creative Services Manager

ZapMe! Corporation, San Ramon, California

June 1999-June 2000 (1 year 1 month)

Managed, co-designed and directed the production of the public and corporate web site, as

well as all user interfaces for the in-school product—at the time, the nation’s largest in-school

educational Interactive Media Network. Content was exclusively directed to the educational

requirements of its 13 to 19 year-old student audience, their teachers, and school administration.

Design Director

Arthur Andersen Business Consulting, San Jose, California

July 1998-May 1999 (11 months)

Recruited and contracted as the Design Director for Arthur Andersen Business Consulting’s

Internet New Media Group, a pioneering foray into online solutions for their clientele. Designed,

art directed, and co-developed ecommerce prototypes, presentations, and demos, as well as the

Internet New Media Group’s own web site.

Principal

MemeSoup, San Rafael, California

July 1997-July 1998 (1 year 1 month)

MemeSoup was a consultancy that specialized in the early integration of online and print

branding and promotional campaigns for financial institutions, search engines, online

entertainment and their agencies. Clients included Triad, Berkeley Systems, Clarinet,

Individual, Inc. and FCB/Promotions.

Principal Artist / Art Director

Stormfront Studios, San Rafael, California

March 1994-July 1997 (3 years 5 months)

Art directed and led the creative art team for Madden NFL 96 and Madden NFL 97 (EASports).

I conceived and designed the interfaces, and then art directed the development team to offer

the first fully-immersive 3D user interface for a video game. I also developed the user interface

design for Tony La Russa Baseball 4 (Maxis). I also designed the interfaces, transitional

animations, and product demos for Byzantine: The Betrayal (Discovery Channel/Multimedia).

• Best of Show, EMMA, (Europe’s Oscar� for computer games)

for Byzantine: The Betrayal. • Top 30 Must Have Products, HomePC magazine,

for Byzantine: The Betrayal.• Top 30 Computer Games of All Time, PC Gamer magazine,

for Tony La Russa Baseball 3. • Silver, National ADDY, public awareness advertising campaign,

for the Contra Costa Water District and Solem Associates. • Silver, the Society of Technical Communications,

for Optilink’s Product Literature.• Honorable Mentions, the Society of Technical Communications,

for Intersil, Integral, and Silicon General.

Experience

Page Three

Awards and Recognition