Rose Citron Makeover

GREEN POLKADOT SOCKS CHRISTIAN

JOSEPHSARAHQIN YI

JESSICA

Overview• Client’s Profile & Needs

• Project Objective

• Proposed Solutions

• Expected Results

• Target Audience

• Project Budget & Expenses

• Web Shop Design

• Privilege Card Designs

• Custom made Stamp Designs

• Survey Results

• Research Paypal Printing Company Custom Made Stamps Mocca.com

• Implementation

Client’s Profile & Needs

• Client’s Profile

Rose Citron Oriental French/Asian fusion designed home ware Hand-made Utilizing high quality materials Products may be custom made upon request

(i.e. linen, bags, etc;)• Client’s Needs

Creative solutions to increase customer base Seeking online solutions Target demographic: overseas/local, expatriates

Project Objective

• To increase sales

by providing creative solutions to reach out to a wider demographic,

and to increase customer base.

Proposed Solutions

• Conceptualize and execute a blog shop

• Design a customer privilege card

• Mocca.com advertisement

Expected Results

• Increase in customer base

• Increase in sales

• About 18% in 2 months’ time

Target Audience

• Existing Customers Expatriates

• New Customers Younger female audience (aged 17-30)

Families (baby-care products)

Project Budget & Expenses

• Project Budget $100

• Project Expenses Printing of customer privilege card

(no. to be confirmed): $50

Custom made stamp for customer privilege card: $20

Balance: $30

could be used to purchase a web domain (suggestion)

Web Shop Design

Web Shop Design

Privilege Cards Design

Design 1

Design 2

Privilege Cards Design

Design 3

Design 4

Custom Made Stamps Design

Design 2

Design 3

Design 1

Paypal

• Account is free

• Low transaction fees are applied when Premier and Business Account holders receive money

• Available in 190 markets and 17 currencies around the world

• Industry-leading fraud prevention helps keep you safe

Online Posters

• Emails with posters which display information when they are opened.

• Reach out to potential customers through efficient methods

• Convenience

• Emails can be vastly circulated.

Survey Results

Research – Printing Company

http://www.expressprint.com.sg/namecard.htm

Research – Custom made Stamps

1-cm stamp:

• $5

• normal rubber stamp

• $20

• pre-ink rubber stamp

Research – Mocca.com

• Register and activate an account to get a MyAccount page to start posting ads.

• MyAccount page: MOCCA dashboard or control centre.

• Upload up to 5 images.

• Provide video link of product or service, upload it to Youtube or any other video service and link at mocca.com.

The link will appear with your ad on MOCCA.

• All ad listings on MOCCA during the launch promotion period are free.

Research – Mocca.com

Implementation

Tue 16

Wed 17

Thu 18

Fri 19

Sat 20

Sun 21

Mon 22

Tue 23

Wed 24

Blog shop

Privilege Card

Custom-made Chop

Introduction and video

Editing

Conclusion

• a web shop reach out to people all over the world

• customer privilege card + printing to secure regular customers

• ensure marketing needs are well-taken care of

• all these would lead to an increase in sales

THANK YOU FOR CONSIDERING US.

Q & A