Greater Louisville Covers...voice for a community that is united in its vision. That vision includes...

PUBLISHED BY

Lane ReportThe

AN OFFICIAL PUBLICATION OF GREATER LOUISVILLE INC. COMMEMORATINGTHE MERGER OF JEFFERSON COUNTY AND THE CITY OF LOUISVILLE

■ 2003 ■

Others have always recognizedLouisville for great basketball.

But it was only a matter of time until Louisvillewas truly recognized for what it is, a great city.

National City is proud to be part of Greater Louisville, America’s Newest Top 20 City.

Many people have always recognized

Louisville for great horse racing.

©2002, National City Corporation®

Lane ReportThe

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J.D. Power and Associates recently ranked LG&E Energy Highest in CustomerSatisfaction with Residential Electric Service in the Midwestern U.S. In addition, LG&E Energy ranked highest among all electric services ranked in the nation. When you combine that with some of the lowest energy rates in the nation, it’s bigger than all of us. LG&E Energy. Customers first. Energy that lasts.

4 GREETINGS FROM LOUISVILLE Lane ReportThe

LETTER FROM THE MAYOR ................................................6

BY THE NUMBERS ..............................................................7

OVERVIEW ..........................................................................8

EDUCATION ......................................................................14

POST-SECONDARY SCHOOLS ..........................................16

CAREER OPPORTUNITIES..................................................20

TOP 25 EMPLOYERS ........................................................22

HEALTHCARE ....................................................................24

LOGISTICS AND DISTRIBUTION ......................................30

TOURISM ..........................................................................34

QUALITY OF LIFE ..............................................................42

BUSINESS SERVICES ........................................................46

DIVERSE ECONOMY ........................................................54

MAP OF GREATER LOUISVILLE ........................................59

ECONOMIC DEVELOPMENT..............................................60

GLI BOARD OF DIRECTORS ..............................................66

EditorsMIKE BOSC

MARIA KAUFMANN

WritersDAVE McGINTY

STEVE BITTENBENDER

PublisherED G. LANE

Associate PublisherRICHARD J. KELLY

Art DirectorSTEVE KRIES

Account ExecutiveRICK PHILLIPSLIBBI TAYLOR

TreasurerSTEVE ROHLFING, CPA

Managing EditorKAREN BAIRD

Design & ProductionSTONE ADVISORY

Pre-press & PrintingPUBLISHERS PRESS

Greetings from Louisville: America’sNewest Top 20 City is published by Lane Communications Group, under an exclusive agreement with GreaterLouisville Inc. For information, contactLane Communications Group, 201 East Main Street, 14th Floor, Lexington,Kentucky, 40507, Voice: (859) 244-3522. Fax: (859) 244-3555.www.kybiz.com.

© 2003 Lane Communications Group. Allmaterial in this publication is protected underapplicable copyright laws. Reprinting orusing any materials from the Greetings fromLouisville: America’s Newest Top 20 Cityis prohibited without express written consentof the publisher.

Lane CommunicationsGroup is a member of theAssociation of Area BusinessPublications.

Lane ReportThe

TABLE OF CONTENTS

PUBLISHED BY

Lane ReportThe

AN OFFICIAL PUBLICATION OF GREATER LOUISVILLE INC. COMMEMORATINGTHE MERGER OF JEFFERSON COUNTY AND THE CITY OF LOUISVILLE

■ 2003 ■

THE COVER DESIGN, CREATED BYMICHAEL P. LAUER, WILL BE FEATUREDON BILLBOARDS AND TARC BUSESAROUND THE CITY TO CELEBRATE THEMERGER OF LOUISVILLE ANDJEFFERSON COUNTY GOVERNMENTS.

Lane ReportThe


THE ‘NEW’ LOUISVILLE: A COMMUNITY UNITED

Welcome to America’s Newest Top 20 city! No. 16, to be exact. That’s whatLouisville became on January 6, 2003, when the City officially merged itsgovernment with Jefferson County’s.

Overnight, the city limits expanded from 61 square miles to 386 squaremiles, and the population skyrocketed from about 260,000 to nearly700,000 – just ahead of Austin, Texas, and right behind Columbus,Ohio, on the list of America’s largest cities.

Of course, merger hasn’t changed the actual population of the seven-countymetropolitan area, which has grown to more than one million residents. Butmerger has already changed the way others look at Louisville – and the waywe look at ourselves. There’s a new excitement in our community, arenewed sense of purpose and a feeling of opportunity.

Over the course of the next few months and years, we are going to re-invent an entire city. The new unified government will speak with onevoice for a community that is united in its vision.

That vision includes making Louisville a place of unlimited opportunity,a center for medical and technological breakthroughs and a magnet forresearchers, entrepreneurs and bio-tech start-ups. We’re home to UPSWorldport, the largest, fastest and most-automated cargo-sorting hub onearth – and a major economic engine for the entire Commonwealth ofKentucky. We have a thriving high-tech sector, and a manufacturingbase that is the envy of many cities.

Louisville is not just one of the biggest U.S. cities – it’s also one of thebest. The latest edition of Places Rated Almanac ranks Louisville the

14th-best place to live out of 354 cities in the U.S and Canada.

Whether you’re moving to Louisville or just planning a visit, you’ll find everything you needright here – world-class arts and entertainment, vibrant neighborhoods, wonderful parks andoutdoor recreation, some of the best restaurants in America, job opportunities galore and thefriendliest people anywhere.

The “old” Louisville was a great city. The “new” Louisville will be even greater. Come check itout for yourself.

Sincerely,

LOUISVILLE MAYOR JERRY ABRAMSON

LETTER FROM THE MAYOR

Jerry AbramsonMayor

AMERICA’S NEWEST TOP 20 CITY 7Lane ReportThe

BY THE NUMBERS

LOUISVILLE BEFORE AND AFTER THE MERGER(2000 US Census Bureau)

BEFORE AFTER

Area (sq. miles) 61 386Population 256,231 693,604US Rank 67th 16th

White 64% 79%African American 34% 19%Hispanic 2% 2%

EducationHigh School 76% 82%Bachelor Degree 21% 25%Graduate Degree 9% 10%

Median household income $28,843 $39,457Median home price $82,300 $103,000Home ownership 52.5% 64.9%Median age 35.8 36.7Unemployment rate 7.4% 5%

TOP 20 CITIES

CITY POPULATION

1. New York 8,008,2782. Los Angeles 3,694,8203. Chicago 2,896,0164. Houston 1,953,6315. Philadelphia 1,517,5506. Phoenix 1,321,0457. San Diego 1,223,4008. Dallas 1,188,5809. San Antonio 1,144,646

10. Detroit 951,27011. San Jose 894,94312. Indianapolis 791,92613. San Francisco 776,73314. Jacksonville 735,61715. Columbus 711,47016. Louisville 693,60417. Austin 656,56218. Baltimore 651,15419. Memphis 650,10020. Milwaukee 596,974

Source: U.S. Census Bureau

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OVERVIEW

As it enters the 21st century, Louisville isalso entering a bold new era in the history ofits growth. Under a new government charter,Louisville is being reborn.

As its borders and agencies expand toembrace the greater metropolitan area,Louisville becomes one of the 20 largestcities in the United States, with a new identi-ty. The new Louisville is more prosperousand better educated, more professional andunified and more ambitious, with a newvision for itself and for the Commonwealthfrom which its accomplishments spring.

This new Louisville will be a place ofgreater importance and benefit for the entirestate, for as Kentucky’s largest – and dramat-ically enlarged – city, Louisville is Kentucky’sambassador to the world, and a powerfuleconomic presence whose products, servicesand opportunities extend to the farthest cor-ners of the state.

The range of world-class medical servicesoffered by the city’s hospitals and treatmentcenters have brought international recogni-tion to Kentucky and restored the health ofits citizens. The medical research and inno-vations now being undertaken by the city’srapidly growing biomedical industry prom-ise new technologies and treatments thatwill keep Louisville at the forefront of med-ical progress in the years to come andassure Kentuckians that the best therapiesmedical science can offer will continue to

be near at hand.Louisville’s indus-

tries supply many ofthe services andproducts vital to eco-nomic activitythroughout the state– from the sturdy,dependable Fordtrucks that are theindispensable workhorses of manyfarms and businessesto the internationalshipping services

LOUISVILLE: A NEW CITY FOR A NEW CENTURY

BROWN & WILLIAMSON’S“LIGHT UP LOUISVILLE”PUTS A GLOW ON DOWN-TOWN DURING THE HOLI-DAY SEASON.


available through Worldport, the United ParcelService air express hub in Louisville. UPS deliv-ers Kentucky products and services to theworld and brings the world’s products andservices to Kentucky’s doorstep.

The city’s professional services, legal,financial and administrative, help advise andpromote the development of businessesthroughout the state. A growing pool ofLouisville venture capital is available forinvestment in promising new businesses any-where in the Commonwealth.

Perhaps as important as any of its activi-ties is the role the new Louisville will play inrepresenting Kentucky. The state’s traditionalimage is epitomized by the string-tie andwhite suit stereotype of the KentuckyColonel, a stereotype that suggests charm,warm hospitality, gracious living and rich tra-dition – but does not, unfortunately, suggesta progressive state equipped to take a leadingrole in the nation’s affairs.

That image is not accurate, and it is not theimage the new Louisville projects to the nation.True, the city’s attractions include its traditionalhospitality, easy living and places and events

TOP: THE NEW MERGED CITY OF LOUISVILLE IS A THRIVING METROPOLIS OF NEAR-LY 700,000 RESIDENTS AND RANKS AS THE NATION’S 16TH-LARGEST CITY.

BOTTOM: THE RECENTLY EXPANDED KENTUCKY INTERNATIONAL CONVENTIONCENTER OFFERS WORLD-CLASS SPACE AND PROVIDES THE ULTIMATE IN MOD-ERN, HOSPITABLE DOWNTOWN CONVENTION AND MEETING FACILITIES.

Photo by Dan Dry


that are a continuation of its proud history –Churchill Downs and the Kentucky Derby, theHillerich & Bradsby bat factory and museum

and, coming soon, theMuhammad Ali Center.But what increasinglyattracts national atten-tion to Louisville are itsachievements in com-merce and science andthe arts.

The city is home toFortune 500 companiesand major manufacturingfacilities. It is a center forpioneering accomplish-ments in transplant sur-gery. It is a major con-vention and trade-showlocation. Its fine restau-rants rank among thebest in the country andits arts scene is national-ly respected. It is one of

only nine U.S. cities that have resident profes-sional opera, orchestra, ballet, children’s theaterand theater companies. Actors Theatre of

THE LOUISVILLE SCIENCE CENTER IS A MAJORATTRACTION ALONG THE CITY’S WEST MAINCULTURAL AND HISTORIC DISTRICT.

A BRONZE STATUEOF GEORGE ROGERSCLARK PEERS OUTOVER THE OHIORIVER FROM ATOPTHE BELVEDERE INDOWNTOWNLOUISVILLE.

FAMILY-FRIENDLY LOUISVILLE IS A GREAT PLACE FORYOUNGSTERS.

CONTINUED ON PAGE 12

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Louisville has become an international show-case for new playwriting talent that perhapsonly the New York theater scene can equal.

These are achievements that truly repre-sent Kentucky’s role in the nation’s culture.When the world sees Kentucky through thelens of the new Louisville, it will see what itshould see: A place deeply rooted in agrand history, headed purposefully towardan equally grand future. ■

CONTINUED FROM PAGE 10

THE LOUISVILLE BALLET IS ONE OF MANY QUALITY ARTSPROGRAMS AVAILABLE TO RESIDENTS OF THE GREATERLOUISVILLE AREA.

401 Champions WaySimpsonville, KY 40067

www.uoflcardinalclub.com

Be a Member For a Day at the Cardinal Club!

Tour our clubhouse and play a round of golf on Tuesdays or

Wednesdays for the mere cost of a greens fee and cart. To arrange your

exclusive tee time, contact Carolyn Cunningham, Area Sales and Marketing

Manager at 502.722.3733 or e-mail [email protected].

Don’t forget to ask about our corporate season ticket.

Photo: D2 Productions, Inc Murphy/Scully

T h i s c o u l d b e y o u r B o a r d r o o m

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LOUISVILLE’S WATERFRONT PARK WON THE U.S. ENVIRONMENTAL PROTECTION AGENCY’S 2002 PHOENIX AWARD FOR EXCELLENCE INURBAN REDEVELOPMENT.

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EDUCATION

A community’s educational system is notonly one of its greatest assets, but also repre-sents an essential investment in the future.In Louisville, that investment has been con-siderable. The quality of local schools is a

source of greatand justifiablelocal pride.

From Montes-sori preschools tocareer-orientedmagnet highschools to out-standing collegesand research uni-versities,Louisville’s publicand privateschools offer awide range ofeducationalopportunities.

For a compre-hensive overviewof available educa-tional opportunitiesin the Louisvillearea, go to http://www.greater-louisville.com/download/

default.htm and download a copy of the 2002-2003 Greater Louisville School Directory.

JEFFERSON COUNTY PUBLIC SCHOOLSThe Jefferson County Public School District

(JCPS) is Kentucky’s largest public school dis-trict and serves more than 95,000 students inpreschool through Grade 12 at 152 school sitesthroughout Louisville.

JCPS is committed to educating each studentto the highest academic standards, not just tothe minimum levels of literacy.

Outreach programs and activities aredesigned as safety nets to prevent students fromslipping through the cracks.

As the 26th-largest school district in Ameri-ca, JCPS offers students a variety of instruction-al programs. Its 5,600 teachers have an averageof 14 years of experience and 79 percent have amaster’s degree or higher. The District’s $625million budget is invested in initiatives toimprove student performance.

The Jefferson County Public Schools systemwas the first in the nation to receive theScholastic Community Award for Excellence inEducation for distinguishing itself as a trailblaz-er in education reform. And in 2001, the LosAngeles-based Broad Foundation named JCPSas one of two districts nationwide that serve asbenchmarks for the use of technology.

Diverse magnet schools and career acade-mies offer specialized technical and collegepreparatory instruction. In 2000, Atherton HighSchool – a JCPS magnet school – received theGrammy Signature School Award, recognizingthe school’s music program. The school’s cho-rus has performed in Russia, New Zealand, Hol-land, France, the Czech Republic and Brazil.

JCPS also touts its Youth Performing ArtsSchool, one of only 11 such schools in thecountry. Additionally, the district’s compre-hensive technical education system featuresspecialized academies that integrate hands-on training in such areas as information tech-nology, avionics/aviation, public services,hospitality, construction and others. JCPSalso offers a wide variety of adult educationprograms, serving more than 6,000 adults.

PRIVATE AND CATHOLIC SCHOOLSLouisville also offers a wide selection of

private and parochial schools that employ avariety of teaching styles – from traditionalto Montessori. Louisville’s highly regardedCatholic schools offer excellent academic andextracurricular opportunities at all grade lev-els. In fact, the Archidiocese of Louisville’s66 schools constitute the state’s third-largestschool system. In addition, Louisville has aproud history of academic excellence amongits independent private schools. ■

LOUISVILLE SCHOOLS MAKE THE GRADE

THE JEFFERSON COUNTY PUBLIC SCHOOL SYS-TEM IS ONE OF THE MOST TECHNOLOGICALLYADVANCED SYSTEMS IN THE NATION, WITHCOMPUTER LABS IN EVERY SCHOOL.

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POST-SECONDARY SCHOOLS

Education in Greater Louisville doesn’t stopat the secondary level. Today, more than54,000 students attend 22 public and privateinstitutions of higher learning in the area.These educational institutions serve a broadspectrum of the regional populace, and arealso deeply involved with the business com-munity, helping local companies keep pacewith changing technology and an increasing-ly competitive marketplace.

Kentuckiana Metroversity, a consortiumof seven Greater Louisville institutions,allows students at one institution to take upto three hours of course work per semesterand to access libraries at any other Metro-versity school without paying additionalfees. Schools included in Metroversity areBellarmine University, Indiana UniversitySoutheast, Jefferson Community TechnicalCollege, Louisville Presbyterian TheologicalSeminary, Southern Baptist TheologicalSeminary, Spalding University and the Uni-versity of Louisville.

THE UNIVERSITY OF LOUISVILLE The University of Louisville is Kentucky’s

metropolitan research university. Nearly

21,000 undergraduate, graduate and profes-sional students attend one of the university’s11 schools and colleges. The universityawards graduate, professional, bachelor’s andassociate’s degrees (as well as certificates) inmore than 170 fields of study. Its schools ofengineering, dentistry, law and medicine, inparticular, are among the nation’s finest.

In 1998, the university launched the“Challenge for Excellence” – an ambitious10-year strategic plan to become a premier,nationally recognized metropolitan researchuniversity. U of L is ahead of schedule inachieving the plan’s goals. Its endowment isup to $503 million from $183 million, itsendowed chairs have tripled in number andextramural funding for science and engineer-ing research has grown from $14.6 million in1995 to $38.4 million in 2001.

In 2002, the university landed a new pres-ident, James Ramsey, a former Kentuckystate budget director and an educator withextensive academic experience. During hisdistinguished career, Ramsey has served asvice chancellor for finance and administra-tion at both the University of North Carolinaat Chapel Hill and Western Kentucky Univer-sity. He has been associate dean, assistantdean and director of public administration inthe College of Business Administration atLoyola University and a research associatefor the University of Kentucky’s Center forPublic Affairs. He has served on the facultiesof the University of North Carolina at ChapelHill, Western Kentucky University, the Uni-versity of Kentucky, Loyola University andMiddle Tennessee State University, in addi-tion to U of L.

The university has three campuses. The177-acre Belknap Campus is three miles fromdowntown Louisville and houses seven of

HIGHER EDUCATION OPPORTUNITIESABOUND IN LOUISVILLE METROPOLITAN AREA

THE UNIVERSITY OF LOUISVILLE HAS21,000 STUDENTSAND IS RAPIDLYGAINING ANATIONAL REPUTATION AS A TOP URBANRESEARCH UNIVERSITY.


Photo courtesy of University of Louisville

In 2001, high-tech ABIOMED Inc. ofDanvers, Mass., entrusted University ofLouisville surgeons at Jewish Hospitalto perform the world’s first surgery toreplace a human heart with a fullyimplantable artificial heart.

It was a high-profile example of aninnovative university/businesspartnership that showed Louisville’sbiomedical research capabilities.

U of L is a serious and aggressiveincubator for new business inbiomedical research, telecom-munications and more, often inpartnership with the Louisville MedicalCenter Development Corp. and others.New facilities, recently recruited topscientists and fresh partnerships withbusiness are creating newopportunities and new ventures.

MedCenter One is a newly renovatedmulti-tenant facility providing morethan 90,000 square feet of space forlife science companies.

MedCenter Two is a 90,000-square-footfacility on the eastern corridor of theLouisville Medical Center. It is theheadquarters of a growing biotechcompany—MedVenture TechnologyCorp. Another 20,000 square feet isbeing developed into offices and wetlab suites for emerging life science andmedical device companies.

201 E. Jefferson is a 50,000-square-footfacility soon to open at the LouisvilleMedical Center. It will house theMetaCyte Business Lab, an incubatorfor life-science companies, and theUniversity of Louisville InformationTechnology Resource Center (iTRC), anincubator for information technologystart-ups.

Shelby Campus, a 236-acre campus ineastern Jefferson County, will bedeveloped into a business andtechnology park. Already on site ispart of the iTRC, an incubator foremerging technology ventures.

Entrepreneurial faculty are in all U of Ldepartments, especially in biomedicalfields, where bench-to-bedsideinnovation is leading to new ventures.

Just a few examples:

■ Surgeon Suzanne Ildstad hasfounded RegenerEx, a biotechcompany that focuses on bonemarrow graft engineering.

■ Microbiologist and immunologistHaval Shirwan has foundedAppoImmune Inc. and is using

tobacco leaves to develop a cancer-fighting protein treatment.

■ Cancer specialist Donald Millerestablished Aptamera Inc. todevelop early screening, diagnosticand treatment technologies forcancer-related diseases.

■ Anesthesiology professor DanielSessler heads Outcomes Research,a group of 65 investigators in 10 countries pursuing 60 studies on improving the surgicalexperience for patients.

Qualified students, 21,000 in all, gain real-world experience throughinternships and co-op programs withbusinesses, arts and social serviceagencies in the Louisville area. Many are recruited as permanentemployees after graduation.

U of L offers programs in engineering,business, medicine, nursing, dentistry,music, social work, education and thearts, sciences and humanities

U of L’s business outreach throughpartnerships with major companiesincluding Ford, General Electric andUnited Parcel Service (UPS) hashelped solve business challenges.

Just a few examples:

■ The innovative MetropolitanCollege program helps pay studenttuition while reducing workerturnover at UPS

■ The university-based KentuckyPollution Prevention Center helpsbusinesses to clean up, improveoperations and save money.

■ The Logistics and DistributionInstitute and a new transportationcenter are helping businesses movegoods faster and more efficiently formore profit.

■ The Rapid Prototyping Center inthe Speed Scientific School assistsbusinesses in creating cheaperproduct prototypes with the verylatest machinery.

■ The College of Business and PublicAdministration’s Center forResearch on Entrepreneurship andEnterprise Development helpsfledgling companies grow. Thecollege’s Small Business Institutewas chosen from 200 programs toreceive the Small Business InstituteDirectors’ Association 2001Showcase Award for excellence inassisting small business.

There’s a lot more under way at U of L.To learn more about the university,visit www.louisville.edu.

University ofLouisville:

An EconomicPartner with the Community

The University of Louisville is an equal opportunity institution.

www.louisville.edu


the university’s 11 colleges and schools. TheHealth Science Center is situated inLouisville’s downtown medical complex andhouses the university’s health-related pro-grams and the University of Louisville Hospi-tal. On the 243-acre Shelby Campus locatedin eastern Jefferson County are the NationalCrime Prevention Institute and the UniversityCenter for Continuing and Professional Edu-cation. In recent years, the university hasalso offered expanded campus courses at FortKnox, Ky.

OTHER UNIVERSITIES IN THE LOUISVILLE AREABellarmine University, the area’s nation-

ally renowned, Catholic-founded liberal artsschool, is undergoing a $26 million expan-sion program that includes a 28,500-square-foot, $6 million science center. The expan-sion will help draw more healthcare stu-dents and science majors to the area andboost the school’s teaching and researchcapabilities. Bellarmine has an enrollment ofnearly 2,300.

Indiana University Southeast, just acrossthe Ohio River from Louisville, has morethan 6,500 students enrolled in six master’s

degree pro-grams, 41 bache-lor degree pro-grams and nineassociate degreeprograms. Anew $10 millionrenovation andaddition to theLife SciencesBuilding wasrecently com-pleted. Under areciprocalarrangement,Jefferson Countystudents pay in-state tuitionrates.

Spalding University, founded in 1814, hasbeen a diverse community of learners dedi-cated to meeting the needs of the timesthrough quality undergraduate and graduateliberal and professional studies. The currentenrollment is nearly 1,700.

Sullivan University, with an enrollmentof 4,400, is home of the renowned NationalCenter for Hospitality Studies, providingeducation in the culinary and hospitalityindustries. The campus also offers careerprograms in business, childhood education,computer technology, legal studies,Microsoft certification and office adminis-tration.

In addition, many area schools, includingJefferson Community Technical College, offerworkforce-training opportunities in a varietyof specialties. Technical programs includebusiness technology and graphics communi-cations, construction technology, health andhuman services, manufacturing technologyand transportation technology.

Greater Louisville is also home to Presby-terian Theological Seminary and SouthernBaptist Theological Seminary. Both offer min-isterial and divinity degrees for professionals,in addition to lay education programs. ■


SULLIVAN UNIVERSITY’S CULINARY PROGRAM IS CON-SIDERED ONE OF THE BEST IN THE NATION.

STUDENTS ATSPENCERIAN COLLEGE PREPARE FORJOB OPPORTUNITIESIN LOUISVILLE’SGROWING HEALTH-CARE INDUSTRY.

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Lane ReportThe


CAREER OPPORTUNITIES

“The Brain Drain.” Young, intelligent men andwomen taking their skills and talents to otherstates because they think few opportunitiesexist in their community. While not as ominousas the latest sci-fi thriller, it’s still pretty scarygiven the impact it has on a region’s economy.

Changing that perception and making it easi-er to bring together job seekers and employersin a 24-county region encompassing GreaterLouisville and surrounding counties is the goalof the Regional BrainGain Alliance. And tojump-start that effort, the Alliance – formed byKentuckianaWorks, Greater Louisville Inc.,Career Resources Inc. and MyCareerNetwork.com – is counting on a Web site it launched lastSeptember, www.greaterlouisvilleworks.com.

The one-of-a-kind job site, which is freefor those looking for work, is a one-stop data-

base for employers and job seekers in theregion. It matches resumes against jobrequirements, rating those work histories on a0-4 scale to help employers determine howclosely an applicant’s skills match the job’srequirements. Individuals are able to applyfor a job and are also notified when that posi-tion is filled. They can also create a profes-sional profile, which allows them to receiveinformation about future career opportunities.Fees for companies posting positions varydepending on size and other factors.

KentuckianaWorks, the official coordinatingbody for the region’s workforce development, isthe largest financial contributor to the Web site.

“We made an investment in this site becausewe saw a need in the region to more easily con-nect job seekers and employers through one

ONLINE JOB DATABASE HELPS KENTUCKIANS LAUNCH CAREERS CLOSE TO HOME


resource,” says Michael Gritton, interim execu-tive director of KentuckianaWorks.

Career Resources, Inc., a private, nonprofitorganization, runs the business aspect of theportal. It works directly with job seekers andemployers and even trains people who may notbe computer savvy on how to use the service.

Ruth Gardner, director of business servicesfor Career Resources, Inc., says the job site hasgreat potential. “Some people think they haveto leave to find a great job,” she says. “In reali-ty, there are more jobs here than people give uscredit for. And now recent college graduates, aswell as experienced employees – and eventhose who have moved away from Louisvillebut would consider returning home – can findthose jobs much more easily.”

MyCareerNetwork.com handles the technicalend of the portal and manages its database.

For more information about greaterlouisville-works.com, contact Career Resources Inc. at(502) 574-1285.

In addition to its involvement in the jobportal, KentuckianaWorks has overseen amajor research project to determine themakeup of the region’s labor force and itsoccupational trends. Researchers from theUniversity of Louisville and the Universityof Kentucky will assess the local labor sup-ply, the job outlook and the skills and edu-cation people will need to pursue careeroptions. The first report is due early thisyear. The findings will be available on Ken-tuckianaWorks’ Web site at www.kentuck-ianaworks.org. ■


GREATER LOUISVILLE’S25 LARGEST PRIVATE EMPLOYERS

PRODUCTS/SERVICES # OF EMPLOYEES

United Parcel Service, Inc. Package Delivery Service 22,303

Ford Motor Co. Automotive Manufacturing 9,956

Norton Healthcare, Inc. Healthcare 7,034

The Kroger Co. Retail Grocer 6,665

GE Appliances Appliances 5,800

Humana, Inc. Managed Healthcare 4,672

Jewish Hospital Healthcare Services Healthcare 4,352

Catholic Archdiocese of Louisville Nonprofit Organization 2,580

Caritas Health Services Healthcare 2,380

Caesars Indiana Gaming and Entertainment 2,221

Baptist Hospital East Healthcare 2,149

Kindred Healthcare, Inc. Healthcare 2,003

University Hospital Healthcare 1,963

Bank One Financial Services 1,807

Anthem Blue Cross & Blue Shield Healthcare 1,787

Yum! Brands, Inc. Restaurants 1,752

Publishers Printing Co. LLC Printing 1,650

Sears, Roebuck and Co. Retail 1,591

National Processing Co. Business Transaction Processing 1,397

BellSouth Communications 1,300

National City Bank of Kentucky Financial 1,300

Clark Memorial Hospital Healthcare 1,214

Seven Counties Services Mental Health and Other Social Services 1,214

Swift & Co. Manufacturing 1,200

Brown-Forman Co. Producer and Marketer 1,194

TOP 25 EMPLOYERS

Source: Business First of Louisville

Photo by Dan D

ry

Congratulations Louisvilleon becoming America’s

New Top 20 City!

For more than 40 years,Humana has been proud to call

Louisville, Kentucky home.For information about Humana’s products and services, call 1-888-393-6765 or visit our Web site, www.humana.com.

©2002 Humana Inc.


HEALTHCARE

When Neil Armstrong, the first man to walkon the moon, lost a fingertip in an accidentat his farm near Lebanon, Ohio, in 1978, hewas flown for treatment to a world-classmedical facility – the Kleinert Kutz & Associ-ates Hand Care Center in Louisville.

In 1998, when the first electronic nervestimulator for the treatment of epilepticseizures was implanted into a patient, theoperation was performed at a top spinal-carefacility – the Norton Hospital Spine and Neu-roscience Center in Louisville.

In 2001, when the world’s first self-con-tained artificial heart was implanted into ahuman, the surgery took place at a leading-edge transplant center – Jewish Hospital inLouisville.

For decades, medical professionals haverecognized that Louisville’s thriving health-care community includes some of the leadingmedical programs in the nation and theworld. Healthcare has also become a majorindustry. Among the 16 cities considered itspeers, Louisville ranks third in the size of itshealth services payroll, which is $2.1 billionannually. The health services industryaccounts for 10 percent of the total payroll inthe Louisville area and is growing at ahealthy seven percent a year.

The cornerstone of the city’s medicalactivity is the Louisville Medical Center, animpressive concentration of healthcare-relat-ed institutions that is in the beginning stagesof a campaign to become a national leader.The center includes the University ofLouisville School of Medicine, five acute-carehospitals, specialty clinics and treatment cen-ters, physicians’ offices and laboratories andimaging services.

For citizens throughout the Common-wealth, the Medical Center means world-class medical care is available in their homestate. In fact, three of every five patientsserved in the Medical Center come frombeyond Jefferson County.

Near the Medical Center is the newLouisville Life Sciences Research Park, beingdeveloped by a multi-hospital partnership

LOUISVILLE BREAKS NEW GROUND INHEALTHCARE RESEARCH AND MEDICAL TECHNIQUES

THE IMRI AT NORTON HOSPITAL IS ONE OF ONLY AHANDFUL OF ITS KIND IN THE COUNTRY. IT ALLOWSPHYSICIANS TO VIEW DETAILED IMAGES OF THE BRAINAND OTHER ORGANS WHILE PERFORMING SURGERY.AMONG ITS MANY BENEFITS, THE IMRI ENABLES PHYSI-CIANS TO TREAT MANY TUMORS THAT WERE ONCETHOUGHT INOPERABLE BECAUSE IT HELPS GUIDE THEMTO DIFFICULT-TO-REACH AREAS OF THE BRAIN.


Photo courtesy of Norton H

ospital

YOU SE E AN OPERATION.W E SE E NE W HOPE

FOR HEART PAT I E NTS.

IN T HE LOUI SVI L LE MEDIC AL CENTER / WWW.JEWIS HHOSPITAL .ORG

INSIDE THE JEWISH HOSPITAL HEART & LUNG INSTITUTE, EXPERT PHYSICIANS

AND RESEARCHERS ARE WORKING RIGHT NOW, PERFORMING REVOLUTIONARY

CARDIAC PROCEDURES. AND DEVELOPING NEW TECHNIQUES THAT WILL CHANGE

HEART CARE FOREVER. ALL BECAUSE OF AN UNWAVERING DEDICATION TO

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EXCELLENCE ABOVE ALL


called the Louisville Medical Cen-ter Development Corp. The park’smission is to nurture young bio-medical businesses that are devel-oping the cutting-edge technolo-gies that will become the medicaltreatments of tomorrow.

The park offers three newbuildings, with two more in theplanning: MedCenter One with90,000 square feet of Class Aoffice space; MedCenter Twowith 120,000 square feet ofClass A office, incubator, labora-tory and high-tech medicaldesign and manufacturingspace; and MedCenter Three,which houses two business incubators: onefocused on information technology and onefocused on life sciences.

Attracted by the facilities and technical andresearch support available in Louisville, ninenew medical technology-based companies havebeen recruited to the park. They are among 22health-related companies that have put opera-tions in Louisville since 1998, drawn by theresources of the local medical community.

The strength of Louisville’s healthcare sec-tor arises from a long tradition of service toKentucky and from vigorous recent efforts bystate and local leaders to build on that tradi-tion. Anchored by the research and teachingsupport of the University of Louisville Schoolof Medicine, a 155-year-old institution thatwas one of the first medical schools west ofthe Allegheny mountains, Louisville has long

brought Kentuckydistinction as astate of medicalmilestones.

For years, thecity has been acenter of pioneer-ing work in heartsurgery and inother fields, includ-ing spinal disease,

cancer research, microcirculatory researchand organ transplants. The world’s first suc-cessful hand transplant was performed inLouisville on Jan. 24, 1999. Jewish Hospitalis the nation’s eighth largest open-heart sur-gery hospital and the 26th largest organtransplant facility. Its transplant center wasthe 12th in the nation to be designated aMedicare-certified liver, lung, heart/lung andkidney transplant center. In 1997, Jewishopened its Heart and Lung Research Center,becoming the first private hospital in Ken-tucky to have its own research facility.

Another distinction was achieved by NortonHospital, which is one of only four in the Unit-ed States to have an IMRI (interoperative mag-netic resonance imaging) center, which letsphysicians view live images during surgery.

Kosair Children’s Hospital, more than100 years old, is a landmark institution that pro-vides unique services to the Kentucky region. It


DR. ROBERT D. DOWLING AND DR. LAMAN A. GRAYPERFORMED THE WORLD’S FIRST AND SECOND ABIOCORSELF-CONTAINED ARTIFICIAL HEART IMPLANTS ATJEWISH HOSPITAL IN LOUISVILLE.


NIH FUNDING FORUNIVERISTY OF LOUISVILLEMEDICAL SCHOOL

1995 $5.5 million2000 $14.6 million

Source: NIH 2001

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Kosair Children’s is the state’s only free-standing hospital dedicated exclusively to the medical needs

of children and adolescents.

For more information about the hospital or how you canmake a difference in a child’s life call 1-800-852-1770

or visit us at www.kosairchildrens.com.

Advanced care for children


has the region’s onlypediatric trauma center,one of the nation’slargest intensive carenurseries, and was thesecond hospital in theU.S. to perform infantheart transplants.

In the newLouisville, look for thetradition of medicalbreakthroughs to continue. Since 1995, the Uof L School of Medicine has almost tripled itsresearch expenditures, created 41 newendowed chairs, raised its endowment from$183 million to more than $500 million, and

attracted top-notchresearchers such as Dr.Suzanne Ildstad, a pro-fessor of transplanta-tion and surgery whohas done international-ly recognized work.

To further capitalizeon Louisville’s outstand-ing healthcareresources, leaders in thehealthcare sector havealso created the Health

Enterprises Network. The network, an affiliateof Greater Louisville Inc., the Metro Chamberof Commerce, seeks to promote growth andinnovation in the Louisville area’s health serv-ices and biomedical industries. ■

The Molecular ImagingResearch Center (MIRC)at the James GrahamBrown Cancer Centeropened June 14. The$12 million extension ofthe cancer center is “evi-dence of the university’scombined mission ofteaching, research andpatient care.”

The MIRC featuresthree major components– a PET/CT scanner, acyclotron and twonuclear magnetic reso-nance spectrometers(NMR). The combinationPET/CT scanner providescomputer images of thebody with unprecedentedprecision. Combiningtwo valuable diagnostictools - the anatomicdetail provided by a

Computed Tomography(CT) scanner and whatmight be termed a“metabolism report card”from the Positron Emis-sion Tomography (PET)scanner - the integrateddevice eliminates the dif-ficult, error-prone processof matching one set ofdata with the other.

The PET/CT scanneris useful not only tooncologists but also tocardiologists in pinpoint-ing heart problems andto neurologists in detect-ing brain damage.

The cyclotron, alsoknown as a particleaccelerator, allows scien-tists to create radioactivedrugs that are used bothin imaging by thePET/CT scanner and in

certain patient treatmentprograms. Previously,such drugs had to beshipped daily from out-side the state.

The nuclear magnet-ic resonance spectrom-eters let researchersexamine molecules in adetailed, three-dimen-sional form in a naturalsetting, which allowsthem to discover wheredrugs bind and inhibit.This provides essentialinformation for design-ing better drugs fortreating cancers.

“The MIRC canfocus on the preventionof cancer at the molec-ular level by designingdrugs that will ‘turnoff’ cancer-causinggenes,” said Donald

Miller, director of theJames Graham BrownCancer Center.

As the only center inthe United States withthis particular combina-tion of equipment andcapabilities, the MIRCwill help the universityin its quest to establisha “comprehensive can-cer center,” the premierdesignation given bythe National CancerInstitute. To be consid-ered for the designa-tion, a center musthave sophisticatedresearch facilities, sci-entists with a widerange of expertise, prox-imity to outstandingclinical facilities andcommitment from pub-lic and private sectors.

MOLECULAR IMAGING RESEARCH CENTER OPENS AT U OF L CANCER CENTER

BIOTECHNOLOGY PATENTSISSUED TO COMPANIESBASED IN LOUISVILLE

1980-89 61990-99 46

Source: U.S. Patent &Trademark Office 2001


ESN.CRP.0902

Healthy way of life.Introducing Kentucky’s…

A Healthy Business Partner.

Running a healthy business in

Kentucky is easy when you have

a quality healthcare partner. In

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Since CHA Health was formed by

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The choice is easy when you

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For more information call your insurance agent or CHA Health at 888-277-1088.

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• Online access with myCHAinfo

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LOGISTICS AND DISTRIBUTION

Historically, Louisville has grown and prosperedbecause of its strategic location, first as a majorstop on the Ohio River, later as an importantintersection in the nation’s railroad network andinterstate highway system.In the 21st century thenew Louisville will bemore connected than ever,with strategic advantagesthat will assure it and Ken-tucky a vital role in thecommercial traffic oftomorrow.

Louisville occupies astrong geographic position,within 600 miles of nearlyhalf the nation’s popula-tion. That strategic loca-tion is bolstered by facili-ties and transportation sys-tems that give Louisvilleshipping and distributioncapabilities few cities ofany size can match.

Louisville’s river and rail connections remainimportant, and have been augmented by thecity’s position at the intersection of three inter-state highways – and now as the home of UPSWorldport, the largest air-cargo hub on earth.

That hub has become the state’s largest pri-vate employer and one of the most significanteconomic forces. A $1.1 billion expansion, com-

pleted in2002, hasmade World-port the cen-ter of UnitedParcel Ser-vice’s domes-tic and inter-national airexpress opera-tions. The

huge project brought 14,000 additional jobswith an annual payroll of $478 million andmade the hub the largest, fastest and most-automated package-sorting facility in the world.

The hub expansion project was itself amajor economic boost, but the real benefitwill be the economic stimulus it will bring toLouisville and Kentucky for years to come.Worldport will attract new business, newjobs, and new opportunities for Kentuckiansto ship to or receive goods from almost any-where, connecting them to more than 200countries and to every address in the UnitedStates. The hub is a gateway through whichthe Commonwealth and the world can meetalmost instantly.

LOUISVILLE’S TRANSPORTATION HUBAN ECONOMIC MAGNET FOR KENTUCKY

UPS OPERATES ITS ALL-POINTS GLOBAL AIR HUB OUT OFLOUISVILLE INTERNATIONAL AIRPORT.


Total Cargo atLouisville International Airport

19971997

2001002001

2,967,347,725 tons

3,238,890,082 tons

Sou ce: Louisville Inte national Ai po tSource: Louisville International Airport

Phot

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Dry


The hub’s impact is felt far beyond the bor-ders of the new merged city of Louisville. Forinstance, the Worldport facility was a major fac-tor in Amazon.com’s decision to locate a majore-commerce center in Campbellsville, Ky. Andthat impact will only grow as electronic com-merce continues to expand. In 2001, more than$60 billion worth of goods were ordered on-line,and UPS delivered more than half of that total.

In 2001, Louisville International Airportshipped 3.2 billion tons of cargo, mostlythrough the UPS hub. Much of that cargocame through distribution facilities that,because of the hub and Louisville’s key loca-tion on so many transportation networks,have grown up in the Louisville area.

Distribution and logistics operations havebecome a major Kentucky industry, centered inLouisville. Since 1998, more than 40 companieshave located logistics and e-commerce opera-

tions in the metro-politan area. Thereis now more than32 million squarefeet of warehouseand distributionspace in the metroarea, handlingeverything fromclothing to electronic gear to spare parts forRolls Royce’s North American market.

This industry did not just happen. Louisvillehas worked hard to nurture it. A decade-long,$700 million expansion of Louisville Internation-al Airport doubled the airport’s capacity, posi-tioning it for growth in both passenger andcargo traffic for years ahead.

Jefferson Riverport International, a businesspark and port developed by Jefferson County,sits on the Ohio River on the southwest borderof the new Louisville, and has become a majorlogistics facility by providing the space and


PASSENGER AIRLINES SERVINGLOUISVILLE

AmericanContinentalDeltaMidwest ExpressNorthwestSouthwestUnitedU.S. Airways


cargo facilities to store and ship goods in vol-ume. Riverport has boosted its appeal by beinga foreign trade zone, where goods are exemptfrom customs and excise taxes.

To press its logistics advantages, Louisvillehas expanded the trade zone to include the air-port, the UPS hub, Greater Louisville Technolo-gy Park and other sites in the city. To stay onthe leading edge of logistics research and devel-opment, the University of Louisville establishedthe Logistics and Distribution Institute in 1998and hired an executive director. In 2001 the uni-versity’s School of Business created an endowedchair in logistics.

Louisville is also at the forefront of effortsto build two new interstate bridges across theOhio River in the metropolitan area, toextend the community’s highway networkand expand its traffic capacity. The bridgeswill take years to complete, but the commu-nity’s political and business leaders, cham-bers of commerce, economic development

agencies and members of Congress have alljoined in supporting them. When the bridgesare complete, their benefits will spreadthroughout the Commonwealth. ■

LOUISVILLE INTERNATIONAL AIRPORT OFFERS 105 DAILYNON-STOP AND DIRECT FLIGHTS TO 44 DESTINATIONSIN THE U.S., CANADA AND MEXICO.

SPEND LESS ON AIRFARE, MORE ON VACATION.

Flying from Louisville InternationalAirport can save you money to manydestinations across the country. Sospend less on getting there – andmore while you’re there. Always checkfares from Louisville. Call your travelagent or airlines today.


TOURISM

Louisville has long been a toptourist destination, with uniqueattractions known around thenation. And in the new Louisville,the charms and appeal of the oldLouisville – for state residents as forother visitors – will only beenhanced.

With more than $750 million intourism infrastructure projects under-way, Louisville’s position as an excit-ing and energetic tour and travel des-tination will continue to soar.

The Kentucky Derby, a hallowedsporting event that every year bringsinternational attention to Kentucky’sBluegrass charm and world-renowned thoroughbred industry,will remain a top tourist attraction.Churchill Downs, home of theDerby, will continue to be one ofthe loveliest and most venerable

thoroughbred racing venues in the world. Thethree-week-long Kentucky Derby Festival, whichkicks off with a spectacular, nationally recog-nized air show and fireworks display, will con-tinue to be a joyous and powerful promotionalparty for the city and the state.

In fact, the increased national prominenceof the new, larger Louisville can only high-light the appeal of Kentucky’s long traditionof gracious hospitality – a tradition that hasalso become a major economic strength.

Every year, Louisville and Kentucky arehosts to millions of visitors who come to sam-ple the Commonwealth’s high quality of lifeand take advantage of its generous facilities.The Kentucky Fair & Exposition Center, withone million square feet of ground level exhibitspace, is the 10th-largest exposition center inthe country. Supplementing the fairgroundsfacilities, downtown Louisville’s Kentucky Inter-national Convention Center offers 300,000square feet of space. And to accommodate visi-tors, the Greater Louisville area has 17,000 hotelrooms available at rates that are very reasonableby national standards.

LOUISVILLE’S ATTRACTIONS DRAW VISITORS FROM NEAR AND FAR

ABOVE: THUNDEROVER LOUISVILLE –THE LARGEST FIRE-WORKS DISPLAY INNORTH AMERICA –KICKS OFF THEKENTUCKY DERBYFESTIVAL EACHYEAR AND DRAWSMORE THAN700,000 SPECTA-TORS TO THE CITY’SWATERFRONT.

RIGHT: LOUISVILLESLUGGERMUSEUM FEA-TURES THEWORLD’S LARGESTBASEBALL BAT – ASIX-STORY, FAUX-WOOD REPLICAOF THE BAT USEDBY BABE RUTH.

Photo by Dan D

ry

Photo by Dan D

ry


In 2001, the fairgrounds and the conventioncenter held more than 550 events, including 75conventions and trade shows, and business atboth facilities continues to grow. One-third ofthe attendees for the trade shows and conven-tions came from Kentucky, most of them fromoutside the Louisville area.

Louisville ranks seventh among the “Top10 Trade Show” 200 cities, and hosts four ofthe top 25 trade shows in the country. At thefairgrounds alone, 3.4 million people came toevents in 2001. Many of them came fromoutside the Louisville market, and economicstudies have shown that the money thosevisitors spend has a great impact not only inLouisville but on the regional Kentuckyeconomies surrounding Louisville.

For many Kentuckians, one of the principalevents of the year is the annual Kentucky StateFair, which is held at the fairgrounds and in2002 claimed 619,000 visitors. Many of thosevisitors also enjoyed the rides and amusementsat Six Flags Kentucky Kingdom, a major region-al attraction and one of the fastest-growingparks in the country in attendance and numberof rides. The park’s rides include six rollercoasters, two of them of particular interest:“Twisted Sisters,” a twin-track ride that givespassengers the hair-raising illusion they are

about to col-lide head-onwith anoncomingcoaster, and“Chang,” a$12 million,Swedish-builtcoaster pro-moted as thetallest, longestand scarieststand-up ridein the world.

Lessnerve-tinglingentertainmentcan be foundat theLouisvilleSlugger Muse-

um, which offers a close-up tour of Hillerich& Bradsby’s bat-making operation, an exhibitof baseball memorabilia and two uniquesculptures: a six-story metal bat that distinc-tively announces the museum’s Main Streetentrance and, in the lobby, a 30-ton, 10-foot-long baseball glove carved from Kentuckylimestone. The Slugger Museum has beenfavorably compared to the Baseball Hall ofFame in Cooperstown, N.Y.

During the season, visitors can watch theLouisville Bats, a Triple-A baseball team, play atSlugger Field, a new stadium that is built aroundthe carefully preserved structure of one ofLouisville’s historic old buildings and combinesrestaurants and modern concessions with the inti-mate atmosphere of an old-fashioned ballpark.

Its facilities and attractions have madeLouisville a major convention location. In2001, GetThere LP, a leading provider oftechnology and marketing services for thetravel industry, named Louisville the nation’ssecond-best “meeting city.” Visitors who taketime to look around find that it is also ahighly livable city that consistently placeshighly in Places Rated Almanac’s ranking ofthe best cities in which to live.

In the new Louisville, new and old attrac-tions are the base for a tourism industry thatdirectly accounts for 26,000 jobs and morethan $1 billion in annual revenues. In a statewhere travel and tourism are the third-largestrevenue-producing industry, the newLouisville more than carries its weight. ■

THE BELLE OF LOUISVILLE IS AN AUTHENTIC STEAM-POW-ERED PADDLE-WHEELER, COMPLETE WITH CALLIOPE.

ANOTHER POPULAR KENTUCKY DERBYFESTIVAL EVENT IS THE ANNUAL HOT-AIR BALLOON RACE IN WHICH SCORESOF COLORFUL BALLOONS COMPETE.

Photo by Dan D

ry

Phot

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Dan

Dry


GLASSWORKSA retail, commercial and

residential complex, Glass-works houses 50 glass artistswho can be viewed creatingtheir works of art.

LOUISVILLE SCIENCE CENTER“The World Within Us,” a

$7.6 million exhibit that is thesecond of three permanentnew exhibits, is now open.

EXTREME PARKA $2.5 million park for

boarders, bladers and bikers,it has drawn rave reviews from Extremeenthusiasts across the country and is open 24hours a day, seven days a week.

KENTUCKY ART AND CRAFT FOUNDATIONA $4.7 million renovation of the founda-

tion’s new facility is scheduled for comple-tion in April 2003.

LOUISVILLE ZOOThe $15 million, four-acre Gorilla Forest,

which opened in May 2002, is drawing visi-tors from around the world.

GHEENS SCIENCE HALL AND RAUCH PLANETARIUM

This $2.8 million facility boasts features foundin some of the world’s finest planetariums.

WATERFRONT PARKThe second phase of this multi-million

park on the Ohio River will include a cross-river pedestrian bridge, large playground,boathouse, restaurant and amphitheater.

LOUISVILLE’S NEW ATTRACTIONS

GORILLA FORESTIS AN AWARD-WINNING EXPAN-SION AT THELOUISVILLE ZOO.

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Children & Families• Louisville's number one non-profit attraction - Business First 2002

• 2002 Spirit of Yes! Award given to Zoo Director, Dr. William R. Foster,

in recognition of the zoo's dedication to further the growth,

development and quality of life in our community - Leadership

Louisville Foundation

Conservation Education• Reaching school children and teachers in every county in Kentucky

Economic Growth• 2002 Greater Louisville Convention & Visitor's Bureau Winged Dollar

Award for significant financial contributions to community tourism

through new investment.

• Louisville awarded the 2002 Enterprise Cities Award for the Louisville

Zoo's new Gorilla Forest

An agency of the City of Louisville. Non-profit 501(c)3 governing board.

To discover the many ways you can support your Zoo, call 502-459-2181

WWHHEERREE TTHHEE WWIILLDD TTIIMMEESS AARREE!!

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Louisville Zoo. Contributing to kentucky’s Common Wealth.

www.louisvillezoo.org

Photo by Todd Rosenberg Photography

When you’re talking state-of-the-

art veterinary medicine, it helps to

meet in a state-of-the-art facility.

That’s why the American Veterinary

Medical Association chose the

Kentucky International Convention

Center as the site for their

annual convention. There was

plenty of room to discuss the

latest in animal care, plus a price

tag that left them wagging their

tails. To find out more about

the exposition centers, log on to

www.kyconvention.org.

FOR UNBEATABLEMEETINGSTHERE’S NOPLACE LIKEHOME

To book your next convention and get up to $10,000 in Cold Cash, call 1-800-626-5646 or visit www.gotolouisville.com

You live in Kentucky. You work in Kentucky. So why not

have your next meeting in Kentucky, keep the money at home,

and create a positive economic impact on the entire state?

As a top 20 market, Louisville has everything you need for a

fantastic convention. 17,000 hotel rooms. 2,500 restaurants.

And two of the country’s most spectacular meeting facilities – the

Kentucky International Convention Center and the enormous

Kentucky Expo Center.

Book Louisville by June 30, 2003, and you can receive up to

$10,000 by participating in our Cold Cash promotion.


TOURISM PROJECTS UNDER DEVELOPMENT

CHURCHILL DOWNSA $127 million modernization of the world’s

most famous horse-racing track has begun. Thefamed Twin Spires will stay intact, but virtuallyevery other part of the grandstand and club-house will be replaced or extensively renovated.

“FOURTH STREET LIVE”A $70 million downtown complex of

restaurants, coffee shops, bars, nightclubsand other entertainment venues is in thefinal planning stages.

KENTUCKY CENTER FOR AFRICAN AMERICAN HERITAGE

The $20 million center for programs, exhibitsand activities will celebrate the rich heritage andcontributions of African Americans in Kentucky.

MUHAMMADALI CENTER

Site work hasbegun on this$41 million facil-ity dedicated tointernationalpeace and con-flict resolution.

OWSLEY BROWN FRAZIER HISTORICAL ARMS MUSEUM

A world-class facility, this museum willhouse a multi-million firearms collection, aswell as ancient armaments from Britain’sArmories Museum.

LOUISVILLE’S HOTEL INVENTORY CONTINUES TO GROW

■ With the success of the expanded and reno-vated Kentucky International Convention Cen-ter, an adjacent 615-room Marriott is planned.

■ A 210-room, eight-story, full-service HiltonGarden Inn will open this year at Gate 4 ofthe Kentucky Fair & Exposition Center. Thefairgrounds hotel will include 15,000 squarefeet of meeting space, a health club, swim-ming pool and stand-alone restaurant.

■ The Embassy Suites is Louisville’s newestfull-service hotel. It features 150 two-roomsuites, 24-hour business center, fitness cen-ter and state-of-the-art meeting facilities.

■ Louisville International Airport has plansto add a hotel to its facility. The 250-room,full-service hotel will connect to the air-port’s terminal.

■ Louisville’s four largest hotels – the Execu-tive Inn, Executive West, Galt House andGalt House East – are getting a multi-mil-lion-dollar makeover. The work will startwith the Galt House properties on thedowntown riverfront and will includemajor renovation of the lobbies and otherpublic space and modernization of theentrances to the two hotels.

MUHAMMAD ALI

THE WORLD’S MOST FAMOUS HORSE RACE, THEKENTUCKY DERBY, IS RUN THE FIRST SATURDAY IN MAY EVERY YEAR AT THE WORLD’S MOST LEGENDARYRACETRACK, CHURCHILL DOWNS IN LOUISVILLE.

Photo by Dan D

ry

With two convention centers at your

disposal, Louisville offers you a

national and international facility

with more space, more amenities,

and of course, more choices.

KENTUCKY INTERNATIONAL CONVENTION CENTER

KENTUCKY EXPOSITION CENTER

When you’re talking state-of-the-

art veterinary medicine, it helps to

meet in a state-of-the-art facility.

That’s why the American Veterinary

Medical Association chose the

Kentucky International Convention

Center as the site for their

annual convention. There was

plenty of room to discuss the

latest in animal care, plus a price

tag that left them wagging their

tails. To find out more about

the exposition centers, log on to

www.kyconvention.org.


THE BREEDERS’ CUPThe Breeders’ Cup will return to Louisville

in 2006. This will be the sixth time thatChurchill Downs has hosted this world-classday of racing – more than any other track.

SENIOR PGA CHAMPIONSHIPValhalla Golf Club will host the Senior

PGA Championship in 2004 and the RyderCup in 2008.

Getting around Louisville is asnap with comfortable andaffordable public transporta-tion provided by TARC, theTransit Authority of River City.TARC operates 55 routes inLouisville and four surround-ing counties – Bullitt and Old-ham counties in Kentucky andClark and Floyd counties inSouthern Indiana.

TARC also covers 120 squareblocks with two downtowntrolley routes and offers theFirst Friday Downtown GalleryHop on the Main Street trolleyroute and the Bardstown TrolleyHop on Fridays and Saturdays,providing easy transportation to

Louisville’s famed “RestaurantRow.”

TARC’s TransportationTomorrow (T2) project islooking at a light rail projectin the south central corridorthat would connect the250,000 jobs and multipleattractions along Interstate 65from the central business dis-trict to the Gene Snyder Free-way. The project was given arecommended rating by theFederal Transit Administrationin 2001 and has been in pre-liminary engineering sincethen. T2’s goal is to improvemobility for residents andworkers in the South Central

corridor, boost tourism andconvention business, and pro-vide redevelopment opportu-nities for city neighborhoods.

The south central corridorproject ties into long-rangeplans by TARC and the Ken-tuckiana Regional Planningand Development Agency(KIPDA) to build a regionaltransportation network that issafe and efficient, competitivewith other cities, and givesGreater Louisville residentschoices in how and wherethey travel.

GETTING AROUND TOWN

FOR MORE INFORMATION

■ The Greater Louisville Convention& Visitors Bureau Visitor Informa-tion Center is located in the Ken-tucky International Convention Cen-ter at the corner of Third and Marketstreets and is staffed Monday - Fri-day, 8:30 a.m.-5 p.m.; Saturday, 9a.m. - 4 p.m.; and Sunday, noon - 4p.m. Closed Thanksgiving Day,Christmas Eve, Christmas Day andNew Year’s Day. 502-582-3732

■ A Visitor Information Center is alsolocated at Louisville InternationalAirport and is staffed 365 days a yearMonday - Friday, 8 a.m.- midnight;Saturday, Sunday and holidays, 9a.m. - midnight.

■ The Greater Louisville Convention& Visitors Bureau (502-584-2121 or1-800-626-5646) has administrativeoffices at 400 South First Street andis open 8:30 a.m. - 5 p.m.

■ Visitor Information 1-888-LOUISVILLE(1-888-568-4784) or 502-582-3732.

UPCOMING EVENTSTHE BUGLERRINGS OUT THE“CALL TO THEPOST” BEFORERACES ATCHURCHILLDOWNS.

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DESTINATION: MERGE RHow We Get There Matters

Greater mobility for a great regional city willrequire teamwork. TARC is proud to be a player onthe team.

585-1234TTY 587-8255

www.ridetarc.org

The regional city of tomorrow

will be shaped by the decisions

we make today.

Among the most important of those

decisions will be those made about

transportation. How we get around

in our new regional city will have a

significant impact on the develop-

ment of quality neighborhoods,

metro growth patterns, economic

prosperity, and the quality of life for

all citizens. Planning today to build

on our existing transportation assets

will help our regional community

thrive tomorrow.

The Transit Authority of River City

(TARC), the public transportation

provider for greater Louisville, is

prepared to provide our new

regional city with transportation

services to meet the mobility needs

of a new Louisville/Jefferson

County metropolitan area.

Expanded fixed-route service, para-

transit for citizens with disabilities,

state-of-the-art transportation tech-

nology including hybrid-electric

buses and a light rail system are but

some of TARC’s current and

planned mobility options. More are

on the horizon.


QUALITY OF LIFE

The “new” Louisville not only ranks in theTop 20 in size among U.S. cities, it also ranksin the Top 20 in quality of life. The latest edi-tion of Places Rated Almanac ranks Louisville14th among 354 cities on its list of bestplaces to live in North America. Moreover,this is the fifth time in six editions thatLouisville has ranked in the Top 15.

Ask Louisvillians what makes their city sospecial and they’re likely to say “Louisville isa big city with a small-town feel.”

As an urban center, Louisville has thevibrancy – the “critical mass” of people,commerce, art, education and entertainment– that defines a city. Yet it also retains thecomforts of a smaller town, with cohesiveneighborhoods, a relatively relaxed pace oflife and a strong sense of community.

The Louisville lifestyle is easy and afford-able. The median price of a Louisville homein 2001 was $105,000, ranking among thenation’s most affordable housing markets.The cost of living is 7.8 percent below thenational average, according to the AmericanChamber of Commerce Research Association.

LOUISVILLE’S LIFESTYLE OFFERS BIG-CITYAMENITIES, SMALL-TOWN FRIENDLINESS

TOP: SLUGGERFIELD, HOME OFTHE TRIPLE ALOUISVILLE BATS,IS A POPULARFAMILY VENUETHAT LED THELEAGUE IN ATTEN-DANCE IN 2002.

RIGHT: THE OLDLOUISVILLENEIGHBORHOODIS GRACED BYSTATELY MAN-SIONS ANDEUROPEAN-STYLECOURTYARDS.

LOUISVILLE IS A GREAT CITY FOR RESTAURANTS, OFFER-ING EVERYTHING FROM FINE DINING TO ETHNIC CUI-SINE TO A WIDE ARRAY OF FAST-FOOD OPERATIONS.

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Shoppers can find everything from the latestfashions and rare antiques to Kentucky-madecrafts and one-of-a-kind artworks. The suburbshave malls and shopping centers convenient toexpressways, while Louisville’s neighborhoodshave unique shopping areas. Bardstown Roadcombines antiques, art galleries, bookstores,record stores and clothes shops. FrankfortAvenue also offers antiques and art auctions,

along with animpressivearray of bou-tiques. EastMarket Streetis developingan enclave ofgalleries andrestaurants,along withholdoverssuch asMuth’s CandyStore and JoeLey’s giantantique store.

Louisvilleis also one ofthe country’sbest restau-rant towns,

with elegant, five-star establishments, intrigu-ing ethnic places, and creative bistros. Themetro area is home to a number of talentedchefs who can prepare anything from hautecuisine to down-home favorites. Louisvillealso boasts a growing number of restaurantsserving foreign cuisine, including Vietnamese,Thai, Indian, Irish, Argentine and Mayan.

Outdoor activitiesabound. Water sports– including fishing,skiing and sailing –are popular on theOhio River and inarea lakes andstreams from Maythrough September.Louisville’s extensivepark system offersmore than 12,000acres of green space.

Louisville’s Water-front Park features a14-acre “GreatLawn” as a majorplay space and infor-mal amphitheater,where concerts andother community events are held. A scenic6.9-mile walking/jogging/bike path windsthrough the park from the Fourth Street Wharfto Chickasaw Park.

For those who like a little riskier approach tooutdoor activities, Louisville’s $2 millionExtreme Park is perhaps the nation’s top facilityfor skateboarders, bikers and roller-bladers.When skateboarding’s No. 1 attraction, TonyHawk, performed at the park in 2002, the eventdrew an estimated 8,000 spectators.

Louisville supports a thriving performing artsscene that is the envy of many larger cities. Infact, in a 1996 article praising Actors Theatre ofLouisville, Time magazine went so far as tosuggest that “from now on, maybe Broadwayshould be called ‘off-Louisville.’”

Louisville boasts a full complement of resi-dent professional opera, theater, ballet, orchestraand children’s theater. Only eight other U.S.cities can make that claim. And Louisville ranksamong the top in per capita giving for the arts.

UNIVERSITY OF LOUISVILLE QUARTERBACK DAVERAGONE WAS NAMED CONFERENCE USA OFFENSIVEPLAYER OF THE YEAR IN 2002 – THE THIRD STRAIGHTYEAR HE CAPTURED THE HONOR.

VALHALLA GOLF CLUB HAS HOSTED TWO PGACHAMPIONSHIP TOURNAMENTS AND WILLHOST THE 2004 SENIOR PGA CHAMPIONSHIPAND THE RYDER CUP IN 2008.

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U OF L BASKETBALL COACH RICK PITINOHAS BROUGHT THE CARDINALS BACKTO NATIONAL PROMINENCE.


But it isn’t just Pulitzer-Prize-winning playsthat give Louisville’s arts scene such sizzle.Louisvillians were treated to touring exhibits ofLinda McCartney’s 1960s photographs and Mar-cel Duchamp’s “Nude Descending a Staircase”at the Speed Museum, and an original copy ofthe Declaration of Independence at theLouisville Free Public Library. One of the coun-try’s only free, outdoor Shakespeare seasons isput on in Central Park by the Kentucky Shake-speare Festival.

The Kentucky Derby Festival – a community-wide extravaganza encompassing 70-plus eventsthat attracts more than 1.5 million people to thearea – kicks off with Thunder Over Louisville,

the largest fireworks display in North America,and culminates with the Kentucky Derby – “themost exciting two minutes in sports.”

From the Kentucky Derby at Churchill Downsto PGA tournaments, Triple-A professional base-ball and top-flight college programs, Louisville isa sports town. The first two sellouts in PGAChampionship history occurred at Louisville’sValhalla Golf Club in 1996 and 2000. Valhalla isalso scheduled to host the Senior PGA Champi-onship in 2004 and the Ryder Cup in 2008.Churchill Downs will host the Breeders’ Cup fora record sixth time in 2006.

The Louisville Bats, Triple-A farm club forthe Cincinnati Reds, play in the new SluggerField near Louisville’s Waterfront Park. Theteam won the league championship in 2001 andled the league in attendance in 2002.

The University of Louisville Cardinals aretwo-time national basketball champions and arerapidly becoming a football powerhouse as well.

From fireworks to fine dining, the Louisvillelifestyle offers something for every taste. ■

BUILT IN 1810,FARMINGTONHISTORIC HOMEIS BASED ON ATHOMASJEFFERSONDESIGN ANDWAS VISITED BY ABRAHAMLINCOLN IN1841.

C R E A T I N G T H E K N O W L E D G E T O H E A L

Located in the Louisville Medical Center

Creating The KnowledgeTo Heal

At UofL Health Care, we’re committed to leading.

At the James Graham Brown Cancer Center, our researchers and physicians develop new cancer treatments every day. At University Hospital’s DigestiveHealth Center, we offer the region’s most comprehensive care for all types ofdigestive disorders. And no other physicians group in town offers more specialists than University Physicians’ Group.

The latest medical treatments. The most sophisticated technology. World class professionals. If that’s what you’re looking for, here’s where you’ll find it.

For information call 562-3000 or visit our Web site at www.UofLHealthCare.org.

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Louisville’s robust economy issupported by a strong financialservice system and a plethoraof world-class professionalfirms in real estate, law, mar-keting and advertising, publicrelations and other key busi-ness support services.

FINANCE A strong economy and a

strong finance system are inter-twined, if not synonymous. Youcan’t have one without theother. Fortunately, Louisville’sbanks rank in the top quarter ofU.S. banks in performance.

National City Bank of Ken-tucky, is Kentucky’s largestbank, with more than 2,400employees staffing 120 branches throughoutKentucky and Southern Indiana.

Bank One, thenation’s fourth-largest bank withassets of $280 bil-lion, has 45 bankingcenters and morethan 2,100 employ-ees in the GreaterLouisville area.

Fifth Third Bankranks 14th in thenation for total mar-ket share and reports$78 billion in overallassets. Fifth Thirdoperates 43 bankingcenters in theLouisville area and isthe ninth largestbank in the U.S. interms of market cap-italization.

The Bank of Louisville, which had beenthe area’s largest locally owned bank, waspurchased in 2001 by Charlotte-based BB&TCorp., one of the country’s 20 largest banks.

Republic Bank and Trust Company, for-merly Kentucky’s largest privately ownedbanking company, went public in 1998. Thiscommercial bank operates 19 banking cen-ters in seven Louisville-area communitiesand has more than $1.5 billion in assets andmore than $105 million in capital.

PNC Bank has 56 branches in Louisville,Central Kentucky and Southern Indiana.The Pittsburgh-based financial servicescompany has more than $68 billion inassets. In 1986, PNC merged withLouisville-based Citizens Fidelity Corp.,marking the first of many mergers andacquisitions for the company.


BUSINESS SERVICES

BUSINESS-SERVICE AND FINANCIAL FIRMS FORMSTRONG FOUNDATION FOR LOUISVILLE ECONOMY

IPC’S LAKEVIEW BUILDING AT 100 MALLARD CREEKROAD IN ST. MATTHEWS OFFERS A QUALITY OFFICEENVIRONMENT.

THE CLOCK TOWER BUILDING IS THE CENTER-PIECE OF EMAINUSA, LOUISVILLE’S NEWDOWNTOWN HIGH-TECH DISTRICT. THE BUILD-ING HOUSES THE ENTERPRISE CENTER, A “ONE-STOP SHOP” OFFERING ASSISTANCE TO SMALLBUSINESSES AND ENTREPRENEURS.


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10172 Linn Station Road, Louisville KY, 40223

At NTS, we don’t simply construct the best commercial and residential buildings in the area.We also

design and construct landscapes and surroundings that are just as elegant and inviting as the buildings

themselves – with green space, pleasant walkways, and many other amenities. We create beautiful, balanced

properties that the community will be proud of – and the perfect environments for living and working.

For more information on our Commercial, Residential, and Luxury Apartment properties, call NTS at (502) 426-4800.

It’s More Than The Ingredients.It’s The Presentation.

It’s More Than The Ingredients.It’s The Presentation.


REAL ESTATEBusinesses need space, and Greater

Louisville’s offerings are plentiful and diverse.From downtown high-rise towers to park-likesuburban campuses, the area boasts more than31 million square feet of office space and morethan 28 million square feet of industrial space.The region offers more than 30 industrial andbusiness parks and numerous other sites rang-ing from 25 to 1,800 acres.

NTS Development is one of Louisville’slargest commercial real estate firms. NTSoperates a number of planned business com-munities throughout Louisville offeringoffice, retail and industrial components inpark-like settings. NTS properties featureprestigious locations with nearby interstateaccess and strict architectural controls.

Renaissance Development operates severaloffice parks in unique locations both down-town and throughout Jefferson County.Renaissance Business Centers offer executivesuites with full-service administration sup-port and ready-to-occupy office spaces,including virtual offices. Commerce CrossingsPlace and Renaissance Service Center are

flexible facilities for office, showroom, distri-bution and storage combinations with leaseand buy options.

IPC Real Estate Management operates nearlya dozen commercial and office properties insome of the most prestigious locations through-out the Louisville metropolitan area. IPC is afull-service real estate company that managesoffice and retail properties. It is a wholly ownedsubsidiary of IPC US Income Commercial REIT,the only REIT in Canada that invests exclusivelyin U.S. commercial real estate.

LEGAL SERVICES Louisville is home to many of Kentucky’s

oldest, largest and most-prestigious law firms,offering expertise in every area of legal work.



ABOVE AND RIGHT: RENAISSANCE BUSINESS CENTERSPROVIDE READY-TO-OCCUPY OFFICE SUITES AND HIGH-TECH BUSINESS SUPPORT SERVICES.

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When searching for office spacein Louisville or Lexington...

focus on the fine print.Call IPC today for the highest standards in office and retail property.

502.326.1100www.ipcus.com


Frost Brown Todd LLC is Kentucky’slargest law firm, employing nearly 400 attor-neys in eight offices in Kentucky, Ohio, Indi-ana and Tennessee, including some 150lawyers in two Louisville-area offices. Thefirm offers services in U.S. and internationalbusiness law, litigation, intellectual propertyand e-commerce, labor and employment, realestate and commercial transactions.

Wyatt Tarrant & Combs, a firm that traces itsroots back to 1812, operates seven offices thatemploy nearly 250 attorneys, including about115 in Louisville. The firm specializes in generalbusiness law, litigation, healthcare law, realestate and lending, and labor and employment.

Greenebaum Doll & McDonald, with morethan a half-century of service in Louisville,employs 188 attorneys in seven offices,including more than 100 in its Louisvilleoffice. The firm is noted for business law, taxand finance, litigation, labor and employ-ment, trusts and estates, emerging technolo-gy/intellectual property, and healthcare.

Stites and Harbison PLLC, founded in 1832,has 212 attorneys working in eight offices,including nearly 100 in its two Louisvilleoffices. The firm specializes in business,finance, real estate, bankruptcy, business andliability defense, litigation, employment, con-struction, patents and intellectual property.

Middleton Reutlinger, established in 1854,operates two Louisville offices that employsome 40 attorneys. The firm is noted forbusiness and corporate law, intellectual prop-erty, employment law, litigation and estateand tax planning.

Stoll, Keenon & Park, LLP, established in1931, is a Lexington-based law firm thatoffers a wide array of legal services to busi-nesses, organizations and individuals. Thefirm opened its Louisville office in 1993.

ADVERTISING AND MARKETING Louisville is home to a thriving advertising

industry. In fact, the Advertising Federation ofLouisville, which supports the professionalenhancement of all advertising and communica-tions professionals in the Greater Louisville area,estimates that $675 million of Louisville’s $1 bil-lion advertising industry remains in the localeconomy. Advertising employs nearly 6,000 peo-ple in Louisville at an average salary of $45,000– considerably above the average local wage.

Creative Alliance, Louisville’s largest adagency, had gross income of more than $16million in 2001 and total billings of $117.5million. The firm employs about 150 peopleand is a full-service advertising agency.

Doe Anderson Inc., established in 1917, isone of Louisville’s oldest advertising agen-cies. The agency reported gross income of



HURSTBOURNE PLACE IS A PRIME EASTSIDE SUBURBAN OFFICEBUILDING, LOCATED AT THE INTERSECTION OF HURSTBOURNEPARKWAY AND SHELBYVILLE ROAD.

THE LOBBY OF HURSTBOURNE PARK, A PROFESSIONALOFFICE BUILDING MANAGED BY IPC.

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Photo courtesy of IPCReal Estate M

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$12.3 million in 2001 and more than $105million in total billings. The agency employssome 130 people and specializes in advertis-ing, design, public relations, direct marketingand interactive communications.

Power Creative reported $12.3 million ingross income and $82 million in total billingsfor 2001. The firm employs more than 130 peo-ple and is a full-service agency offering creativeservices, strategic planning, advertising, salespromotion and in-house photography.

PriceWeber had 2001 gross income of$7.05 million on total billings of nearly $46million. The agency employs more than 75people and focuses on advertising, promo-tional marketing, interactive/Web-site design,public relations and photography.

Ott Communications Inc. has about 60 full-time employees and reported gross income of$5.8 million in 2001 on total billings of morethan $35 million. The agency specializes inadvertising, strategic marketing, sales promo-tion, food marketing and photography.

PUBLIC RELATIONS FIRMSLouisville has an extensive array of public

relations agencies offering a range of servicesfrom graphic design to media relations, com-munications strategy, interactive communica-

tions, employee communications, video pro-duction and other services.

New West LLC is Louisville’s newest locallyowned PR firm as well as one of the oldest.Established in 1971 as the Wenz-Neely Agency,the firm was later bought out by internationalgiant Weber Shandwick Worldwide. In 2002,local investors bought back the operation, butmaintain a close relationship with WeberShandwick. With $3.3 million in net fee incomeon revenues of $5.13 million in 2001, New Westis Louisville’s largest PR agency.

Guthrie/Mayes Public Relations isLouisville’s oldest, continually operatedlocally owned public relations firm. Estab-lished in 1977, the firm employs about 20and offers full-service public relations/publicaffairs counsel and support. The agencyreported net fee income of $2.09 million ontotal revenues of $2.24 million in 2001.

The Commonwealth Group, a public rela-tions, public affairs counseling and lobbyingagency, posted net fees and total revenuesof $892,000 in 2001. The agency, whichemploys 10, also does crisis management,media training, Web site design and newsmonitoring.

Public Relations Network had net feeincome of $743,697 on total revenues of$927,875 in 2001. The agency specializes incorporate communications, issue manage-ment and marketing communications. Itemploys seven.

FSA Public Relations, which focuses onthe food, beverage and hospitality industries,reported net fee income of $429,685 on rev-enues of $434,091 in 2001. The agency,which employs six, focuses on media rela-tions, event planning, promotions, publicrelations and marketing. ■


SPRINGS MEDICAL OFFICE CENTER PROVIDES A QUALITYWORK ENVIRONMENT FOR MEDICAL PROFESSIONALS.

PLAINVIEW POINT IS A PROFESSIONAL OFFICE BUILDINGDEVELOPED BY NTS CORPORATION.

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“Office solutions as unique as

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DIVERSE ECONOMY

The new Louisville has developeda modern, diversified economythat is a model for the future. Itincludes Fortune 500 companies, ahealthy mix of small and largemanufacturing operations, and alarge service sector. The city isalso working, through governmentand private efforts, to become amajor center of entrepreneurialactivity, where promising newbusiness ventures can find thesupport they need to flourish andgrow the state’s economic base.

Two traditional anchors of thecity’s economy are its two FordMotor Co. assembly plants, whichemploy nearly 10,000 and maketwo of the most perennially popu-lar vehicles in the United States.The Louisville Assembly Plantmakes Ford Explorers, the vehicle

that started thesport utility boom and has beenthe third most-popular vehicle inthe country for years. The Ken-tucky Truck Plant makes Ford’sF-Series pickup trucks, Ameri-ca’s best-selling vehicle for morethan two decades.

Ford has been making cars inLouisville since 1913, and thequality of the Kentucky work-force has led it to make signifi-cant new investments in itsLouisville operations in recentyears. The Louisville AssemblyPlant was rated the most pro-ductive assembly plant in NorthAmerica in 1998, as measuredin assembly hours per vehicle.In the late 1990s, Ford thoughtenough of the plant to makesubstantial investments in

improving its production facilities, and it willbe the home of future production of theExplorer and a new model, the Aviator, evenas Ford shuts down assembly plants else-where as part of a modernization program.

In 2002, the five millionth Explorer rolledoff the line at the Louisville Assembly Plant,and Ford began negotiating with state gov-ernment for tax incentives to invest hundredsof millions more in the plant. Ford alsoinvested more than $1.1 billion in two majorexpansions of the Kentucky Truck Plant dur-ing the ’90s, making it the largest automotiveassembly plant in North America.

COMPANIES – LARGE AND SMALL – THRIVEIN FERTILE LOUISVILLE BUSINESS CLIMATE

LOUISVILLE IS A MAJOR AUTOMOTIVE CENTER, WITHTWO LARGE FORD PLANTS AND DOZENS OF AUTOMO-TIVE SUPPLIERS IN THE REGION.


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The growth ofthese plants hasbeen a major fac-tor in Kentucky’semergence as amajor automo-bile producerand in the explo-sive growth of anew sector inKentucky’s econ-

omy. Kentucky ranks third among all states inautomotive production and in 2001 was rankedthe leading state for automotive growth by Busi-ness Facilities magazine. A lot of that growth isspread around the state, among smaller compa-nies that have set up in Kentucky to supply partsto the state’s assembly plants. There are nowmore than 350 such companies, employing morethan 75,000 Kentuckians.

The Louisville economy also includes 15 ofthe top 25 Kentucky companies as measured bymarket capitalization, founded on products andservices ranging from steel processing to healthinsurance to pizza and fried chicken to Thor-oughbred racing. Three of them – Humana Inc.,LG&E Energy and YUM! Brands – are Fortune500 companies. Seventeen Fortune 500 compa-nies have significant operations inLouisville.

For 75 years, Brown & WilliamsonTobacco Corporation has had itsheadquarters in Louisville, benefitinggreatly from the area’s talented andindustrious labor pool, central loca-tion, good business climate and excel-lent quality of life.

Since moving to Louisville from North Caroli-na in 1927, B&W has grown from a smallregional business to the third-largest tobaccocompany in the United States. The companycurrently employs approximately 5,000 people,nearly 10 percent of whom are located inLouisville. The product portfolio includes suchwell-recognized names as KOOL, Pall Mall, GPC,Misty, Capri, Carlton, Lucky Strike, Viceroy andTareyton cigarettes.

B&W has given much back to the regionover the years, recognizing that the communityand state have played important roles in thesuccess of the business. The company and itsemployees have contributed $3.7 million tocharitable causes and more than 5,700 volun-teer hours for 25 different donations. In addi-tion, the company sponsors the annual “Brown& Williamson’s Light Up Louisville” celebration,a spectacular event that draws some 110,000people downtown to start the holiday season.

Another signature Louisville-based compa-ny is Brown-Forman, a diversified producerand marketer of fine quality consumer prod-ucts. It was founded in Louisville in 1870 byGeorge Garvin Brown and has been head-quartered there ever since. Brown-Forman’scurrent chairman and CEO, Owsley Brown II,is the great-grandson of the founder.

BROWN-FORMAN,A DIVERSIFIEDPRODUCER OFFINE CONSUMERPRODUCTS, IS ONE OFLOUISVILLE’S SIGNATURE COMPANIES.

THE SPEED SCIENTIFIC SCHOOL AT THE UNIVERSITYOF LOUISVILLE HAS BEEN ASSISTING INDUSTRIALUSERS WITH ITS RAPID PROTOTYPE CENTER SINCE1993, WHEN IT BECAME THE FIRST U.S. UNIVERSITYTO PURCHASE AND OPERATE SELECTIVE LASERSINTERING EQUIPMENT THAT CAN PRODUCE COM-PLETE MODELS OF PRODUCTS. IN ADDITION TOSTUDENTS USING THE EQUIPMENT FOR RESEARCH,COMPANIES THAT BELONG TO THE RAPIDPROTOTYPE CENTER’S CONSORTIUM CAN USE THETECHNOLOGY TO TEST PRODUCTS.



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Expert Vision. Applied to Today’s Risks.

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Let’s talk about how much our expert vision can mean to you. Call Acordia of Kentucky, Inc. at (502) 425-9444.


Brown-Forman employs 7,000 peopleworldwide, with about 1,300 located inLouisville. In fiscal 2002, the companyreported net sales of $2.2 billion and netincome of $228 million. Brown-Forman,which is one of the largest American-ownedspirits companies and among the top 10largest global spirits companies, sells itsbrands in more than 135 countries.

Through most of its first 85 years, Brown-Forman was primarily a bourbon company,marketing Kentucky’s finest whiskey in theU.S. Starting in the mid-1950s, the compa-ny began a series of acquisitions that wouldtransform it into an international enterprise.These included the purchase of JackDaniel’s in 1956 and the subsequent acqui-sition of Canadian Mist, Southern Comfort,Lenox China and Hartmann Luggage, FetzerCalifornia Wines, Bolla Italian Wines, andCalifornia’s Sonoma-Cutrer Winery. Thecompany also holds equity positions in Fin-landia Vodka, Glenmorangie Single MaltScotch, and Tuaca Liqueur from Italy.

In addition to the aforementioned brands,Brown-Forman also owns and/or marketsKorbel California Champagnes, Old Forester,Woodford Reserve, Appleton Rums, AmarulaCream Liqueur, Dansk tableware, andGorham silver and crystal.

Louisville is also home to three companiesthat appeared in the 2002 Inc. 500 list of fastest-growing companies in the U.S., evidence of itsability to grow new business. The city is makingdeliberate, highly organized efforts to promotemore such entrepreneurial activity. Among themare the creation of the Enterprise Corp., a centralcommunity agency for encouraging entrepre-neurial activity; the creation of eMain USA, asix-block area in downtown Louisville, as a dis-trict to cater to young technology companiesand their workers; and several programs con-necting the resources of the community’s educa-tional institutions with various public efforts totrain and support entrepreneurs.

Most of these efforts are young, but there arealready promising results. From 1996 through2001, Louisville companies made 12 initial pub-lic offerings of stock. In 1997, Louisville wasrecognized as one of “30 Great Cities to StartOut In,” in a book by that name.

Louisville’s educational institutions play animportant role in the city’s economy, both assources of valuable brain power for economicdevelopment and as economic forces them-selves. The principal institutions include theUniversity of Louisville, Bellarmine University,Spalding University, and Indiana UniversitySoutheast, as well as two seminaries: LouisvillePresbyterian Theological Seminary and theSouthern Baptist Theological Seminary.

U of L has taken a leading role in economicaffairs. Its business school has become one ofthe country’s most notable academic centers ofentrepreneurial activity. Its Information Technol-ogy Resource Center has helped launch 10 newtechnology companies, and the university hasestablished agencies to help its faculty license,fund and market businesses based on the prod-ucts of their research. As Kentucky advancesinto a future where intellectual skills and anadventurous spirit will be critical to economicsuccess, the new Louisville is preparing itself tobe at the forefront of that success. ■

THE F-SERIES PICK-UP TRUCK, PRODUCED AT FORD’SKENTUCKY TRUCK PLANT IN LOUISVILLE, HAS BEEN THEBEST-SELLING VEHICLE IN THE U.S. FOR 26 STRAIGHT YEARS.


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MAP OF GREATER LOUISVILLE

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LOUISVILLEOULOUIS EJefferson

SHEPHERDSVILLERD

Bullitt

NGELa GRANNNG

Oldham

CORYDON

NEWALBANY

JEFFE ONVILLERSONRSONVER VILLE

SCOTTSBURGOT

Harrison

Floyd

Clark

Scott

UCKYKENTU

INDIANA

Ohio Rivivever

Map design by Steve Kries


ECONOMIC DEVELOPMENT

Three years before voters approved a referen-dum to merge local government, Louisvillebusiness leaders undertook another signifi-cant consolidation when, in September 1997,they began the process of combining eco-nomic development organizations.

Greater LouisvilleInc. – The MetroChamber of Com-merce was createdout of a community-wide visioningprocess that began in1996. The VisioningReport, adopted in1997, set forth thegoal of transformingLouisville into anational economic“hot spot” — andGLI was charged withthe responsibility ofimplementing thereport’s 33 recom-mendations. (A five-year update of theVisioning Report,published in August2002, showed that the

community had made substantial progress on28 of the 33 recommendations.)

GLI is the area’s main business-leadershiporganization. It houses a full-time staff ofeconomic development professionals special-izing in site selection, economic research,business retention and expansion to help allarea companies, even those that do notbelong to The Chamber. GLI also providesprofessional development, entrepreneurialassistance, government advocacy, workforceassistance, minority-business developmentand opportunities for contacts and referrals.

Since 1998, GLI has helped 236 companieseither expand or locate new operations in theLouisville metropolitan area. Those companieshave invested more than $1.2 billion in the

community. In addition, the projects haveresulted in more than 19,000 new jobs thathave created nearly $718 million in new annualsalaries. (Figures are through October 2002.)

While GLI works with large companies –such as Ford Motor Co., General Electric Co.and United Parcel Service Inc. – for economicdevelopment projects, it also provides assis-tance to start-ups and small businesses tohelp them grow and prosper.

The Enterprise Corp. is a GLI companythat connects fast-growth companies withsources of venture capital. It works with apool of private-equity investors who are will-ing to put money into promising new busi-ness ideas. It also manages several programsthat educate, encourage and promote busi-ness contacts for entrepreneurs.

In 1996, the amount of venture capital avail-able in Louisville was about $9 million. Todaythat figure stands at more than $250 million.

GLI’s Inc.tank features several programs andproducts to help small businesses grow andprosper. The Small Business Breakfast Cluboffers small-business leaders a chance to buildtop-quality relationships and learn valuable tipsfrom other local entrepreneurs. The Business atBreakfast series gives small-business leaders achance to learn from the heads of some of thecommunity’s most successful companies, andthe Greater Louisville Inc. OGDEN NEWELL &WELCH Inc.credible Awards honor five smallbusinesses for their contributions to the com-munity and the economy.

For more information about GLI’s pro-grams and services, go to www.Greater-Louisville.com or call (502) 625-0000 or(800) 500-1066. ■

GREATER LOUISVILLE INC. HELPS NEW CITY GROW AND PROSPER

GREATERLOUISVILLE INC.MOVED INTO ITSNEW HEADQUAR-TERS AT 614 WESTMAIN IN 2002.

Photo by Michael P. Lauer

AIKC O M P

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“The great experiences I’ve

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LOUISVILLE 502 .499 .6290 TOLL FREE 1 .877 .499 .6290

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Paul M. GrisantiFerd Grisanti Restaurant


INTELLIGENCER

Jerry Abramson*Mayor, City of Louisville

Claire AlagiaBittners

P. Richard Anderson, Jr. *Greenebaum Doll & McDonald, PLLC

Robert J. ArnoldIrwin Union Bank

J. Barry BarkerTARC

Rick BarneyFocal Point Productions, Inc.

Kimberly L. BuntonFrost Brown Todd LLC

Kim BurseLouisville Development Bancorp

James P. CampbellGE Consumer Products

Charles CashLouisville Development Authority

Douglas F. CobbAppriss Inc.

Shanna ColumbusPriceWeber

Sam CorbettSam Meyers Inc.

John CosbyCity of Jeffersontown

Allan CowenFund for the Arts

Stephen W. DaeschnerJefferson County Public Schools

Jim DeLongRegional Airport Authority of Louisville/Jefferson County

Chris H. Dickinson *Gresham, Smith & Partners

Greg DuttonPrint Tex USA

Glenn EdelenGreater Louisville Association of REALTORS

Clay S. ForemanMayor, City of Jeffersontown

James R. Gaunt *Fifth Third Bank Kentucky, Inc.

C. Edward GlasscockFrost Brown Todd LLC

Jonathan D. GoldbergGoldberg & Simpson, PSC

Michael B. GrittonKentuckianaWorks

R. K. GuillaumeBB&T

John R. GuthrieGuthrie/Mayes Public Relations

Kevin J. HableWyatt, Tarrant & Combs

Neil S.HackworthKentucky League of Cities

John A. HamiltonCrowe, Chizek and Company LLP

Michael N. Harreld *PNC Bank

George F. Harrison, Jr.BBC Brewing Company

Dennis P. Heishman *Bank One, Kentucky, NA, Louisville

T. Kennedy Helm IIIStites & Harbison, PLLC

Audwin A. HeltonSpatial Data Integrations

Debra H. HofferJunior Achievement of Kentuckiana

Wade Houston *Houston-Johnson, Inc.

John L. HuberLouisville Water Company

Dan IsonGuthrie/Mayes Public Relations

Susan Ivey *Brown & Williamson Tobacco

Christine D. JohnsonLeadership Louisville Foundation

David Jones, Jr.Chrysalis Ventures, LLC

Michael Kleine-KrachtVisitours, Inc.

Mark A. KristyPricewaterhouseCoopers LLP

Brian F. Lavin *NTS Development Company

Robert L. Lekites *United Parcel Service

Edward E. ManassahThe Courier-Journal

Andrew MartinGovernor’s Office

Michael B. McCallister *Humana Inc.

Larry McFallLouisville/Jefferson County Riverport Authority

Joseph J. McGowan, Jr.Bellarmine University

Sandra J. MettsRealty World, Sandy Metts & Assoc.

Anthony NewberryJefferson Community College

David W. NickliesC.B. Richard Ellis/Nicklies

R. Wood NorthupRadio Sound, Inc.

Ted M. Parker *National City Bank

Sandra Patterson-RandlesIndiana University Southeast

Barbara PoppSchuler-Bauer Real Estate Services

M. David PowerPower Creative

James RamseyUniversity of Louisville

Charles RawleyYum! Brands, Inc.

Benjamin K. RichmondLouisville Urban League

Larry RickeRicke & Associates

C. Dennis RiggsThe Community Foundation of Louisville, Inc.

Norman E. RisenMidwestern Insurance Alliance

Tonii RizzoAbel Construction Company, Inc.

E. C. Roberts, Jr.BellSouth

David E. RogersErnst & Young LLP

JoAnn RooneySpalding University

Bill Samuels, Jr.Makers Mark Distillery, Inc.

Ronald L. ScottGreater Louisville Convention & Visitors Bureau

David B. ServisTetra Tech, Inc.

Steve Sexton *Churchill Downs

Becky SimpsonNew West

Steven A. SpaldingLouisville Medical Center Development Corp.

Victor A. Staffieri *L G & E Energy Corporation

William M. Street (Chairman) *Brown-Forman

Thomas SturgeonSturgeon & Associates, Inc.

A.R. SullivanThe Sullivan University System

Matthew A. ThorntonThornton Oil Corporation

Joseph P. TolanMetro United Way

Henry C. Wagner *Jewish Hospital HealthCare Services

Deborah H. WardUnion Planters Bank

Curtis A. WarfieldHCA - The Healthcare Company

Mark WheelerU. S. Bank

Jessica WhiteYoung Professionals Association of Louisville

David G. Wilkins *Doe Anderson, Inc.

Stephen A. WilliamsNorton Healthcare

Harold F. Workman *Kentucky State Fair Board

* Executive Committee


BOARD OF DIRECTORS

GREATER LOUISVILLE INC. 2003 BOARD OF DIRECTORS

There’s never been a better time to be a part of Greater Louisville Inc. Now that Louisville isthe 16TH largest city in America, opportunities are really starting to stack up.To get the scoop on how your business can make the most ofthem, contact Greater Louisville Inc. at 625-0000and join today. Ask about our “New Member Sundae Special.”

Scoop Up TheOpportunities.

The Metro Chamber of Commerce614 West Main Street, Suite 6000Louisville, KY 40202GreaterLouisville.com

MaximizeYour Opportunities.

Kentucky's Business News Sourcewww.lanereport.com

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