Greater Jackson Business, Volume 1, Issue 3

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Business News for Hinds, Madison & Rankin Counties

Transcript of Greater Jackson Business, Volume 1, Issue 3

Page 1: Greater Jackson Business, Volume 1, Issue 3
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Business News for Hinds, Madison and Rankin CountiesBUSINESS

Business News for Hinds, Madison and Rankin CountiesBUSINESS

Volume 1 • Issue 3

March 2010

Publisher/Editor

Jack Criss

Advertising Administrator

Mindi Phillips

Art Direction/Layout

Pevey Creative

[email protected]

Columnists

Jim Craig, Walt Dallas, Robert Dienelt,

Wes Holsapple , David Russell,

Julie Skipper, Carl Snell

Contributing Writers

Lynne Jeter, Mary Mack Jones,

Tom Ramsey, Sara White

Photography

Beck Photographic, Jack Criss,

Mary Mack Jones, Jeff Sanders

Greater Jackson Business is published twelve times a year to promote Metro Jackson in an informative and positive manner. We welcome contributions of articles and photos; however, they will be subject to editing and availability of space and subject matter. Photographs, comments, questions, subscription requests and ad placement inquiries are invited! Return envelopes and postage must accompany all materials submitted if a return is requested. No portion of this publication may be reproduced without written permission of the publisher. The opinions expressed in Greater Jackson Business are those of the authors or columnists and do not necessarily reflect the views of the publisher, nor do they constitute an endorsement of products or services herein. We reserve the right to refuse any advertisement.

P.O. Box 13665 • Jackson, MS 39236Phone: 601-750-6587

email: [email protected]

2 - Greater Jackson Business

C O N T E N T S

4 Success Stories Mac’s Grocery

6 Success Stories Tire Depot

10 Cover Story Ken Lewis/People Lease

14 Special the GJB Professional Women’s Association

FeatureS

COLuMNS4 Up Front Jack Criss

7 Speical to GJB Todd Parkman

8 Craig’s Corner

16 Julie on Jackson Julie Skipper

20 GJB Special Wes Holsapple

18 GJB Speical Carl E. Snell, Jr.

20 Ramsey’s Reality

24 Eonomy David Russell

26 Julie on Jackson

28 Financial Robert Dienelt

30 Planning Walt Dallas

32 Business Seen

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I’ll admit I was a skeptic. Yes, I knew the Sweet Potato Queens raised some money. Well, fine. But so do a lot of other people and organizations. And most do it either anonymously or, at least, without running around looking goofy and calling attention to themselves every year on a certain March weekend. You could say I wasn’t a fan. You could also say I was a premature curmudgeon. These things would both be true when it came to what I thought about the vaunted Sweet Potato Queens. Then…I saw the light. And with that illumination, I also saw the error of my ways. A close friend told me how much a certain book was not only making her laugh out loud when she needed it most but also had a good bit of depth to it. When she went on to say that it was a book written by Jill Conner Browne, I kept my doubts to myself out of respect for my friend’s literary tastes. However, out of that same respect for her, I thought I would see just what she found so impressive about JCB and decided to read some of her books myself. My friend also pointed out the following quote to me from one of JCB’s books and, for some reason, it hit me like a ton of bricks and made my decision to explore her books on my own a little easier. It was: “Don’t fear being near-death--but rather fear, dread, loathe, and do all you can to avoid ‘near-life’ experiences...We are always, as we say in the South, just ‘fixin’

U P F R O N T

a Queen In More Waysthan One

BY JACK CRISSPublisher

to.’ After this thing or that one happens, then we will travel, write, play, rest, visit friends, then we will live. And lo and behold, before any of that stuff can happen, it is over and we never got around to living.” Down home existentialism? From a Sweet Potato Queen? There might be something here after all… So, I got the books. Probably just written for middle-aged women, the cynic within me was still chiding even as I headed for the counter at Lemuria. Nevertheless, I went through with it. And I read. And I was converted. The icing on the cake (or tiarra on the head as the case may be) was meeting Jill Conner Browne for the first time for an interview I conducted (please see our website at www.greaterjacksonbusiness.com). I’m not sure who or what I expected to meet that morning at Broad Street Bakery but I came away a new fan, a supporter and, hopefully, a longtime friend of Jill’s. As pleasant, gracious and as funny a lady as I have ever met, Jill told her story to me in person that day. As she did, her emotions would well up when discussing the good that the SPQs had done throughout the years, not only with the charity work for children they are known for, but also for helping many women across the country gain friends and build their self-esteem through their participation in the SPQ phenomenon. I was shocked to find out a few weeks later, in talking with Jill, that – to her knowledge – no article has been written solely about how much she and the SPQs actually do for charities in Mississippi and around the country. The economic benefits brought to the Metro Jackson area when the Queens gather here every March is well known but not so much the benefits many charities receive all year long. We spoke about this recently after Jill had just returned from a week in Chattanooga, TN, making appearances and raising money (right at $15,000) for the Children’s Hospital there – all of it done pro bono. “A lot of what we do is awareness building for the Blair E. Batson Children‘s Hospital here in Jackson,” she said to me. “Obviously, they have single donors who handily give more

than the $30,000 we raised last year during the parade! But when you consider that the $30,000 is gotten $1, $5, $20 at a time – it’s a lot of ‘face time’ for the hospital. “When the X-Box360 contest was running nationally, I didn’t know about it until the last week or so of the competition (People “voted” for the Children’s Miracle Network Hospital of their choice and the top three got X-Box 360 Rooms for their hospitals). I put the word out in a newsletter and on Facebook asking Queens to vote for Batson – and the Queens all over the country voted for our hospital – over the ones in their own areas – because they identify so closely with Batson and Jackson from their Parade experiences,” Jill added. Jill also told me about the SPQs raising over $100,000 for Wells Church’s Katrina Recovery

Efforts and then, 18 months after Katrina, raising over $15,000 for the Boys and Girls Clubs of the Gulf Coast for Christmas gifts for hurricane-affected kids in the region. “We got an emergency call through Wells – two weeks before Christmas – that they had 5,000 requests for gifts and only 1500 toys at Toys for Tots. It was a year and a half after Katrina--and people had just forgotten the great need of these kids,” Jill said. “Thanks to the Queens literally every single child on the Gulf Coast that needed to get ‘Christmas’ this way did! And they got what they had asked for – bicycles, game-boys and such – not paint-by-number stuff! So much money and so many gifts were sent that the Boys and Girls Clubs had excess to share with other groups in the area. All the needy kids on the Coast had a great Christmas, thanks to my Queens.” So, yes, there is silliness, goofiness, often outright lunacy, when Jill and her Queens take over Jackson for the weekend of the Mal’s St. Paddy’s Day Parade. But there is also compassion, incredible generosity, goodness, fun that heals and helps the soul and – as I found out – even reflective, philosophical wisdom. Jackson – and Mississippi – is incredibly fortunate to have Jill Conner Brown – bestselling author, philanthropist – as our ambassador. Jill, I was so wrong about you and your Queens: But at least I’m “Spud Stud” enough to admit it! - GJB

Greater Jackson Business - 3

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S U C C E S SS T O R I E S

reggy McDaniel has been in the grocery business all his life. His first job at age five was stock boy – stacking Pet

Milk cans on the shelves in the family grocery store in rural Columbia, Louisiana. McDaniel learned early on the value and the necessity of hard work, and this ethos has guided him through the years. As owner of Mac’s Fresh Market at School Street Crossing on Highway 51 in Ridgeland, McDaniel is one of a select few independent grocers in the Jackson Metro area – a rare breed in this new culture of big-box stores and supermarket chains. His second Mississippi store is located in Durant. In addition to his Mississippi stores, McDaniel is a partner in eight grocery stores and the owner of four other stores in Louisiana and Arkansas. Overseeing the day-to-day operations of these stores is a 24-7 proposition for this energetic businessman. McDaniel is not shy when explaining the success of his ventures. With the zeal of an evangelical, he freely exclaims, “Blessings from God. It’s how God has chosen to feed me. I believe that. The three things that are most important to me are God, family and work. Work is a requirement. God himself only rested one day. God is a worker and I believe that the concept of work is biblical.” Since he bought his grandfather’s grocery business many years ago, he has continued the practice of acquiring stores, and with that expansion he has learned a great deal about being in business. He understands that the owner is always the last man standing. “Being an independent gives me the freedom to know my customers and to solve problems myself. I don’t have to call anyone to get permission. I take responsibility for the good and the bad,” he declares. “The secret to my success is my people. In this business, you have to be sure your people are always taken care of. I

am blessed with good meat, marketing, and produce managers and I have great stockers and cashiers. It’s not about me but about the people who work for me.” Managing a smaller operation allows McDaniel to be part of a co-op where he can purchase high quality meat – a staple in his stores that makes Mac’s unique. “We buy from AWG, a large co-op with six warehouses. We buy at cost and probably buy as cheaply as the

Mac’s Grocery: Staying Strong in Competitive Market

big chains. We’re not trying to compete with the big stores. Don’t want the headaches,” says McDaniel. He and his Ridgeland manager, Ric Martinez, obviously make a good team. Martinez has been in the grocery business for thirty years and came to the Ridgeland store four years ago. That particular store is weathering the recession and has actually seen better numbers this year than expected. Even though the current economic climate, coupled with the tax and spend policy of big government, are of much concern to him, McDaniel will likely triumph by continuing to practice the valuable lessons learned from his father and grandfather. Mac’s Fresh Market invites customers to come in and have a complimentary cup of coffee and see what makes being locally-owned special. - GJB

BY MARY MACK JonESContributing Writer

Reggy McDaniel

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S U C C E S SS T O R I E S

rankin County is at the bull’s-eye of economic growth in the Greater Jackson region. In the 1990 census,

Rankin County households hovered around 30,000 and by 2009, that number had increased to approximately 53,500. Considering that each household probably owns at least one automobile, it’s a demographic no-brainer that Rankin County is a mecca for a small business offering tire and auto services. First time business owners Jeff Wall and

Troy Sturdivant were well acquainted with the demographic statistics along old Fannin Road when they opened their new store in 2004. Their solid business plan had a clear goal of reaching an underserved sector of the region and offering name-brand tires and quality automotive services. The Tire Depot was an instant favorite with the residents of the area who had long felt a need for a convenient place to take their cars for service. Wall remembers that when the store opened its doors, customers would exclaim, “Thank God you opened this store. You don’t know how much we have needed it.“ Those words were music to the ears of the new owners and their customer base has continued to grow during

Tire Depot:Locally-Owned Business Goes the Extra Mile For Customers

the six years they have been operating. Sturdivant, a lifelong Rankin County resident and Wall, who had moved to the area from Hattiesburg, had worked together previously in a printing business. In their new venture, the two joined forces with Ross Jackson to open separate locations of Tire Depot-one on old Fannin Road and the other in Byram at Terry Road. With years of experience in automobile service, Jackson took the lead in educating his new partners on how to run a successful tire and auto business. The Tire Depot is not a franchise, but, instead, a locally owned, independent operation. “our slogan and the catch phrase that voices who we are is ‘We are your neighbors and we appreciate your business.’ We live here, and we really do believe in supporting the local businesses in our hometown,” says Wall. Wall and Sturdivant are huge believers in The Rankin County Chamber–a major ally for the partners in the success of the business. “We were a shoestring operation in the early days and the first year was brutal. Without the support of the Chamber, we probably would not have made it. It has been the key to our success,” enthuse both Wall and Sturdivant. Tire Depot is a full-service shop and is proud to offer the services of an ASE (Automotive Service Excellence) master technician. “We basically sell everything related to tires but on top of that, there is very little we can’t do to a car in terms of repair work,” says Wall. “Repeat business is the core of our operation. We are a people business and the trust factor is huge. We’re also happy to note that 60 percent of out customers are female and we think that speaks to the trust that our customers place in our ability and trustworthiness.” The upward growth trajectory for Rankin County brings traffic headaches and road widening projects that interrupt the easy flow of movement. In spite of the challenges and growing pains, the gentlemen at Tire Depot are looking forward to a prosperous year in business and the opportunity to continue to serve the Greater Jackson community. - GJB

BY MARY MACK JonESContributing Writer

Jeff Wall and Troy Sturdivant

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S P E C I A L T O G J B

BY ToDD PARKMAnContributing Writer

raise your Pints

Greater Jackson Business - 7

Since the repeal of the 18th amendment, the federal government has allowed each individual state to construct their own

alcohol laws. This was the easy way out for politicians and created an esoteric, irrational precedent that has given this country the biggest patchwork quagmire of alcohol laws in the world. Yet, forty-nine other states in this country have modernized their laws to an extent that allows a free market and gives you, as an adult, the option to have whatever beer you might want. As you might have guessed, Mississippi is the last state to undertake such a proposition. Whether you know it or not, Mississippi considers any beer containing more than five percent alcohol by weight to be illegal. This prohibits entire styles of beer. Barleywines, Belgian dubbels and triples, Double IPA’s, and Imperial stouts to name a few, are all illegal in Mississippi. As of 2009, Mississippi, along with Alabama and West Virginia, were the last three states to still have this prohibition era law on the books. Alabama and West Virginia changed their laws in 2009 to allow for craft and gourmet beer above the ridiculous five percent by weight cap. one might think that if Alabama and West Virginia, those stalwarts of progressive thinking, could get their law changed, Mississippi would surely follow suit. We did not. Raise Your Pints, (www.raiseyourpints.com) a non-profit, grass-roots organization, has for the last three years, attempted to get

this law changed in Mississippi. Along the way, the group has garnered the support of nearly three thousand Mississippians, local business owners, the Mississippi Malt Beverage Association, distributors, and breweries, including our own Lazy Magnolia. What they have not been able to do is convince certain members of our legislature that this is simply one more piece in the puzzle to bring Mississippi into the 21st century. It’s always been a mystery as to why beer is unfairly singled out in our state. You can’t buy a beer brewed by a Belgian monk that happens to be eight percent alcohol by weight, but there’s no limit to the amount of 190 proof, pure grain alcohol that you can buy. Mississippi is missing out on an entirely new revenue stream for no other reason than certain legislators still think and act as if it’s 1950. The beers that would be allowed if this law was changed, are expensive, gourmet products. Joe Sixpack isn’t your demographic for these beers. Craft brewing has exploded in this country over the last twenty-five years. And while the big boys (Miller/Coors/Anheuser Busch-Inbev) have all seen their market share stagnate, craft beer market share grows every year. According to the Brewers Association, as of July 31, 2009, there were 1,525 breweries in the United States, the highest number in more than 100 years. Simply put, we’re missing out. Beer Advocate, recognized by beer geeks everywhere as the authority on all things beer, has a Top 100 beers list. At last count, 86 of the 100 were illegal in Mississippi. Some of these beers sell for as much as $18 per 750ml bottle. In these times of economic shortfall, shouldn’t we be exploring every available revenue option? Shouldn’t the beer drinkers in Mississippi be able to spend their money in Mississippi instead of driving to Louisiana, Alabama, Arkansas, and Tennessee to buy these beers? And make no mistake; they do drive out of state to buy them. This argument is about more than beer and revenue, however. This is about choice. Why are you, as a Mississippian, denied the same products that every other person in this country has access to? Even if you’re not a beer drinker, surely you can understand the dilemma here. our local government is telling us that we’re not responsible enough to make

our own decisions. The state of Mississippi is telling you what beer you can drink. While that probably won’t elicit any real response from the folks that never venture outside of the mass produced, light lager category, we want you to see the bigger picture here: Your local government is telling you that you can’t have it. They don’t want you to have the facts. They will tell you their constituents won’t stand for it. They will tell you they have moral reservations about changing the law. They will tell you the beer we have now is good enough. But, the facts are, every possible argument your legislator makes as to why they’re against this law change has been addressed in forty-nine other states and they’ve not seen any decline in the quality of life in their communities. I have no qualms with anyone who truly opposes alcohol on a moral basis. I’m not asking anyone to drink a craft beer, or any beer for that matter. However, I would like for you to afford me the same courtesy and allow me to make that decision for myself. What you need to tell your legislator, is that as a Mississippian and an American citizen, you should have the right to decide for yourself. Abraham Lincoln once said, “I am a firm believer in the people. If given the truth, they can be depended upon to meet any national crisis. “The great point is to bring them the real facts, and beer. Sadly, as American citizens, we’ve become accustomed to our politicians not giving us the facts. And as Mississippians, we can’t even get the beer. - GJB

Todd Parkman is 41 years old, born and raised in Jackson and currently lives in Fondren with his wife, Katie. He is a 1992 graduate of Mississippi College with a degree in Mass Communication and a minor in English and currently works for the Mississippi Department of Employment Security. Parkman is a founding member of the grass-roots, non-profit group Raise Your Pints Mississippi. His hobbies generally consist of traveling the world with his wife enjoying the beer culture that so many places actually offer and appreciate. To date, some of the major cities the couple has visited are Dublin, Munich, Amsterdam, Brussels, Prague, Budapest, Seattle, and Portland. When not traveling, Parkman can usually be found at the end of the bar with Hal White solving the problems of the world. - GJB

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C R A I G ’ SC O R N E R

t he alien who resides with you shall be to you as the citizen among you; you shall love the alien as yourself. - Leviticus

19:33-34 In the last few years, you’ve read or watched a lot of news and opinion about immigration. It’s no secret that our southern border has been po-rous, allowing millions to cross into the United States without a visa or other authorization. President George W. Bush sparked an explo-sion of dissent within his own party when he proposed to change the immigration laws in his second term; many thought the proposal didn’t “get tough” on illegal immigration. You may have a strong opinion on the issue. But, does your business have less than 100 employees? If so, get ready for Mississippi law to “get tough” with you. On July 1, 2010, the Mississippi Employ ment Protection Act expands, and businesses with 30 to 100 employees will be required to comply with its provisions. When the Act was passed in 2008, Busi-nessWeek said, “The Mississippi law is the most extreme step that’s been taken by proponents of tougher controls against illegal immi-grants.” At the time, Senator Alice Harden of Jackson said, “I want to make sure people in the state of Mississippi are treated fairly, and I want to make sure our businesses who employ Mississippians are treated fairly.” But it’s far from clear that the Act does either. Across the country, business groups have challenged the constitutionality of similar laws passed in other States; and a recent report casts serious doubt on the accuracy of the web-based program that is critical to the new laws’ usefulness. To date, however, Mississippi businesses have meekly complied with the 2008 Act. Will that change when it applies to a much larger group of enterprises? Should Mississippi businesses challenge the en-forceability of the Act? The heart of the 2008 Act is the statement, “Employers in the State of Mississippi shall only hire employees who are legal citizens of the United States of America or are legal aliens.” An overwhelming ma-jority of Mississippi employers and employees – of all races and na-tionalities – would agree. But the guts of the statute – the place where it meets your business – is in the next subsection: “Every employer shall register with and utilize the status verification system to verify the federal employment authorization status of all newly hired em-ployees.” Miss. Code Ann. §71-11-3(4)(b)(1). Any employer who does not use the “status verification system” is at risk for some serious penalties. As Section 71-11-3(7)(e)(i) says: “Any employer violating the provisions of this section shall be subject to the cancellation of any state or public contract, resulting in ineligi-bility for any state or public contract for up to three (3) years, the loss of any license, permit, certificate or other document granted to the employer by any agency, department or government entity in the State of Mississippi for the right to do business in Mississippi for up to one

(1) year, or both.” Think about that. A restaurant closed for a year because its permit from the Health Department was revoked. A retail gasoline station closed because it lost certification from the Department of Agriculture and Commerce’s Weights and Measures Division. Nurseries to nursing homes, grocery stores to contractors – if your business requires some certification or license from a de-partment of State Government, then you could be shut down for twelve months for failing to use the “status verification system.” In this economy, that’s a result that sentences the average business to bankruptcy. It gets worse. Without complying with the “status verification system,” your business can be sued by any Mississippi employee you terminated – no matter how badly the employee performed -- if it turns out that an employee you retained was an unauthorized alien. Miss. Code Ann. §71-11-3(4)(d). And if you hire an unauthorized alien

without using this “system,” the employee can be guilty of a felony under Section 71-11-3(8)(c) – and you could be charged as an acces-sory to that crime under Miss Code Ann. §§97-1-3 or 97-1-5. Loss of license, loss of business, lawsuits, criminal charges – a frightening prospect. But what’s so bad about using the “status veri-fication system?” After all, verification that a new hire is a legal em-ployee is not a new practice for local businesses. Almost certainly, you already use the Federal I-9 form to prove that you requested iden-tity documents from every person you have already hired. But the I-9 is not the “status verification system” that the 2008 Act requires you to use. The Act defines the “status verification system” as “the electronic verification of work authorization program . . . oper-ated by the United States Department of Homeland Security, known as the E-Verify Program.” Miss. Code Ann. §71-11-3(3)(d). But E-Verify’s not what it’s cracked up to be. In fact, Federal law currently does not require any businesses (other than Federal contrac-tors) to use E-Verify. It’s a pilot program that doesn’t appear to be getting off the ground any time soon. As FOXNews.com reported on February 25, 2010, “The system Congress and the Obama administration want employers to use to help curb illegal immigration is failing to catch more than half the number of unauthorized workers it checks, a research company has found.” FOX explains that the Federal Department of Homeland Se-curity “quietly posted” the research company’s report, “along with a summary that pointed out that E-Verify is accurate ‘almost half of the time.’” An earlier report, released in 2007, calculated that foreign-born in-dividuals who are eligible to work in the United States were thirty times more likely to receive an erroneous non-confirmation from E-Verify. That puts a Mississippi business on the horns of a serious dilemma: On the one hand, a business can fail to use E-Verify, and (a) lose its

BY JIM CRAIGContributing Columnist

the Business Community is Challenging State Immigration Laws in arixona and Oklahoma - Why not here?

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right to do business in Mississippi, (b) get sued by terminated employ-ees, and/or (c) face criminal charges. On the other hand, a business that uses E-Verify, and terminates a legal employee wrongly, opens itself up to a Federal discrimination lawsuit. That’s only the most obvious problem. For businesses with 30 to 100 employees, there are also compliance costs, and, since E-Verify is clearly still in its infancy, those costs will include continual upgrade training for the person(s) who will be using the system.Plenty of risk, appreciable costs, and no real benefit. That’s exactly why lawsuits have been filed against similar stat-utes in other states. But these are not cases filed by the ACLU, labor unions, or other civil rights groups. Rather, they are filed by local, state, and national business groups – led by the United States Cham-ber of Commerce. As Robin Conrad, vice president of the National Chamber Litiga-tion Center (the U.S. Chamber’s litigation arm) says, “The emerging patchwork of conflicting state immigration laws is creating a national crisis. The widespread bipartisan support for our lawsuit shows that both sides can agree on at least one thing: it’s not the role of states to set immigration policy.” The lawsuit to which Ms. Conrad refers is Chamber of Commerce of the United States v. Edmondson, 2010 WL 354353 (10th Cir. 2010). On February 2, 2010, the U.S. Court of Appeals for the Tenth Circuit upheld a preliminary injunction, forbidding Oklahoma from enforcing two provisions of its State immigration act. The Court was sharply divided in the reasons for its decision; three judges wrote three sepa-rate opinions. But the common ground in the ruling was that the Con-stitution gives the United States Congress the power to legislate on immigration issues. So, when State legislation penalizes employers and businesses for acts that they are allowed to do under Federal im-migration law, that State law should not be enforced. The U.S. Chamber challenged a similar statute in Arizona. The Ninth Circuit (based in San Francisco) – usually considered more liberal than the Tenth – ruled that Arizona could enact its own anti-immigration penalties on employers. That case is pending review in the U.S. Supreme Court. Chamber of Commerce of the United States of America v. Candelaria, No. 09-115. In these cases, the Chamber is using the same argument that gave businesses victory over products liability lawsuits in State court. In those cases, the Court ruled that where Federal regulations allow the sale of a product, the States may not pass conflicting laws that subject the manufacturer or seller of that product to liability. The principle has been applied to automotives cleared by the Department of Transporta-tion, over-the-counter drugs and prescription medications approved by the FDA, and the like. Similar Supreme Court cases forbid the States from enacting labor union protections, shipping requirements, and many other types of economic regulations that conflict with Fed-eral law. As the U.S. Chamber explains in its briefs, this line of cases is es-sential to giving businesses a level playing field in national and inter-national commerce. If one State can impose higher costs and stricter regulation than another – in an area that Congress has the Constitu-tional power to legislate – then the businesses in States without those costs and regulations are at a severe disadvantage. So it is with immigration. Federal law gives an employer a “safe harbor” if the I-9 system is used. While the employer is allowed to try E-Verify, it is not required to do so. If Mississippi agricultural busi-nesses are required to turn workers away because of (possibly errone-ous) E-Verify responses, or if they have higher costs to comply with the Mississippi Act, then they will have higher costs or slower output than similar businesses in our neighboring states, such as Alabama, Arkansas, and Tennessee, which have no such requirements. It’s not a new idea. When Leviticus says to “love the alien as your-self,” it hits the nail on the head. Capitalism is not a zero-sum game: every employed worker is also a consumer; and every productive worker creates wealth for the business that hired him or her. We’re all

in this together to produce products and provide services that people want, at prices they can afford. This time, the interests of the alien community and the interests of the Mississippi business community are in perfect alignment. That’s why the business communities in Arizona and Oklahoma are in court today challenging restrictions that are less onerous than those that will be applied to Mississippi small businesses on July 1, 2010. That’s why the business communities in Colorado, Illinois, Indiana, Kansas, Kentucky, Missouri, New Jersey, Pennsylvania, Tennessee, Texas, Washington and West Virginia have filed briefs in support of Arizona and Oklahoma. Will Mississippi’s small businesses “go along” and hope for the best? Or will they step up to the plate and join the challenge?We should know before July 1st. - GJB

Jim Craig is a partner in the Jackson office of Phelps Dunbar LLP, where he represents businesses in commercial and customer litigation at trial and on appeal. The views in his columns are his, not Phelps Dunbar’s. Jim can be reached at [email protected]

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Greater Jackson Business - 9

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Business News for Hinds, Madison and Rankin CountiesBUSINESS

Page 12: Greater Jackson Business, Volume 1, Issue 3

10 - Greater Jackson Business

C O V E R S T O R Y

Long known as one of the Metro area’s most outstanding com-panies, People Lease, based in Ridgeland, has helped free countless business owners and managers from the never-

ending back-office resources and compliance issues associated with employee administra-tion. By bringing back-office services such as payroll preparation, tax filing, workers’ compensation, health insurance and retire-ment plan administration to People Lease, businesses – both large and small – can be-gin reallocating valuable time and manpower, while more effectively managing cash flow and improving employee job satisfaction. In today’s fierce and ever-tightening economy, the advantages of the time-saving services People Lease provides should be obvious. Ad-ditionally, keeping up with the many regula-tory challenges coming down the pike on a seemingly daily basis is also a major part of what People Lease does for its customers. People Lease was started in 1984, introduc-ing the employee administration industry to Mississippi. By 1988, Jackson metro area businessman Larry Lewis literally changed the rules for success at businesses every-where by lifting the weight of employee ad-ministration off the shoulders of businesses. over the past two decades, People Lease has established itself as one of the leading back-office services providers in the nation. By redirecting and consolidating payroll and benefits administration, regulatory compli-ance, and human resource responsibilities, People Lease has helped business owners, managers and employees remain focused on the profitable aspects of their business. People Lease is also proud to have been one of the founding members of the national Staff Leasing Association, meeting their strict audit requirements and satisfying their unwavering standards of quality. The company also holds

tIMe IS MONeY:Local company leads the way in assisting

other businesses, relieving burdens

memberships in local and regional profes-sional employer associations, the American Payroll Association, the Independent Payroll Providers Association, Society of Human Re-source Managers, and various Chambers of Commerce as well as the Better Business Bu-reau. By introducing back-office administra-tion to the state, People Lease has continually and consistently provided market leadership - and the company has extended that leadership and those services to their many customers. one of those customers is Kyle Smith, owner of Reservoir Stationers in Ridgeland. “Reservoir Stationers has enjoyed steady growth over the years, and one of the secrets to our success is letting go of employee ad-ministration chores,” Smith says, in a testi-monial on People Lease’s website. “I’m more efficient, it’s a much better use of my time if I’m out selling, calling on customers – in general, being able to run my business – in-stead of trying to figure out how many hours a given employee worked this week, or any of dozens and dozens of other employee details. I can’t imagine how any company – even one with just a few employees – can keep up with all the laws and changes and deductions, what taxes get paid when, what needs to be withheld at what level. I don’t see why any business owner or administrator would accept that responsibility, when People Lease is here to do it for them…I’ve recom-mended People Lease in the past, and I con-tinue to do so,” Smith says. Greater Jackson Business recently sat down with Ken Lewis, Director of operations for People Lease, a navy veteran who has been with the company since 1995.

GJB: So what exactly do you mean telling other businesses to mind their own business? LEWIS: Business owners had a vision of a ser-vice or product that they wanted to make a

run at. They devoted a lot of time and energy and, in most cases, money getting their com-panies up and running. The last thing they needed then or now was the distraction of employee administration. Particularly now in these trying times. We all need to be focused on running and growing our businesses not dealing with payroll administration, employ-ee benefits, human resources and everything else that comes with having employees. Peo-ple Lease will do all that for business so that they can mind their own business.

GJB: So only big, major corporations need the kinds of services People Lease provides, cor-rect? Smaller businesses can usually handle their own payroll, compliance and other issues. LEWIS: That’s incorrect. In fact, businesses of all sizes can certainly benefit from some level of our services. obviously larger employ-ers would have different needs than smaller employers. That is why we have designed a system that we tailor to meet each individual customer’s unique needs.

GJB: Well, couldn’t a small business just let their CPA handle those same items, Ken?

LEWIS: Sure they can get a CPA to do payroll and tax administration. We actually partner with CPA firms to provide these services to their customers. That’s only a part of what we provide our customers. They are not educated in compliance issues, employment matters, human resources, and don’t offer employer and employee benefits to their customers. A good combination is our services, along with a CPA, to keep business owners bases covered at all times. The employment environment is changing almost daily. Basically everything that is going on in Washington directly im-pacts employers and payroll processing. Many of the changes they’re making, or proposing to

BY JACK CRISSPublisher

Page 13: Greater Jackson Business, Volume 1, Issue 3

Greater Jackson Business - 11

Ken Lewis

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12 - Greater Jackson Business

m a k e , deal with payroll taxes. Like health

care reform, for example, and CoBRA changes. And these changes are done rapidly and usually retroactive which makes it extremely difficult for any business owner to keep up with them. He or she might read about it in the paper but do they then know how it will effect – and it will – their business? We are aware of these changes and study them; we stay on top of them every day.

GJB: How do you stay on top of these changes if they’re coming that rap-idly?

LEWIS: This is what we do. It is a part of our service. Through multiple national level associations and our involvement in those associations and through the legal libraries that we maintain which constantly keep us updated in the employ-ment world.

GJB: I take it then, with this kind of expertise, you can save companies money.

LEWIS: Yes. If a company will take the time to come in and look at all that we do, we will save them time and money. We keep up with is-sues like I9 (immigration), new legislation and payroll administration which leaves the company leaders to be free to go out and do what they do, which is run and grow their business. And, in all cases, it is much less expensive for them to hire People Lease to handle their payroll and other related needs then to try handle it

themselves. Having employees is not what they got in business to do. It is exactly what we got in business to do.

GJB: Can you help any company? Can all companies benefit from your services?

LEWIS: In most all cases, ab-solutely. Because of the broad array of services and products in most all cases we can help with whatever issue a busi-ness might be having. Keep in mind, though, that there doesn’t necessarily need to be a current problem going on. our system is designed to free up owners or key staff members’ time to work on more productive duties. This in turn leads to increased profits.

GJB: Does People Lease pri-marily work with local cus-

tomers or have you expanded outward?

LEWIS: We pride ourselves in being a Mississippi business work-ing with Mississippi businesses. After twenty five years of successful growth we currently process payroll and have customers in a number of other states.

GJB: What do the businesspeople who read Greater Jackson Business need to know about that they might not right now? What are the most serious issues you all at People Lease are dealing with that may not be a concern to our readers?

LEWIS: My best advice would be to mind their own business. none of us got into business to constantly

Jackson Business Journal, 1996

Metro Business Chronicle, 2005

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Greater Jackson Business - 13

LarrY LeWIS

FOUNDER OFPEOPLE LEASE

have to deal with employee related matters. We had widgets to make or services to sell. In these trying economic times every owner and manager should be finding ways to increase the profits of their companies. They can’t afford to waste time dealing with payroll, benefits, compliance, hu-man resources, and everything else that comes with having employees. I would also advise that business owners monitor health care reform very closely. Whatever we feel about it personally or whatever side of the political spectrum we fall on, businesspeople need to realize that there will be some major impacts coming down the pike, especially to small businesses. And I mean right out of the gate, especially in the form of penalties if you don’t provide the benefits that are mandated. There are things attached to the health care reform that deal with caf-eteria plans, flexible spending accounts, and they’re minimizing the amount an individual can set aside every year in pre-tax deductions. So there are a lot of little pieces that will be getting into business profits that owners should be cognizant of. Laws are laws, though, and regard-less of how we might personally feel, we read them “as is” and help our customers.

GJB: Do your customers sign contracts with People Lease or pay some type of retainer? How is that done?

LEWIS: Yes, but we call it a customer service agreement. It outlines the responsibilities of both parties. It comes with our service satisfac-tion guarantee. It can be cancelled at any time with proper notice as well. There are no retainer fees or up front charges. our system is de-signed so that a customer issues one payment period to People Lease that takes care of all the necessary wages, taxes, etc. for that pay period. This levels out their cash flow and gives them one simple entry for ac-counting purposes.

GJB: What are your future plans for People Lease? Where do you see your own company in the coming years?

LEWIS: our main internal objective right now is, as with most busi-nesses, embracing the new technologies available in order to become more efficient and profitable – that helps both us and our customers.

GJB: Finally, what is your favorite part of the job?

LEWIS: Time and time again customers will tell us it was the best deci-sion they ever made becoming a part of, and taking advantage of all the services we offer. It doesn’t get much more rewarding than that. And often the customer’s employees will comment on loving the fact that we handle the payroll and benefits. - GJB

“These days, I act as

chairman of the company

I founded, People Lease.

I’ve got good people on

board here and my son,

Ken, has taken over. We’ve

been in business for 25

years now and, at the time

of our founding, there was

nothing like this in the

state. I had read an article

in a business magazine

about payroll, which got

the idea rolling. I’ll never

forget my first customer:

It was a guy with one em-

ployee, it took me four hours to do the payroll and I had to call the

IRS to find out what FICA was! Hiram Jennings was that customer,

actually. I had been in real estate all of my working life and didn’t

realize what withholdings went for, you know? It took me about

a year to get the business really rolling and we have never looked

back. We’re capitalized extremely well today and are highly ranked

and regarded in the industry.

I’d like for every entrepreneur and risk-taker out there to fall into

a deal like I did. It has been a great, great ride and we are still grow-

ing. our services are always in demand so we have never seen a slow

down. If you work extremely hard and do things by the book and

do right by the customer, you’ll succeed.

I’m living a ‘freed up’ lifestyle these days, really. It took me about

10 to 15 years before I was really comfortable letting the business

go a bit for others to help run it. In my opinion, if you build a busi-

ness from scratch, you’ve got to make it your entire life for a long

time. When I reached the goal of having a certain amount of cash

reserves in People Lease, I felt I had made it. It was a milestone. You

know, from one client to handling the millions of dollars of payroll

we now write. I’m satisfied today with the company and with the

principals who will run it in the future.

I’m still always looking for something to do, more mountains

to climb. I love to travel and I enjoy my time off but it bores me,

ultimately. not that I’m looking to start another company even

though that is a real joy and I can’t tell you how exciting it was for

me to grow People Lease into what it is today. You never say never,

though.” - GJBVisit us online atwww.greaterjacksonbusiness.com

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14 - Greater Jackson Business

the Professional Women’s Association (PWA) is bringing businesswomen in the Metro Jackson area together to

provide a networking community for women. Joy Foy, Sonja Dunaway, Barbara Travis and Michelle Burford decided to form the PWA in 2002. Foy, Director of the Asset Development Division of the Mississippi Development Au-thority, was formerly with the Madison Coun-ty Economic Development Authority. She was looking for a way to network and meet people outside of Madison. When Foy first discov-ered a need for a female networking group she approached Dunaway, a Commercial Realtor and a pioneer for women in real estate. Dun-away was known for facing the good old boy network head-on and was appointed the first female president of the Mississippi Associa-tion of Realtors. Foy knew Dunaway would be perfect for encouraging other women to join PWA. Dunaway and Foy then went to Barbara Travis, director of the World Trade Center and Ms. Mississippi Senior 2009, for help in leading the programs for PWA. In addition to creating a networking group, the women also wanted to provide a platform for interesting speakers. As Travis explains, “We look for a woman with a good story and someone that all women can admire. The speakers are asked to discuss topics that are educational or moti-vational.” All of the speakers have been native Mississippians. At the first meeting, the ladies welcomed 80 women to hear the guest speaker, former First Lady Pat Fordice. It was the perfect begin-ning. When looking for speakers, Dunaway keeps the group on the straight and narrow. She wants to know “what are they going to tell us that we do not know, and how can we help our members.” Representative Rita Martinson has spoken to the group on several occasions

and is a favorite every year. Martinson told the group before one such meeting she ran into a fellow legislator, and he asked where she was going; she told him she was going to speak to the “Powerful Women of America.” There is not a better way to describe this group. Since the inception of PWA, the group has provided tremendous support for each other by creating new working relationships and connecting each other to jobs and new hires. Travis says that, “We like to see women ac-complish things and establish mentorships. In the beginning the members were all around the same age, and now the group is growing and is more diverse. The younger members help bridge gaps, and the women are able to learn from each other.” Foy says “We all grow through seeing things through different eyes. You do not know what background people come from or how people perceive things. Women of different age groups and back-grounds react differently to the same mes-sage.” PWA values the diversity of experience that comes from a wide range of professions and career paths. PWA creates this inspiring career support network through monthly meetings. The

Where Businesswomen Network and Gain Valuable Insight

meetings are held the third Tuesday of every month at River Hills. once a year the group changes things up a bit and takes an outing to enjoy other activities in the community. This year the women met at Mint restaurant in Re-naissance and then took some time to shop. At Christmas, the women have a mini-trade show with the members of the group. This allows them to shop for Christmas presents and support the other member’s businesses. Some of the trips have included a tour of the nissan Plant; a fashion show at Ballin’s where the members modeled the clothes; and visit-ing Bessie Speed’s home in Eastover to learn about the history of the area. If you are a woman interested in PWA, be-coming a member is easy! Learn more about PWA by visiting www.PWAMS.org or send an email to [email protected]. - GJB

Sara Harrison White is an attorney with the Willoughby Law Group, PLLC. Her principal areas of practice are estate planning, real estate, and business formation and transactions. She graduated from the University of Southern Mississippi with a degree in accounting and received her J.D. from Mississippi College School of Law. The Willoughby Law Group, PLLC is located in Ridgeland. White may be contacted at [email protected].

S P E C I A LT O G J B

the Profesional Women’s association

Left to right: Joy Foy, Barbra Travis and Michelle Burford

BY SARA WHITEContributing Writer

Page 17: Greater Jackson Business, Volume 1, Issue 3

Greater Jackson Business - 15

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Page 18: Greater Jackson Business, Volume 1, Issue 3

16 - Greater Jackson Business

G J B S P E C I A L

2010: Getting Focused Now

BY WES HoLSAPPLEContributing Writer

the terrorist attacks of 9/11 ushered in a cold reality to Americans. It was the beginning of a period of

depression for many. A few weeks later, my Dad asked how I was doing. I painted a dismal vision mixed

with anger and fear. He asked me what I was going to do about it. What could I possibly do that would

make a difference? With a look of resolve he said, “Son, the best thing you can do is to get back to doing what

you do best; working and living!”

That was good advice then and it is good advice now. Today’s battle is surviving and thriving in the current

state of the union, a poor economy. But how do you get back to work when you have lost your job or your

business is down considerably?

After owning and building BnI of Mississippi for 8 years, Katrina hit. nearly half of my clients lost their

livelihoods and many lost their homes. After a week of watching the devastating scenes on TV, I remembered

the words of my father. The best way you can help is to get back to doing what you do best; working and liv-

ing!

In the midst of chaos, how do you find your bearings and get headed in the right direction? First, you must

know where you are. The 4 Phases cycle is a good starting point.

1-EXCITED: new opportunities and positive expectations describe our outlook.

2-QUESTIonInG: Things are not going as planned and challenges are overwhelming!

3-BLAMInG: Focus is on the symptoms of the problems, not the causes. Therefore, we blame what we

can’t control instead of taking responsibility for what we can control.

4-LooKInG: We all need to win. Many look for ways to change their external circumstances instead of

embracing personal growth and working through the challenges.

Without realizing it, people go through this cycle in various areas of their lives on a weekly and daily basis.

We wonder why our emotions and results are up and down. We long for consistency but we can’t figure out

where to start!

So what must happen for us to spend more time in the excited phase?

Set and achieve short term goals in writing. Accomplishment encourages us.

Build important working relationships. Becoming equally yoked with others who are worthy, generates

greater results and fulfillment.

Demonstrate your competencies. Rise to the occasion, be your best and be recognized for your talents and,

ability to get results.

Be proactive. Start now, even though you are hesitant. Fear kills inspiration and motivation. Courage is not

the lack of fear. Courage takes action in the face of fear.

Identify which phase you are in. Meditate on the four action steps above. Begin building momentum to

reach, and stay more in, the excited phase by writing out ways you can implement these action steps. Share

your thoughts and convictions with a trusted advisor. The new year is upon us. Discipline your mind, body

and emotions to serve the wholesome vision and passions that reside within you and are waiting for you to

beckon.

A responsible person does what he or she can until their destiny is revealed. - GJB

Wes Holsapple is the president of BDS Institute which provides professional development, training and business

coaching for entrepreneurs, companies and non-profit organizations. His areas of expertise are in sales, market-

ing and helping people achieve their goals by fully utilizing their potential. He served as a Dale Carnegie trainer

and area manager in Mississippi for ten years where he worked with more than 5000 clients ranging from small

companies to the Fortune 500. Holsapple owned and operated BNI of Mississippi for eight years. BNI, Business

Network International, is the world’s largest business referral organization. Holsapple worked with more than

3000 local business people, teaching them how to grow their businesses through word-of-mouth marketing. He is a

contributing author of the New York Times and Wall Street Journal bestselling book, Masters Of Networking. Wes

can be contacted at [email protected] or www.bdsinstitute.com

Page 19: Greater Jackson Business, Volume 1, Issue 3

Greater Jackson Business - 17

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Page 20: Greater Jackson Business, Volume 1, Issue 3

18 - Greater Jackson Business

G J B S P E C I A L

roth Ira Conversions for 2010

BY CARL E. SnELL, JR.Contributing Writer

A unique opportunity for IRA owners

In 2010, anyone may convert a traditional IRA to a Roth IRA. no income limits will stand in the way of the

conversion.-1 Should you do it? Here’s why it may (or may not) make sense for you to go Roth this year.

Why you might want to consider it. A Roth IRA permits tax-free growth and tax-free income distribu-

tions in retirement (assuming you are age 59½ or older and have held your Roth account for 5 years or lon-

ger). You can contribute to a Roth IRA after age 70½, without having to take mandatory withdrawals. While

contributions to a Roth IRA aren’t tax-deductible, the younger you are, the more attractive a Roth IRA may

seem.-2

However, older investors have reason to go Roth as well – especially if they don’t really need to withdraw

IRA assets. Under present tax law, converting an untapped traditional IRA to a Roth will shrink the size of

your taxable estate, and careful estate planning could foster decades of tax-free growth for those IRA assets.-3

Currently, if you name your spouse as the beneficiary of your Roth IRA, your spouse can treat the inherited

IRA as his or her own, after you die, and forego withdrawals. So those Roth IRA assets can keep compounding,

untaxed, across the rest of your spouse’s life.-4

If your spouse then names a son or daughter as a beneficiary, that heir has the choice to make minimum

withdrawals according to his or her life expectancy, all while the assets continue to compound tax-free. Cur-

rently, withdrawals from an inherited Roth IRA are not subject to income tax.-3

Why you may want to think twice about it. The IRS regards a traditional IRA-to-Roth IRA conversion as

a distribution from a traditional IRA – a taxable event.-5 You’ll need to pay taxes on the entire amount of the

conversion.

Guess what, though: the federal government is giving you a tax break this year. If you do a Roth conversion

in 2010, you can choose to divide the taxes on the conversion between your 2011 and 2012 federal returns. So

you won’t have to finish paying them until April 2013.-6

If you talk to your local tax preparer, CPA or financial planner, you will probably find all of them agreeing

on one thing: federal income tax rates are likely to be higher in the future than they are now. This is another

reason why 2010 may be a good time to convert.

You could simply do a partial Roth IRA conversion if converting the full amount would send you into a

higher tax bracket. If you think you have more IRA assets than you need, a partial Roth conversion could result

in a more manageable short-term tax impact as you pursue the objectives of having some tax-free retirement

income or leaving some IRA assets to your heirs.

You may be tempted to use the current IRA assets to pay the conversion tax, but should you? If you’re

younger than 59½, you’re looking at a 10% penalty on the amount you withdraw, and you’ll lose the chance

for tax-free compounding of those assets within the Roth IRA.-6

Be sure to consult your tax advisor before you convert. This is a very good idea before you arrange any

rollover, trustee-to-trustee transfer, or same-trustee transfer of your IRA assets. There are many variables to

consider, and they differ greatly from person to person. In any year, you should fully understand the potential

tax impact of a Roth conversion on your finances and your estate.

Also, remember that while the income limit on Roth IRA conversions will go away in 2010, the income lim-

its on Roth IRA contributions still apply next year and for the foreseeable future. So high-income IRA owners

can make the conversion, but they may not be able to pour new money into the account. For 2010, the MAGI

phase-out limits kick in at $105,000 for single filers and $167,000 for joint filers. However, those income limits

don’t prevent you from contributing to a traditional IRA in 2010 and converting that IRA to a Roth.-7 - GJB

Carl Snell, Jr. is a Representative with LPL Financial Corporation and may be reached at http://www.carlsnell.

com or [email protected]

This material was prepared by Peter Montoya Inc., not the named Representative nor Broker/Dealer, and should not be construed as investment advice. Neither the named Representative nor Broker/Dealer gives tax or legal advice. All information is believed to be from reliable sources; how-ever, we make no representation as to its completeness or accuracy. The publisher is not engaged in rendering legal, accounting or other professional services. If other expert assistance is needed, the reader is advised to engage the services of a competent professional. Please consult your Financial Advisor for further information.

Citations. 1 kiplinger.com/magazine/ar-chives/2009/01/sweet-deal-on-roth-ira-conversion.html [1/09]2 thestreet.com/print/sto-ry/10505164.html [5/26/09]3 smartmoney.com/personal-finance/retirement/estate-planning-with-a-roth-ira-7966/ [1/22/09]4 smartmoney.com/personal-finance/retirement/roth-iras-to-convert-or-not-7965/ [1/10/08]5 smartmoney.com/personal-finance/retirement/roth-iras-you-wanted-to-know-7967/ [1/9/08]6 cnbc.com/id/34511917 [12/21/09] 7 northjersey.com/news/busi-ness/82334757_Make_a_New_Year_s_to-do_list_to__bring_home_the_bacon__.html [1/22/10]

Page 21: Greater Jackson Business, Volume 1, Issue 3

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Page 22: Greater Jackson Business, Volume 1, Issue 3

20 - Greater Jackson Business

R A M S E Y ’ SR E A L I T Y

Cotton Candy Politics

BY ToM RAMSEYContributing Writer

Several years ago, my father had a series of

strokes. The first ones were mild (as strokes go)

and none of them were the massive, life end-

ing attacks that can drop you like a stone. The doc-

tors sat him down and told him with no hesitation

that he would have to radically change his lifestyle

and eating habits if he wanted to recover. The doc-

tors, nurses and therapists assured him that working

with them to improve his overall health would put

him on track to recovery and could possibly prevent

further strokes. For those of you who never had the

pleasure to meet Bill Ramsey, I will tell you what

many already know. He was stubborn and resistant

to change. His first forays into exercise made him

sore and he figured that anything that made you feel

bad could not possibly be good for you. The changes

in his diet from fats and meats to fiber and vegetables

initially made his stomach upset (more gassy than

upset, but I’m trying to be polite) and he concluded

that the new foods were making him sick. Despite

the pleading of his medical team and his family, he

stayed with what made him feel better immediately,

rest and comfort food. Eventually, he suffered count-

less mini-strokes and his health spiraled downwardly

until he was killed by a simple sinus infection when

his body was just too weak to put up a good fight.

Right up until his last days, he insisted that all he

needed was rest and good food. Who could blame

him? These things, although they were killing him

slowly, made him feel good.

When faced with enormous problems in the

world today many of us are turning to the things that

make us feel good and ignoring the hard work that

will make us better, stronger and healthier. This is

the sweet and tender trap of populist politics. Paper

dragons are much easier to slay than fire breathing

real ones. There are real and present dangers to our

town, our state and our country and to fight these

problems we need to make the hard choices and stick

to them no matter how sore and tired we become. To

do these things we need real leaders who can tune

out the din of cries for easy fixes and emotional pan-

acea. We need leaders who can risk being unpopular

for the good of all. our governments need to spend

less and earn more. We can’t just attack one side of

the equation and think that will solve the problem.

The catch is that no one who thinks they are only on

the receiving end of government spending wants to

get less and no one who thinks they are only on the

giving end wants to give more. Like in most situa-

tions, the truth is more complex and found in the

middle. We all give and we all receive. With national

and state elections just around the corner, candidates

(both challengers and incumbents) will turn their

ear to the public, stick a moistened finger to the air

and check for the currents of populist opinion. What

will the public tell them? Like kids on Santa’s lap,

they will ask for what they want. By the time the bal-

lots are printed and the ads are on the TV, the candi-

dates will be well informed on the issues. They will

possess far more knowledge than the average voter

on any range of topics. Yet still, they will pander, of-

fering one-liners and emotional cries of “no taxes”

and “cut the waste.” We expect this because it is all

we have ever known from the winners. After all, this

is politics and we certainly don’t expect these elected

officials to make good on all of their promises. We

have played this game before. But once our victors

are in office what we should hope for is the courage

to be unpopular. Armed with research and reams of

data, these elected officials should have the strength

to look us in the eyes and say “I know you want cot-

ton candy, hot dogs and reclining chairs, but what

the data tells me is that you need vegetables, lean

meat and exercise. You trusted me enough to put me

in office, now let me lead. If my decisions are poor,

kick me out next cycle.”

The flaw in populist politics is believing that con-

sensus means correctness. It rarely does. Swift, effi-

cient and popular governments end up looking like

Germany in 1932. Give everyone what they want,

make everyone feel good and then just do whatever

you feel like once you have taken power. We aren’t

there yet in this country. We still have some coura-

geous leaders who will make tough choices. What

worries me is that on both sides of the political aisle,

a rise in populist policies is emerging. If we elect

people to office simply because of popularity, then

their hold on office is only as strong as popular opin-

ion and their decisions will be based solely on polls

and “robo-calls.” We will be in a rudderless ship with

a skipper who asks the sailors which way to tack.

As we near the next election cycle, I encourage

each and every reader of this article to ask the hard

questions and demand the hard answers. I hope that

we can all look beyond our own immediate com-

forts, brace ourselves and charge into the daunting

challenges that face us. Back when everyone in this

great nation still had an English accent, the found-

ing fathers knew the dangers of populism and “king

making” and argued until they nearly came to blows

over pure democracy vs. representative republic.

They made the right choice. Let’s keep it that way. - GJB

Page 23: Greater Jackson Business, Volume 1, Issue 3

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Page 24: Greater Jackson Business, Volume 1, Issue 3

22 - Greater Jackson Business

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Page 25: Greater Jackson Business, Volume 1, Issue 3

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Page 26: Greater Jackson Business, Volume 1, Issue 3

24 - Greater Jackson Business

E C O N O M Y

Providing Care for Older Individuals It should come as no surprise that there are now more mothers taking care of mothers than there are mothers taking care of children. over the recent past, medical science has defeated numerous diseases that once shortened the lives of many1. These extra years are not without their problems; living longer allows people to come down with illnesses that, in years past, they would not have lived long enough to develop. As a person ages, health problems can gradually become overwhelming, to the point where the individual is no longer capable of living independently or handling his or her personal affairs. often, a child will then step in to “help out.” Gradually, a role reversal takes place in which the child becomes the parent and the parent becomes the child.

Planning Ahead - If Possible Planning ahead makes the process easier. A child who is taking over a parent’s situation will often be handed total responsibility for the parent’s well being. To the extent that the parent is able, he or she must be kept involved. Some key areas include:

Finances: Managing the parent’s income, as-•sets, and liabilities, paying the bills, and see-ing that income tax returns are prepared.Medical: Understanding the parent’s medi-•cal situation and history, insuring that needed medical care is provided, and deal-ing with required medication.Benefits: Making maximum use of any •benefits that might be payable from former employers, Medicare, Medicaid, or the Vet-eran’s Administration.Key Documents: To carry out the parent’s •wishes and legally act on the parent’s behalf, an adult child will need key documents such as wills, trust documents, a durable power

When the Parent Becomes the Child

BY DAVID RUSSELL Contributing Columnist

of attorney for health care, a general power of attorney, and a “living will” or advance health care directive.

When to Intervene? Very few of us want to intrude in our parents’ lives. It is only when we begin to notice certain “things” about Mom and Dad that we begin to consider stepping in. Problems such as memory loss, dementia, diminished sight or hearing, incontinence, and falling are signs it’s time to intervene. Two initial questions must be answered:

What needs to be done? What is the appro-1. priate level of care and/or type of living ar-rangement? often, this question is answered in consultation with the parent’s physician or with the help of a geriatric care manager.Who will be in charge? This task frequently 2. falls to the child who is the closest, geo-graphically, to the area where the parent re-sides. Sometimes, younger family members may decide to share the responsibilities. In other instances, a child with special skills or aptitudes may be chosen.

For example, a child born in the year 1900 had an average life expectancy of 47.3 years. However, for a child born in 2006, average life expectancy had increased to 78.1 years. Source:

National Vital Statistics Reports, Volume 56, Number 16, Deaths: Preliminary data for 2006. June 11, 2008.

Care and Housing Options Remaining in the family home is often the first choice of many elderly individuals. However, because the home is either unsafe or ill-suited to their needs, other options must be considered. The chart below lists a few of the alternatives:

Preparing for the End Even longer lives eventually end. The caregiver’s responsibilities in this final stage of life are just as important as in any other. one key goal is to honor the terms of the elderly individual’s advance health care directive. A “Do not Resuscitate” order may be required, when even heroic medical efforts serve no real purpose. You may have to arrange for hospice care when death is near. Allowing the elderly the opportunity for a death with dignity is as important as caring for them when they are alive. - GJBDavid Russell serves as Senior Vice President & Trust Officer for Pinnacle Trust. He may be reached at [email protected] or 601-957-0323.

FACILITYTYPE

SeniorAdultCondominiums

SeniorCare Retirement

Assisted Living

Nursing Home

SeniorApartments

DESCRIPTION ADVANTAGES DISADVANTAGES

Similar to home ownership. Usually age restricted.

Provide a range of facilities, including independent living, assisted living, and nursing home care.

Rental of private rooms or apartments, with many services.

Skilled nursing facility.

Apartment rental units. Often age restricted.

Living unit can often be matched to the individual’s needs Few maintenance or security concerns.

Different levels of services and living arrangements are available to meet an individual’s needs as those needs change over time.

A wide range of personal services are provided, including laundry, meals, housekeeping, and 24 hour monitoring.

Provide care for individuals who cannot live independently because of physical or mental impairments.

Individual can select a unit to meet needs. May have common services such as transportation, recreation, or meals.

Individual must arrange for own healthcare and personal service needs. Rules may be restrictive. Costs may be high.

Usually expensive. Require a large initial entrance fee as well as monthly charges. If care provider is not financially strong, monies paid may be lost.

Individual must be able to move about and handle most of their own physical needs.

Can be quite expensive. Quality of care can vary.

Individual must be able to live safely and independently; must arrange for own healthcare andPersonal service needs.

ALTERNATIVES FOR HOUSING

Page 27: Greater Jackson Business, Volume 1, Issue 3

Greater Jackson Business - 25

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Page 28: Greater Jackson Business, Volume 1, Issue 3

26 - Greater Jackson Business

J U L I E O NJ A C K S O N

I have a confession. Sometimes, I feel like a bit of a Pollyanna as far as Jackson goes. Maybe it’s

living downtown, but every day, I look around and I see possibility, and I can’t stop talking

about it – I’ve been teased about being a bit of a cheerleader for doing this. But the thing

is, for too long now, we Jacksonians have allowed – and even participated in – negative talk

about our capital city. I see that changing…and an increasing wave of understanding that the

development happening here in our city will ensure that the Metro area – and our state – will

thrive, not only now, but in the future.

It’s impossible to think about the future of the city without talking about our future business

and community leaders, and how we recruit and retain that young talent. If you read about

Generation Y and younger generations (I encourage you to), you’ll discover that they look for

where they want to live first, and Then look for a job, instead of the other way around. That

means it is critical to the life of our city that we work to make the metro a place that is attractive

for young professionals. Is Jackson a place where they can see themselves living, working, and

playing? We need the answer to be a resounding, “Yes.”

not long ago, I changed careers. Some of my friends pointed out that was a chance to move

somewhere else, but without fail, I answered that there was no other place I’d rather be than

Jackson. Unfortunately, when I graduated from Millsaps College in 2001 I didn’t feel that way,

and I left the state for three years for graduate school. I have other friends who did the same.

Like me, many of them have returned and are now working to make this the Jackson whose fu-

ture we are proud to inherit. But what I dream of is the time when our best and brightest don’t

think that they have to leave Mississippi to find the lifestyle they want. I want them to think of

Jackson and think of a thriving downtown, a vibrant creative class, and plenty of arts, enter-

tainment, and recreation. I’ve talked to people in the business community who say things like,

“We’re not competing for recruits with other firms in town; we’re competing with Birmingham,

nashville, and Atlanta.” So what should we do? Work together to get them to the city first.

next month, I’ll get to tag along with Downtown Jackson Partners and a couple of other

young professionals to talk to a group of local high schoolers about “Jackson now.” I hope that

we capture their interest and help them see that they can stay here, invest in their city, and be

a part of Jackson Future, not just Jackson Present, because this is a place where you can have a

dream and make it happen. I hope that by getting them involved with what’s going on now we’ll

help them realize that what makes Birmingham, nashville, and Atlanta exciting is also what can

happen (and is happening) here.

At the very least, it’s a first step. I’m thrilled that every day, I see people starting to understand

this. I’m excited to be a part of groups like the Young Professionals Alliance, which has made

recruiting, retaining, and promoting young professionals its mission and is working to col-

laborate with other groups to really focus on these efforts. I hope that you will support them,

and others who are working to improve the quality of life in Jackson. And I hope that you will

become a bit of a cheerleader for your capital city, too. - GJB

A native of Meridian, MS, Julie Skipper is the Development Officer for the Community Foundation of Greater Jackson. She graduated summa cum laude from Millsaps College with a degree in art history and received her J.D. from Vanderbilt University Law School. After returning to Jackson, she practiced law for three years until starting her current position. Julie is actively involved in the Jackson community. She is a proud resident of downtown.

She currently serves as chair of the YP Alliance, a board member of the Women’s Fund of Mississippi, on the advisory council for Downtown Jackson Partners, a board member of the Jackson Progressives, and president of the Downtown Neighborhood Association. She is a 2007 graduate of Leadership Greater Jackson.

Leading the Cheer

BY JULIE SKIPPERContributing Columnist

Page 29: Greater Jackson Business, Volume 1, Issue 3

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Page 30: Greater Jackson Business, Volume 1, Issue 3

28 - Greater Jackson Business

F I N A N C I A L

the potential return from any investment can generally be linked to the amount of risk

the investor is willing to assume. Finding that balance between the return you desire and

the risk you can handle has never been easy. What makes this problem even trickier is

that your financial goals - and thus your risk tolerance - inevitably change throughout your life.

Therefore, the investment that was right for your goals of yesterday may not be so appropriate

today.

It is a good idea to review your investments periodically with risk tolerance in mind. If you heed

the advice of your financial advisor, you probably already review your account statements on a

regular basis to monitor performance and change any investments whose time has passed. Take

some extra time when doing this to screen your investments for inappropriate levels of risk.

Most people identify risk management with safety of principal. This is true to an extent - a dol-

lar locked in a safety deposit box for 10 years will most likely be worth a dollar when it is taken

out.

of course, that dollar is not likely to have as much purchasing power in 10 years as it does today.

In other words, locking your money away exposes it to inflation risk. What you gained in stabil-

ity, you lost in buying power.

Like that dollar in the box, some investments are also exposed to inflation risk. There are many

other types of risk as well, which apply to different securities. The following are some of the

types of investment risk you should keep in mind.

Market risk - the possibility that an investment may lose its value when traded in the financial

markets.

Credit risk - the possibility that the issuer of an investment (a corporate bond, for example)

may not live up to its financial obligations and cause you to lose your invested capital or not

receive expected interest payments.

Interest Rate risk - the risk that, if interest rates rise, the price (value) of an investor’s bond

holdings and certain stocks will decline.

Reinvestment risk - the possibility that interest rates will fall as a fixed-income investment

matures and cause you to be unable to reinvest matured assets at an attractive rate of return.

Liquidity risk - the risk that you will be unable to liquidate an asset (such as real estate, collect-

ibles or thinly traded stocks) when you want and at the price you want.

While the variety of risks is substantial, you should not let risk management intimidate you.

People participate in the financial markets because the rewards have often enough outweighed

the risks. By carefully assessing all the risks an investment offers and periodically reviewing the

holdings in your portfolio with your financial advisor in consideration with your risk tolerance,

you should be able to find a level of risk that is appropriate for meeting your investment goals.

Robert A. Dienelt, AAMS (Accredited Asset Management Specialist) is a Financial Advisor with

Raymond James Financial Services, Inc. Member FINRA/SIPC. His office is located in Brandon,

MS. www.RobertADienelt.com

reassessing Your risk tolerance

BY RoBERT DIEnELTContributing Columnist

Page 31: Greater Jackson Business, Volume 1, Issue 3

Greater Jackson Business - 29

Page 32: Greater Jackson Business, Volume 1, Issue 3

30 - Greater Jackson Business

Higher Taxes

With rising deficits, taxes will increase. The Bush tax cuts will expire at the end of this year, and this will push the top rate from 35% to 39.6% and the top rate on capital gains goes from 15% up to 20%. It is no secret that President obama and Congress are considering other avenues to raise your taxes. The Mississippi legislature is also entertaining options to increase taxes. Even the Mississippi estate tax could rise again from the dead without legislative action.

Let us remember what taxes were like before Ronald Reagan. The income tax rate for income over $215,400 was 70%. Income taxes were so high that there was even a maxi-tax. There was also a tax penalty if your IRA grew too large. Some taxpayers paid more than 100% on some income.

So what to do?

Take advantages of the legal ways to reduce your taxes. Engage a tax professional who can guide you to the deductions and credits.

Clients have become extremely interested in income tax plans again. These tax plans can substantially reduce your income tax by taking advantage of the opportunities in the income tax code. Tax planning is generally done by using a C corporation as that sort of corporation can do the tax-advantaged plans available to the larger publicly traded companies. While a tax attorney generally sets up the tax plan, a good tax preparer may be the most important part of the team as the rules must be followed so the tax deductions and credits can be supported.

Many clients are considering the conversion of regular IRAs into a Roth IRA. on the conversion, the income tax is paid, but future distributions from the Roth IRA will be tax-free. Therefore, if income tax rates are rising, less in income taxes will be paid. However not all people should convert to the Roth IRA and should seek professional help to determine disposition as the calculations are complex.

Some clients are concerned that Congress will go back on its word regarding future tax-free distributions from a Roth IRA. While we recognize the retroactive tax issues, this would indeed be unusual, as Congress usually grandfathers tax positions taken under prior law. And if Congress does not abide by rules of fairness, the public will lose faith in the system.

The current capital gains rate is only 15% at the federal level. Mississippi also has a 5% tax. Clients are con-sidering selling highly appreciated stock to take advantage of the low capital gains rates. other clients plan to contribute highly appreciated stock to charity and avoid the capital gains tax completely and receive a charitable income tax deduction. other clients plan to retain highly appreciated assets until death and receive the tax-free step up in basis to completely avoid capital gains tax.

one of my own clients took our advice to the extreme with awesome tax results. The client borrowed against the appreciation in a securities portfolio avoiding the sale of highly appreciated stock and capital gains, and at his death, all of the capital gains were avoided and the obligation to the bank was deducted from the gross estate for estate tax purposes.

In income tax planning, care should be taken to abide by all of the statues, regulations and other authorities as this is a complex area.

Walt Dallas, J.D., LL.M. (taxation) is a tax attorney with his offices in Flowood, Mississippi and can be reached at [email protected] or by phone at 601-209-8327. Dallas will be writing a series of col-umns on income tax planning for future issues. - GJB

P L A N N I N G

reducing Your taxes

BY WALT DALLASContributing Columnist

Page 33: Greater Jackson Business, Volume 1, Issue 3

Greater Jackson Business - 31

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Business News for Hinds, Madison and Rankin CountiesBUSINESS

Page 34: Greater Jackson Business, Volume 1, Issue 3

32 - Greater Jackson Business

B U S I N E S SS E E N

GJB: Business after HoursOn Monday, February, 22 Greater Jackson Business held its first “After Hours” event at The Auditorium restaurant in Jackson’s Fondren District. Close to 300 people attended this networking party which will be held every month. Shown below are scenes from the evening’s festivities.

Photos By Jeff Sanders

Publisher Jack Criss and Advertising Administrator Mindi Phillips

Jack Criss, Lynn and Stacey Wall

Cindy Tauchar and Blake Wallace

Earl and Ty Robinson Cindy Cobb and Jack Criss

Kelly Shannon and Lesley McLin

Jack Criss, Robert Dienelt and Danny McDill

Jack Criss chatting with guests

The crowd enjoying themselves

Page 35: Greater Jackson Business, Volume 1, Issue 3

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Page 36: Greater Jackson Business, Volume 1, Issue 3

If you can’t be there, we can.She’s one fastball away from victory, and when she lets it go, the crowd’s gonna go wild. But if you can’t be there cheering in the stands, you can still make sure that she knows you believe in her. Farm Bureau Insurance has a wide range of life insurance policies that can meet your family’s needs, so you can help her feel like a winner, no matter what happens.

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