Graphic Design for Brochures | Top 10 Tips for Success

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Graphic Design for Brochures | 10 Helpful Tips

1. Don’t use too many Different Colors


Choose a few colors that go well together and don't go crazy with them.

2. Use Fonts Sparingly


Pick one or two font types and sizes and use these instead of confusing the reader with many different fonts.

Avoid several font types and sizes together.

3. Use Die-cutting Techniques


Die cutting allows you to create shapes and unique brochures that stand out from the rest.

Give your finished product an unusual look and great appeal.

4. Choose the Right Paper Stock


Glossy paper stock can add pop to your images and give your brochures an appealing shine.

Matte paper choices will not show smudges as much and may be a better choice for materials that will be handled frequently.

5. Brochure Templates


There are many templates online that are free or low cost that can be used.

Business owners often use templates, so you may not get a brochure that is unique and original in every way.

6. Search the Internet for Ideas


You want your materials to be unique and appealing but you can take inspiration from what others have done.

Look for strengths and weaknesses and incorporate the best strengths in your brochure.

7. Incorporate White Space


Leave some empty space in your brochure. If you neglect to add any white space at all, the results could seem cluttered or crowded.

8. Think like your Customer or Client


Consider your brochure from the viewpoint of the recipient, and evaluate whether the material would engage you and make a favorable impression. Changing colors or fonts can have a

dramatic impact on the final results.

9. Choose the best Printing Process


Digital printing is cost effective but still provides quality results.

Custom digital printing can make your collateral show just how extraordinary you are.

10. Hire a Professional


A professional graphic designer knows what works best for business brochures.

Anyone who sees your brochure will associate them with your business.


4265 W. Sunset Road Las Vegas, Nevada 89118 Phone: 702.617.9000 Fax: 702. 914.6236

All your Printing needs under one Roof!

• Digital and Off-set Printing • Direct Mail • Signage • Die-cut • Foil and Embossing

Graphic Design for Brochures | Top 10 Tips for Success

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