Graphic design
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Transcript of Graphic design
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GRAPHIC DESIGNYR 10 PDM
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GRAPHIC DESIGN Write 3 things that
you know about graphic design.
Write 3 things you want to learn about graphic design.
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GRAPHIC DESIGN The main function of graphic design is to
convey a message in a striking manner. Graphic design deals with the more
commercial side of art – advertising, printing, promotional work.
What is wrong with this slide???
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GRAPHIC DESIGN – Exercise 1 START COLLECTING IMAGES to build
a visual diary, such as LOGOS, SYMBOLS, SIGNS for the first step in creating your movie poster for your animation.
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GRAPHIC DESIGN It can include:
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GRAPHIC DESIGNELEMENTS OF DESIGN
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GRAPHIC DESIGN – Exercise 2 Find examples for each corresponding
elements of design and create your own elements of design logo.
Explain the importance of the elements of design in graphic design.
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GRAPHIC DESIGN – Images, signs and symbols
An IMAGE is something visual. It can be any picture, illustration, photograph, design, sign or symbol.
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GRAPHIC DESIGN – Images, signs and symbols
A SIGN is any mark used to represent or point out something.
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GRAPHIC DESIGN – Images, signs and symbols
A SYMBOL is something which stands for or represents an idea.
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BRITISH LION
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DOVE
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RED CROSS
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GRAPHIC DESIGN – Images, signs and symbols
REMEMBER when sourcing images use vector graphics to not lose definition.
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GRAPHIC DESIGN – Exercise 3 Make a collection of sign and symbols What makes a successful sign or
symbol? Were any of those which you collected
difficult to interpret?
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GRAPHIC DESIGN – DESIGN PRINCIPLES
They are the general guidelines that should be considered when applying design elements.
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GRAPHIC DESIGN – DESIGN PRINCIPLES
Eye flow and reading gravity
POA: Primary Optical AreaTA: Terminal AreaTop right: Strong follow areBottom Left: Weak areaWiggle lines: Eyes resist movement up or left direction
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GRAPHIC DESIGN – DESIGN PRINCIPLES
Utilizing the design principles, analyze the transformers poster.
Is it successful? What could be improved?
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GRAPHIC DESIGN TYPOGRAPHY
“Words are the building blocks of modern communication”
Letters and alphabets
Hieroglyphics Asian characters Calligraphy
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GRAPHIC DESIGN TYPOGRAPHY
Fonts (letterforms) Typeface (family)
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GRAPHIC DESIGN TYPOGRAPHY
Creative typography can add an extra element to your design
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GRAPHIC DESIGN – Exercise 3
Explore free font sources on the internet. Download and install some of these.
Create and print a font specimen book of 10 typefaces you can use for a variety of different movie posters, such as thriller, horror, action, drama etc…
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GRAPHIC DESIGN – Exercise 3 Go to www.impawards.com and find 5 of
your favourite movie posters and 5 classical movie posters
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